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Buyagift Reviews 

65,569
TrustScore 3.5 out of 5

3.6

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Review summary

Created with AI, based on recent reviews

Considering 7,129 reviews, most reviewers were somewhat happy with their experience overall. Consumers genuinely appreciate the broad selection of available gifts and enjoy memorable outings like delicious afternoon teas, guided tours, and relaxing spa treatments. People frequently share that customer service representatives can be exceptionally helpful when they need assistance extending expired vouchers or resolving general account queries. Some reviewers were not happy with the booking process and experienced frustrating platform limitations when attempting to redeem gifts. Customers also mentioned encountering persistent difficulties with unrecognised voucher codes, unexpected extra fees, and struggling to reach a human assistant through automated chat systems.

What people talk about most

Product

Reviewers mention ambiguous feedback about product options, highlighting both satisfying experiences and... See more

Service

Clients share ambiguous opinions on service, with some reporting an amazing chat service and efficient... See more

Booking process

Consumers find booking process to be ambiguous, experiencing a mix of seamless and frustrating encounters.... See more

Customer service

Customers had ambiguous experiences with customer service. While some reviewers praise agents for being fast,... See more

Price

Customers consistently note ambiguous experiences with price, highlighting unexpected costs when using... See more

Reviews shaping this summary

Rated 4 out of 5 stars

We had a great time at the London Steakhouse. The staff were all very friendly. The mackerel pate was delicious as was the beef bourgonion and fish cake. The chocolate mouse for desert was a let down,... See more

Rated 4 out of 5 stars

Good value voucher with discount code. However I wanted three vouchers and it kept reverting to the full price without saying why. I worked out in the end it was because you could only get the discou... See more

Company replied

Rated 4 out of 5 stars

My husband and I had a great vegetarian tasting experience in Bath through buy a gift. It is just so easy to use! One slight gripe as I don't drive is that if you were to choose a hotel deal, you cann... See more

Company replied

Rated 4 out of 5 stars

Good hotel. Booking process straightforward and readily accepted a change of date. Delicious cakes. Would have preferred more of the sandwiches made with wholemeal bread and bone china crockery woul... See more

Company replied


Company details

  1. Gift Shop
  2. Entertainment Agency

Written by the company

Buyagift is the UK's leading provider of gift experiences, unique gift ideas and fabulous traditional gifts - all at great prices. Find the perfect gift for every taste and budget here!

Our mission

Written by the company

For everyone in the UK to create unique memories that last a lifetime
We are the UK’s leading gift experience provider. Our core focus is to deliver happiness to our customers, partners, our team and retail partners - we aim to do this by providing industry leading products.
It happens to thousands of people each week - an unsuspecting customer receives the gift of a lifetime from a loved one or colleague, each experience is unique. We pride ourselves on our range of gifts, and the great experiences we can deliver to our customers. With over 500,000 gifts sold a year, we deliver happy memories to thousands! For our team Buyagift is about more than just delivering happiness, it's about the amazing Buyagift family we have built and the close bonds we all have with our team mates.

Contact info

Buyagift's Official Trustpilot

Click below to browse our fantastic range of experiences

3.6

Average

TrustScore 3.5 out of 5

66K reviews

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3.6

All reviews

(65,569)

6,727 reviews in the last 12 months

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Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

Afternoon tea steam train

Great staff lovely sarnies and cakes bit short on train but all good

2 September 2026
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Reply from Buyagift

Thank you for your lovely feedback, Lyn! We’re delighted to hear you enjoyed the friendly staff, tasty sandwiches and cakes. We’re sorry you felt the train journey was a little short, but it’s great to hear you still had an enjoyable experience overall. We hope to help you find another fantastic experience in the future!

Rated 3 out of 5 stars

Family purchased us a London theatre…

Family purchased us a London theatre trip with an overnight hotel stay. The booking process itself wasn’t the easiest as you couldn’t do them both at the same time. So had to hope you’d find an ok hotel after you’d booked the show. There was a limited choice of shows without paying out additional fees and an even more limited choice of hotels. But it all worked out and we had a good trip.

2 September 2026
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Reply from Buyagift

Thank you for sharing your feedback. We’re pleased to hear that, despite some challenges with the booking process and the available choices, everything worked out and you had a good trip.

We’re sorry that you found the process less straightforward than expected and that the selection of shows and hotels was limited without additional fees. We really appreciate you taking the time to share your experience, and we’ll take your feedback on board as we continue to improve our service. We hope to help you plan another enjoyable experience in the future!

Rated 3 out of 5 stars

Didn't really think much of this…

Didn't really think much of this experience, the tea was cold and you didn't really go anywhere. The staff was lovely though.

2 September 2026
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Reply from Buyagift

Thank you for sharing your feedback. We’re sorry to hear that the experience didn’t quite meet your expectations, particularly that the tea was cold, and the experience didn’t offer as much as you had hoped.

We’re pleased to hear that the staff were lovely, and we really appreciate you highlighting this. We’ll also take your comments on board, as we’re always looking for ways to improve the experience for our customers. We hope we can provide you with a more enjoyable experience in the future.

Rated 5 out of 5 stars

Easy to redeem…bought for my daughter…

Easy to redeem…bought for my daughter at Christmas.Cabaret is a must see the whole experience was amazing.

27 June 2026
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Reply from Buyagift

Thank you for your lovely feedback, Alex! We’re delighted to hear that the voucher was easy to redeem and that your daughter had such an amazing experience. It’s wonderful to hear that you enjoyed Cabaret and would recommend the whole experience. We hope to help you find another memorable experience in the future!

Rated 5 out of 5 stars

Booking the experience was very simple…

Booking the experience was very simple and easy to do.

26 August 2026
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Reply from Buyagift

Thank you for your lovely feedback! We’re delighted to hear that you found the booking process to be simple and easy. We hope you had a fantastic experience and look forward to welcoming you again soon!

Rated 1 out of 5 stars

Received a buy a gift voucher from some…

Received a buy a gift voucher from some friends on our anniversary for the amount of £340.00,we decided to use for a weekend break we found and booked a 2 night stay bed and breakfast but it was £100.00 more than the voucher amount but we decided to go ahead so in total £440.00 for 2 nights bed and breakfast,my wife then Received an email confirming our booking and the amount for £256.00 direct from the hotel.So what I would like to know is where did the remaining £184.00 go.Not happy and would not recommend.

4 September 2026
Unprompted review
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Reply from Buyagift

Thank you for sharing your feedback, Kevin. We’re truly sorry to hear about your disappointment, especially as the voucher was a special anniversary gift. 

We’d be happy to look into this for you and provide some further clarification. Please get in touch with our dedicated team at trustpilot@buyagift.com, and we’ll be happy to review the details of your booking and provide further assistance.

We appreciate you bringing this to our attention and hope we can help resolve your concerns.

Rated 1 out of 5 stars

AVOID

AVOID! I was bought a gift voucher, the buyer bought a cinema voucher from buy a gift through Moonpig. I went to use the £30 voucher and was told I needed to pay £2 towards 2 cinema tickets. This is national cinema day where cinema tickets cost £5 and standard days are £10. How do they warrant this ridiculous mark up? I tried to contact buy a gift several times during their opening hours to get the voucher refunded to the buyer, just to be told by their AI that no customer service agents were online. So you only get 30 days for a refund, you aren't aware of this until you try to use the voucher and when you try to get a refund, it appears that only the buyer can request it and there is no one online during customer service hours to help you anyway. What a sham! I have passed this information onto the buyer, hopefully they will be able to get somewhere. I certainly will not be buying anyone a voucher through buy a gift.

6 September 2026
Unprompted review
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Reply from Buyagift

Thank you for sharing your feedback, Lucy. We’re very sorry to hear about your experience and completely understand your frustration, particularly when you were trying to use a gift voucher and then had difficulty getting in touch for support.

We’re sorry that the information and processes were not as clear as you expected, and we appreciate you taking the time to raise these concerns. Your feedback is important to us, and we’ll certainly take your comments on board as we continue to improve the experience for our customers. We hope we have the opportunity to provide you with a more positive experience in the future.

Rated 1 out of 5 stars

Wrong Info on Website!

Bought a zoo day with Afternoon Tea for a special friend's anniversary. Nowhere did it say online you had to pre-book 5 days before the date you wanted to go. We all did not get to go. Absolutely gutted. Ruined. Not happy!

How does your "We will take your feedback onboard" Automatic AI reply from a ROBOT help me? How does it help me paying £178 for ABSOLUTELY NOTHING????????

5 September 2026
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Reply from Buyagift

Thank you for sharing your feedback, Ellie. We’re truly sorry to hear that you were disappointed with your experience, especially as it was arranged for a special anniversary celebration.  

We appreciate you bringing this to our attention and will take your feedback on board to help ensure the booking requirements are as clear as possible. We hope we can provide you with a more positive experience in the future.

Rated 5 out of 5 stars

This idea of a Buyagift is great.

This idea of a Buyagift is great and we had a great day but I wasn’t very impressed when I found our main meal at Marco Pierre didn’t include a full main meal. After purchasing potatoes and mushrooms for two of us I was given a bill which was only £12 short of the gift price for it, which I wasn’t expecting, so having a great idea of the gift, it was spoilt by the restaurant in question, I wouldn’t recommend this particular gift to anyone, but the overall gift idea is a good one.

25 August 2026
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Reply from Buyagift

Thank you for taking the time to share your detailed feedback, Julie. We’re pleased to hear that you had a great day and enjoyed the overall experience, but we’re sorry that the meal at Marco Pierre White didn’t meet your expectations.

We understand how disappointing it must have been to find that additional items such as potatoes and mushrooms weren’t included and to then receive an unexpected bill. We appreciate you bringing this to our attention, and we’ll share your feedback with the relevant team so we can review how the experience inclusions are communicated.

We’re glad you still enjoyed the day overall and hope we can provide an experience that better meets your expectations in the future.

Rated 1 out of 5 stars

Too late!

Ordered on 26th August but still hasn't arrived therefore missing the occasion it was bought for

26 August 2026
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Reply from Buyagift

Thank you for sharing your feedback. We’re very sorry to hear that your order still hasn’t arrived, and that this meant it missed the occasion it was purchased for. We understand how disappointing this must be, especially when a gift is intended for a specific date.

We’d really like to look into this for you and see how we can help. Please email our dedicated team at trustpilot@buyagift.com with your order details so we can investigate the delivery and assist you further.

We apologise for the inconvenience and hope we can get this resolved for you as quickly as possible.

Rated 5 out of 5 stars

Hi 👋 I purchased a voucher from buy a…

Hi 👋 I purchased a voucher from buy a gift 🎁. It was for my Daughter. I didn't receive it on time it was for her Birthday and Anniversary gift. I contacted buyagift regarding the situation

I was reasured that it will be sent out the next day delivery which was the 4th of September. Because my order was placed on the 26th of August 3-5 days delivery but ne very turned up.

So I was Happy that my voucher was delivered on the 4th of September Because her Birthday was the 3rd of September .

Thanks again. I know my daughter will enjoy This special Treat.

26 August 2026
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Reply from Buyagift

Thank you for taking the time to share your experience with us, Nicole. We’re pleased to hear that our Customer Support team was able to help and arrange for your voucher to be delivered the following day.

We’re sorry that your original delivery took longer than expected, especially as the voucher was intended as a birthday and anniversary gift. We understand how important it is for gifts to arrive on time, and we appreciate your patience and understanding.

We hope your daughter has a wonderful time enjoying her special treat, and thank you for choosing Buyagift.

Rated 1 out of 5 stars

Flight cancelled

Flight cancelled on day due to adverse weather conditions so unable to make any comment

2 September 2026
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Reply from Buyagift

Thank you for taking the time to leave your feedback, Roger. We’re sorry to hear that your flight was cancelled on the day due to adverse weather conditions. We completely understand that this meant you were unable to enjoy the experience or provide a full review.

We hope you’re able to reschedule and enjoy the flight at a later date, and that your next experience is a much more enjoyable one.

Rated 1 out of 5 stars

Didn’t send a dispatch email

Didn’t send a dispatch email. Had to go on chat and they said it hadn’t been dispatched after 5 days of purchasing!

2 September 2026
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Reply from Buyagift

Thank you for sharing your feedback. We’re sorry to hear that you didn’t receive a dispatch email and that your order had not been dispatched after five days. We understand how frustrating it must have been to have to contact our Customer Support team for an update.

We appreciate you bringing this to our attention and will share your feedback with the relevant team to help improve our communication and delivery processes. We hope we can provide a smoother experience next time.

Rated 1 out of 5 stars

Had a Clarkson Farm tour voucher

Had a Clarkson Farm tour voucher, booked a date and you replied on the waiting list, never heard a thing! We have put the date as of today because you never gave us a date.

5 September 2026
Unprompted review
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Reply from Buyagift

Thank you for sharing your feedback, Martyn. We’re sorry to hear about the difficulties you experienced with your Clarkson’s Farm tour voucher and that you didn’t receive an update after being placed on the waiting list. We understand how frustrating it must have been to be left without a confirmed date.

We’d be happy to look into this for you. Please contact our dedicated team at trustpilot@buyagift.com with your voucher or booking details, and they’ll be able to check the status and assist further.

We hope we can get this resolved for you and provide a much smoother experience going forward.

Rated 3 out of 5 stars

I was offered a discount

I was offered a discount, which I thought I had received. I hadn't. Poor.

1 September 2026
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Reply from Buyagift

Thank you for sharing your feedback, Eamonn. We’re sorry to hear that the discount you were expecting was not applied. We understand how disappointing this must have been and appreciate you bringing it to our attention. We’ll share your feedback with the relevant team to help improve the experience.

Rated 5 out of 5 stars

Absolutely spot on

Absolutely spot on

11 August 2026
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Reply from Buyagift

Thank you for your fantastic feedback, Beata! We’re delighted to hear that everything was absolutely spot on. We really appreciate you taking the time to share your experience and hope to welcome you again in the future.

Rated 5 out of 5 stars
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Reply from Buyagift

Thank you for taking the time to leave us such lovely feedback, Gillian. We’re delighted to hear that you were very pleased with your experience. We really appreciate your support and hope to welcome you again in the future.

Rated 3 out of 5 stars

Not many options for food in our area(1…

Not many options for food in our area(1 within 30 miles) , and those that there were were not very salubrious (quite rough establishments). The meal was good value for money, but the gluten free options were very poor.

1 September 2026
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Reply from Buyagift

Thank you for taking the time to share your feedback, Sue. We’re pleased to hear that you found the meal to be good value for money, although we’re sorry to hear that the choice of venues in your area and the gluten-free options available were disappointing.

We appreciate you highlighting this, and we’ll share your comments with the relevant team as we continue to review and improve our experiences.

Rated 5 out of 5 stars

Lost voucher

I contacted customer support as my brother never used a voucher I sent to him (due to illness), and which expired nearly a year ago. The error has only recently come to light. The agent was very helpful and extended the use-by date to December next year. I was very pleased to know that the gift (and my money!) hadn’t been completely lost! Thank you Buyagift 🤩

5 September 2026
Unprompted review
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Reply from Buyagift

Thank you for taking the time to leave such a lovely review, Angela. We’re delighted to hear that our Customer Support team was able to help and extend the voucher, ensuring the gift could still be enjoyed.

We’re pleased we could find a solution and that the value of the voucher wasn’t lost. We’ll be sure to pass your kind feedback on to the team.

Rated 1 out of 5 stars

Unfortunately there was not enough…

Unfortunately there was not enough information on the original gift voucher and when I bought it, I could not use it as the locations were too far away.
I’m applying for a refund if I can work out how to
Please increase visibility on these vouchers so we have all information before buying

28 August 2026
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Reply from Buyagift

Thank you for taking the time to share your feedback Susan. We're sorry to hear that the information provided on the voucher wasn't clear enough for you to determine whether the available locations were suitable before purchasing.
We appreciate your comments regarding improving the visibility of location information, and we'll ensure this feedback is passed on to the relevant team for review.
If you need assistance with your refund request, please contact us at trustpilot@buyagift.com, including your voucher details, and we'll be happy to look into this for you.

-Emily

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