Hoka Reviews 

13,600
TrustScore 3.5 out of 5

3.7

While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more

To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more

Review summary

Created with AI, based on recent reviews

Considering 1,875 reviews, most reviewers were somewhat happy with their experience overall. Many customers appreciate the comfort and supportive nature of the products, finding them suitable for various needs. Reviewers often highlight fast and efficient delivery services, with orders arriving promptly. The ordering process is generally described as easy and straightforward for many consumers. Conversely, some reviewers were not happy with customer service, citing unresponsiveness and inefficiency in resolving issues. Several customers also reported concerns regarding product quality and durability, with items falling apart or soles failing prematurely. A few encountered delivery problems, including lost or incorrectly handled parcels, and some found product sizing inconsistent.

What people talk about most

Product

People report ambiguous experiences with product, with many customers praising the comfort, support, and... See more

Delivery service

Users describe ambiguous interactions with delivery service, with many customers praising the fast delivery,... See more

Quality

Reviewers mention ambiguous feedback about quality, with many expressing significant disappointment regarding... See more

Order

Clients share ambiguous opinions on order experiences, with some reviewers finding the ordering process easy... See more

Customer service

Reviewers highlight negative aspects of customer service, with many expressing extreme disappointment and... See more

Reviews shaping this summary

Rated 4 out of 5 stars

From start to finish, my Hoka experience has been absolutely stress free. A fantastic website tells you everything you need to know. I especially liked the visualiser where you can see how the diffe... See more

Company replied

Rated 3 out of 5 stars

I bought the Infini Hike sandals, and after one month (walking the dog, nothing crazy) the rear strap pulled out of the shoe. I exchanged them for another pair, a painful process taking another month.... See more

Company replied

Rated 5 out of 5 stars

I bought Hoka shoes today from the shop at Manawa Bay in Manukau, Auckland. I was so impressed with the young salesman who I think was from Ukraine as he really knew his stuff and sold me exactly the... See more

Company replied

Rated 5 out of 5 stars

Great experience at Hoka Covent Garden - Yaa in particular was so helpful; she noticed the fit as I was walking around and recommended wide fit. They were much better! She helped me order the colour I... See more

Company replied


Company details

  1. Shoe Store
  2. Running Store

About Hoka

Written by the company



Welcome to the official Trustpilot profile for HOKA®.

Thank you for sharing your reviews with us.

Our story:

Two life-long runners launched HOKA in 2009, after years spent handcrafting and shaping lightweight shoes with extra-thick midsoles.

Initially embraced by ultrarunners because of their enhanced cushioning and inherent stability, HOKA now offers shoes for all types of athletes who enjoy the unique ride the shoes provide.

Our goal:

Our goal is to inspire people to move and empower athletes of all types.

Our products and services:

Shop the latest footwear, apparel and accessories from HOKA for running, walking and the outdoors.

HOKA is the fastest growing, premium running shoe brand in the world.

Athlete or casual runner; our Shoe Finder can help you find the perfect pair.

We’re confident that once you've tried HOKA, you won't look back. If you weren't satisfied with your purchase, returns are easy, with no questions asked with our 30 Day Guarantee.

Free standard delivery & returns

See our shipping information for UK, Germany, France, Italy, Spain, Austria, The Netherlands, Belgium, and Luxembourg.

Free returns and exchanges are made easy in our online portal. Returns can take up to 15 working days once the parcel arrives back with us. Start a return or exchange.

Our Customer Service promise:

At HOKA, your feedback is important to us and we carefully read your reviews for Europe. Our Customer Service team is always here to help you find joy in movement.

Contact our Customer Services

Contact info

3.7

Average

TrustScore 3.5 out of 5

14K reviews

5-star
4-star
3-star
2-star
1-star

Asks customers to review

This company invites their customers to review, whether positive or negative

At Trustpilot, it's all about human content. This business can also access our AI-assisted response tool which helps them draft replies.

How this company uses Trustpilot

See how their reviews and ratings are sourced, scored, and moderated.

3.7

All reviews

(13,600)

3,394 reviews in the last 12 months

Write a review
Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 1 out of 5 stars

Not delivered

Not delivered

8 July 2026
Hoka logo

Reply from Hoka

Hi John,

I am sorry to hear you have been experiencing some issues with the delivery of your order. I am taking a look into this for you and will be in touch via email very shortly.

Kind regards,
Mia

Rated 1 out of 5 stars

Disappointing Customer Service

Customer service was disappointing at first. After discovering that my delivery address had been populated incorrectly during checkout, I contacted HOKA immediately to amend or cancel the order.
I was told this wasn’t possible due to the “safety and security of customers” and was advised to refuse delivery, despite explaining that I had already sold the property and no longer lived there.
After several emails, I was then told the parcel could be returned and reshipped. I instead requested a cancellation and refund, which HOKA agreed to.
I appreciate that the issue was ultimately resolved, but it took several emails to reach a solution that could have been offered from the outset. The repeated reference to the ‘safety and security of customers’ seemed difficult to reconcile with the eventual ability to return, reship or cancel the order. A more consistent and practical approach would have made for a much better customer experience

6 July 2026
Unprompted review
Hoka logo

Reply from Hoka

Hi Lidia,

I appreciate you sharing your experience. We're truly sorry for the initial disappointment with our customer service and the frustration caused by the conflicting information regarding your delivery address. I can understand this was disappointing however we are pleased this has now been resolved.

Please contact customerservicesuk@hoka.com if you have any questions.

Kind regards,
Mia

Rated 1 out of 5 stars

I had to return trainers because they fell apart on the sole.

I had to return trainers because the sole came apart after only 10 weeks. However, they are refusing to refund it replace because the returned trainers have gone missing - they took 6 weeks to confirm that the trainers had not arrived. Their return label is not traceable. I think Hoka have a problem with the quality of their trainers and with their customer service. These are expensive shoes. I won’t be buying it recommending to anyone again.

8 July 2026
Unprompted review
Hoka logo

Reply from Hoka

Hi Maria,

I am sorry to hear about the issues you've experienced with the durability of your trainers and the subsequent problems with your return. This feedback has been passed on to our Customer Service team who are currently taking a look into this for you and will be back in touch shortly.

Kind regards,
Mia

Rated 5 out of 5 stars

Excellent service

Excellent service, Excellent product

8 July 2026
Hoka logo

Reply from Hoka

Hi Gillian,

Thank you for your fantastic 5-star review! We are so pleased to hear you had such a positive experience with both our service and our product. Your feedback truly means a lot to us.

Kind regards,
Mia

Rated 1 out of 5 stars

Not shipped in 3 weeks

I have previously worn and enjoyed Hoka shoes but recently ordered a new pair that has not arrived since I ordered it nearly a month ago (12th of June this year). The worthless AI chatbot just tells me it shipped on the 16th of June, but according to FedEX they have not received the parcel yet. It's been 22 days since it was "shipped" and it is impossible to receive and further info on what has happened with my order.

Useless customer service and abysmal shipping.

8 July 2026
Unprompted review
Hoka logo

Reply from Hoka

Hi Gnuchan,

I'm truly sorry to hear about the significant delay with your recent order and the frustration you've experienced with our customer service and shipping process. I have passed this feedback on to our team and someone will be in touch shortly.

Kind regards,
Mia

Rated 5 out of 5 stars

Excellent Customer Setvice

Pleasant, efficient customer service provided by Leona

8 July 2026
Unprompted review
Hoka logo

Reply from Hoka

Hi Barbara,

I'm so happy to hear that our customer service was pleasant and efficient for you. We appreciate your kind words.

Kind regards,
Mia

Rated 3 out of 5 stars

Giving 3 stars

Giving 3 stars, not because of the product, which i love. But because the driver could have been a tiny bit friendly. Didn't get so much as a smile or anything when I said thankyou. Didn't even look at me. Poor service by the driver

7 July 2026
Hoka logo

Reply from Hoka

Hi Samantha,

I appreciate you sharing your experience. We are truly sorry to hear about the driver's service. We will pass this feedback on to the courier.

Kind regards,
Mia

Rated 5 out of 5 stars

I received my requested parcel this…

I received my requested parcel this morning.
Everything was quite smooth including the delivery by DPD .
And the item i ordered was exactly the premium quality i expected.
Thank you Hoka , my favourite footwear ❤️

7 July 2026
Hoka logo

Reply from Hoka

Hi Ali,

I'm so happy to hear that your parcel arrived smoothly and that the item you ordered was exactly the premium quality you expected. We appreciate your kind words!

Kind regards,
Mia

Rated 5 out of 5 stars

Great ambassador for the company.

Driver was well mannered polite and helped me indoors with the parcel, nice to see someone happy in their life.

7 July 2026
Hoka logo

Reply from Hoka

Hi John,

I'm glad to hear that our driver was polite and helpful with your parcel. It's wonderful to know they made a positive impression!

Kind regards,
,Mia

Rated 1 out of 5 stars

The customer service is awful

The customer service is awful. I have spent £340, my order was supposed to go to a pick up point (The co-op), they confirmed they never received it. DPD photos clearly show it’s not the co op. My account doesn’t even say delivered and after 4 weeks of nothing from Hoka and the worst customer service I’ve been told nothing they can do as DPD have got pictures. Even though the pictures are clearly not my pick up point. So I’ve lost £340 and received nothing and waited 4 weeks to be told that. Absolutely disgusting, I’m so upset.

7 July 2026
Unprompted review
Hoka logo

Reply from Hoka

Hi Natalie,

I am truly sorry to hear about the frustrating experience you've had with your recent order and our customer service. I can see this has been fully investigated with our courier and we apologise if you are disappointed with the outcome.

Please contact customerservicesuk@hoka.com if you have any further questions.

Kind regards,
Mia

Rated 1 out of 5 stars

Send the wrong colour and wrong size

Send the wrong colour and wrong size. Unbelievable. It was supposed to be a gift. I didn’t realise it was going to be a surprise item, I thought I would get what I actually paid for!!

7 July 2026
Hoka logo

Reply from Hoka

Hi Mays,

I apologise for the incorrect item received. We understand your frustration, especially since it was meant as a gift. I have passed this feedback on to our Customer Service team and someone will be in touch shortly.

Kind regards,
Mia

Rated 5 out of 5 stars
Hoka logo

Reply from Hoka

Hi there,

Thank you for your wonderful feedback! We are so pleased to hear that you are happy with the fit and support of your purchase. Your satisfaction is very important to us.

Kind regards,
Mia

Rated 2 out of 5 stars

Hoka in store poor Customer Service

I love the Hoka brand and have several pairs bought in the shop in Covent Garden. However, I find the service in the shop very poor indeed. On many occasions I have been ignored, even when wearing Hokas. There was no greeting on entry, limited interest when shoes were being looked at, my husband even tried a pair on from the shelf and noone approached us. Not an isolated incident either the staff do not receive enough customer service training or they don’t implement it.

6 July 2026
Unprompted review
Hoka logo

Reply from Hoka

Hi Helen,

I'm sorry to hear about your disappointing experiences at our Covent Garden store. It's concerning to learn that you felt ignored. I have requested some additional information from you, once received I can assist further with this.

Kind regards,
Mia

Rated 1 out of 5 stars

Customer service is Not responsive…

Customer service is responsive when you speak to human.
Their AI assistant is probalably from AI 2022...
Third party they use for delivery is inadequate.
They absolutely need an entry code (numeric) and can't dial by last name...
Ridiculous.
It is really too bad that I can't use screenshots herein, because Hoka would be ashamed...

5 July 2026
Unprompted review
Hoka logo

Reply from Hoka

Hi Paul,

I appreciate you sharing your feedback regarding our AI assistant and delivery service. We understand your frustration with the delivery process and have passed this feedback on to our US team to assist further as we are HOKA EU.

Kind regards,
Mia

Rated 1 out of 5 stars

Complete waste of money

Complete waste of money! I purchased Hoka Clifton10 and in less than a year, there’s a tear on one of the soles. I wear them twice a week the most! Customer service said there was nothing they could do.

6 July 2026
Unprompted review
Hoka logo

Reply from Hoka

Hi Vivi,

I am sorry to hear about the issue you've experienced with your Clifton 10s and the tear on the sole, especially with such infrequent wear. I would kindly recommend reaching out to our US team for further assistance as we are HOKA EU.

Kind regards,
Mia

Rated 1 out of 5 stars

Complete JUNK!!!!!!!!!!!!!!!!!!!!

I wish there is an option not to even select a single star as the customer support is outsourced to Dexter brand. one of the worst customer experience. these shoes are not worth more than $50. I will conitnue to write these negative feedbacks as I dont want customer to be fooled by all the show off this brand does. They cant even stand by their product . Having been a Brooks customer I regret to have dropped them to try these. Infact i gifted my wife with a Bondi which I regret big time. No one should waste their money on this crap brand. I am sure the response will be to contact customer service. waste of time. see how many emails i had sent.

6 July 2026
Unprompted review
Hoka logo

Reply from Hoka

Hi there,

I am truly sorry to hear about your extremely frustrating experience with our customer support and the quality of our shoes. I have passed this feedback on to our US team as we are HOKA EU and they will be in touch to assist further.

Kind regards,
Mia

Rated 2 out of 5 stars

Wrong upper in the Speedgoat 7

Very comfortable and grate grip, but the upper breaks in less than 100km. Very weak material, I saw this problem in other runners so I guess it is a manufacturing problem that affects all pairs. Really a pity because the shoes are great

1 July 2026
Unprompted review
Hoka logo

Reply from Hoka

Hi Fernando,

I am sorry to hear about the issue you've experienced with the upper material of your shoes breaking down so quickly. I have passed this feedback on to our Customer Service team who will be in touch to assist further with this shortly.

Kind regards,
Mia

Rated 1 out of 5 stars

I paid for two pairs of shoes three…

I paid for two pairs of shoes three weeks ago . It’s been 15 working days and I haven’t received my shoes. I asked for a refund and I’ve been ignored. I’ve repeatedly asked for my shoes to be delivered and it hasn’t happened. I’ve asked customer service to contact me twice now and I’ve been ignored. Unreliable online seller.

13 June 2026
Unprompted review
Hoka logo

Reply from Hoka

Hi Hilary,

I'm sorry to hear about the issues you've experienced with your recent order and the lack of communication. I have passed this on to our Customer Service team who will be in touch to assist further with this.

Kind regards,
Mia

Rated 5 out of 5 stars

The customer service was amazing and so…

The customer service was amazing and so helpful the order came so fast since I ordered them on the Sunday last week and they came on the Wednesday.

1 July 2026
Hoka logo

Reply from Hoka

Hi Sarrane,

It's wonderful to hear that you had such a positive experience with our customer service and that your order arrived so quickly! We're delighted to know you're happy.

Kind regards,
Mia

Rated 1 out of 5 stars

Twice now sent wrong size after been

Twice now sent wrong size after been
Promised the right size. I had foot surgery and needed these for my holiday.. after repeat emails was told they had sent the right size.. just been delivered and still the wrong size.!!! How difficult can it be to send a ladies uk 4.5. Company is a joke

4 July 2026
Hoka logo

Reply from Hoka

Hi Jacqueline,

Thank you for reaching out and sharing your recent experience. I am truly sorry to hear about the repeated issues with receiving the incorrect shoe size, especially given your recent foot surgery and upcoming holiday. I have passed this feedback on to our Customer Service team and someone will be in touch to assist further with this.

Kind regards,
Mia

The Trustpilot Experience

Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.

We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.

Learn about Trustpilot’s review process.

Here are 8 tips for writing great reviews.

Verification can help ensure real people are writing the reviews you read on Trustpilot.

Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.

Take a closer look