The AA Insurance Reviews 

44,700
TrustScore 4.5 out of 5

4.6

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Review summary

Created with AI, based on recent reviews

Looking at 10,727 reviews, reviewers overwhelmingly had a great experience with this company. Customers consistently praise competitive pricing and excellent value, often finding quotes significantly cheaper than alternatives. The insurance process is frequently described as quick, easy, and straightforward, online or with assistance. Reviewers also commend the professional and helpful service from staff. Conversely, some people experienced online issues like website functionality problems, auto-filled information errors, or difficulty correcting applications. Some customers also noted price discrepancies between comparison sites and direct offers, or unexpected increases. A few mentioned concerns about additional charges or slow service responses.

What people talk about most

Price

Consumers find price to be positive, with many reviewers reporting competitive and good prices for their... See more

Website

Customers had positive experiences with the website, finding it easy to navigate and use for obtaining quotes... See more

Service

Reviewers highlight positive aspects of service, with many praising the quick, straightforward process for... See more

User experience

Clients share positive opinions on user experience, with many finding the online process quick, easy, and... See more

Value for money

People report positive experiences with value for money, often finding policies that offer exactly the cover... See more

Reviews shaping this summary

Rated 5 out of 5 stars

We chose AA through Confused dot com but spoke to the AA lady at the call centre because the AA website wouldn't let us do it online. She was extremely thorough and it turned out there were items w... See more

Rated 5 out of 5 stars

I had a very positive experience with AA Insurance. The lady I spoke to on the phone was extremely helpful and made the whole process straightforward. I really appreciated being able to speak to someo... See more

Rated 5 out of 5 stars

Obtained car insurance quote on a comparison web site and found the AA to be very competitive: I was happy to buy their insurance but still had a few questions so rang up and spoke to a most helpful p... See more

Rated 5 out of 5 stars

Easy enough to sign up. Although luckily I did go back and check everything that had been auto filled when I went through money supermarket as it hadn't taken into account some info I had changed o... See more


Company details

  1. Insurance Company
  2. Auto Insurance Agency
  3. Home Insurance Agency

Written by the company

The AA provides services to motorists: breakdown cover, car insurance, life, travel insurance, route planning and motoring advice. We're the UK's number 1 motoring organisation.


Contact info

4.6

Excellent

TrustScore 4.5 out of 5

45K reviews

5-star
4-star
3-star
2-star
1-star

Asks customers to review

This company invites their customers to review, whether positive or negative

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4.6

All reviews

(44,700)

10,583 reviews in the last 12 months

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Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 2 out of 5 stars

Corrections

At the point where the final application is being viewed I found it extremely difficult to work out how to edit a minor error in my application.
An edit option would be good at this final point

17 July 2026
The AA Insurance logo

Reply from The AA Insurance

Hi there, we're sorry for any difficulties you've experienced. Our teams are on hand to help if you give us a call or get in touch via the live chat on our website. We hope you managed to get everything sorted, but please don't hesitate to reach out if you need any further assistance.

Rated 2 out of 5 stars

Not very happy with AA response

1. Took 35mins to contact a person on the phone. 2. It took a non-AA man 2 hours to reach us. He completed his duties at 11.35 - messaged AA to request a relay van to take us home 3.When we rang AA 1.5 hrs later they didn't know anything about us. AA cud not get a relay van. 4am decided to risk driving home slowly - arrived home 5.40.

17 July 2026
The AA Insurance logo

Reply from The AA Insurance

Hi Anne, our teams are working hard to ensure we help everyone as efficiently as possible. Demand for our services has been very high, which has affected some wait times. We hope you're doing OK and that you've managed to get everything sorted.

Rated 5 out of 5 stars

Easy to set up the car insurance on…

Easy to set up the car insurance on line via Money Supermarket and good premium price.

17 July 2026
The AA Insurance logo

Reply from The AA Insurance

We're pleased to hear you got everything easily sorted. Thanks for leaving a review.

Rated 4 out of 5 stars

Good cover !

Good cover !! Cheaper than many others ! Saved on breakdown cover when bought stand alone !

17 July 2026
The AA Insurance logo

Reply from The AA Insurance

We're delighted with your feedback and that you made a saving! Thanks for sharing, Christopher.

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