Lulu Reviews 

6,484
•
TrustScore 4.5 out of 5

4.5

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Review summary

Created with AI, based on recent reviews

Evaluating 841 reviews, reviewers overwhelmingly had a great experience with this company. Customers frequently praise the exceptional quality of the book prints, noting that paper, binding, and true inks are top tier. Many people find the platform easy to use, showing a smooth process for uploading manuscripts and designing covers quickly. However, some customers also noted occasional difficulties with book templates and cover sizing constraints. Reviewers mentioned that setting up custom covers can sometimes be tricky or require better alignment tools to avoid formatting errors around the edges. A few users expressed a desire for more pre-formatted options and clearer guidance when preparing book layouts.

What people talk about most

Product

Consumers find product satisfaction, praising top-tier print and binding quality along with secure packaging... See more

Quality

Reviewers highlight positive aspects of quality, noting that the paper, print, and binding are of publisher... See more

User experience

Customers consistently note positive experiences with user experience, highlighting seamless book publishing... See more

Reviews shaping this summary

Rated 5 out of 5 stars

Had Lulu print some stories I wrote for my children. Paper, pribt and binding quality is book-shop / publisher level. Rates are good and shipping fast and efficient. The marketing mails are a bit ted... See more

Company replied

Rated 5 out of 5 stars

The quality of the prints is always top tier, and I've been using Lulu since 2018. They get your books shipped out in an orderly fashion as well. I'd highly recommend them, and although I'm only able... See more

Company replied

Rated 5 out of 5 stars

Easy to prepare and get the book. Suggestions: 1. More pre-formated covers to choose from, 2. Easier to get from private to public (I couldn't find how to do it, 3. When revising a project, show prev... See more

Company replied

Rated 5 out of 5 stars

I've been publishing and printing my books with Lulu since 2019. The book upload process is smooth and easy, and customer support has always been very helpful and on the ball. My newest batch of books... See more

Company replied


Company details

  1. Book Publisher
  2. also in
  3. Digital Printing Service
  4. e-Commerce Service

About Lulu

Written by the company

Lulu is a global publishing technology company focused on digital book printing and fulfillment logistics.

Lulu’s all-in-one platform provides the infrastructure for creators, businesses, and publishers to create and sell print-on-demand books worldwide through direct ecommerce integrations, API-driven automation, on-demand production, and global fulfillment.

Lulu’s platform enables automated, scalable book production and fulfillment without inventory risk, offset minimums, warehousing, or manual logistics. The result is faster time to market, reduced waste, expanded margins, and ownership of the customer journey.

Lulu is built for individual creators monetizing ideas, businesses scaling direct-to-consumer book sales, and enterprises powering complex publishing operations. We support every step of the lifecycle:

  • Create and upload book files with flexible tools
  • Automate secure publishing workflows through API integrations
  • Print premium, on-demand books with intelligent global routing
  • Deliver direct to customers in 200+ countries and territories
  • Access to data and analytics for forecasting and sales visibility

As a certified B Corporation, Lulu is committed to sustainable practices, ethical business standards, and community empowerment.

Lulu prints books, but more importantly, Lulu powers the infrastructure behind modern print-on-demand publishing.

Lulu’s team is committed to the success of our creators and businesses every step of the way, which is why we offer comprehensiveguides and resources and have a fantastic support team.


Contact info

4.5

Excellent

TrustScore 4.5 out of 5

6K reviews

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4.5

All reviews

(6,484)

898 reviews in the last 12 months

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Rated 5 out of 5 stars

Easy book building tools

Easy book building tools. Making a cover is much easier than the old version. Pretty quick printing and packaging is always top notch

26 September 2026
Lulu logo

Reply from Lulu

We’re glad to hear that our book-building tools are making the process easier. It’s also great to know that you’re happy with the printing speed and the care we put into packaging your books.

Thank you for sharing your experience and for choosing Lulu for your projects!

Regards,
Taylor M.
Lulu

Rated 1 out of 5 stars

My First Publication — Eight Weeks of Waiting for Nothing

Dalcassian Dynasty is my first publication, and this has been an extremely frustrating experience.

I purchased and received my proof copy and paid for Global Distribution. I then spent approximately eight weeks dealing with an ISBN-related issue. Lulu Support eventually uploaded the corrected file and instructed me to publish the corrected draft, which I did.

After following those instructions, the project became Version 2 and I was told I needed to purchase another proof copy before Global Distribution could continue.

I understand that Lulu has policies regarding revised versions, but this revision was necessary to address the existing issue—it was not because I decided to create a new edition. After waiting eight weeks, I expected the distribution process to continue, not to be sent back to a step I had already completed and asked to spend more money.

For my very first publication, this has been a disappointing experience. Lulu could improve by taking responsibility when corrections made through support trigger additional requirements and by providing a waiver or credit when customers have already purchased a proof.

30 September 2026
Unprompted review
Lulu logo

Reply from Lulu

Hello Shannon

Thank you for sharing your experience, and we are sorry that the process was frustrating, especially for your first publication.

For Global Distribution, each version of a book must go through the required review process, including a proof copy after changes are made to the files. When new files are uploaded for distribution, the project becomes a new version, and a new proof is required before that version can continue through the distribution process.

This is also a requirement of our distribution partners. They want authors to have the opportunity to review the updated book before the version is submitted for approval through their retail networks. This helps ensure that the files being distributed are the files the author has reviewed and approved.

We understand that, in this case, the file change was made to address an existing issue rather than to create a new edition. We appreciate your feedback about how this process could be clearer when support-related corrections are involved, and we are sorry for the additional frustration and expense this caused.

Michael
Lulu

Rated 5 out of 5 stars

I like that you have guides I can look…

I like that you have guides I can look at to tell me how to do just about any of the process. This was my 1st time writing a book and you made it so easy to have it in print and at a great price. I got 1 copy in paperback and 1 copy hardback. The price is close enough that I recommend hardback so it will be a keepsake.
Thank you!

29 September 2026
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Reply from Lulu

Congratulations on publishing your first book! We’re thrilled to hear that our guides helped make the process easy and that you were happy with the pricing and your paperback and hardcover copies.

We wish you all the best with your book!

Regards,
Taylor M.
Lulu

Rated 5 out of 5 stars

Doing a great job

The people at Lulu seem committed to doing things properly and well, so I can keep producing my books without problems.

24 September 2026
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Reply from Lulu

Our team works hard to provide a reliable publishing experience and we’re glad that commitment has made a positive impression.

Thank you for trusting us with your projects. We look forward to supporting you with many more books to come!

Warm regards,
Taylor M.

Rated 5 out of 5 stars

Lulu did a fantastic job printing my…

Lulu did a fantastic job printing my books. From uploading the files to receiving the finished copies, the whole process was smooth and easy to follow. Great service for independent authors — highly recommended!

27 September 2026
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Reply from Lulu

Thank you for the wonderful recommendation! We’re delighted to hear that everything was easy to navigate.

We’re proud to support independent authors and help bring their work to life. We appreciate you choosing Lulu and wish you continued success with your books!

Warm regards,
Taylor M.

Rated 1 out of 5 stars

I give up

I have been selling books for next to nothing for 13 years on this site! I just updated a book, received two copies, pages stuck together, ripped when opened, and can I resolve this with the robot? nope! thank you for your attention to this matter lulu robot

26 September 2026
Unprompted review
Lulu logo

Reply from Lulu

Hello

Thank you for sharing your experience, and I am sorry to hear about the condition of the books you received. After 13 years of publishing with Lulu, we certainly understand how disappointing it must be to receive copies with pages stuck together and damaged when opened.

If you have not already done so, please submit a support ticket so our team can take a closer look. This can be done from the main page at www.lulu.com by selecting Help and then Contact Us. Our print team can review printing defects and work with you on the issue.

We would appreciate the opportunity to have this reviewed and see how we can assist.

Michael
Lulu

Rated 5 out of 5 stars

great teamwork !

22 September 2026
Lulu logo

Reply from Lulu

Thank you for the kind words! We’re happy to hear that our team made a positive impression and we appreciate your support!

Warm regards,
Taylor M.

Rated 5 out of 5 stars

Very user-friendly

Very user-friendly; very clear about how to proceed.

22 September 2026
Lulu logo

Reply from Lulu

Hello

Thank you for your feedback! We are glad the process was clear and easy to navigate. We want authors to feel confident at every step of bringing their books to life, and it is great to hear that was your experience with Lulu.

Kind regards,
Michael
Lulu

Rated 5 out of 5 stars

Good quality and on time

23 September 2026
Lulu logo

Reply from Lulu

Goodday

Thank you for sharing your feedback! We are glad your books arrived on time and that you are happy with the quality. We appreciate you choosing Lulu for your printing needs!

Kind regards,
Michael
Lulu

Rated 5 out of 5 stars

I was able to complete 2 projects in a…

I was able to complete 2 projects in a short time. Already sold 3 ebooks. All I need now is to pay for distribution fee for the second project and I know I will be able to sell more ebooks than before.

23 September 2026
Lulu logo

Reply from Lulu

Hello

Congratulations on completing your two projects and making your first ebook sales! It is exciting to see your hard work starting to pay off. Thank you for publishing with Lulu, and we wish you continued success as you share your books with more readers!

Kind regards,
Michael
Lulu

Rated 5 out of 5 stars

New Author/Publusher

You made the process very simple, with Support available if help was needed.

21 September 2026
Lulu logo

Reply from Lulu

Hello today

Welcome to the world of publishing! We are happy Lulu could make getting started a straightforward experience. Thank you for taking the time to share your feedback, and best of luck with your publishing journey!

Kind regards,
Michael
Lulu

Rated 5 out of 5 stars

The books look great

The books look great. Thank you.

25 September 2026
Lulu logo

Reply from Lulu

Hello Donald

We love hearing that you are happy with how your books turned out! Thank you for choosing Lulu to bring your work to life. We hope you enjoy sharing your finished books with others!

Kind regards,
Michael
Lulu

Rated 5 out of 5 stars

Makes self-publishing easy!

I've been publishing and printing my books with Lulu since 2019. The book upload process is smooth and easy, and customer support has always been very helpful and on the ball. My newest batch of books just arrived a week early, to my delight - so I'll definitely be ordering more!

19 September 2026
Lulu logo

Reply from Lulu

Thank you so much for your continued support since 2019! We’re glad to hear that you’ve found the book upload process smooth and easy, and that our customer support team has been helpful along the way.

We’re especially happy to hear your newest batch arrived a week early! We truly appreciate you choosing Lulu for your books and look forward to working with you on many more.

Warm regards,
Taylor M.

Rated 4 out of 5 stars

It's so easy to upload one's manuscript…

It's so easy to upload one's manuscript on your site. Although I get annoyed when the cover of the book and manuscript sometimes get rejected. I would recommend a more user friendly app that automatically corrects any such errors as they might occur.

20 September 2026
Lulu logo

Reply from Lulu

Thank you for sharing your feedback! We’re glad to hear that you find uploading your manuscript to Lulu easy, though we understand how frustrating it can be when your cover or manuscript is rejected.

If you're ever having trouble uploading your files, please let us know by creating a support ticket or reaching out through our Chat feature, and we'll be more than happy to assist you in fixing the error!

We appreciate your suggestion for a more user-friendly tool that could help identify and correct errors along the way. Feedback like yours helps us understand where we can improve the publishing experience.

Thank you for choosing Lulu and for taking the time to share your thoughts!

Regards,
Taylor M.
Lulu

Rated 4 out of 5 stars

Postage on books is more expensive than…

Postage on books is more expensive than the book itself..I would be perfectly satisfied if books were sent by surface mail, even if it takes longer.

20 September 2026
Lulu logo

Reply from Lulu

Thank you for sharing your feedback! We understand that shipping costs can be an important consideration when ordering books, and we appreciate your preference for a more economical option, even if it means a longer delivery time.

Thank you for choosing Lulu and for taking the time to share your experience with us.

Rated 5 out of 5 stars

The publish the books is more easy than…

The publish the books is more easy than another platforms.
The response for my problems was faster and clearer than another platforms.
Thanks for kindness 😊!

23 September 2026
Lulu logo

Reply from Lulu

Thank you so much for your kind words! We’re glad to hear that you’ve found publishing with Lulu easy and that our customer support team was able to provide fast and clear assistance when you needed it.

Thank you for choosing Lulu!

Warm regards,
Taylor M.

Rated 5 out of 5 stars

OVER THE TOP

Easy to order!
Finished product was OVER THE TOP!
Truly exceeded my expectations!
HIGHLY RECOMMEND! Already ordered a second book and can’t wait to see it!

21 September 2026
Lulu logo

Reply from Lulu

Thank you for taking the time to leave a review! We’re excited to hear that you’ve already ordered your second book. We hope you love it just as much, and we appreciate your recommendation and support!

Warm regards,
Taylor M.

Rated 4 out of 5 stars

It's easy to create your project on the…

It's easy to create your project on the website- very easy. But the delivery service has not been good- not sure if that's a LULU or FedEx issue, but I still haven't gotten my book, so I find it funny that I received an email from LULU that says I have received it. 🤷🏽‍♀️

23 September 2026
Lulu logo

Reply from Lulu

Thank you for sharing your experience. We’re glad to hear that you found creating your project on our website easy and straightforward, but we’re sorry to hear that your book hasn’t arrived yet.

We understand how frustrating it must be to receive a delivery notification when you haven’t received your book. We’ll be reaching out to assist you further and look into what may have happened with the delivery.

Thank you for your patience, and we appreciate you bringing this to our attention!

Warm regards,
Taylor M.

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