There was a mixup with contact details where I never received a renewal quote and my policy was auto renewed without my knowledge . When I contacted them they said the email address that they had was... See more
Company replied
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Review summary
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What people talk about most
Reviews shaping this summary
Very helpful on resolving my issue with renewing car insurance ,could not fault operator who took my call But would have preferred best quote first without having to phone
Company replied
The annual cost of our home insurance has increased but by quite a small margin. But considering we have not made any claims perhaps it should have decreased?
Company replied
I made a claim to detect a water leak. The whole process which was dealt with partly over the phone and partly online was easy. Direct Line were very efficient and helpful and sent external companie... See more
Company replied
Company details
- Insurance Company
- Auto Insurance Agency
- Home Insurance Agency
- Pet Insurance Company
- Travel Insurance Company
Written by the company
Direct Line has been insuring cars for 40 years. From small beginnings, we’re now one of the UK’s biggest insurers, with more than 10 million customers. We offer a range of products, including home, pet, and business insurance, that you can get online, on our app, or over the phone. For many years, we prided ourselves on only dealing directly with customers, but as insurance has evolved, so have we, and you can now buy some of our policies on Price Comparison Websites. We always put our customers first, that’s why we make it easy to manage your insurance online so you can spend more time on the things that matter.
Direct Line
Written by the company
- Direct Line began an insurance revolution. We started from scratch in the UK in April 1985 with a single product – car insurance, and just one way for our customers to buy – over the telephone. It was a revolutionary time as out went the middlemen, the forms and the jargon. In came speed, simplicity and a common‐sense human touch. And today we’re still revolutionising insurance. We have over ten million customers and a broad range of products and services over the phone and on the Internet.
Contact info
United Kingdom
- www.directline.com
4.3
Excellent
31K reviews
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Reply from Direct Line
We appreciate your feedback; we're glad the setup was easy and quick for you. Christy
Reduce my premium
I don't use the car often and want my insurance to be lower or reduced. for the last 2 years. I have no claim for the last 20 years, so have a clean record.
11 May 2026
Reply from Direct Line
Please message us on the link below and we can help check your price. Thanks, Christy
m.me/directlineuk
Had very good advice and service.
15 May 2026
Reply from Direct Line
We appreciate your kind words. We are so glad we could provide excellent advice and service for you. Christy
Searched saw what I liked eventually…
Searched saw what I liked eventually and settled on this insurer, as it seemed so easy to organise; the price and policy I chose was ideal for my needs as well
15 May 2026
Unprompted review
Reply from Direct Line
We're glad you found a policy that was ideal for your needs and easy to organise. We appreciate your positive feedback! Christy
Easy to use app and understand app…
Easy to use app and understand app better
15 May 2026
Unprompted review
Reply from Direct Line
We're glad our app is easy to use and understand. Thank you for your feedback! Christy
Easy to do and competitive price
3 May 2026
Unprompted review
Reply from Direct Line
We're pleased our service is easy to use and competitively priced. Thank you for your feedback. Christy
Easy and simply in gaining a…
Easy and simply in gaining a competitive quote and then following through with accepting and starting a new insurance journey.
14 May 2026
Reply from Direct Line
We're happy you found it easy to get a competitive quote and start your new insurance journey with us. Christy
Reply from Direct Line
We are so pleased our automatic process was worry-free for you. Thank you for your positive feedback; we appreciate it. Christy
Easy insurance as 123 ....
Easy,efficient and great policy from a market leader
14 May 2026
Unprompted review
Reply from Direct Line
We're glad you found our policy easy and efficient. Thank you for your kind words! Christy
Reply from Direct Line
We are glad you had a great online experience and found our insurance to be of good value. Christy
Reply from Direct Line
We are happy you found it easy to proceed. Thank you! Christy
Good customer service and quick…
Good customer service and quick responce.
18 April 2026
Unprompted review
Reply from Direct Line
We appreciate your positive feedback. We are glad we could help. Christy
It is not always easy for the older …
It is not always easy for the older person to use IT ,your forms were easy for me to use
14 May 2026
Reply from Direct Line
We're happy to hear our forms were easy for you to use. Thank you for your kind feedback! Christy
Direct Line -a fair deal on insurance…
Clear advice on this insurance renewal-professionally carried out in a friendly manner by a very well informed staff member. Trust Direct line - I swapped my insurer here, for very keen low price too.
14 May 2026
Reply from Direct Line
We're so pleased to hear about your positive experience with our team and the clear advice you received. Thank you for trusting us with your insurance needs! Christy
Reply from Direct Line
We're pleased to see you're happy with our service. Thanks for your review. Christy
I find the online experience easy to…
I find the online experience easy to understand and all actions to date work well.
11 May 2026
Reply from Direct Line
We're so pleased you found our online experience easy to understand and that everything has worked well for you. Christy
the staff member was clear and precise…
the staff member was clear and precise in explaining everything
9 May 2026
Reply from Direct Line
We're glad our team clearly explained everything. Thank you for your positive feedback. Christy
Great service from this company
11 May 2026
Reply from Direct Line
We appreciate your feedback. We are glad we could provide great service. Christy
Your system for making payment needs…
Your system for making payment needs improvement.It took two days to take my payment.
14 May 2026
Reply from Direct Line
We appreciate your feedback regarding the payment process. We're always looking at ways to improve. Christy
I liked the ease of purchase
I liked the ease of purchase, I didn't like the fact I cannot access my certificate of motor insurance 3 days after the policy has started
9 May 2026
Unprompted review
Reply from Direct Line
We appreciate your feedback. We're sorry to hear about the certificate access issue. Christy
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