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Now Pet Reviews 

2,129
TrustScore 4.5 out of 5

4.6

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Review summary

Created with AI, based on recent reviews

Looking at 590 reviews, reviewers overwhelmingly had a great experience with this company. Customers consistently praise the staff for their helpfulness, pleasant demeanor, and ability to explain complex information clearly, making interactions stress-free and productive. Many people highlight the exceptional customer service, noting quick response times and a personalized approach that makes them feel valued. The service provided is often described as excellent, with consumers appreciating the efficiency and ease of their overall experience, especially when dealing with renewals and policy adjustments. However, some customers also noted dissatisfaction with price increases upon renewal, with some feeling that the company takes advantage of existing customers. A few other people also felt that the claims process was problematic, citing long processing times, unexpected deductions, and even outright rejections for reasons that were not clearly communicated.

What people talk about most

Staff

People report positive experiences with staff, consistently describing them as helpful, polite, and friendly.... See more

Customer service

Users describe positive interactions with customer service, often highlighting the helpfulness, friendliness,... See more

Service

Reviewers highlight positive aspects of service, often describing it as "great" and "first class." Many... See more

Claim

Customers had ambiguous experiences with claim, with many reviewers reporting helpful and friendly staff who... See more

Price

Customers consistently note ambiguous experiences with price, with some reviewers finding prices fantastic,... See more

Reviews shaping this summary

Rated 5 out of 5 stars

I managed to speak to an operator straight away, wasn’t on hold for long, which is always a bonus. My premiums went up this year, but phoned them and managed to get the price down, good to speak to Ge... See more

Company replied

Rated 5 out of 5 stars

Rang to discuss my renewal quote. Elliot was very helpful and explained in lay man's terms the minefield that is pet insurance! Tweaked my pets cover to a more appropriate one which was also cheaper.... See more

Company replied

Rated 5 out of 5 stars

Conrad phoned me back promptly. He did his best to find me a good deal, it just isnt worth my while at the moment. I understand that insurance companies have to make a profit but theyre supposed to sa... See more

Company replied

Rated 5 out of 5 stars

I needed a little help logging in to our Now Pet Insurance plan. For some unknown reason it would not recognise our email or password. Within a few hours of contacting Now Pet by email, the issue... See more

Company replied


Company details

  1. Pet Insurance Company

About Now Pet

Written by the company

Affordable, no-nonsense lifetime pet insurance for dogs and cats

Caring for your pets shouldn’t break the bank. That’s why our policies are built to keep costs low and value high – smart cover that saves you money while ensuring your pets get the quality care they deserve.

Get a Quote now

Now Pet customers get access to

  • FREE 24/7 vet support
  • UK customer service
  • 15% multi-pet discount
  • Excesses from as low as £99
  • 0% interest monthly plans

    Lifetime cover as standard

    With lifetime cover as standard, flexible excesses, round-the-clock vet support, discounts on prescription medication, a generous 15% multi-pet discount, and a UK-based team, Now Pet Insurance combines life-long protection with value-for-money.

    Get a pet insurance quote now

    Cover for dogs and cats, sorted in minutes!

    Get a Quote now

  • Contact info

    4.6

    Excellent

    TrustScore 4.5 out of 5

    2K reviews

    5-star
    4-star
    3-star
    2-star
    1-star

    Asks customers to review

    This company invites their customers to review, whether positive or negative

    Replied to 100% of negative reviews

    Typically replies within 24 hours

    How this company uses Trustpilot

    See how their reviews and ratings are sourced, scored, and moderated.

    4.6

    All reviews

    (2,129)

    597 reviews in the last 12 months

    Write a review
    Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

    Rated 5 out of 5 stars

    Fell behind on payment and the agent…

    Fell behind on payment and the agent was so kind, we decided on a payment on the day and then he kindly spread the cost of the insurance over the two remaining payments. Will definetly stay with Now Pet Insurance. Have been with them for years. Never had a problem :)

    1 July 2026
    Unprompted review
    Now Pet logo

    Reply from Now Pet

    Thank you for taking the time to leave us a review and sharing your experience with us Carla.

    Rated 5 out of 5 stars

    I was able to get the help I needed by…

    I was able to get the help I needed by making one phone call. I didn't wait very long and Was met by a friendly voice on the end of a phone. Far better than being asked to go to a website or chat with an AI assistant.
    Polly took the time to listen to all me questions and answer them in a way which helped me to understand my Insurance Policy. She said I could ring again and ask for her if I need any more help. I felt far less confused and anxious by the time I got off the phone.

    17 June 2026
    Unprompted review
    Now Pet logo

    Reply from Now Pet

    Hello Laraine, thank you for taking the time to leave us a 5 star review. I am so pleased to hear that Polly was able to assist you during your call. We appreciate your lovely feedback.

    Rated 5 out of 5 stars

    Robyn was super helpful and make sure…

    Robyn was super helpful and make sure things were made clear around what I needed to do about making a claim.

    26 June 2026
    Unprompted review
    Now Pet logo

    Reply from Now Pet

    Thank you for taking the time to leave us a review Rebecca. I am so pleased to hear that Robyn was able to assist with your queries.

    Rated 5 out of 5 stars

    Friendly and efficient

    George clearly and fully answered all of my questions and was efficient, polite and friendly

    25 June 2026
    Unprompted review
    Now Pet logo

    Reply from Now Pet

    Thank you for taking the time to leave us a review George.

    Rated 5 out of 5 stars

    very helpful and efficient

    Polly was very helpful and efficient. She was knowledgeable and was able to offer me support

    24 June 2026
    Unprompted review
    Now Pet logo

    Reply from Now Pet

    Thank you for taking the time to leave us a review Adam.

    Rated 5 out of 5 stars

    Been with nowpet a long time now

    Been with nowpet a long time now - great company to deal with. George was very helpful, polite and a great ambassador for the company. Thank you George

    23 June 2026
    Unprompted review
    Now Pet logo

    Reply from Now Pet

    Thank you for taking the time to leave us a review Jon. I am so pleased to hear that George was helpful. We truly appreciate your lovely comments and will pass this onto George.

    Rated 5 out of 5 stars

    Polly was very helpful and friendly in…

    Polly was very helpful and friendly in giving me advice and information on how my claim was progressing

    22 June 2026
    Unprompted review
    Now Pet logo

    Reply from Now Pet

    Hello Sandra, I am so pleased to hear Polly was helpful in updating you on your claim. Thank you for leaving us a 5 star review.

    Rated 5 out of 5 stars

    I already have 2 pets insured with you…

    I already have 2 pets insured with yourself and have been happy so it made sense to insure my 2 new pets with you also, I am getting another pet in August and will be using yourselves , the prices are fantastic, thankyou

    18 June 2026
    Now Pet logo

    Reply from Now Pet

    Thank you for taking the time to leave us a lovely review Glynis. We are so happy to hear this and hope your new pets are settling in well.
    We truly appreciate your kind comments!

    Rated 2 out of 5 stars

    Stay clear!

    Do not touch this company with a barge pole! All the money you pay for insurance is a waste of time, they fail to mention all the 'caps'.
    I rang the company before I went ahead with my dogs treatment and they said they would cover it all!
    Absolute joke!

    19 June 2026
    Unprompted review
    Now Pet logo

    Reply from Now Pet

    I am very sorry to hear this. We would like to look into this as a matter. As TrustPilot is a third-party platform, I have sent you a message directly via TrustPilot for further details (please note that this will come from TrustPilot and not Now Pet Insurance). If you can reply to that message with your policy number and contact number.

    Rated 5 out of 5 stars

    Spoke to Emily today

    Spoke to Emily today. She was very thorough and explained all details of my policy. I found her very pleasant and helpful

    18 June 2026
    Unprompted review
    Now Pet logo

    Reply from Now Pet

    Thank you for sharing your experience with us. I am so glad to hear that Emily was helpful and was able to answer your questions.

    Rated 5 out of 5 stars

    Will was extremely helpful and…

    Will was extremely helpful and knowledgeable. Very polite and helped me with my concerns

    18 June 2026
    Unprompted review
    Now Pet logo

    Reply from Now Pet

    Thank you for taking the time to leave us a review Audra. I am so pleased to hear Will was able to assist you with your queries.

    Rated 5 out of 5 stars

    Answered my call quickly

    Answered my call quickly, very polite and helpful.

    17 June 2026
    Unprompted review
    Now Pet logo

    Reply from Now Pet

    Hello Susan, thank you for taking the time to leave us a 5 star review and share your experience with us.

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