Sewing Machines Direct Reviews 

20,982
TrustScore 5 out of 5

4.9

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Rated 5 out of 5 stars

A great machine at a bargain price, plus free extras that were actually really good (the huge sewing threads box was fantastic, I was expecting tiny spools but they're huge!). Fast delivery, well pack... See more

Rated 5 out of 5 stars

We have purchased many machines from Sewing Machines Direct over the years and have never been disappointed. It is the only place we will buy from. Excellent quality, very fast and efficient delivery... See more

Rated 5 out of 5 stars

Cheaper machines than anywhere else I looked and same day dispatch, delivered by DPD the next day. Fantastic service! Not so impressed with DPD just knocking and leaving on the doorstep. I know it sa... See more

Rated 5 out of 5 stars

Despatched quickly and received well packaged, that's why I'm a returning customer. Will be shopping here again in the near future.

Company details

  1. Sewing Machine Store
  2. Appliance Store
  3. Electronics Store
  4. Hobby Store
  5. Sewing Machine Repair Service
  6. Sewing Shop

Information provided by various external sources

Sewing Machines Direct (SMD) is a family-run business that has supplied sewing machines and associated products since 1960. We specialise in supplying sewing machines, overlockers, embellishers, embroidery machines, sewing/embroidery machines, steam presses, roller presses and various sewing accessories. We are aware that in today's increasingly competitive environment, it is important that we continue to focus our efforts in maintaining the first class customer service that we try to provide. Feedback lets us know what we are doing well and also what we can do better. Receiving feedback from customers and also by the amount of repeat and recommended business we receive, we feel that we are going some way to achieving our goals and that our efforts are being recognised and appreciated.

First class customer service is our number 1 priority.

Written by the company


Contact info

4.9

Excellent

TrustScore 5 out of 5

21K reviews

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4.9

All reviews

(20,982)

663 reviews in the last 12 months

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Rated 5 out of 5 stars

Fantastic customer service from SMD

Fantastic customer service from SMD. I was torn between several models of sewing machine so called the switchboard and spoke to a lovely gentleman (Russell I think). He answered every question I had and easily helped me to come to a decision for purchase. I got off the phone and completed my purchase immediately, I ordered before 4pm and received the item the next day. Absolutely fantastic knowledgeable team of people would definitely buy again.

20 April 2026
Rated 5 out of 5 stars

Excellent delivery service

I ordered my machine, a Janome DC3200 on a Wednesday afternoon, it arrived on Friday.
Brilliant service!
Thank you SMD!
I chose to buy from SMD because that was where I had bought my last Janome machine from, about 15 years ago. And because they have an excellent record of service on Trustpilot.

6 May 2026
Unprompted review
Rated 5 out of 5 stars

Easy ordering and quick delivery time.

Easy ordering and quick delivery time.
Product packed well
Only issue was with having to be home for delivery as final courier delivery from DPD being 4 hours after 1 hour time slot.
I do realise this is out of your control.

23 May 2026
Rated 5 out of 5 stars

Very efficient

Very efficient, delivered quickly. Slight problem with order dealt with capably, promptly and totally satisfactorily by telephone. Obviously a business that is efficient and trustworthy. Thank you.

19 May 2026

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