Reassured - Life Insurance Reviews 

101,622
TrustScore 5 out of 5

4.8

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Review summary

Created with AI, based on recent reviews

Considering 13,686 reviews, reviewers overwhelmingly had a great experience with this company. Customers consistently praise the staff for their patience, helpfulness, and professional yet friendly demeanor, making them feel at ease and well-informed. The customer service is frequently highlighted as exceptional, with many appreciating the detailed explanations and the absence of pressure during decision-making. People found the overall service to be straightforward and efficient, noting that the company takes the time to tailor policies to individual needs. The user experience is often described as easy and clear, with many reviewers feeling confident and supported throughout the process. However, some customers mentioned that the number of calls received was excessive, even after indicating they would follow up later.

What people talk about most

Staff

Users describe positive interactions with staff, consistently praising their helpfulness, friendliness, and... See more

Customer service

Customers had positive experiences with customer service, consistently praising the helpfulness and... See more

Service

People report positive experiences with service, often highlighting the politeness, helpfulness, and... See more

User experience

Customers consistently note positive experiences with user experience, finding the process easy to understand... See more

Price

Reviewers highlight positive aspects of price, with customers expressing relief after receiving quotes... See more

Reviews shaping this summary

Rated 5 out of 5 stars

I spoke with Ewan and he was very patient, kind and extremely helpful and transparent. A lot of these calls can be intimidating but I immediately felt at ease, and understood everything that was being... See more

Rated 5 out of 5 stars

The time taken to explain the differing policies in detail, catering to my needs. I didn't feel rushed or pressured into making a decision, which I greatly appreciated. After a few days to think about... See more

Rated 5 out of 5 stars

Drew was very thorough whilst going through the policy details. I am really pleased with the policy and is something I’ve been meaning to put in place for a long time so I’m very happy and relieved.... See more

Rated 5 out of 5 stars

Both Members of the team I spoke with were Friendly and very helpful and made the whole process and experience easy to understand and simple to complete. Definitely a professional approach with peo... See more


Company details

  1. Insurance Agency
  2. Insurance Broker
  3. Life Insurance Agency

Information provided by various external sources

Here at Reassured Ltd, we specialise in finding you the cheapest life insurance cover, whatever your needs. We are one of the UK’s largest brokers of Protection Insurances specialising in life insurance, and have the experience and expertise you need to secure your cheaper, better life insurance policy. We understand the world of life insurance can be confusing, which is why we’re here to demystify the jargon and make it simpler for you to choose your ideal policy. We make it easy for you to find, set up and start your perfect life cover today, giving you peace of mind that your family are protected.

Free Trust Service

Reduce and potentially avoid Inheritance Tax and delays due to probate

When your life insurance pays out, it may be subject to inheritance tax if your money goes into your legal estate, also, it will normally go through probate. By putting your policy into trust, the money will be paid directly to the beneficiaries which will usually avoid the inheritance tax calculation and probate process. Our Customer Team (0808 168 2025) can help you to set this up. This will help to ensure that the people that you have nominated get the insurance payment as soon as possible.

Contact info

4.8

Excellent

TrustScore 5 out of 5

102K reviews

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Asks customers to review

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Replied to 99% of negative reviews

Typically replies within 24 hours

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4.8

All reviews

(101,622)

13,131 reviews in the last 12 months

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Rated 5 out of 5 stars

Renewal of life insurance

I had a call from Jake Davies informing me of who he was and the company who sorted my life insurance..he was very helpful and very understanding and listened to what I had to say so with friendly helpful advice I have renewed my life insurance at a good price to many thanks
P.Taylor

9 July 2026
Rated 5 out of 5 stars

Agy was a pleasure to talk to

Agy was a pleasure to talk to and put me at ease through the whole process at no point did I feel overwhelmed with information and everything was explained in a calm and professional manner.

9 July 2026
Rated 5 out of 5 stars

I would like to express my sincere…

I would like to express my sincere appreciation for the excellent service I received from the staff member who assisted me with my life insurance.
He explained every aspect of the process clearly and answered all of my questions thoroughly, ensuring that I fully understood everything. Throughout our conversation, he was professional, polite, patient, and respectful.
His support and guidance gave me great peace of mind, and I am truly grateful for the outstanding service I received. Please accept my sincere thanks and appreciation.

30 June 2026

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