Superpet LimitedReviews 

We’ve spent over £20,000 with Superpet in the past two years, purchasing items to resell. Their prices have often been competitive and orders were generally handled promptly, which we appreciated.

However, we’ve now stopped doing business with them due to how we were treated. Despite placing all orders through their public retail website at full retail prices—like any other customer—we were retrospectively denied reward points without any notice. When we enquired, we were told we were "abusing" their rewards system, simply for using and redeeming points that had been automatically applied to our account for years.

At no point were we informed that being a reseller disqualified us from earning points, and no clear policy was visible on the site during that time. Rather than acknowledge the lack of communication, we were repeatedly accused of policy abuse.

We’re transparent about being a business, and we never expected special treatment—just fairness and clear communication. It's disappointing to be treated this way after a long period of consistent custom, and we’ve chosen to take our business elsewhere.

Edit: unfortunately, it's factually incorrect and grossly misleading to for Superpet to claim they had reached out to explain the situation. If they had done that, this review would never have been written. It's the fact that they did not tell us and then went onto repeatedly accuse us of "abuse". I also note that neither their terms and conditions nor their "Subscription And Rewards Policy" make any mention of the exclusions they refer to; and even if they did we are operating as retail customers, buying at retail prices - we have obtained any discounts from them that would warrant being treated as anything else.

Lovely fresh hazelnuts from this company. Great price and speedy free delivery. Excellent.

Wonderful people with always a quality service and fast delivery with great prices. Thank you to the beautiful people making us and our furry friends happy

Delivery was ontime, good value it was the cheapest that we could find searching the net, free delivery via Royal mail. We have used Supervet a couple of times and a constant good service.

Top marks for price and prompt delivery

Really poor customer service. Raised a complaint last week, still waiting to be contacted.

I ordered these whilst I was away and they were there waiting for me when I got back. The squirrels will love them

Excellent customer service & speedy delivery of quality bird seed at competitive prices.

Excellent company. Selling quality branded dog treats, well below retail with free shipping and fast dispatch. No brainer really…

Purchased whimzees small alligator 150 box, always use these but with 2 dogs having 1 chew per day each needed to try for a lower price, Superpet price was by far the best. Will definitely purchase again.
Also transaction was super easy and delivery was quick.

Superpet is one of the most efficient companies I deal with. Good quality products and orders swiftly despatched. The local birds and squirrels are more than happy too!!

Reliable monthly delivery of bird food. Excellent service.

Yakker bars for the dog, so I’m not sure what they taste like really!

Another great experience from Superpet. Product always available and good delivery service too.
Am loving the subscription service that is now available!!

great product, price and service

Good price,good product and always delivered quickly.

Always a good quality product at a competitive price. Order dispatched quickly.

Bad business practices.
I am one of those, a loyal customer, ordering from them for two years twice a month. On many occasions there where what we call red flags, but I was thinking human error maybe one off, giving them another chance, (product not as described - subpar quality, email communication not answered, ignored)
On 17 December ordered with Superpet
25kg of seeds, dispatched and suppose to arrive on 20th December, it is 15th January already the oder never turned up.
Chased them up, lost count how many times, asking to refund or sort out with the delivery company, it does not get anywhere no refund, no product, no answers. Credit card people saying it a commercial dispute, bad business practices, but not fraud. Took screenshots of all communications, order placed, payment, account information, building up a case, will be submitting my claim though Financial Ombudsman. Order 76802.

Great value for money and excellent, quick service with hassle free delivery. I rate Superpet Ltd as the best I have experienced!