It could well have been 5stars but for a confusing quote 24 hours after the quote that said was valid for 28 days. It was however rectified after a frustrating telephone call.
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See what reviewers are saying
This company was so helpful in getting my travel insurance. They were very polite, understanding of my health issues that needed more details from my recent diagnoses. I was very happy at the price I... See more
Excellent service from Steve, at World-First Travel Insurance today - I have been shopping around for quotes for a while. He dealt with pre-existing medical conditions in a sensitive, thorough way.... See more
I don't go away very often, but I've used World First a number of times. Several of my holidays have been quite complex, but I've always been able to get insurance that meets or exceeds my needs. The... See more
Company details
About World First Travel Insurance
Written by the company
When we launched in 1973, our aim was to make travel insurance fairer. We succeeded! Today we provide cost-effective cover to all sorts of people, going to all sorts of places. And our flexible options make it easy to get the policy that's perfect for your plans.
Get a quote now
What can you expect from World First?
Written by the company
- New cover for COVID-19
- All policies automatically include our COVID-19 cover. See our website for more details.
- Choose your level of cover
- With multiple levels of cover to choose from, you only ever pay for what you need.
- Cover for medical conditions
- Sophisticated medical screening means we can cover thousands of conditions, for less than you may find elsewhere.
- Your cover, your way
- Create a policy that's perfect for your plans with flexible extras like cover for gadgets, cruises and even winter sports.
- Go explore!
- We cover all sorts of holidays - whether it's a weekend break or the adventure of a lifetime.
- Getting active?
- All policies include cover for more than 150 sports and activities - such as tennis, bungee jumping and surfing.
- UK customer service team
- Our friendly customer service team is based right here in the UK.
Count on it...
Here’s what we can promise you.
- 14-day money back guarantee
- No credit or debit card fees
- 24/7 access to English-speaking emergency medical assistance helpline
- Members of the Association of Travel Insurance Intermediaries (ATII) and the British Insurance Brokers Association (BIBA)
Contact info
Rothwell & Towler Ltd, Tourism House, Woodwater Park, Pynes Hill, EX2 5WS, Exeter, United Kingdom
- 0345 90 80 161
- info@world-first.co.uk
- www.world-first.co.uk
4.8
Excellent
12K reviews
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After ringing many travel insurances…
After ringing many travel insurances that cover pre existing medical conditions this was the best one by a mile. Very reasonable price, have already recommend this company.
27 January 2026
Easy process…
Medical condition questions don’t ask when condition/treatment occurred just was it over so many months ago…don’t understand the logic to this….anyway relatively easy process. One development would be to save customer details helping to make future quotes to be made significantly quicker.
3 February 2026
Detailed Assessment
Asking more detailed questions regarding medical conditions allowed a more reasonable approach to be taken and a much better quote was provided.
3 February 2026
Cost and service ⭐️⭐️⭐️⭐️⭐️!
I’ve never claimed on travel insurance but Word First always seems the best choice for cost. I took out another policy this year and was offered a 20% discount by a REAL PERSON! It’s easy to apply on line but you can always talk to someone if need be. Highly recommended!
7 February 2026
Very good service
5 February 2026
USA travel insurance
I was looking for a competitive quote for a week’s travel to the USA. Having looked at various sites, world first travel insurance was far the best overall package. Using their site to choose and payment accepted, the documents just took a couple of minutes to receive.
29 January 2026
So straightforward!
I was dealt with sympathetically and efficiently by a very polite young man. I didn’t have to wait, the phone was answered quickly and I was just impressed with your service.
2 February 2026
Good value for holiday confidence
Getting holiday insurance from World First was a straightford process and the lady i spoke to was incredibly helpful and understanding even when presented with a long list of health issues. The price was very fair and good value. I know my wife and i can travel with confidence in a couple of months safe in the knowledge that in the unlikely event of our needing help it is just a phone call away. We have used World First several times and have always been satisfied.
30 January 2026
Great value
8 January 2026
Excellent condition questioning
Excellent condition questioning, efficient, sympathetic and time efficient.
Thank you!
2 February 2026
Really attentive and knowledgable…
Really attentive and knowledgable representative. Very pleased with the quote given and would highly recommend for anyone with pre existing conditions, and no doubt for those who don’t.
6 January 2026
Great compamy with great staff.l
Steve whom I spoke to was very helpful, I took my policy out with you again as the lady who Helped me last year was equally helpul..
3 February 2026
Always easy to arrange
Always easy to arrange and gives me confidence that I have the right cover.
2 February 2026
Really helpful on the phone
Really helpful on the phone taking us through a tricky Insurance application
19 January 2026
Helpful, clear and concise.
24 January 2026
First class service
Having called for a quote the agent I had was excellent very precise and professional even calling me back so when I was told the cost I had no hesitation in buying immediately.
21 January 2026
World First
World First. My go to every time after my BC Diagnosis. 1st class service & reasonably priced.
29 January 2026
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