TUI Reviews 

197,526
TrustScore 4.5 out of 5

4.6

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Review summary

Created with AI, based on recent reviews

Looking at 46,866 reviews, reviewers overwhelmingly had a great experience with this company. Customers consistently praise the staff for being incredibly friendly, helpful, and knowledgeable, making the booking process effortless and enjoyable. Many people highlight the excellent service, noting the ease of arranging holidays, including special assistance and personalized options. Reviewers appreciate the wide choice of destinations and the assurance that everything is taken care of for a good holiday experience. However, some customers also noted issues with communication regarding cancellations and flight changes. These experiences involved unexpected alterations to confirmed travel plans and challenges when customers needed to adjust their bookings.

What people talk about most

Staff

Users describe positive interactions with staff, consistently praising their helpfulness, friendliness, and... See more

Holidays

Customers consistently note positive experiences with holidays, with many expressing satisfaction with their... See more

Booking process

Consumers find the booking process to be positive, with many describing it as easy, straightforward, and... See more

Service

Reviewers highlight positive aspects of service, with many praising the top-class service from staff,... See more

Customer service

Customers had positive experiences with customer service, often praising helpful and friendly agents who went... See more

Reviews shaping this summary

Rated 5 out of 5 stars

First time using TUI, we had an amazing holiday at TUI Blue Victoria in Santo Tomas, Menorca. The hotel was beautiful. Incredibly friendly, helpful staff, nothing was too much trouble. Amazing enterta... See more

Company replied

Rated 5 out of 5 stars

We went in to book our first family holiday at the Belfast branch in Castle Court and got taking to a lovely woman called Donna. She was absolutely amazing and very professional, helping us find a fam... See more

Company replied

Rated 5 out of 5 stars

Staff are friendly and very helpful. Try and ask for same sales staff that lve had before as she always listen to what you want and does her up most to hit my budget.Im never rushed and I'm given time... See more

Company replied

Rated 5 out of 5 stars

A booking was made in the Dereham TUI shop and then a follow up yesterday to help sort out a new smart phone because the trip involved a Ryanair flight. Now that only digital boarding passes are perm... See more

Company replied



Company details

  1. Tour Operator
  2. Airline
  3. Cruise Line Company
  4. Travel Agency

Written by the company

You can have confidence you’ve made the right choice when you book with TUI. We’re here to make holidays feel easier from the start, with transparent pricing, luggage and transfers included, and 24/7 support whenever you need us. Every trip is ATOL‑protected and supported by ABTA guidance, giving you trusted reassurance from the moment you book. We focus on building more into every holiday. That means clear choices, helpful guidance, and key essentials sorted long before you travel. Our teams bring real expertise whether it’s matching you to the right destination, helping families find the right resorts, or offering support for travellers who may benefit from a little extra assistance. Many of our hotels also provide activities and kids’ clubs led by trained experts, creating experiences that work for everyone. Our hotels are chosen with care, featuring the things people tell us make their break feel special: family‑friendly rooms, swim‑up or private‑pool options, foodie‑approved dining, and resorts with waterparks, slides or relaxing pools depending on where you choose to go. From booking boarding and beyond we focus on removing stress and amplifying the joy , so you get more peace of mind, more value, and more of that holiday feeling sooner.


Contact info

4.6

Excellent

TrustScore 4.5 out of 5

198K reviews

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4.6

All reviews

(197,526)

43,027 reviews in the last 12 months

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Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

We asked one of the staff in the…

We asked one of the staff in the Shrewsbury store to find us a few holidays that suited our needs and budget .
We were sent 5 options by email and chose a holiday in Crete.
Turned out to be a fantastic hotel and we had a lovely holiday .
We enjoyed it so much that we are going back to the same place next year !

3 August 2026
Rated 1 out of 5 stars

My wife & I went in person to the BSE…

My wife & I went in person to the BSE Tui office on Sunday at 2:30. One Tui staff was dealing with customers, the other was on hold dealing with a call, wearing head set. Nether acknowledged us. We waited patiently for 20 minutes, when one asked what we wanted. I explained we wished to book a holiday. We had exactly everything ready, including passports. We were told even though the shop was open till 4:00, there was no time left in the day to book!

26 July 2026
Rated 5 out of 5 stars

I contacted TUI about a holiday I had…

I contacted TUI about a holiday I had seen on line and asked them could they check a few things out. I found the young lady I spoke with to be very helpful who came back to me very promptly and professionally answering my queries. Holiday booked thanks to the support we received.

3 August 2026
Rated 4 out of 5 stars

Good flights from Exeter at attractive times

Easy to use the website, and once I'd fully understood all the options, then I managed to book what I wanted at a very fair price. Particularly liked the fact that we could fly from Exeter, and that flights were at a civilised time. I would be very pleased if more destinations could be added.

27 July 2026
Rated 1 out of 5 stars

Complaint

Made a complaint to TUI on the return of my Holiday received a phone call today saying that they would do absolutely nothing to compensate me for the problems that I had while I was away because I didn’t inform the rep in the hotel. What a joke.

3 August 2026
Unprompted review
Rated 1 out of 5 stars

The worst company to ever book with i…

The worst company to ever book with i got food poisoning on hoildays while in dominican republic i spent time in a&e alot peoole in same hotel got food poisoning and TUI wouldnt even give a small voucher noting dont book with them because the hotels they promote 5 star aint 5 star you will get sick and your hoilday will be ruined and they take 0 accountability alot people that stayed in same hotel as me were sick and complained to them you know what excuse they gave could of got food poisoning anywere dunny that when the food you eat is in 5 star hotel you promote laughable for such a big company they sure are scabby and love the blame game so its ok for them take customers money and lie that hotels are 5 star up to standard but when customers get sick they take no accountability what so ever no wonder there so many lawsuits against them!

13 June 2026
Unprompted review
Rated 1 out of 5 stars

Made a complaint to TUI

Made a complaint to TUI on the return of my Holiday received a phone call today saying that they would do absolutely nothing to compensate me for the problems that I had while I was away because I didn’t inform the rep in the hotel. What a joke.

3 August 2026
Unprompted review
Rated 5 out of 5 stars

I wanted to book a specific hotel and…

I wanted to book a specific hotel and just couldn’t do it online,so I went into the travel shop in Ashford Kent, and spoke to a young lady called Emma, she was superb she said not to worry and she went into her computer and woo woo! It’s done she was excellent so helpful.
She also made sure that I had a lift to boarding as I’m disabled with copd and arthritis, her kindness was amazing and so appreciated, I really can’t thank her enough, and I hope by writing this she will get some recognition for being kind and professional

27 July 2026

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