Ickle Bubba Reviews 5,273

TrustScore 4.5 out of 5

4.4

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Review summary

Created with AI, based on recent reviews

Considering 1,123 reviews, reviewers overwhelmingly had a great experience with this company. Customers frequently praise the products for their quality and thoughtful design, highlighting features like lightweight construction, ease of folding, and overall sturdiness. Many people also commend the exceptional customer service, noting the staff's politeness, helpfulness, and efficiency in resolving issues and answering questions. The promptness of delivery is also a recurring positive point for many consumers. However, some people experienced issues with product quality, such as missing parts, damaged items, or manufacturing inconsistencies where components didn't fit correctly. A few other people also felt that the delivery service was problematic, with some orders being delayed, incorrectly addressed, or experiencing issues with the courier.

What people talk about most

Product

Customers consistently note positive experiences with product quality and design. Many reviewers praise the... See more

Customer service

People report positive experiences with customer service. Many reviewers praise the helpfulness and... See more

Quality

Reviewers highlight ambiguous aspects of quality. While many praise the products as sturdy, well-made, and of... See more

Delivery service

Clients share ambiguous opinions on delivery service. Many customers praise the quick and super-fast... See more

Staff

Consumers consistently report positive experiences with staff, highlighting their helpfulness and efficiency.... See more

Reviews shaping this summary

Rated 4 out of 5 stars

Really happy with the Stomp Luxe travel system. Bought in December and baby girl arrived in April. It took a while to get used to the different mechanisms but once you have the hang of it, it’s easy -... See more

Company replied

Rated 4 out of 5 stars

Great buggy, love the easy fold and super lightweight exactly as described. Amazing value. Only issue is the black is more of a grey, definitely doesn’t look black and after contacting customer servic... See more

Company replied

Rated 5 out of 5 stars

I spoke with Francesca and she sorted my problem out within seconds there was an issue in the warehouse where part of my order had not had the right label on so It wasn't delivered. She found this... See more

Company replied

Rated 5 out of 5 stars

I ordered the ickle bubba colby cot which arrived promptly- unfortunatly there were parts missing. I contacted customer services who were absolutely brilliant and sorted this out really quickly! Mis... See more

Company replied


Company details

  1. Baby Store
  2. Children's Furniture Store
  3. Gift Shop
  4. Maternity Store

For all parents on their journey.

Written by the company

Parenting made affordable.
There’s a lot to buy for baby, so your money needs to stretch as far as it can. We’ll help you boss your budget with affordable prices, product bundles and helpful advice.
A brand you can trust.
When it comes to baby, it’s important that you can put your trust in the things you use. That’s why our products come with a 4 Year Warranty, and we test everything rigorously.
Styling out the everyday.
Our range is designed to provide possibilities no matter what your budget or lifestyle. We’re committed to offering stylish parenting solutions at the right price.
Making life easier.
We make shopping simple, with easy to understand product information, live chat & WhatsApp assistance, plus stress-free services like Free delivery on orders over £50.

Contact info

4.4

Excellent

TrustScore 4.5 out of 5

5K reviews

5-star
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1-star

Replied to 98% of negative reviews

Typically replies within 24 hours

How this company uses Trustpilot

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Rated 5 out of 5 stars

Perfect

Perfect! Easy fold system and compact. My little one is so comfy In the stroller.
Delivery was quick as well!

16 March 2026
Ickle Bubba logo

Reply from Ickle Bubba

Hi Bradley,

Thank you so much for your kind review! We’re so pleased to hear that the stroller’s fold system is simple to use and that it’s convenient for your space. It’s lovely to know your little one feels so snug and happy in it.

If you ever need anything else, please don’t hesitate to get back in touch, we’re always happy to help.

Warm regards,
Team Bubba

Rated 4 out of 5 stars

It easy website to use was really easy to order and…

It was really easy to order and delivery was quick as well, overall experience was good. Bought Aries compact stroller and it is really light weight , very easy to push and manoeuvre and my grandson loves it .

16 March 2026
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Reply from Ickle Bubba

Hi Amanda,

Thank you so much for your lovely review! We’re delighted to hear that ordering was easy, delivery was quick, and that the Aries Autofold Stroller is working so well for you. It’s wonderful to know it’s lightweight, easy to push, and that your grandson loves it too!

If you ever need anything else, please don’t hesitate to get back in touch, we’re always happy to help.

Warm regards,
Team Bubba

Rated 4 out of 5 stars

Prompt delivery and good communication

Prompt delivery and good communication.
We had issues with quite a large missing part of the order. I contacted them by email and was replied to the following day. With a few photographs and messages to and from, the missing item was sent within 4 days. Overall pleased with both service and product

20 March 2026
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Reply from Ickle Bubba

Hi Maggie,

Thank you so much for your kind review! We’re glad to hear that, despite the missing part, our team was able to respond promptly and get everything sorted for you quickly. It’s great to know you’re happy with both the service and the product.

If you ever need anything else, please don’t hesitate to get back in touch, we’re always happy to help.

Warm regards,
Team Bubba

Rated 5 out of 5 stars

I’ve written on here before about a…

I’ve written on here before about a year ago or so about how amazing the customer service is. And yet again they have been brilliant. I need a mattress for the ickle bubba next to me as I am reusing it for my second baby due June 2026, but none were in stock. I emailed them and they are putting one aside for me when they’re back in stock and going to send it out asap. They really are the best customer service and are really quick to respond. Thank you yet again ickle bubba team !!!!

27 March 2026
Unprompted review
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Reply from Ickle Bubba

Hi Jessica,

Thank you so much for your continued support and for taking the time to leave another lovely review, it really means a lot to us! We’re so pleased to hear that our team could help once again and arrange for a mattress to be set aside for you.

It’s wonderful to know you’re reusing your next-to-me for your second baby, congratulations and how exciting with June just around the corner! We’re so glad we could make things a little easier for you.

If you need anything at all in the meantime, please don’t hesitate to get back in touch, we’re always here to help.

Warm regards,
Team Bubba

Rated 5 out of 5 stars

Prompt and efficient

I had lost straps to an older version of a pram, the customer service team advised on what I needed to purchase in a timely manner via WhatsApp and email. Paid and it's now on its way.

25 March 2026
Unprompted review
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Reply from Ickle Bubba

Hi there,

Thank you so much for your lovely review! We’re really pleased to hear our team could quickly point you in the right direction and help you find the correct straps for your pram. It’s great to know everything was sorted smoothly and is now on its way to you.

If you ever need anything else, don’t hesitate to get back in touch, we’re always happy to help.

Warm regards,
Team Bubba

Rated 5 out of 5 stars

Always had such lovely customer service…

Always had such lovely customer service support, has 3 issues so far and every time I’ve received quick help.

27 March 2026
Unprompted review
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Reply from Ickle Bubba

Hi Courtney,

Thanks for the lovely feedback. We're so glad to know our team have been such a great help and you've always had a lovely experience. If ever you need anything else, please let us know and we'll be happy to help.

Thanks
Team Bubba

Rated 5 out of 5 stars

My issue was sorted out quickly and in…

My issue was sorted out quickly and in a very satisfactory manner.

26 March 2026
Unprompted review
Ickle Bubba logo

Reply from Ickle Bubba

Hi David,

We're so glad to know your issue was sorted so quickly and that you were happy with the resolution. Our team have customer experience at the forefront of their mind. Thanks for sharing!

Thanks.
Team Bubba

Rated 5 out of 5 stars

Lahara was very helpful with everything…

Lahara was very helpful with everything that I needed.

25 March 2026
Unprompted review
Ickle Bubba logo

Reply from Ickle Bubba

Hi Epiphany,
We're so glad to know Lahara was able to help with your query. If ever you need us again, just reach out and we'll be there!

Thanks
Team Bubba

Rated 4 out of 5 stars

Good sturdy products!

Good sturdy products!

30 November 2025
Ickle Bubba logo

Reply from Ickle Bubba

Hi Junaid,

Thanks for your review. We're so glad to hear our products are as sturdy as needed. If ever you need our help, please reach out and we'll be happy to help!

Thanks,
Team Bubba

Rated 5 out of 5 stars

Travel system Stomp Luxe 12 Pieces

I loved my travel system Stomp Luxe 12 Piece Travel System with i-Size Nimbus 180° Spin Car Seat & ISOFIX Base. It is beautiful and seems to be very strong and confortable. My baby is due to Aprivl 2026, so I didn't test yet, but I can't wait to use it!!

10 March 2026
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Reply from Ickle Bubba

Hi Vera,

Thanks for the great review! We're so glad to hear you're already loving your new travel system. We hope baby loves it just as much when they arrive. Not long left! Best of Luck!

Thanks,
Team Bubba

Rated 5 out of 5 stars

The cot is great

The cot is great. very convenient. easy to move around.

11 March 2026
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Reply from Ickle Bubba

Hi Suvina,

Thank you so much for your lovely review! We’re delighted to hear that the cot is convenient and easy to move around. It’s wonderful to know it’s working well for you.

If you ever need anything else, please don’t hesitate to get back in touch, we’re always happy to help.

Warm regards,
Team Bubba

Rated 5 out of 5 stars

So happy with my new pram

So happy with my new pram, although there was a issue with a missing item this was quickly dealt with and sorted within 24 hours which I am really happy with.

24 March 2026
Unprompted review
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Reply from Ickle Bubba

Hi Charlie,

Thank you so much for your kind review! We’re thrilled to hear that you’re happy with your new pram and that the missing item was quickly resolved. It’s great to know we could sort everything out for you so promptly.

If you ever need anything else, please don’t hesitate to get back in touch, we’re always happy to help.

Warm regards,
Team Bubba

Rated 5 out of 5 stars

Amazing customer service and also great…

Amazing customer service and also great items. Overall Would recommend this brand!

24 March 2026
Unprompted review
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Reply from Ickle Bubba

Hi Ariana,

Thank you so much for your wonderful review! We’re delighted to hear you’re happy with both our products and customer service. Your recommendation means the world to us!

If you ever need anything else, please don’t hesitate to get back in touch, we’re always happy to help.

Warm regards,
Team Bubba

Rated 5 out of 5 stars

Super speedy delivery and a fantastic…

Super speedy delivery and a fantastic product! Highly recommend!

12 March 2026
Ickle Bubba logo

Reply from Ickle Bubba

Hi El,

Thank you so much for your kind words! We’re thrilled to hear you’re happy with your product and that it arrived so quickly. Your recommendation means a lot to us!

If you ever need anything else, please don’t hesitate to get back in touch, we’re always happy to help.

Warm regards,
Team Bubba

Rated 5 out of 5 stars

Delivery was very quick

Delivery was very quick.
Some discount wasn’t applied , however a quick call to the customer service team and a refund was sent the next day for the discount.
Absolutely brilliant customer service.
Will be ordering again.

19 March 2026
Ickle Bubba logo

Reply from Ickle Bubba

Hi Lynne,

Thank you so much for your lovely feedback! We’re really pleased to hear your order arrived quickly and that our team could sort the discount for you without any hassle.

It’s great to know you had such a positive experience with our customer service, and we truly appreciate your support. We look forward to your next order!

If you ever need anything in the meantime, please don’t hesitate to get back in touch, we’re always happy to help.

Warm regards,
Team Bubba

Rated 5 out of 5 stars

Very quick delivery and amazing service

Very quick delivery and amazing service
High chair is perfect just as described 👌🏻

19 March 2026
Ickle Bubba logo

Reply from Ickle Bubba

Hi Beth,

Thank you so much for your lovely review! We’re delighted to hear that your highchair arrived quickly and was just as described. It’s great to know you’re happy with both the product and the service.

If you ever need anything else, please don’t hesitate to get back in touch, we’re always happy to help.

Warm regards,
Team Bubba

Rated 5 out of 5 stars

Lahara has been brilliant

Lahara has been brilliant. I have raised an issue and she has been able to resolve it straight away. She has been professional with her response and I was pleased to know she has resolved my issues. I am very appreciative of her customer care

23 March 2026
Unprompted review
Ickle Bubba logo

Reply from Ickle Bubba

Hi Gab,

Thank you so much for your lovely feedback! We’re thrilled to hear that Lahara was able to resolve your issue quickly and professionally. It’s wonderful to know her customer care made a positive difference, and we’ll be sure to pass your kind words on to her.

If you ever need anything else, please don’t hesitate to get back in touch, we’re always happy to help.

Warm regards,
Team Bubba

Rated 1 out of 5 stars

Bought the magic fold high chair for my…

Bought the magic fold high chair for my daughter when I was pregnant, she started using this around 7/8 months old and had an injury in it. Ickle bubba were great with replacing the high chair and even upgraded free of charge for us. However, they were supposed to collect our high chair for inspection (which DPD were terrible with and took a couple of attempts) but they have now had my chair back for a couple of weeks and I’ve heard no further information even when emailing asking for an update. So do not recommend the magic fold high chair at all.

22 March 2026
Unprompted review
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Reply from Ickle Bubba

Hi Laura,

Thank you for sharing your experience. We’re really glad we were able to replace your highchair and even provide an upgrade at no extra cost.

We’re very sorry that the collection process with the courier caused frustration and that you haven’t received further updates. Please note that we don’t typically provide updates on internal investigations once the item has been returned however I can see these have now been provided. We understand this can be frustrating, and we genuinely appreciate your patience as the process is completed.

Thank you again for your feedback, and we’re very sorry for the inconvenience caused.

Warm regards,
Team Bubba

Rated 5 out of 5 stars

Great site

Great site, affordable products and excellent delivery service within a few days after ordering

17 March 2026
Ickle Bubba logo

Reply from Ickle Bubba

Hi Lisa,

Thank you so much for your kind words! We’re really pleased to hear you found our products affordable and that your order arrived quickly. Providing great value and a smooth delivery experience is always our aim.

If you ever need anything else, please don’t hesitate to get back in touch, we’re always happy to help.

Warm regards,
Team Bubba

Rated 5 out of 5 stars

High chair that folds up easily and neatly…

I wanted a high chair that we could fold up and store in the kitchen for grandchildren’s visits.
This one looks very smart, folds up small, was a good price and was delivered very quickly.
It’s exactly what I wanted.
Thank you.

16 March 2026
Ickle Bubba logo

Reply from Ickle Bubba

Hi Rebecca,

Thank you so much for your lovely review! We’re delighted to hear the highchair is exactly what you were looking for, and it's great to know it arrived quickly and met your expectations.

If you ever need anything else, please don’t hesitate to get back in touch, we’re always happy to help.

Warm regards,
Team Bubba

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