I always go to Dreams as the customer service is excellent. Last time was to just buy a mattress and Deryck at Valley Park made the experience fun and informative. He helped me pick put exactly what I... See more
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Found exactly what I needed in the Croydon store. Diane was great, she listened and fully understood my needs. No pressure selling, just a nice, calm environment and chat. I fell in love with the As... See more
My daughter was served extremely politely, asked if we would like a coffee, the staff were very patient whilst daughter decided and they also explained the variation of each bed my daughter enquired... See more
Needed a new bed so went back to Dreams in Croydon and spoke to Michael who was very welcoming offering us both a hot drink. After listening to what we needed he offered 'sleepmatch' to confirm which... See more
Company details
Written by the company
For nearly 40 years we’ve been helping the nation find a bed they love. Together with our wonderful Bed Factory in the West Midlands, over 2,000 Bed Experts at 208 stores nationwide, 11 delivery centres, plus our ‘Bedquarters’ team, we’ll make sure you have everything you need for a great night’s sleep.
Written by the company

- We have developed a really useful Help Centre, which should answer all FAQs, and navigate you seamlessly to the information you need. Whether you want to amend your order, report an issue or find out what to expect on the day of delivery, the Help Centre is not just at your fingertips but is a fast and effective tool for progressing an existing order or making a new one. You can even change your delivery date or pay an outstanding balance via the Manage My Order tab. Please visit www.dreams.co.uk/help for all your help options.
- Further Information
- In the unlikely event that you can’t find the answer at the Help Centre, our Customer Services team is on hand to assist, Monday to Saturday, 9am to 5pm. Please visit www.dreams.co.uk/help. Advisors are working tirelessly to give you all the support and help you need. If on rare occasions your wait to speak with an advisor is slightly longer than normal, please bear with us, or try our Call Back or Web Chat options. You can also contact us via Twitter, Facebook and Instagram.
Contact info
4A & 4B Valley Leisure Park, CR0 4YA, Croydon, United Kingdom
- 02086 800317
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Excellent service and great mattress selection
Dreams has a great selection of mattresses and the whole experience felt well organised and professional. Being able to try a wide range of options gave us real confidence in our final choice. The mattress selection machine was also very helpful, as it guided us towards suitable options and made the decision feel much more informed.
Our sales rep - Moses provided excellent service throughout. He was friendly, approachable and very accommodating, giving us the time and space to test different mattresses without any pressure. He was patient, knowledgeable and answered all our questions clearly. Overall, a genuinely positive experience and we would highly recommend this store.
Excellent service the female assistant…
Excellent service the female assistant was very knowledgeable, friendly and professional. I was sent updates regarding my purchase, the delivery men telephoned 10 minutes before arriving at my property they were pleasant and respectful of my property.
Great in shop experience
Great in shop experience, delivery was on time and I was kept informed of arrival. Delivery guys were friendly, took their shoes off and took away my old mattress and delivered the new one. No rubbish left and a super comfy mattress.
Sweet Dreams
The salesperson Deryk was very helpful. He assisted us in selecting the correct mattress. The bed was delivered at the specified time and was straight forward enough to assemble. We are delighted with the bed so far.
From our visit to the Purley store to…
From our visit to the Purley store to the delivery of our mattress , the whole process was smooth. We already purchased a bed frame from a different company but wanted to trial a mattress instead of guessing by purchasing online. The store colleague was excellent and very well informed. He listened to what we wanted from a mattress and directed us to a few to try. We fell in love with one, and after laying on it for 15 minutes, we ordered it. It did take longer than we wanted to be delivered but it was worth the wait.
respect for the disabled
My husband is in a wheelchair and he was treated with the greatest respect which is unusual - he is usually ignored.
No pressure sales, helpful salesman who ensured we understood everything answers all our questions - a very positive experience
Great Customer Service
Great Customer Service
I have been meaning to change my bed for a few years and each time I have been to dreams every agent I have spoken to has been really accommodating. Particularly in the last 2 years I was shopping for a bed. I spoke to Chyna the first time round who ask if I needed help, offered me tea, let me do the assessment to find the right bed for me. When I was ready to buy a year later, she had the same great approach and was again very accommodating. She helped me through every decision I mad, from the type of mattress, the bed base, any pillows need, everything. It was lovely and I am very thankful for the experience I was granted. My only reservation is the prices but the payment plans available is helpful
super comfortable sofa bed and…
The sofa bed is super comfortable and the young lady (Chyna)that sold the piece was super helpful and respectful. She was considerate to put a special mention to not have delivery around school pick up time. Very happy with the entire process
Divan storage bed
Very happy with in store service & also with the delivery service & the nice gentleman that assembled the bed.
We had a really great experience in the…
We had a really great experience in the Croydon store last month. Calvin made sure to listen to what we needed and made lots of recommendations. We ended up being in the store for a couple of hours! We were certain we wanted a certain type of bed, but through his knowledge and guidance, we ended up with the opposite! We now have our mattress and are super pleased with the service. A big thank you to Calvin.
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I ordered a bed for my son and I…
I ordered a bed for my son and I understand to bring it to the room of choice is an extra £40 but it was litterally one of those divan beds, I litterally asked the drivers if they could possibly help me as I was pregnant and they litterally refused because I didn’t pay, like out of the kindness of someone’s heart I would assume a pregnant woman u would have the decency to just say alright go on then leaving the bed at the front door for me to drag is is diabolical

Reply from Dreams - Croydon
Amazing experience
Amazing experience, the shop had all mature staff, so the professionalism level so different, it wasn't just about making commission, it was about selling me a product I needed.
Helpful Tanya
Hello, A very helpful lady called TANYA helped me over the phone today,she went above & beyond to help me get the right mattress for my daughter,she was so patient, whish all assistance we're this polite & helpful.A credit to your company.thank you Tanya
Stephanie long.
This was at Purley way branch.
1/12/25
Dreams Bed offers comfortable
Dreams Bed offers comfortable and long-lasting beds, and their staff are very friendly. Noel, who attended to us, was highly professional and went the extra mile.
It was so easy n the sales it was assistants …
It was so easy n the sales assistant was just amazing he was very will to let us try lots of bed ,,,, he was very professional n calm ,,,, Moses was clear with instructions,, very smart n patient,,,
Great variety
Great variety, ease of testing different mattresses, very helpful and knowledgeable staff member , Calvin. He gave us lots of information and advice and helped us to choose the right mattress. Very happy with the service, thanks Calvin.
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