Lulu Reviews 

6,488
•
TrustScore 4.5 out of 5

4.4

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Review summary

Created with AI, based on recent reviews

Evaluating 841 reviews, reviewers overwhelmingly had a great experience with this company. Customers frequently praise the exceptional quality of the book prints, noting that paper, binding, and true inks are top tier. Many people find the platform easy to use, showing a smooth process for uploading manuscripts and designing covers quickly. However, some customers also noted occasional difficulties with book templates and cover sizing constraints. Reviewers mentioned that setting up custom covers can sometimes be tricky or require better alignment tools to avoid formatting errors around the edges. A few users expressed a desire for more pre-formatted options and clearer guidance when preparing book layouts.

What people talk about most

Product

Consumers find product satisfaction, praising top-tier print and binding quality along with secure packaging... See more

Quality

Reviewers highlight positive aspects of quality, noting that the paper, print, and binding are of publisher... See more

User experience

Customers consistently note positive experiences with user experience, highlighting seamless book publishing... See more

Reviews shaping this summary

Rated 5 out of 5 stars

Had Lulu print some stories I wrote for my children. Paper, pribt and binding quality is book-shop / publisher level. Rates are good and shipping fast and efficient. The marketing mails are a bit ted... See more

Company replied

Rated 5 out of 5 stars

The quality of the prints is always top tier, and I've been using Lulu since 2018. They get your books shipped out in an orderly fashion as well. I'd highly recommend them, and although I'm only able... See more

Company replied

Rated 5 out of 5 stars

Easy to prepare and get the book. Suggestions: 1. More pre-formated covers to choose from, 2. Easier to get from private to public (I couldn't find how to do it, 3. When revising a project, show prev... See more

Company replied

Rated 5 out of 5 stars

I've been publishing and printing my books with Lulu since 2019. The book upload process is smooth and easy, and customer support has always been very helpful and on the ball. My newest batch of books... See more

Company replied


Company details

  1. Book Publisher
  2. also in
  3. Digital Printing Service
  4. e-Commerce Service

About Lulu

Written by the company

Lulu is a global publishing technology company focused on digital book printing and fulfillment logistics.

Lulu’s all-in-one platform provides the infrastructure for creators, businesses, and publishers to create and sell print-on-demand books worldwide through direct ecommerce integrations, API-driven automation, on-demand production, and global fulfillment.

Lulu’s platform enables automated, scalable book production and fulfillment without inventory risk, offset minimums, warehousing, or manual logistics. The result is faster time to market, reduced waste, expanded margins, and ownership of the customer journey.

Lulu is built for individual creators monetizing ideas, businesses scaling direct-to-consumer book sales, and enterprises powering complex publishing operations. We support every step of the lifecycle:

  • Create and upload book files with flexible tools
  • Automate secure publishing workflows through API integrations
  • Print premium, on-demand books with intelligent global routing
  • Deliver direct to customers in 200+ countries and territories
  • Access to data and analytics for forecasting and sales visibility

As a certified B Corporation, Lulu is committed to sustainable practices, ethical business standards, and community empowerment.

Lulu prints books, but more importantly, Lulu powers the infrastructure behind modern print-on-demand publishing.

Lulu’s team is committed to the success of our creators and businesses every step of the way, which is why we offer comprehensiveguides and resources and have a fantastic support team.


Contact info

4.4

Excellent

TrustScore 4.5 out of 5

6K reviews

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4.4

All reviews

(6,488)

903 reviews in the last 12 months

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Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

The publish the books is more easy than…

The publish the books is more easy than another platforms.
The response for my problems was faster and clearer than another platforms.
Thanks for kindness 😊!

23 September 2026
Lulu logo

Reply from Lulu

Thank you so much for your kind words! We’re glad to hear that you’ve found publishing with Lulu easy and that our customer support team was able to provide fast and clear assistance when you needed it.

Thank you for choosing Lulu!

Warm regards,
Taylor M.

Rated 5 out of 5 stars

OVER THE TOP

Easy to order!
Finished product was OVER THE TOP!
Truly exceeded my expectations!
HIGHLY RECOMMEND! Already ordered a second book and can’t wait to see it!

21 September 2026
Lulu logo

Reply from Lulu

Thank you for taking the time to leave a review! We’re excited to hear that you’ve already ordered your second book. We hope you love it just as much, and we appreciate your recommendation and support!

Warm regards,
Taylor M.

Rated 4 out of 5 stars

It's easy to create your project on the…

It's easy to create your project on the website- very easy. But the delivery service has not been good- not sure if that's a LULU or FedEx issue, but I still haven't gotten my book, so I find it funny that I received an email from LULU that says I have received it. 🤷🏽‍♀️

23 September 2026
Lulu logo

Reply from Lulu

Thank you for sharing your experience. We’re glad to hear that you found creating your project on our website easy and straightforward, but we’re sorry to hear that your book hasn’t arrived yet.

We understand how frustrating it must be to receive a delivery notification when you haven’t received your book. We’ll be reaching out to assist you further and look into what may have happened with the delivery.

Thank you for your patience, and we appreciate you bringing this to our attention!

Warm regards,
Taylor M.

Rated 5 out of 5 stars

My books turned out beautiful and that…

My books turned out beautiful and that was very happy with that now getting them publishes another whole story. books.by will not do them because they’re not 32 pages and I don’t want my books to be 32 pages for children 3 to 6 so who do you suggest I get them published with and where do I get the most advantage and advertising to make them well known and popular P. Also, so many companies are contacting me to publish them. It’s getting a little crazy and I don’t know who to go with who I can trust. Can you tell me?

22 September 2026
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Reply from Lulu

Thank you for sharing your feedback! We are glad you love how your printed books turned out. While retail distribution partners often require 32+ pages for global listings, selling directly through your own site using Lulu's direct sales tools is a fantastic way to reach parents and readers without page-count limits or high retail fees.

A quick word of caution: please be wary of unsolicited offers from external publishing or marketing companies, as legitimate publishers rarely cold-call authors asking for payment. Trust your instincts and focus on building your own brand directly with your readers. Please feel free to reach out to our team at https://help.lulu.com/en/support/tickets/new if you ever run into any questions!

Bryanna
Lulu

Rated 5 out of 5 stars

Thank you very much it was a pleasure…

Thank you very much it was a pleasure to work with you

18 September 2026
Lulu logo

Reply from Lulu

Thank you so much! It was a pleasure working with you as well. We truly appreciate your kind words and are grateful that you chose Lulu for your publishing needs. 

Warm regards,
Taylor M.

Rated 5 out of 5 stars

Lulu.com is the most effective and…

Lulu.com is the most effective and user-friendly form of online publishing that I've used.

Started out with CreateSpace.com, they were great until they got bought out from Amazon.

I've also tried Blurb, CafePress, many others.

I think the reason that Lulu is so great is because the founder is really behind it still.

For whatever other reason, it's simply been the most effective in terms of actually being able to get things published in high quality.

21 September 2026
Lulu logo

Reply from Lulu

Wow, thank you for such an incredible review and for sharing your publishing journey!

Having tried multiple platforms, your recommendation means the world to us. We take immense pride in maintaining high-quality print standards and keeping our platform creator-centric and easy to use. Thank you for choosing Lulu as your publishing home!

Bryanna
Lulu

Rated 5 out of 5 stars

Lulu printing

Printing my novels with Lulu has been a breeze. If any issues arise, their staff is very helpful and professional.

21 September 2026
Lulu logo

Reply from Lulu

Thank you for taking the time to share your review! Providing a smooth printing experience backed by reliable customer care is what we aim for every day. Happy writing!

Bryanna
Lulu Support

Rated 5 out of 5 stars

I received excellent service

I received excellent service, especially from Lena V. Excellent Communication and action taken.
Thank you

17 September 2026
Lulu logo

Reply from Lulu

Thank you so much for your kind words! We’re glad to hear that you received excellent service and that Lena was able to provide helpful support throughout the process.

We’ll be sure to share your wonderful feedback with Lena. Thank you for choosing Lulu!

Warm regards,
Taylor M.

Rated 5 out of 5 stars

Lulu has made the dream of writing my…

Lulu has made the dream of writing my own book and having it published come to reality. So easy to use their website.

17 September 2026
Lulu logo

Reply from Lulu

Thank you so much for the wonderful review! Helping authors bring their dreams to life is the heart of why we exist, and we are thrilled that our website made the process so easy for you. Welcome to the published author family, and have a remarkable day!

Bryanna
Lulu

Rated 5 out of 5 stars

efficient

efficient, speedy,clear, user-frienly

17 September 2026
Lulu logo

Reply from Lulu

Thank you for sharing your experience using our site. We appreciate you taking the time to share your feedback with us!

Warm regards,
Taylor M.

Rated 5 out of 5 stars

Satisfied

I'm very happy overall with the quality of publishing, the customer service, and the shipping. If there ever are any issues, they correct them in a very professional and efficient way. I recommend Lulu.

20 September 2026
Lulu logo

Reply from Lulu

Thank you so much for your wonderful review and recommendation! We take great pride in our print quality and fast shipping, but standing behind our work and resolving issues efficiently when they arise is just as important to us. Thank you for choosing Lulu have a remarkable day!

Bryanna
Lulu

Rated 2 out of 5 stars

There’s no designer on staff to check…

There’s no designer on staff to check files before they go to print.

4 September 2026
Lulu logo

Reply from Lulu

Hello,

Thank you for your review and feedback!

As a print-on-demand platform, we provide creators with the tools to review their own files before going to print to ensure the final product turns out exactly as envisioned, while our team manages the printing quality!

While our support team is always happy to help walk you through the setup process, we do not offer direct in-house design services. However, we are partnered with several professional design organizations that can assist you with direct cover and interior design support! You can explore these services on our Partner Services page here: https://www.lulu.com/partners

If you have questions or would like further support with all things print, feel free to reach out to us here: https://help.lulu.com/en/support/tickets/new and we can assist from there!

Bryanna
Lulu

Rated 5 out of 5 stars

From uploading my project to finishing…

From uploading my project to finishing it was a great experience. When I need help it was there

19 September 2026
Lulu logo

Reply from Lulu

Thank you for sharing your feedback! Providing an easy creation process backed by reliable, accessible help is what we strive for every day. We look forward to working with you on your next project!

Bryanna
Lulu

Rated 5 out of 5 stars

I had a glitch in signing in to your…

I had a glitch in signing in to your system to work on a book. Your tech team fixed it immediately. I loved that because we all have glitches in our business. The thing that separates good from great is how fast it gets fixed.

LULU is great.

Mike Emminger

19 September 2026
Lulu logo

Reply from Lulu

Thank you so much for the fantastic review, Mike! While tech glitches can certainly happen, we believe that fast, reliable support is what truly makes a difference. We are thrilled that our tech team was able to resolve your sign-in issue immediately and get you right back to working on your book.

Thank you for choosing Lulu!

Bryanna
Lulu

Rated 4 out of 5 stars

Lulu were very efficient

Lulu were very efficient, books arrived within a week. Good quality. Delivered by Amazon who were not so great. Left package at 8pm outside the door on the street. Anyone could have walked off with it.

19 September 2026
Lulu logo

Reply from Lulu

Hello Paul

Thank you for sharing your experience. We are glad to hear that your books arrived quickly and that you were happy with their quality. We are sorry to hear about the way the package was left at your door, especially at that time of the evening when it could have been vulnerable to being taken. We appreciate you letting us know, and most importantly, we are glad that your books made it to you safely.

Michael
Lulu

Rated 5 out of 5 stars

Great and easy.

Great and easy.

19 September 2026
Lulu logo

Reply from Lulu

Thank you for the 5-star review! We love hearing that your experience was great and easy. We look forward to printing with you again soon!

Bryanna
Lulu

Rated 5 out of 5 stars

Everybody is aleays so helpful

Everybody is aleays so helpful, despite that I got so frustated. But now with wonderful help, I beleive I now understand the new System.

18 September 2026
Lulu logo

Reply from Lulu

Hello Richard

Thank you for sharing your experience! We know that getting used to a new system can take some time, so we are glad our team could help make things clearer. We appreciate your patience and are happy you are feeling more confident with the new system!

Best regards
Michael
Lulu

Rated 5 out of 5 stars

Using Lulu is very easy

Using Lulu is very easy, it is swift and even someone not very tech savy can manage it easily enough.

15 September 2026
Lulu logo

Reply from Lulu

Hello Vea

Thank you for your kind review! We are glad to hear that you find Lulu easy to use and accessible, even without a lot of technical experience. We appreciate you choosing Lulu for your publishing needs!

Kind regards
Michael
Lulu

Rated 5 out of 5 stars

High-quality printing at an affordable…

High-quality printing at an affordable price

13 September 2026
Lulu logo

Reply from Lulu

Hello Jak

Thank you for your review! We are glad to hear you are happy with the print quality and value Lulu offers. We appreciate you choosing Lulu for your publishing needs!

Kinda regards
Michael
Lulul

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