FiftyUp Reviews 1,028

TrustScore 5 out of 5

4.8

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Review summary

Created with AI, based on recent reviews

Reviewers overwhelmingly had a great experience with this company. Customers consistently praise the staff for their helpfulness, patience, and extensive knowledge, making interactions pleasant and informative. The customer service is frequently highlighted as exceptional, with many people appreciating the clear explanations and personalized approach. People also found the overall service to be excellent, noting the efficiency and ease of the process, often leading to quick approvals. Reviewers were particularly impressed with the affordable pricing and the smooth user experience. However, some customers also noted that they felt rushed or that agents were primarily focused on making a sale, and a few reviewers mentioned feeling pressured to commit to a purchase when they were only seeking a quote.

What people talk about most

Staff

Reviewers mention positive feedback about staff. Customers consistently praise the staff for being helpful,... See more

Customer service

Customers had positive experiences with customer service. Many reviewers highlighted the helpfulness and... See more

Service

Customers consistently note positive experiences with service. Many reviewers praise the helpfulness and... See more

User experience

Users describe positive interactions with the overall experience. Many customers found the process easy,... See more

Price

Clients share positive opinions on price. Many reviewers highlight the good pricing, great rates, and... See more

Reviews shaping this summary

Rated 5 out of 5 stars

When we called we did not have a long wait time which was really good. We found the salesperson was very helpful in answering all our questions and helped us choose the right policy to fit our needs... See more

Company replied

Rated 5 out of 5 stars

Hello 😄 The agent that called me was Sherry (Mahdiye). She was extremely patient, explained things clearly, knew the services Fiftyup offers and had a nice bedside manner. Often, agents are either un... See more

Company replied

Rated 5 out of 5 stars

My experience was made great by the person who reached out to me after I filled out the form online. She was very personable and I felt good to be talking to her. She was very knowledgable and for the... See more

Company replied

Rated 5 out of 5 stars

Daashiel was absolutely amazing. She was so helpful, so patient just amazing. I would highly recommend anyone getting insurance with her andherdefinitely dashile. As the person who does it over the p... See more

Company replied


Company details

  1. Life Insurance Agency
  2. Funeral Insurance Company
  3. Insurance Company

About FiftyUp

Written by the company

At FiftyUp, we’re proud to support Canadians over 50 with life insurance and final expenses insurance, designed to reduce financial stress and help protect your legacy.

We understand that planning for the future isn’t always easy, but it’s important. That’s why our insurance solutions are simple, affordable, and tailored specifically for the over 50 community. Our policies are designed to help cover everyday living costs, unexpected medical bills, mortgage repayments and end-of-life costs such as funeral expenses, and other financial obligations, allowing your loved ones to focus on what matters most.

Our customers are supported by Canadian-based, licensed insurance advisors who provide clear and compassionate guidance throughout the process. With straightforward options and no unnecessary complexity, we make it easier for Canadians over 50 to understand their coverage and make confident decisions about their financial future.

All FiftyUp policies are backed by Teachers Life, a federally regulated Canadian insurer with over 85 years of experience protecting Canadian families. As part of Canada’s over 50 community, we’re committed to offering trusted insurance coverage with respect, transparency, and care.

Contact info

FiftyUp Life & Final Expenses Insurance

Simple life and final expenses insurance for Canadians over 50.

4.8

Excellent

TrustScore 5 out of 5

1K reviews

5-star
4-star
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1-star

Replied to 100% of negative reviews

Typically replies within 48 hours

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Rated 3 out of 5 stars

Why is my premium cost so high

Why is my premium cost so high? after I reviewed my finances, my budget is VERY tight.
Could you explain for me, Please?

Lynette Scurr-Dann

13 April 2026
FiftyUp logo

Reply from FiftyUp

Dear Lynette! Thank you for your feedback—we understand your budget is very tight, and we’re sorry the premium feels high. Premiums can be higher depending on the coverage amount, added benefits, and overall risk and pricing factors, but we’d be happy to review the policy with you and see if there’s a more affordable option.

Rated 4 out of 5 stars

The agent was helpful and understood my…

The agent was helpful and understood my needs at this time but also gave me assurance I could down grade or upgrade at anytime. Very easy to work with.

16 April 2026
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Reply from FiftyUp

Hello Gregory! Great news! We are delighted to receive positive feedback and very happy that we could offer you such outstanding service.

Rated 5 out of 5 stars

Very kind and very well spoken and took…

Very kind and very well spoken and took the time to explain the policy

16 April 2026
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Reply from FiftyUp

Hi Marilyn! It's fantastic to hear that you are happy with our service. We always enjoy receiving positive feedback.

Rated 1 out of 5 stars

No longer interested in your product

No longer interested in your product. Cancel my application immediately. I provided my debt card and ensure that no transactions are made on this card.
I will notify my bank to deny any transactions from Fifty Plus.

17 April 2026
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Reply from FiftyUp

Dear Audrey! We’re sorry to hear that and understand your request to cancel your application immediately and stop any charges to your debit card. Please contact our support team right away by phone or secure message so they can confirm cancellation and remove your payment details from the application.

Rated 5 out of 5 stars

Kind

Kind, supportive people

15 April 2026
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Reply from FiftyUp

Hello Kenneth! Thank you for the kind words.

Rated 5 out of 5 stars

The representative was very nice

The representative was very nice. She was patient and gives off a trustworthy aura. I feel good.

17 April 2026
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Reply from FiftyUp

Thank you for the kind words, Pauline. I'm delighted to hear that you had such a great experience interacting with our team.

Rated 5 out of 5 stars

Excellent representative

Excellent representative. Clearly outlined the terms and conditions

17 April 2026
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Reply from FiftyUp

Hi Warren! We would like to thank you for your recommendation and for this amazing review.

Rated 5 out of 5 stars

The young man Asif

The young man Asif, was very patience with me and answered
all my questions.

17 April 2026
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Reply from FiftyUp

Hi Dorothy! Thank you for your lovely words on your experience with Asif. I am thrilled to hear of the great service that you have received from our team.

Rated 5 out of 5 stars

Great fast service

Great fast service, pleasant, enjoyable man to talk too.

17 April 2026
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Reply from FiftyUp

Hello Deenna! We are extremely happy to hear about the hassle-free application process.

Rated 5 out of 5 stars

Clear and helpful

The representative explained everything very clearly, was very pleasant and helpful.

17 April 2026
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Reply from FiftyUp

Hello Arynne! Thanks for highlighting our rep's clear explanations and pleasant, helpful vibe—we're over the moon!

Rated 5 out of 5 stars

A Positive Insurance Experience

A polite, knowledgeable contact, Marie, answered my inquiry. The necessary personal information was gathered from me and the insurance requirements were well explained and well organized and noted. A final summary was provided of the policy.

17 April 2026
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Reply from FiftyUp

Dear Arlene! Thanks for the shoutout to Marie—her polite, knowledgeable approach and thorough policy rundown sound spot-on! We're stoked you felt well-informed and organized throughout. Drop us a line anytime for more stellar service!

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