Great service, what i like the best is everything was well thought out having break down and all the other extra things that was in place mean I did not have to search elsewhere
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Review summary
Created with AI, based on recent reviews
What people talk about most
Reviews shaping this summary
With more features included as standard compared to rivals on the comparison websites and the so called cheapest ones , not on comparison sites . Dial Direct was considerably cheaper and also includ... See more
Company replied
I previously wrote a 1 star review for this company after they were unable to underwrite a new vehicle on my insurance policy which had six months remaining. Following this Dial Direct contacted me to... See more
Company replied
I've only just obtained insurance with Daildirect. However, so far I'm impressed with their customer service. And the ease in which I was able to purchase purchase the policy.
Company replied
Company details
Written by the company
Dial Direct has helped more than 1 million customers with their car, van, home, and life insurance needs. Partnering with leading insurers, we find policies designed to suit your individual needs and requirements with a range of optional additional products. Our fully trained staff are on hand and just a phone call away ready to offer information to our customers to help make an informed choice on the products and services they need. Offering immediate insurance cover whether you buy online or over the phone, Dial Direct can help with your insurance needs.
Contact info
Fusion House, Katharine Way, Bretton, PE3 8BG, Peterborough, United Kingdom
- 0344 412 2137
- socialresponders@bglgroup.co.uk
- www.dialdirect.co.uk
4.1
Great
26K reviews
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I forgot about a no fault of mine car…
I forgot about a no fault of mine car accident 3 years previous when I filled my forms in they gave me a quote took my money then said they had found out about the no fault and my claim had gone up by £43.34 too late to take the next cheapest quote penny pinching cnts shan't be renewing even if they are cheaper
18 June 2026
Reply from Dialdirect
Hi Kevin,
Thank you for taking the time to share your feedback. I am very sorry for the frustration and disappointment this situation has caused.
I understand how frustrating it is to face an unexpected price increase after you have paid, especially for an incident that was not your fault. We check central claims records to ensure policy details are correct, but I completely appreciate that the timing of this has left you feeling let down.
We will be in touch with you to see how we can help.
Leanne
Sensible prices
Sensible prices , cover options favourable, ease of navigation through on line cover purchase,
11 June 2026
Reply from Dialdirect
Hi,
Thank you for your 5 star review and feedback. We are delighted to hear that you found our prices sensible and our cover options favourable. It is also great to know that navigating our online purchase journey was easy for you.
Leanne
Handled extra question re fixed penalty…
Handled extra question re fixed penalty very well
3 June 2026
Reply from Dialdirect
Hi Phil,
Thank you for your 5 star review and feedback. It's great to hear we were able to answer your questions well.
Leanne
Reply from Dialdirect
Hi James,
It's great to hear you received good service from our team!
Rachael
Customer service is great very helpfull…
Customer service is great very helpfull great clear advise
12 June 2026
Reply from Dialdirect
Hi,
Thank you for taking the time to leave us your five-star review!
Vicky
Reply from Dialdirect
Hello John,
Thank you for your great 5 star review. Welcome to Dial Direct!
Rachel
Reply from Dialdirect
Hi Paul,
It's great to hear we offered you a competitive price!
Thanks, Rachael
Reply from Dialdirect
Hi Mary,
It's great to hear you found the website easy to follow!
Kirsty
Getting insurance was easy process and…
Getting insurance was easy process and easy payment
3 June 2026
Reply from Dialdirect
Hi Neill,
Thanks for your 5 star review. I'm glad you found the process really easy to use!
Tahara
I found they were a lot cheaper,the…
I found they were a lot cheaper,the person on the phone was very helpful, they were excellent,asked for the insurance to be sent to me by post,came within 4days, excellent service.thank you.
10 June 2026
Reply from Dialdirect
Hi Martin,
Thank you so much for leaving such a lovely review.
We are delighted to hear that we saved you money and that our team was so helpful. It is great to know your paperwork arrived by post in just four days, exactly when you needed it.
Tahara
Car Insurance
Very simple to register and explanations given plus very competitive price.
8 June 2026
Reply from Dialdirect
Hi Ritchie,
It's fantastic to hear you found it simple registering for insurance with ourselves!
Kirsty
Wery nais,good
10 June 2026
Reply from Dialdirect
Hi Valentina,
Thank you for your 5 star review and feedback!
Kirsty
Dial direct is great on price
Dial direct is great on price
Excellent customer service so polite & most helpful
5 June 2026
Reply from Dialdirect
Hi Sue,
Thank you for the great 5 star review! We're pleased to hear you found our customer service excellent!
Kirsty
Avoid this company
My husband tried to change my surname and they have asked us to pay just under £2400 premium PLUS £25 amendment fee. How can they ask for that much just to change surname?! The insurance was no where near that price in the first place.
9 June 2026
Unprompted review
Reply from Dialdirect
Hi Sharon,
We're sorry to hear about the premium increase your husband experienced when updating your surname on his policy. Please can your husband email his policy details over to socialresponders@bglgroup.co.uk so we can look into this further for him.
Kirsty
Easy to use.
28 May 2026
Reply from Dialdirect
Hi Bob,
Thank you for sharing your feedback with us!
Tahara
Reply from Dialdirect
Hi Rami,
Thank you so much for your kind words! We are absolutely thrilled to hear that you are happy with us.
Tahara
Great service
Great service, what i like the best is everything was well thought out having break down and all the other extra things that was in place mean I did not have to search elsewhere
1 June 2026
Reply from Dialdirect
Hi Mr Lewis,
Thanks so much for sharing your great feedback with us.
It's brilliant to hear that you found our service so well thought out.
Tahara
Fees for changes
Online account service or phone line unavailable to change the vehicle type, so had to arrange cover from another provider. Following feedback from my initial review, Dial Direct very kindly offered to waive an amendment fee. Many thanks.
8 June 2026
Unprompted review
Reply from Dialdirect
Hi Roy,
Thanks for sharing your feedback with us.
We’re really sorry to hear you couldn’t change your vehicle type online or over the phone, and that you had to find cover elsewhere.
We want to sort this out, so we will be in touch with you to see how we can help.
Tahara
Really bad customer service.
Really bad customer service.
I was trying to renew my insurance and initially contacted customer service through their online chat. The problem is that customers are only given 2 minutes to reply, yet the agent kept me waiting for long periods. On one occasion, while I was still typing my response, the chat was simply ended without any warning.
After that, I received an email asking me to call their customer service team. When I phoned, the experience was even worse. The email suggested that there might be some flexibility regarding the renewal price, so I called to discuss it. However, the representative was rude and dismissive, telling me that there was no negotiation and that I should simply “buy it or don’t buy it.”
The attitude throughout the entire process was unprofessional and unhelpful. I understand that not every request can be accommodated, but there is a respectful way to communicate with customers. This was honestly one of the worst customer service experiences I have ever had.
I will be looking elsewhere for my insurance renewal.
7 June 2026
Unprompted review
Reply from Dialdirect
Hello Kacey,
Thanks for sharing this with us!
We’re really sorry to hear how poor this experience felt. Being cut off on live chat while you were still replying isn’t okay. Waiting for long gaps, then losing the chat, is frustrating. We also understand why the phone call left you feeling dismissed. That’s not how we expect our teams to speak to customers.
If you're still happy to give us another chance to look into this and see if we can help further, please email your policy details over to socialresponders@bglgroup.co.uk. We'd love the opportunity to put things right.
Thanks again for your honest review, and for being part of RAC.
Your case will be dealt with by BISL Limited, who arrange and administer your car insurance policy on behalf of RAC.
Thanks Laura
excellent service.
3 June 2026
Reply from Dialdirect
Hello,
Thank you for your wonderful 5 star review!
We're delighted to hear that you received excellent service. Providing a positive experience for our customers is always our goal, so it's fantastic to know we met your expectations.
Thank you for choosing Dial Direct Insurance. We truly appreciate your feedback and look forward to being of service again in the future!
Laura
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