Online Mortgage Advisor Reviews 

943
•
TrustScore 5 out of 5

4.9

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Review summary

Created with AI, based on recent reviews

Evaluating 232 reviews, reviewers overwhelmingly had a great experience with this company. Customers frequently praise the extremely knowledgeable staff and professional advisors for providing clear guidance, answering all questions thoroughly, and successfully securing great mortgage deals. People also mention that overall communication is consistently prompt and helpful, making the entire application process remarkably smooth and entirely stress-free. Some reviewers were not happy with communication, mentioning significant delays, unreturned messages, and a deeply frustrating lack of timely updates regarding their applications. A small portion of consumers felt completely ignored when dealing with challenging situations where advisors were ultimately unable to assist them further.

What people talk about most

Staff

People report positive experiences with staff, highlighting that agents are extremely helpful, professional,... See more

Service

Customers shared overwhelmingly positive experiences with the service, highlighting professional, prompt, and... See more

Customer service

Consumers find customer service to be exceptionally helpful and professional, consistently praising the clear... See more

Response time

Clients share positive opinions on response time, frequently praising the quick replies and around-the-clock... See more

User experience

Reviewers mention positive feedback about user experience, noting that the entire journey was exceptionally... See more

Reviews shaping this summary

Rated 5 out of 5 stars

Sheridan and Jenna were so instrumental in helping us get our mortgage offer. I first began chatting to Sheridan nearly 1 year ago to test the waters on what we could expect with the mortgage process.... See more

Company replied

Rated 5 out of 5 stars

We contacted David Farrel about equity release having found him listed by the equity release council. He outlined everything clearly but with no pressure at all, giving us very sound advice and guidan... See more

Company replied

Rated 5 out of 5 stars

Amazing service from start to finish. Got decision in principle in less than 3 hours and mortgage offer in less than a month. Luke Naylor was very knowledgeable, friendly, polite and found me bet... See more

Company replied

Rated 5 out of 5 stars

 I lcannot recommend Natalie enough, owe to Self Employment and rather complex Financial structure. Natalie held our hand and guided us through the process. We’re both professionalism and support... See more

Company replied


Company details

  1. Mortgage Broker

Written by the company

We are an FCA-authorised and award-winning mortgage broker, serving customers nationwide since 2013. At Online Mortgage Advisor (OMA®), we connect you with specialist advisors from our team who focus on your exact type of mortgage situation, ensuring you get the best possible advice. We are on a mission to be the most-loved for mortgages, and our passion is understanding our customers and exceeding their expectations. Our website provides helpful tools, insightful guides, and informative content to empower borrowers to make the best possible decisions. We've proudly helped over 600,000 customers secure the right mortgage, often stepping in when other lenders or brokers have been unable to assist.


Contact info

4.9

Excellent

TrustScore 5 out of 5

943 reviews

5-star
4-star
3-star
2-star
1-star

Asks customers to review

This company invites their customers to review, whether positive or negative

Replied to 83% of negative reviews

Typically replies within 24 hours

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4.9

All reviews

(943)

229 reviews in the last 12 months

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Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

Quick, friendly and efficient

Quick, friendly and efficient. Provided clear information and were responsive to any queries I had.

10 August 2026
Online Mortgage Advisor logo

Reply from Online Mortgage Advisor

Good afternoon,

Thank you for taking the time to leave such positive feedback!

If you ever have more questions or if there's anything else we can assist you with, please don't hesitate to reach out.

Many thanks,

Rachel
OMA Reviews Team

Rated 5 out of 5 stars

Our experience with OMA has been really…

Our experience with OMA has been really good from the get go. Me and my husband had a bad experience with a previous company and our case seemed really complex. Luke was amazing from the get go and made our case look really easy. He even worked on his days off and made sure he got the case sorted. We got our mortgage offer in a matter of weeks he has been really helpful throughout the whole process. I would definitely recommend. Thank you so much Luke from Asam and Sabrina

4 August 2026
Unprompted review
Online Mortgage Advisor logo

Reply from Online Mortgage Advisor

Good afternoon,

Thank you for taking the time to leave such positive feedback!

If you ever have more questions or if there's anything else we can assist you with, please don't hesitate to reach out.

Many thanks,

Rachel
OMA Reviews Team

Rated 5 out of 5 stars

Great communication

Great communication, great service. They gave lots of advice and were responsive when a better offer appeared mid way through the process of accepting a different offer.

5 August 2026
Unprompted review
Online Mortgage Advisor logo

Reply from Online Mortgage Advisor

Good morning,

Thank you for taking the time to leave such positive feedback!

If you ever have more questions or if there's anything else we can assist you with, please don't hesitate to reach out.

Many thanks,

Rachel
OMA Reviews Team

Rated 4 out of 5 stars

Natalie was very good and gave me all…

Natalie was very good and gave me all of the information in a clear way that helped make my choices obvious.
Once I chose which deal I wanted, Natalie dealt with it all very quickly for me and the whole process was really simple.

4 June 2026
Unprompted review
Online Mortgage Advisor logo

Reply from Online Mortgage Advisor

Good morning,

Thank you for taking the time to leave such positive feedback!

If you ever have more questions or if there's anything else we can assist you with, please don't hesitate to reach out.

Many thanks,

Rachel
OMA Reviews Team

Rated 5 out of 5 stars

Fantastic experience

Fantastic experience! Jean Pierre was excellent, he helped sort me out with a new mortgage for a property that I thought was out of reach but thanks to his fanatic work, it was very much in reach!

5 August 2026
Unprompted review
Online Mortgage Advisor logo

Reply from Online Mortgage Advisor

Good morning,

Thank you for taking the time to leave such positive feedback!

If you ever have more questions or if there's anything else we can assist you with, please don't hesitate to reach out.

Many thanks,

Rachel
OMA Reviews Team

Rated 5 out of 5 stars

The team were so helpful

The team were so helpful - friendly, explained everything and took all the stress out of the process for me

4 August 2026
Unprompted review
Online Mortgage Advisor logo

Reply from Online Mortgage Advisor

Good morning,

Thank you for taking the time to leave such positive feedback!

If you ever have more questions or if there's anything else we can assist you with, please don't hesitate to reach out.

Many thanks,

Rachel
OMA Reviews Team

Rated 5 out of 5 stars

Natalie was exceptional

Natalie was exceptional. Always going out of her way to be of assistance. She is personable, friendly, knowledgeable and helpful.

I will be using her again when I next remortgage or move.

4 August 2026
Unprompted review
Online Mortgage Advisor logo

Reply from Online Mortgage Advisor

Good morning,

Thank you for taking the time to leave such positive feedback!

If you ever have more questions or if there's anything else we can assist you with, please don't hesitate to reach out.

Many thanks,

Rachel
OMA Reviews Team

Rated 5 out of 5 stars

Exceptional service

 I lcannot recommend Natalie enough, owe to Self Employment and rather complex Financial structure. Natalie held our hand and guided us through the process. We’re both professionalism and support.

Was always available at the end of a phone or email whenever we needed, there was never a stage when we didn’t know what was happening thanks to Natalie.

If there was the option of six stars we would’ve given it!

4 August 2026
Unprompted review
Online Mortgage Advisor logo

Reply from Online Mortgage Advisor

Good morning,

Thank you for taking the time to leave such positive feedback!

If you ever have more questions or if there's anything else we can assist you with, please don't hesitate to reach out.

Many thanks,

Rachel
OMA Reviews Team

Rated 5 out of 5 stars

As a first-time buyer

As a first-time buyer, the mortgage process felt long and challenging, with plenty of hurdles involving the seller, estate agents and solicitors. Throughout it all, Graham and his team including Jenna, were exceptional. Genuinely like a breath of fresh air in this sometimes, very stressful process.

From start to finish, they went above and beyond to support, guide and reassure me every step of the way. They were always professional, responsive and willing to take the time to explain everything clearly, which made a stressful process feel much more manageable. No question was ever too much trouble, and I always felt I was in safe hands.

I genuinely cannot thank Graham and his team enough for their dedication and outstanding service. If you’re looking for a mortgage broker who truly cares about their clients and will go the extra mile, I would highly recommend them. The level of support and help you receive is simply phenomenal.

3 August 2026
Unprompted review
Online Mortgage Advisor logo

Reply from Online Mortgage Advisor

Good morning,

Thank you for taking the time to leave such positive feedback!

If you ever have more questions or if there's anything else we can assist you with, please don't hesitate to reach out.

Many thanks,

Rachel
OMA Reviews Team

Rated 5 out of 5 stars

We were recommended our mortgage…

We were recommended our mortgage advisor Richard Fowler.
I am now on my 3rd mortgage with him. So glad he did. Richard is professional and experiences great. He always finds good deals and keeps everything moving quickly with good communication. We are recommending him.

31 July 2026
Unprompted review
Online Mortgage Advisor logo

Reply from Online Mortgage Advisor

Good morning,

Thank you for taking the time to leave such positive feedback!

If you ever have more questions or if there's anything else we can assist you with, please don't hesitate to reach out.

Many thanks,

Rachel
OMA Reviews Team

Rated 5 out of 5 stars

Alex was great

Alex was great - helped us get our mortgage! Couldn’t recommend him enough

15 May 2026
Unprompted review
Online Mortgage Advisor logo

Reply from Online Mortgage Advisor

Good morning,

Thank you for taking the time to leave such positive feedback!

If you ever have more questions or if there's anything else we can assist you with, please don't hesitate to reach out.

Many thanks,

Rachel
OMA Reviews Team

Rated 5 out of 5 stars

A team that WILL help you

As first time buyers, we entered the process of getting a mortgage with great trepidation . Ishwar Mair has been excellent; friendly, helpful, and clearly knows the industry very well.

As a self-employed person, it was clear that many lenders would not understand my income, so Ishwar used a lender that specialises in mortgages for self-employed persons. We quickly received a decision in principle, and he helped us renew it successfully twice, when house hunting took a while.

Ishwar is great at his job, but also has a network of people he knows in other fields, such as insurance and property surveys, who have been similarly honest and helpful. So you don't just get Ishwar, you also get a series of professionals who know what they are doing and are firmly on your side.

Jenna Boal was also extremely helpful, being very easy to contact and extremely good at her job. All in all, we could not have asked for a better team.

We now have an approved mortgage application, and are awaiting exchange. Ishwar and Jenna really came through for us. Would very much recommend to anyone.

24 July 2026
Unprompted review
Online Mortgage Advisor logo

Reply from Online Mortgage Advisor

Good morning,

Thank you for taking the time to leave such positive feedback!

If you ever have more questions or if there's anything else we can assist you with, please don't hesitate to reach out.

Many thanks,

Rachel
OMA Reviews Team

Rated 5 out of 5 stars

Great service

Great service, good advice and good communication. The advisor was always available at any time of the day. I would highly recommend.

21 July 2026
Unprompted review
Online Mortgage Advisor logo

Reply from Online Mortgage Advisor

Good morning,

Thank you for taking the time to leave such positive feedback!

If you ever have more questions or if there's anything else we can assist you with, please don't hesitate to reach out.

Many thanks,

Rachel
OMA Reviews Team

Rated 5 out of 5 stars

Top Tier Service

I was advised in January by a different company that I could only get a mortgage with a 15% deposit, which in these times with house prices seemed impossible. 5 months later I contact OMA and was put in touch with Reece Allen. Within 6 hours of me putting in a request I had a decision in principal only requiring a 5% deposit. Reece has been absolutely amazing, as a first time buyer I had a lot of questions that some may seem stupid, but Reece answered every question immediately reassuring me that I could contact him at any time with any queries not matter how big or small. He has gone above and beyond to help with things that he could’ve easily said to go and seek the information directly from solicitors or estate agents but instead reassured and helped in what is one of the biggest decisions. I can’t thank Reece enough and will be recommending him to all family and friends.

20 July 2026
Unprompted review
Online Mortgage Advisor logo

Reply from Online Mortgage Advisor

Good morning,

Thank you for taking the time to leave such positive feedback!

If you ever have more questions or if there's anything else we can assist you with, please don't hesitate to reach out.

Many thanks,

Rachel
OMA Reviews Team

Rated 5 out of 5 stars

Smooth process.

No complications, nice and simple. Good communication and very time efficient.

17 July 2026
Unprompted review
Online Mortgage Advisor logo

Reply from Online Mortgage Advisor

Good morning,

Thank you for taking the time to leave such positive feedback!

If you ever have more questions or if there's anything else we can assist you with, please don't hesitate to reach out.

Many thanks,

Rachel
OMA Reviews Team

Rated 5 out of 5 stars

Reece was an amazing advisor

Reece was an amazing advisor, he has sorted me a mortgage that no one else would be able to do. I’m glad I come across to him. Definitely recommend this firm.

13 July 2026
Unprompted review
Online Mortgage Advisor logo

Reply from Online Mortgage Advisor

Good morning,

Thank you for taking the time to leave such positive feedback!

If you ever have more questions or if there's anything else we can assist you with, please don't hesitate to reach out.

Many thanks,

Rachel
OMA Reviews Team

Rated 5 out of 5 stars

Luke

Luke, Chloe, and Donna.

Lee and I can’t thank you guys enough for all you have done for us. It was not just about buying a house for us. It was changing family history and being able to leave something for our children.

All at OMA were friendly, approachable, and vey efficient. Nothing was too much trouble. A special thank you to Luke who went above and beyond to ensure that there was a good outcome come for us.

Thank you all again from the bottom of our hearts

Lee and Steph

1 June 2026
Unprompted review
Online Mortgage Advisor logo

Reply from Online Mortgage Advisor

Good morning,

Thank you for taking the time to leave such positive feedback!

If you ever have more questions or if there's anything else we can assist you with, please don't hesitate to reach out.

Many thanks,

Rachel
OMA Reviews Team

Rated 5 out of 5 stars

Reece was excellent

Reece was excellent. From Day one until the end he was great and managed to get me a mortgage and he was reassuring me each step.

6 July 2026
Unprompted review
Online Mortgage Advisor logo

Reply from Online Mortgage Advisor

Good morning,

Thank you for taking the time to leave such positive feedback!

If you ever have more questions or if there's anything else we can assist you with, please don't hesitate to reach out.

Many thanks,

Rachel
OMA Reviews Team

Rated 5 out of 5 stars

Brilliant mortgage advisor!

Luke Naylor put us at ease with his obvious expertise and patience with our many questions as first time buyers in the UK. We are so happy in our new home, and couldn't have hoped for a better experience! Thank you, Luke!

30 April 2026
Unprompted review
Online Mortgage Advisor logo

Reply from Online Mortgage Advisor

Good morning,

Thank you for taking the time to leave such positive feedback!

If you ever have more questions or if there's anything else we can assist you with, please don't hesitate to reach out.

Many thanks,

Rachel
OMA Reviews Team

Rated 5 out of 5 stars

Quick, Easy process.

The whole process was smooth from start to finish. From application to completion of my remortgage took less than 8 weeks and Luke Naylor found me a mortgage rate that was better than my bank. Chloe and Donna also made the document process and insurance a breeze. Thank you all.

11 July 2026
Unprompted review
Online Mortgage Advisor logo

Reply from Online Mortgage Advisor

Good morning,

Thank you for taking the time to leave such positive feedback!

If you ever have more questions or if there's anything else we can assist you with, please don't hesitate to reach out.

Many thanks,

Rachel
OMA Reviews Team

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