ETA Insurance (ETA Services) Reviews 1,829

TrustScore 4.5 out of 5

4.7

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Review summary

Based on reviews, created with AI

Reviewers overwhelmingly had a great experience with this company. Customers consistently praise the excellent service, highlighting the professionalism, efficiency, and promptness of the staff, especially during breakdowns and claims. Many people found the claims process to be smooth, quick, and easy, with helpful and understanding agents guiding them through. The user experience, from setting up policies to navigating the website, is frequently described as straightforward and simple. However, some customers also noted issues with the product, specifically regarding coverage limitations for certain bike storage situations. A few other people also felt that the service was appalling, citing a lack of compassion and refusal of service despite long-term payment, and some experienced difficulties with the system not recognizing their policy during a breakdown.

What people talk about most

Service

Customers consistently note positive experiences with service. Many reviewers praise the efficiency and... See more

Product

People report ambiguous experiences with the product. Many customers found it very easy to set up policies... See more

User experience

Reviewers mention positive feedback about user experience. Customers found the website fluid,... See more

Staff

Users describe positive interactions with staff, highlighting their helpfulness, efficiency, and... See more

Claim

Reviewers highlight positive aspects of claim. Customers consistently report helpful and efficient... See more

Based on these reviews

Rated 5 out of 5 stars

I was surprised how cheap the insurance was for my ebike it covers for theft (provided I use a gold star lock away from home) and third party insurance if involved in an accident for me or anybody i... See more

Company replied

Rated 5 out of 5 stars

The first time I used ETA Breakdown since switching from a well- known, very expensive provider -- and couldn't be happier! Joe came from Connoisseur recovery within the hour. He was friendly, reassur... See more

Company replied

Rated 5 out of 5 stars

I had a lot of trouble finding cycle insurance because a lot of companies want you to keep your bike in the house, garage etc , I can’t do this. I only have a shed and most companies want your bike to... See more

Company replied

Rated 5 out of 5 stars

Purchasing a bicycle recovery policy was very straight forward and incredibly reasonable. It was a no-brainer for some peace of mind when commuting a decent distance to work. At least now I know I won... See more

Company replied


Company details

  1. Insurance Agency
  2. Cycle Insurance Company
  3. Insurance Broker
  4. Insurance Company
  5. Mobility Insurance Company

Written by the company

When you buy insurance from the ETA, you get excellent cover and help build a sustainable future for all. We have supported vital environmental projects in Britain and throughout the world for over 35 years. Together, we can do more.


Contact info

4.7

Excellent

TrustScore 4.5 out of 5

2K reviews

5-star
4-star
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1-star

Replied to 100% of negative reviews

Typically replies within 1 week

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Rated 5 out of 5 stars

Easy to use website

Easy to use website, very straightforward and cheap

15 April 2026
Unprompted review
ETA Insurance (ETA Services) logo

Reply from ETA Insurance (ETA Services)

Thank you for the positive feedback. We are here if you need us.

Rated 5 out of 5 stars

Excellent value for money

I think that eta breakdown represents excellent value for money.at twenty four pounds a year it's very affordable. I feel much better about riding my ebike knowing if I have a breakdown I won't have to ride a very heavy Ebike home.

15 April 2026
Unprompted review
ETA Insurance (ETA Services) logo

Reply from ETA Insurance (ETA Services)

This exactly why we launched Cycle Rescue as the UK's only breakdown recovery service for bikes over 30 years ago now: we didn't want the nagging worry of a breakdown stopping people from cycling. And as you say, heavy e-bikes bring with them an additional challenge. Thank you for choosing us and for taking the time to leave a review. We are here if you need us.

Rated 5 out of 5 stars

Friendly

Friendly, helpful and efficient

10 March 2026
Unprompted review
ETA Insurance (ETA Services) logo

Reply from ETA Insurance (ETA Services)

That's music to our ears. Thank you for your kind words and for taking the time to share your experience.

Rated 5 out of 5 stars

Mobility Scooter Insurance

Very Easy to do online and seems to be best value after searching

7 April 2026
Unprompted review
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Reply from ETA Insurance (ETA Services)

Thank you for chooisng us and for taking the time to share your experience. We are here if you need us.

Rated 5 out of 5 stars

Superb

Superb! Ease of setting up policy. The policy itself, and the services included.

Just join if you have a bike.

30 March 2026
Unprompted review
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Reply from ETA Insurance (ETA Services)

Thank you for taking the time to share your experieince and for such a glowing recommendation.

Rated 5 out of 5 stars

Fluid and straightforward website…

Fluid and straightforward website experience. Very easy to set up a Cycle Rescue policy. Done in a matter of minutes, and with very competitive pricing.

29 March 2026
Unprompted review
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Reply from ETA Insurance (ETA Services)

That's music to our ears. Thank you for taking the time to share your experience.

Rated 4 out of 5 stars

helpfull making my claim

helpfull making my claim. at 72 yrs old this is the 1st. time I have made a ins claim.
they talked me through it and re-embursment has arrived.

27 March 2026
Unprompted review
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Reply from ETA Insurance (ETA Services)

We are very pleased to have been able to help. Thank you for leaving us a review and we remain at your service.

Rated 5 out of 5 stars

Callum was absolutely excellent and I…

Callum was absolutely excellent and I could not rate ETA highly enough. We had thorough and quick communication from start to end of 2 claim, we were able to hire a bike between the waits and Callum was so helpful. Thanks ETA!

15 March 2026
Unprompted review
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Reply from ETA Insurance (ETA Services)

Thank you for sharing your experience. We will be sure to pass your kind words to Callum and the rest of the claims team.

Rated 5 out of 5 stars

Always good customer service

Contacted ETA today on line after I cancelled my policy by accident . Very helpful, quick response to put policy back into place. Great customer service thank you

24 March 2026
Unprompted review
ETA Insurance (ETA Services) logo

Reply from ETA Insurance (ETA Services)

Thank you for your kind words – we're always happy to help.

Rated 5 out of 5 stars

Very simple application process

Having received complimentary free insurance with one of the 'leading' insurers of mobility scooters, I was very disappointed to have not had any response from them after 10 days and so I decided to give ETA a try.
Very simple application procedure and the documents were available within 5 minutes via email and £30 cheaper than the full annual price of the above 'leading' company.
Cannot comment of the service regarding any claims, but hopefully it will be as good as those reported by other reviewers.

19 March 2026
Unprompted review
ETA Insurance (ETA Services) logo

Reply from ETA Insurance (ETA Services)

Thank you for choosing us and for taking the time to share your experience. We are here if you need us.

Rated 5 out of 5 stars

Got a puncture and had no tools with…

Got a puncture and had no tools with me, so I called ETA and they got me home safely in under an hour.

19 March 2026
Unprompted review
ETA Insurance (ETA Services) logo

Reply from ETA Insurance (ETA Services)

Thanks for taking the time to share your experience – it's a great example of exactly why we launched Cycle Rescue over 30 years ago.

Rated 5 out of 5 stars

Very easy website.

Very easy and clear, Im happy to have found good cover for my Mobi Scooters.

13 March 2026
Unprompted review
ETA Insurance (ETA Services) logo

Reply from ETA Insurance (ETA Services)

That's good to hear as we like to do things with the least amount of fuss. Thank you for choosing us and for taking the time to share your experience.

Rated 5 out of 5 stars

A number of my friends have used the…

A number of my friends have used the bike rescue servicewhich has been trouble free. So I decided it was about time I joined.

3 March 2026
Unprompted review
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Reply from ETA Insurance (ETA Services)

You are very welcome. Thank you for taking the time to share your experience.

Rated 4 out of 5 stars

I only wanted the cycle rescue

I only wanted the cycle rescue - we've kept a Skoda Rooster longer than we would like because if it all goes south then my partner can pick me and the bike up and we don't even have to take the front wheel off, once we've moved one of the rear seats. Now, with this policy I and the bike get a ride home. Maybe we'll see the back of the Roomster - all for £2 a month! Bargain!

25 February 2026
Unprompted review
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Reply from ETA Insurance (ETA Services)

...and don't forget the benefit of your partner not having to be on call! We'll be here 24/7 if you need us. Thank you for choosing Cycle Rescue and for taking the time to share your experience.

Rated 5 out of 5 stars

An easy website to navigate

An easy website to navigate, with all necessary information simply presented. Good value policy and very easy to set up.

24 February 2026
Unprompted review
ETA Insurance (ETA Services) logo

Reply from ETA Insurance (ETA Services)

We are very pleased to hear that. Thank you for choosing us and for taking the time to share your experience.

Rated 5 out of 5 stars

Easy process to set up.

24 February 2026
Unprompted review
ETA Insurance (ETA Services) logo

Reply from ETA Insurance (ETA Services)

That's good to hear as we like to do things with the least amount of fuss. Thanks for choosing us, and for taking the time to share your experience.

Rated 5 out of 5 stars

Easy to follow and check on cover…

Easy to follow and check on cover given. One thing needs changing The callender for d.o.b.Having to click back 89 years is a No.No.M.J.G.

19 February 2026
Unprompted review
ETA Insurance (ETA Services) logo

Reply from ETA Insurance (ETA Services)

Thank you for choosing us and for taking the time to give us feedback, which we will share with our website development team.

Rated 5 out of 5 stars

I was surprised how cheap the insurance…

I was surprised how cheap the insurance was for my ebike it covers for theft (provided I use a gold star lock away from home) and third party insurance if involved in an accident for me or anybody in my family who uses my bike. And payable by monthly direct debit.
Well done ETA

18 February 2026
Unprompted review
ETA Insurance (ETA Services) logo

Reply from ETA Insurance (ETA Services)

Thank you for choosing us and for taking the time to share your experience. We are here if you need us.

Rated 5 out of 5 stars

Fair price

Fair price, simple process, and adequate cover without expensive gimmicks.

10 February 2026
Unprompted review
ETA Insurance (ETA Services) logo

Reply from ETA Insurance (ETA Services)

You can't say fairer than that. Thank you for choosing us and for taking the time to share your experience.

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