Loved the dried food
While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more
To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more
Review summary
Created with AI, based on recent reviews
What people talk about most
Reviews shaping this summary
Great company and website, great service . Sometimes a bit dearer than other websites but I tend to wait for offers , but next day delivery is free. Had an issue with one order and they sorted it ou... See more
I cannot fault this company. Delivery was prompt. My goldie has a sensitive tummy and never has a problem with the grain free senior food. I am a happy customer.
Haven't used the food yet but it was delivered quickly, packaged really well and I'm sure it is high quality as it was recommended by my breeder. I'll be purchasing more.
Company details
Written by the company
Naturally healthy pet food. Made in the UK with wholesome, delicious ingredients, delivered straight to your door. For the past 30 years, pet owners have trusted us to help keep their four-legged friends happy, healthy and full of life. Here at James Wellbeloved, we make wholesome, delicious food to help your pet eat better and live better. Our tasty recipes are made with simple ingredients and are full of goodness. Because it’s only natural to want your pet to love their food and live a healthier, happier life.
Contact info
3D Dundee Road, SL1 4LG, Slough, United Kingdom
- 0800 731 2301
- help@wellbeloved.com
- wellbeloved.com
4.2
Great
5K reviews
No recent history of asking for reviews
This company hasn't invited customers recently, so reviews may not be representative
Replied to 88% of negative reviews
Typically replies within 2 weeks
How this company uses Trustpilot
See how their reviews and ratings are sourced, scored, and moderated.
The warnings are true!
I have always fed my pets JWB as a trusted brand with great results in both my cats and dogs. However my collie who has had it since a puppy has now reacted very badly to the change in recipe, having terrible diarrhoea for days. I didn’t want to believe the online ‘scare mongers’ but unfortunately all the recent warnings and criticism now appears true in my usually young, fit and non temperamental collie.
Will NOT be using it again. VERY disappointed.
22 July 2025
Unprompted review
Reply from James Wellbeloved
Thank you Mrs Leslie for bringing this to our attention.
We genuinely appreciate your loyalty to James Wellbeloved and are truly sorry to hear that your collie is not well. We understand how concerning it must be to see your beloved pet unwell. To assist you better, we’ve requested more details through Trustpilot to contact you directly.
At James Wellbeloved™, our commitment is to provide naturally healthy food that keeps your pets vibrant and enjoying life by your side for many joyful years.
We occasionally refine our recipes to enhance taste, nutritional value, and ingredient quality, always keeping in mind the well-being of your beloved pet.
We understand how important it is for our recipes to meet the approval of your furry companions, and we are pleased to assure you that our new formulations have been thoroughly tested and embraced by pets with enthusiasm.
Your satisfaction and peace of mind are our top priorities, and we want to ensure your concerns are addressed! Best wishes,
Team Wellbeloved
My mum's dog had horrendous itching
My mum's dog had horrendous itching, leading to severe skin conditions and bald patches as a result of this ingredient change. Vet bills came to over £500. All cleared up once they changed the dog food. Do Not Buy.
2 June 2025
Unprompted review
Reply from James Wellbeloved
Thank you for bringing this to our attention!
The health and well-being of pets are our top priorities, and we take these matters very seriously. To assist you better, we’ve requested more details through Trustpilot to contact you directly.
At JAMES WELLBELOVED™, we are dedicated to creating naturally healthy food that keeps pets energetic and enjoying life by your side for years to come. We occasionally adjust our recipes, considering factors such as taste, nutritional profile, ingredient quality, and availability.
But we’re dedicated to creating naturally healthy food that will keep pets full of energy, enjoying life, and by Pet Parents side for years to come. When we make any changes, we know how important it is to get the seal of approval from our four-legged friends, so please be assured that our new recipes passed with flying paws.
We’re here to support you and want to ensure your concerns are addressed!
Best wishes,
Team Wellbeloved
Absolutely disgusting customer…
Absolutely disgusting customer servise!!!
Horrific customer care, or better said non existent! I have had an issue over 4 weeks ago now with an order I placed, went thought as I’ve got the email confirmation but never shipped or arrived here. Had to reach out to them and from the very beginning there were issues as their lines are an actual joke?!? Nobody ever answers for days on!!!! Left voicemails and sent emails! No response what so ever! I had the unfortunate time to speak with Iris and Frenklin via their online chat where I’ve asked repeatedly to get a call back and I was completely ignored and I was tossed around and pushed aways with generic responses for days in a row by the above two agents. Then I spoke with another agent named Kevin who did his absolute best, issued a refund for my missed order and a discount code for the frustration caused. Refund arrived quite fast only for the money TO BE TAKEN BACK!!!!!!!!!!! with no email, no warning NO COMMUNICATION!!!! I then emailed them again that was on 8/06/25 and guess what no response! A few days after that the bag of dog food that we ordered initially popped in our front door….. again without an email, no communication without me reordering it!
Please avoid this company as they clearly do not care about their customer not in the least!
Utterly shocked!
Update!
They have reached out to me, apologised and offered a refund which I received already.
Not sure if I will be going back to them yet but appreciate the kind apology.
8 July 2025
Unprompted review
Reply from James Wellbeloved
Thank you for taking the time to share your experience with us. Your feedback is incredibly important to us, and we take it very seriously.
We sincerely apologize for the frustration and disappointment you've encountered. We understand how upsetting it is to deal with delays and a lack of communication, especially when you’re expecting a timely resolution. We have requested additional information over Trustpilot to reach out to you directly and provide the support you deserve, but unfortunately, we have not yet received a response.
We have shared your feedback internally to ensure the enhancement of our pet parent servie, and we would appreciate the opportunity to resolve this matter for you. Please reach out to us directly - we are here to help!
Thank you for your understanding, and we hope to regain your trust in the future.
Team Wellbeloved
Misleading and unnacceptable
We put our dog on their single source protein food as he has an intolerance to poultry. To bolster profits they have added poultry fat to their single source protein fish food.
This is false advertising and making our dog ill. Completely unacceptable! The front of the packet still states single source protein!
13 July 2025
Unprompted review
Reply from James Wellbeloved
Thank you for your feedback, Michael!
The health and well-being of pets are our top priorities, and we take such matters very seriously. To assist you better, we’ve requested more details through Trustpilot so we can contact you directly; however, as you have not gotten back to us, please feel free to reach out directly - We’re here to support you and want to make sure your concerns are addressed!
At JAMES WELLBELOVED™, we are committed to creating naturally healthy food that keeps pets full of energy and enjoying life by your side for years to come. As such, we adjust our recipes from time to time, always balancing a range of factors including, for example, taste and nutritional profile, ingredient quality and availability.
Please do not hesitate to reach out in case of any further questions - we are here to help!
Best wishes, Team Wellbeloved
Recipe and brand ruined unfortunately
I've been feeding my kitty James Wellbeloved for over 9 years, and he's always been so happy with it, no issues at all. The look and smell of the food used to be amazing: light in colour, with a slight sheen of oil and a lovely aroma (even to me).
Now it looks dull, dry, and has unpleasant smell. I'm currently trying to stock up on older batches from Amazon just to make a gradual transition to something new. It's such a shame.
Cats like mine have extremely sensitive stomachs, and it took me ages to find something that worked for him. It feels unfair to suddenly change a formula that so many pets rely on.
7 July 2025
Unprompted review
Reply from James Wellbeloved
Thank you for sharing your experience with us. We’re sorry to hear about your concerns with the recent changes in our product. It’s wonderful to know that your kitty has been happy with James Wellbeloved for over 9 years, and we understand how important it is to find the right food for pets with sensitive stomachs.
We want to assure you that the health and satisfaction of pets are our top priorities. Any changes we make to our recipes are carefully considered and tested to ensure they meet our high standards. We’re committed to providing naturally healthy food that supports pets in living their best lives.
To better understand your concerns and assist you further, we’ve requested additional details through Trustpilot so we can reach out to you directly. We appreciate your feedback and are here to help with any questions or support you may need during this time.
Thank you for your loyalty and understanding!
Best wishes,
Team Wellbeloved
Not happy…
Having used this brand for the past 10+ years (grain free turkey and veg to be specific) one of my dogs became severely unwell on the new version of the food to the point medication was used
There was no indication that the kibble had changed in recipe or size in advance so now I’m left with 8 bags of food I can’t use for my own dogs
I wouldn’t of been so annoyed had it just been the shape of kibble that had changed (although with 2 large breeds the kibble is too small for mine now as the old version was ideal as they had to chew it)
I emailed over 2 weeks ago with no reply and quite frankly I’m done with this brand and have now found a better alternative
8 July 2025
Unprompted review
Reply from James Wellbeloved
We’re so sorry to hear about the recent issues with our grain-free turkey and veg recipe and how it affected your furry friend. The health and well-being of pets are our top priorities, and we take such matters very seriously!
To assist you better, we’ve requested more details through Trustpilot so we can contact you directly. We’re here to support you and want to make sure your concerns are addressed.
At JAMES WELLBELOVED™, we are committed to creating naturally healthy food that keeps pets full of energy and enjoying life by your side for years to come. When we make any changes, we ensure they receive the seal of approval from our four-legged friends. Please rest assured that our new recipes have passed with flying paws, and your pets should not even notice any difference as they continue to enjoy their favourite food.
Once again, we apologise for the distress this situation has caused, and we appreciate your understanding. Please do not hesitate to reach out in case of any further questions - we are here to help!
Best wishes,
Team Wellbeloved
adult dry dog food (15kg lamb)
Their adult dry dog food (15kg lamb flavour) gave my husky BLOODY gastroenteritis even after doing a slow and steady switch from the old food. Avoid this junk like the plague!!!!
4 July 2025
Unprompted review
Reply from James Wellbeloved
Thank you for bringing this to our attention! We’re truly sorry to hear about your husky’s experience with our adult dry dog food in the lamb flavour. The health and well-being of pets are our top priorities, and we take such concerns very seriously!
We’d like to understand more about what happened and assist you further. To do so, we’ve requested additional details through Trustpilot so we can reach out to you directly.
At JAMES WELLBELOVED™, we are dedicated to crafting naturally healthy food that supports pets in living energetic and happy lives. Our recipes undergo rigorous testing to ensure they meet our high standards and are well-received by our four-legged friends. Please rest assured that our new recipes have passed with flying paws, and your pets should not even notice any difference as they continue to enjoy their favourite food.
Thanks for your understanding and please feel free to contact us with any further questions or concerns – we’re here to help.
Best wishes,
Team Wellbeloved
Do not understand the basics of good customer service!
I have used this brand for years for my pets. Until they tried to 'make things better'. The website update was a total failure - no message that it was happening - no indication that I had to do something different, just 'your issue'! The last straw was the failure to deliver a subscription. No comment, no message of 'your delivery will be late'. I had to go find out they were having shipment issues. When I challenged them - they told me they didn't "have time to send a message" - yet they had time to update my shipping date every day of the delay. I have gone elsewhere - this brand do not understand customer service!
3 July 2025
Unprompted review
Reply from James Wellbeloved
Thank you for sharing your experience with us, Calum. I’m truly sorry to hear about the frustrations you’ve faced, especially after being a loyal customer for so long. It’s disappointing to know that our recent website update and communication issues have let you down.
We completely understand how important timely updates and reliable deliveries are, and I apologise for the lack of communication regarding your subscription and shipment issues.
Your feedback is invaluable, and I want to assure you that we’re taking it seriously. I’d love the opportunity to look into this further and see how we can make things right. That’s why we’ve requested more details from you via Trustpilot. Once we have that information, we can access your account and investigate the issue more thoroughly.
Thank you for your honesty, and I hope we can regain your trust in the future!
Best wishes,
Team Wellbeloved
poor service
My dog really likes the food, unfortunately my subscription orders keep getting cancelled or delayed and I can't rely on the service
27 June 2025
Unprompted review
Reply from James Wellbeloved
Thank you for your feedback, and we’re truly sorry to hear about the inconveniences you’ve experienced with your subscription orders. We understand how important it is to have reliable service, especially when it comes to your furry friends food.
We’d like to look into this matter further to understand why your orders have been canceled or delayed. That’s why we’ve requested more details from you via Trustpilot. Once we have that information, we can investigate the issue more thoroughly.
We appreciate your patience and understanding, and we’re here to help ensure your experience improves moving forward!
Best wishes,
Team Wellbeloved
Have Siamese cat as a new addition and…
Have Siamese cat as a new addition and came with an introduction card offering a free bag of dry food. They definitely got the request because il receiving emails bot one week later and no sample. Sent two emails for help, no answer. Tried their direct telephone number 10 times and never get through. Just asks me to leave a message. For a company of Mat’s status this is terrible service. How not to run a company.
1 July 2025
Unprompted review
Reply from James Wellbeloved
Thanks for bringing this to our attention, Kevin! I’m really sorry to hear about your experience, and I want to sincerely apologise for any frustration this may have caused you.
I’ve shared your feedback with our Breeders Team because it’s important to us that we get this right. We truly appreciate you taking the time to let us know.
Best wishes,
Team Wellbeloved
Upset tummy
Have just purchased a new bag of chicken and rice kibble and after just 2 meals my border collie has very bad diarrhoea have been feeding for 6 years without issue, now I feel I need to change to a different brand, such a shame you felt the need to change recipe
27 June 2025
Unprompted review
Reply from James Wellbeloved
Thank you for taking the time to share your experience with us, Helen.
We sincerely regret that your dog has been feeling unwell recently. As fellow pet lovers, we truly understand how upsetting it can be when a trusted food product no longer seems to meet your furry friend’s needs.
Please know that we are here to support you, and we will be reaching out to you shortly to discuss this matter further, as our top priority is to ensure that both you and your dog receive the care and attention you deserve.
Warm regards,
Team Wellbeloved
Ingredients change without warning, sick dogs
I buy the big 15kg bags of JWB Lamb & Rice, usually some weeks ahead of needing them, as protection against supply problems. My dogs had been doing well on this food, but the most recent one I opened has caused vomiting and having diarrhoea. Looking at the packaging I see the text has changed from simply "lamb and rice" to "rich in lamb and rice", and the ingredients show a subtle but clearly disruptive change to the ingredients, with no warning on the front of the package advising of this change. The new ingredient is poultry fat. This product is being sold under false pretences; it claims a single protein source (lamb) then includes poultry. I now have over £100 of dog food that I can't risk feeding to my dogs. Not happy at all, and I won't be buying JWB in the future.
25 June 2025
Unprompted review
Reply from James Wellbeloved
Thank you for sharing your concerns with us, Paul! We are truly sorry to hear about inconveniences you've experienced, and we completely understand how crucial it is to ensure the health and well-being of your dogs - Please know that this is our top priority as well!
Your feedback is incredibly important to us, and we want to reassure you that we are dedicated to the well-being and satisfaction of both pets and pet parents. We will be reaching out to you directly to address your concerns and explore how we can best support you during this transition.
Best wishes,
Team Wellbeloved
Ingredients change
Been a loyal JW customer for the last 5 years (Fish & Rice), but saw that the packaging had changed. Looking closer, JW have also changed the ingredients to include Poultry Fat. My Retriever is chicken intolerant and we spent lots of time in the vets when he was a puppy trying to understand the issue so for JW to add Poultry fat into the Fish & Rice recipe is appalling. You don't need to look far to see that lots of dogs have been negatively impacted by this change so we will be switching dog food ASAP. Terrible from JW.
24 June 2025
Unprompted review
Reply from James Wellbeloved
Thank you for your review! We’re so sorry to hear about your recent experience and how it affected you and your furry friend. The health and well-being of pets are our top priorities, and we therefore take such matters very seriously!
To assist you better, we’ve requested more details through Trustpilot so we can contact you directly, but unfortunately, we haven’t heard back yet. We’re here to support you and want to make sure your concerns are addressed, so please don’t hesitate to reach out to us directly!
At JAMES WELLBELOVED™, we are committed to creating naturally healthy food that keeps pets full of energy and enjoying life by your side for years to come. When we make any changes, we ensure they receive the seal of approval from our four-legged friends. Please rest assured that our new recipes have passed with flying paws, and your pets should not even notice any difference as they continue to enjoy their favourite food.
Once again, we apologise for the distress this situation has caused, and we appreciate your understanding.
Please do not hesitate to reach out in case of any further questions - we are here to help!
Thanks in advance,
Team Wellbeloved
Disappointed
Very disappointed with the latest purchase of James Wellbeloved turkey dry senior cat food. I have been feeding my 12 year old cat this for years and now he won’t touch the new bag that cost me £17.49 from Pets at Home, apparently not only has the packaging changed, the recipe has also. So goodbye to James Wellbeloved and now looking for new brand of cat food.
EDIT: Just to say after a couple of weeks persevering Seb is not eating James Wellbeloved again!
EDIT: Have now had to stop feeding Seb JWB even though he started eating JWB again, he is being constantly sick - sometimes three times a day, something in the new recipe obviously doesn’t agree with him. After trying various other brands have switched to Scrumbles gut health for senior cats, fingers crossed it will agree with Seb!
19 June 2025
Unprompted review
Reply from James Wellbeloved
Thanks for leaving your review, Julie.
We are sorry to hear about your concern about our recent product changes and to hear that your furry friend seems to not like the food any longer. To better understand how we can support you and your cat, we have passed your feedback to our team who will get back to you soon.
At James Wellbeloved, we’re committed to developing delicious products and want to make sure that the packaging for those products is as environmentally friendly as possible.
We want to care for nature and are proud to say that our smaller bags of 1.5kg and 2kg are now made with single plastic material meaning they can be recycled. Whilst our larger bags are not currently recyclable we have been able to manufacture our 15kg bags to use 34% less packaging than before and already our dry factory based in Castle Cary is using 100% renewable energy.
Best wishes,
Team Wellbeloved
Bought our usual JW Salmon and Rice…
Bought our usual JW Salmon and Rice only to find a recipe change with the addition of poultry fat and non specific fish protein added to the new recipe. The result is one dog who is now itched herself a bald spot and one dog who I sick and has diarrhoea. £100 wasted. After many years on this dog food will have to find a replacement brand. JW are you going to refund me?
16 June 2025
Unprompted review
Reply from James Wellbeloved
Thank you for your recent review! We’re really sorry to hear about your experience and how it affected you and your furry friend. Your satisfaction, as well as the health and well-being of your furry friend, is our top priority!
To assist you better, we’ve requested more details through Trustpilot so we can contact you directly, but unfortunately, we haven’t heard back yet. We’re here to support you and want to make sure your concerns are addressed, so please don’t hesitate to reach out to us directly!
Thanks in advance,
Team Wellbeloved
BAD am a regular buyer over 6yrs for my…
I am a regular buyer over 6yrs for my large Airedale, she has had runny pooh and turns her nose up at this hyperallergenic lamb. I was bit concerned as shape change with hole in it, but now read Reviews claiming the same problem! Alarmed to find change in menu, now seeking other brands, this is so disgraceful as my dogs stomach is sensitive, and unbelievable you could put loyal customers dogs through this!! Shame on you.
9 June 2025
Unprompted review
Reply from James Wellbeloved
Thank you for taking the time to share your experience with us. We’re truly sorry to hear about the issues your Airedale is facing recently, and we understand how concerning it is when a trusted food no longer agrees with your pet, especially with her sensitive stomach.
We take your feedback seriously and are committed to understanding and addressing the concerns you’ve raised. Therefore, we have reached out to you directly to discuss this matter further and explore how we can assist you during this transition. Our priority is the health and well-being of your pet, and we’re here to support you in any way we can.
Thank you for your understanding,
Team Wellbeloved
‘Was’ the preferred dry food for our…
‘Was’ the preferred dry food for our dog, however after a farce of a recent subscription order which shows shipped, then when i contacted by chat was told it was out of stock and not shipped by which time I had run out and had to drive to buy more, I am still chasing the refund up nearly 2 weeks later via PayPal as customer service do not respond, will be looking at another brand after this issue after reading comments on ingredient change.
19 June 2025
Unprompted review
Reply from James Wellbeloved
Thank you for sharing your experience with us. We’re genuinely sorry to hear about what you and your furry friend have experienced. Please know that we take your feedback to heart, and the health and happiness of pets is always our top priority!
We’ve passed your concerns along to our team, and they will be reaching out to you again. We truly appreciate your patience and understanding!
Best wishes,
Team Wellbeloved
Been using James wellbeloved for years…
Been using James wellbeloved for years without issue and dog has always thrived. It seems they've changed the recipe and loads of dogs are getting sick from it. It's also down into the 50%s on AADF. I've just swapped to darf which is a similar price, yet has ratings in the 80%s. It seems it has become a cheap dog food, yet still at a premium price.
19 June 2025
Unprompted review
Reply from James Wellbeloved
Thank you Katie, for taking the time to share your review and your feedback with us. Please know that your satisfaction and the well-being of your pet are incredibly important to us!
We’ve reached out through Trustpilot to gather more information so we can connect with you directly, but we haven’t received a response yet. We genuinely want to help you and ensure your concerns are fully addressed, so please feel free to reach out to us directly anytime.
We’re here for you!
Best wishes,
Team Wellbeloved
Extreme sickness
My 10month puppy has been sick every day for the past 2 weeks, in and out of the vets, spending over a £1000 to work out what was wrong. We finally had to change his food and the sickness has stopped! Thought we would check to see if anyone else has had an issue and it seems that due to a change in ingredients a ridiculous high amount of pets have been extremely poorly - can’t believe it! Poor pets, a horrible time for owners.
18 June 2025
Unprompted review
Reply from James Wellbeloved
We are truly sorry to hear about the difficult time you and your puppy have been experiencing. It’s heartbreaking to know that your furry friend has been unwell, and we understand how stressful this must be for you.
We have requested your contact details so we can reach out directly, but unfortunately, we haven’t heard back yet. Please know that we are here to support you and would love the opportunity to address your concerns and ensure your puppy’s well-being if you contact us.
Thank you in advance!
Team Wellbeloved
New Recipe - No Notification - Poor Service
Recipe change with no notification to customers or on packaging.
Bought a bag of James Wellbeloved lamb & rice. I thought the kibble shape was different but did not see any notification on the bag to indicate a change to recipe. My dog had a soft stool this evening which is very unlike her and upon research have found many other examples of people and their pets in the same boat.
Disappointing and angry! Extremely poor from James Wellbeloved - if changing the recipe, let us know so we can phase in the new good gently for our pets!
EDIT: RESPONSE FROM
JAMES WELLBELOVED CONFIRMING RECIPE CHANGE BELOW:
“Thank you for contacting JAMES WELLBELOVED!
We are sorry to hear about the experience you and your furry friend have had with our product and please rest assured that your feedback and experience will be documented for the interest of the Quality Team.
There have been some minor changes to the recipe your pet knows and loves.
The changes made are as listed below:
1. Lower white and brown rice content
2. Oats and Barley will be listed as 2nd and 3rd Grain
3. Kibble size has been simplified
4. Replacement of protein specific fats coating the kibble to poultry fat
These changes has been applied to all of the dry dog and cat food range.
Our aim is always to provide the best high-quality nutrition for pets whilst also providing best value for pet parents.As such, we adjust our recipes from time to time, always balancing a range of factors including, for example, taste and nutritional profile, ingredient quality and availability. We´ve put over 30 years of knowledge, love and care into every one of our delicious recipes and still exclude common allergens such as: Beef, Pork, Soya, Eggs, Dairy and Wheat.
Please rest assured that these recipe changes should not in advers effects as sickness, diarrhoea or an allergy or intolerance flare up.
When pets experience a sensitivity to a food source this is due to the protein present in the food, so even with the inclusion of poultry fat in our recipes instead of a protein specific fat it should not result in an adverse reaction as fats and oils do not contain any protein. However please notice that eventhough our recipes are designed to be hypoallergenic, our products can not be used as a substitute of prescription diet for pets with severe sensitivities or allergies. If you are concerned then we would advise to speak to your vet.
We hope your furry friend is doing well now and hope this helps!”
15 June 2025
Unprompted review
The Trustpilot Experience
Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.
We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.
Learn about Trustpilot’s review process.
Here are 8 tips for writing great reviews.
Verification can help ensure real people are writing the reviews you read on Trustpilot.
Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.