Online Mortgage Advisor Reviews 

943
•
TrustScore 5 out of 5

4.9

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Review summary

Created with AI, based on recent reviews

Evaluating 232 reviews, reviewers overwhelmingly had a great experience with this company. Customers frequently praise the extremely knowledgeable staff and professional advisors for providing clear guidance, answering all questions thoroughly, and successfully securing great mortgage deals. People also mention that overall communication is consistently prompt and helpful, making the entire application process remarkably smooth and entirely stress-free. Some reviewers were not happy with communication, mentioning significant delays, unreturned messages, and a deeply frustrating lack of timely updates regarding their applications. A small portion of consumers felt completely ignored when dealing with challenging situations where advisors were ultimately unable to assist them further.

What people talk about most

Staff

People report positive experiences with staff, highlighting that agents are extremely helpful, professional,... See more

Service

Customers shared overwhelmingly positive experiences with the service, highlighting professional, prompt, and... See more

Customer service

Consumers find customer service to be exceptionally helpful and professional, consistently praising the clear... See more

Response time

Clients share positive opinions on response time, frequently praising the quick replies and around-the-clock... See more

User experience

Reviewers mention positive feedback about user experience, noting that the entire journey was exceptionally... See more

Reviews shaping this summary

Rated 5 out of 5 stars

Sheridan and Jenna were so instrumental in helping us get our mortgage offer. I first began chatting to Sheridan nearly 1 year ago to test the waters on what we could expect with the mortgage process.... See more

Company replied

Rated 5 out of 5 stars

We contacted David Farrel about equity release having found him listed by the equity release council. He outlined everything clearly but with no pressure at all, giving us very sound advice and guidan... See more

Company replied

Rated 5 out of 5 stars

Amazing service from start to finish. Got decision in principle in less than 3 hours and mortgage offer in less than a month. Luke Naylor was very knowledgeable, friendly, polite and found me bet... See more

Company replied

Rated 5 out of 5 stars

 I lcannot recommend Natalie enough, owe to Self Employment and rather complex Financial structure. Natalie held our hand and guided us through the process. We’re both professionalism and support... See more

Company replied


Company details

  1. Mortgage Broker

Written by the company

We are an FCA-authorised and award-winning mortgage broker, serving customers nationwide since 2013. At Online Mortgage Advisor (OMA®), we connect you with specialist advisors from our team who focus on your exact type of mortgage situation, ensuring you get the best possible advice. We are on a mission to be the most-loved for mortgages, and our passion is understanding our customers and exceeding their expectations. Our website provides helpful tools, insightful guides, and informative content to empower borrowers to make the best possible decisions. We've proudly helped over 600,000 customers secure the right mortgage, often stepping in when other lenders or brokers have been unable to assist.


Contact info

4.9

Excellent

TrustScore 5 out of 5

943 reviews

5-star
4-star
3-star
2-star
1-star

Asks customers to review

This company invites their customers to review, whether positive or negative

Replied to 83% of negative reviews

Typically replies within 24 hours

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4.9

All reviews

(943)

229 reviews in the last 12 months

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Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

Mortgage sorted despite last minute issues

Steve was fantastic through the whole process. It wasnt easy and there were hurdles and obsticles thrown but he got us through and offerred. Communications were great and always got a quick response.

26 August 2026
Online Mortgage Advisor logo

Reply from Online Mortgage Advisor

Good afternoon,

Thank you for taking the time to leave such positive feedback!

If you ever have more questions or if there's anything else we can assist you with, please don't hesitate to reach out.

Many thanks,

Rachel
OMA Reviews Team

Rated 5 out of 5 stars

All processes done as said they would…

All processes done as said they would be. The advisors (Simon and Chloe) explained everything and kept us in the loop every step of the way. Very supportive

26 August 2026
Online Mortgage Advisor logo

Reply from Online Mortgage Advisor

Good afternoon,

Thank you for taking the time to leave such positive feedback!

If you ever have more questions or if there's anything else we can assist you with, please don't hesitate to reach out.

Many thanks,

Rachel
OMA Reviews Team

Rated 5 out of 5 stars

Where do i start?!

Where do i start?!
Mark has been amazing- navigating a difficult set of circumstances and needy underwriters!

Great service HIGHLY recommend 👌🏼

26 August 2026
Unprompted review
Online Mortgage Advisor logo

Reply from Online Mortgage Advisor

Good afternoon,

Thank you for taking the time to leave such positive feedback!

If you ever have more questions or if there's anything else we can assist you with, please don't hesitate to reach out.

Many thanks,

Rachel
OMA Reviews Team

Rated 5 out of 5 stars

Scott and his team were brilliant

Scott and his team were brilliant, amazing service and very responsive.
Will definitely be using again on my re-mortgage.

18 August 2026
Online Mortgage Advisor logo

Reply from Online Mortgage Advisor

Good afternoon,

Thank you for taking the time to leave such positive feedback!

If you ever have more questions or if there's anything else we can assist you with, please don't hesitate to reach out.

Many thanks,

Rachel
OMA Reviews Team

Rated 5 out of 5 stars

Equity Release further Advance

I particularly appreciated the fact that the broker David Farrell listened to what we required, and did not try to push or sell products that were of no interest to us. I am extremely happy with the advice I was given. A very professional service.

25 August 2026
Unprompted review
Online Mortgage Advisor logo

Reply from Online Mortgage Advisor

Good afternoon,

Thank you for taking the time to leave such positive feedback!

If you ever have more questions or if there's anything else we can assist you with, please don't hesitate to reach out.

Many thanks,

Rachel
OMA Reviews Team

Rated 5 out of 5 stars

Excellent

David was excellent kept me informed throughout the process and made it simple to complete the Equity Release.

10 August 2026
Unprompted review
Online Mortgage Advisor logo

Reply from Online Mortgage Advisor

Good afternoon,

Thank you for taking the time to leave such positive feedback!

If you ever have more questions or if there's anything else we can assist you with, please don't hesitate to reach out.

Many thanks,

Rachel
OMA Reviews Team

Rated 5 out of 5 stars

The advisor was knowledgeable and…

The advisor was knowledgeable and explained everything clearly.

24 August 2026
Unprompted review
Online Mortgage Advisor logo

Reply from Online Mortgage Advisor

Good afternoon,

Thank you for taking the time to leave such positive feedback!

If you ever have more questions or if there's anything else we can assist you with, please don't hesitate to reach out.

Many thanks,

Rachel
OMA Reviews Team

Rated 5 out of 5 stars

Sheridan and Jenna were so instrumental…

Sheridan and Jenna were so instrumental in helping us get our mortgage offer. I first began chatting to Sheridan nearly 1 year ago to test the waters on what we could expect with the mortgage process. After returning to the UK from living abroad, we weren't sure how long we would have to wait before we could buy a home. Sheridan's expertise was exactly what we needed to get our mortgage offer. He answered my questions throughout the process and even well before we were seriously ready to buy. Could not recommend OMA anymore!

17 August 2026
Unprompted review
Online Mortgage Advisor logo

Reply from Online Mortgage Advisor

Good afternoon,

Thank you for taking the time to leave such positive feedback!

If you ever have more questions or if there's anything else we can assist you with, please don't hesitate to reach out.

Many thanks,

Rachel
OMA Reviews Team

Rated 5 out of 5 stars

I have just completed my Equity Release

I have just completed my Equity Release. This was with the support of David Farrell who was there for me with advise at every stage of the process. From the moment I enquired about Equity Release and David Farrell contacted me, he went through the whole process clearly and answered all my questions with clarity. At every stage he kept me fully up to date and went through all the documents. David made the whole process very straight forward and I would recommend him to anyone who is interested in going through the Equity Release/Lifetime Mortgage process for their own financial situation.

22 August 2026
Unprompted review
Online Mortgage Advisor logo

Reply from Online Mortgage Advisor

Good afternoon,

Thank you for taking the time to leave such positive feedback!

If you ever have more questions or if there's anything else we can assist you with, please don't hesitate to reach out.

Many thanks,

Rachel
OMA Reviews Team

Rated 5 out of 5 stars

OMA Made Home Ownership Feel Possible Again!

I honestly cannot thank Online Mortgage Advisor team (OMA) enough for the support I received throughout my mortgage application.

A special thank you to Luke, Chloe and Donna, who were all absolutely brilliant. From the beginning, they helped demystify so many of the fears I had about getting a mortgage, especially with an adverse credit history. I honestly did not think home ownership was going to be possible for me, so to now be at this stage feels like a huge gift and something I will never forget.

OMA are definitely a lifeline for a lot of people. I would strongly recommend anyone with an adverse credit file or complicated credit history to get in touch with them and see if they can help. They understand that not everyone’s situation is straightforward, and they approach things with knowledge, patience and care.

What stood out to me most was that they were always focused on the work first. I never felt pressured about money or pushed to leave a review, which is something I really appreciated. Their priority was clearly getting the job done properly and helping me move forward.

Luke was incredibly supportive and knowledgeable, Chloe kept things moving and helped with updates, and Donna was also really helpful and reassuring. As a team, they work spectacularly well together.

Because of their support, I now have the opportunity to build real stability in my life. I am honestly so grateful that OMA were an option for me, and I would highly recommend them.

Five stars from me!

14 August 2026
Online Mortgage Advisor logo

Reply from Online Mortgage Advisor

Good afternoon,

Thank you for taking the time to leave such positive feedback!

If you ever have more questions or if there's anything else we can assist you with, please don't hesitate to reach out.

Many thanks,

Rachel
OMA Reviews Team

Rated 4 out of 5 stars

A great experience

The whole process went very smoothly. After an initial phone consultation we supplied details and the decision in principle came very quickly. We supplied all the paperwork and the main offer came in about a week. Super easy to deal with and a great result.

20 August 2026
Unprompted review
Online Mortgage Advisor logo

Reply from Online Mortgage Advisor

Good afternoon,

Thank you for taking the time to leave such positive feedback!

If you ever have more questions or if there's anything else we can assist you with, please don't hesitate to reach out.

Many thanks,

Rachel
OMA Reviews Team

Rated 5 out of 5 stars

Great and fast service

Great experience from the start with OMA advisor Sonny Sahota who guided me throughout the mortgage process .He is specialist in complex cases like mine and finally I got the mortgage offer thank him .
I want to thank Sonny’s team ,April and Miranda, who helped me with the mortgage application.

17 August 2026
Online Mortgage Advisor logo

Reply from Online Mortgage Advisor

Good afternoon,

Thank you for taking the time to leave such positive feedback!

If you ever have more questions or if there's anything else we can assist you with, please don't hesitate to reach out.

Many thanks,

Rachel
OMA Reviews Team

Rated 5 out of 5 stars

Myself and my partner were referred to…

Myself and my partner were referred to OMA by a different mortgage advisor due to some previous issues with credit.
Natalie contacted us the day we were referred and from the beginning of the process to the end, she was amazing! As first time buyers, we really didn’t know what we were doing, but Natalie supported us through everything. She went above and beyond for us! We couldn’t have asked for a better experience.

18 August 2026
Unprompted review
Online Mortgage Advisor logo

Reply from Online Mortgage Advisor

Good afternoon,

Thank you for taking the time to leave such positive feedback!

If you ever have more questions or if there's anything else we can assist you with, please don't hesitate to reach out.

Many thanks,

Rachel
OMA Reviews Team

Rated 5 out of 5 stars

Top quality service

Alex Atkinson was fantastic at helping me secure my mortgage offer. I stumbled across the Online Mortgage Advisor website when researching mortgages as I was initially planning to find a mortgage myself. I put in my details for an estimate on a whim and Alex responded almost immediately. He was incredibly kind and knowledgeable; I could get in touch with him easily the entire way though and his service is unmatched. The mortgage he secured for me was one I wouldn't have found on my own and he handled the process smoothly every step of the way. He let me know immediately when a lower interest offer from my lender came up, and put through my details for the new offer at my request. The mortgage offer has definitely been the easiest part of the buying process thanks to him! Would highly recommend him and OMA.

13 August 2026
Unprompted review
Online Mortgage Advisor logo

Reply from Online Mortgage Advisor

Good afternoon,

Thank you for taking the time to leave such positive feedback!

If you ever have more questions or if there's anything else we can assist you with, please don't hesitate to reach out.

Many thanks,

Rachel
OMA Reviews Team

Rated 5 out of 5 stars

Excellent service

Jean-Pierre and Chloe have been fantastic, very helpful and informative.
I can't recommend them enough, they are professional and very efficient with the support they provide.

13 August 2026
Unprompted review
Online Mortgage Advisor logo

Reply from Online Mortgage Advisor

Good afternoon,

Thank you for taking the time to leave such positive feedback!

If you ever have more questions or if there's anything else we can assist you with, please don't hesitate to reach out.

Many thanks,

Rachel
OMA Reviews Team

Rated 5 out of 5 stars

Absolutely amazing

Absolutely amazing, couldn't recommend enough 10/10

13 August 2026
Online Mortgage Advisor logo

Reply from Online Mortgage Advisor

Good afternoon,

Thank you for taking the time to leave such positive feedback!

If you ever have more questions or if there's anything else we can assist you with, please don't hesitate to reach out.

Many thanks,

Rachel
OMA Reviews Team

Rated 5 out of 5 stars

Was a great help and explained…

Was a great help and explained everything along the way.

12 August 2026
Unprompted review
Online Mortgage Advisor logo

Reply from Online Mortgage Advisor

Good afternoon,

Thank you for taking the time to leave such positive feedback!

If you ever have more questions or if there's anything else we can assist you with, please don't hesitate to reach out.

Many thanks,

Rachel
OMA Reviews Team

Rated 5 out of 5 stars

Graham was incredibly helpful - Excellent service !

Graham was incredibly helpful, diligent and committed to finding a mortgage product that fitted my buy out needs with specialised income requirements. I received excellent communication and updates even in the evening and weekends which was a great help for planning and setting expectations. Thank you Graham for an excellent service.

11 August 2026
Unprompted review
Online Mortgage Advisor logo

Reply from Online Mortgage Advisor

Good morning,

Thank you for taking the time to leave such positive feedback!

If you ever have more questions or if there's anything else we can assist you with, please don't hesitate to reach out.

Many thanks,

Rachel
OMA Reviews Team

Rated 5 out of 5 stars

Excellent experience

I had an excellent experience with Gordon and his admin team at Online Mortgage Advisor. From the very beginning, he was professional, knowledgeable and extremely helpful, particularly as my circumstances involved purchasing a buy-to-let property through a limited company.
Gordon took the time to understand what I was trying to achieve and guided me through the mortgage options available. He was responsive, had time for me even at 7pm, messaged me on his day off, explained things clearly and kept me informed throughout the process. His advice gave me confidence when making some important financial decisions. My mortgage got approved within two weeks!
I would highly recommend Gordon and Online Mortgage Advisor to anyone looking for a knowledgeable, professional and genuinely helpful mortgage adviser. Thank you, Gordon, for all your help!

7 August 2026
Online Mortgage Advisor logo

Reply from Online Mortgage Advisor

Good afternoon,

Thank you for taking the time to leave such positive feedback!

If you ever have more questions or if there's anything else we can assist you with, please don't hesitate to reach out.

Many thanks,

Rachel
OMA Reviews Team

Rated 5 out of 5 stars

Top Notch Service

My agent, Luke, was from the start; attentive, clear, and dedicated. He really went the extra mile to get me the best deal I could, and didn't once shy away from giving me advice on what direction I should go. Excellent from start to finish.

4 May 2026
Unprompted review
Online Mortgage Advisor logo

Reply from Online Mortgage Advisor

Good afternoon,

Thank you for taking the time to leave such positive feedback!

If you ever have more questions or if there's anything else we can assist you with, please don't hesitate to reach out.

Many thanks,

Rachel
OMA Reviews Team

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