Card Factory plc Reviews 

10,040
TrustScore 3.5 out of 5

3.4

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Review summary

Created with AI, based on recent reviews

Evaluating 300 reviews, most reviewers were somewhat happy with their experience overall. Customers frequently commend the staff for their exceptional helpfulness, friendliness, and efficiency, often describing interactions as pleasant and accommodating, especially with product selection. However, some customers also noted instances of unhelpful or rude staff, including managers. Several reviewers reported issues with customer service being dismissive or unable to resolve problems, particularly regarding orders that did not arrive. Additionally, some expressed dissatisfaction with product quality, specifically mentioning balloons deflating quickly.

What people talk about most

Staff

Reviewers frequently express satisfaction with the staff, highlighting their helpfulness, friendliness, and... See more

Product

Reviewers highlight ambiguous aspects of product quality and description, particularly concerning balloons... See more

Customer service

Consumers find customer service to be ambiguous, with many reporting positive interactions where staff were... See more

Service

Users describe ambiguous interactions with service, with many customers reporting positive experiences,... See more

Order

Clients share negative opinions on order experiences, with many reporting issues such as orders not arriving... See more

Reviews shaping this summary

Rated 4 out of 5 stars

Just recently I visited my 2 local shops on Shipley 09 /06 /2026 Judy and Bingley 15 / 06 2026 Pam Arranging a 50th Birthday Just want to say a big thank you to both, so hel... See more

Company replied

Rated 2 out of 5 stars

Went to return a faulty deflated helium baloon which I had only bought the evening before and tried to return the day after. Manager refused to give me a replacement saying I had caused damage to the... See more

Company replied

Rated 2 out of 5 stars

I bought a new baby card this morning It was brilliant, I could not find grandparent cards, I asked for help which was a real struggle....... was not bothered just pointed and said might be in the 3 f... See more

Company replied

Rated 5 out of 5 stars

I need to give a big shout out to my local store in Royal Wootton Bassett. I use CF a lot especially when making balloon displays for family and friends occasions. 1. The colleagues are... See more

Company replied


Company details

  1. Gift Shop
  2. Greeting Card Shop

Information provided by various external sources

Shop online with Card Factory and find greetings cards, gifts, wrap & party supplies all at great value prices.


Contact info

3.4

Average

TrustScore 3.5 out of 5

10K reviews

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1-star

No recent history of asking for reviews

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3.4

All reviews

(10,040)

285 reviews in the last 12 months

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Rated 1 out of 5 stars

My card hasn't arrived and rather than…

My card hasn't arrived and rather than try resend my card they have just decided to issue a refund without speaking to me

I would rather they re issue the card.

22 June 2026
Unprompted review
Card Factory plc logo

Reply from Card Factory plc

We appreciate you sharing your experience. We understand your preference for a replacement card, however our systems don't support this action.
I can see that this has been resolved directly, and apologise for the inconvenience that may have been caused.

Kind regards
Lindsay

Rated 5 out of 5 stars

Good value for money

Good value for money, good selections and very friendly professional staff Urmston branch to be recommended

19 June 2026
Unprompted review
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Reply from Card Factory plc

We're so glad you enjoyed your experience with us! We truly appreciate your kind words about our Urmston branch.

best wishes
Lindsay

Rated 1 out of 5 stars

Horrific Customer Service

Horrific, honestly. I paid for three balloons for my best friend's daughter's birthday. I paid about £4 extra for each balloon to be inflated upon arrival, and paid extra for specific day delivery to ensure they got to me on the day of her birthday so as to avoid any deflation. The balloons arrived not even removed from their packaging but with the word "INFLATE" stickered on the back of each. So I contacted CardFactory to tell them that they had failed to deliver the items as I ordered and because of the disappointment, and it being for a child's birthday celebrations, I thought they would respond promptly with apologies and some form of compensation. In my original e-mail I attached images of the balloons as they arrived. The e-mail response I received asked me for photographs of the balloons, which I had already sent, but I sent the images again. Then they never responded to me. I contacted twice more after this to ask what they were going to do to correct this error and they continued to ignore me. I had to pay an additional £15 for the balloons to be blown up at an independent party supply store and one of the balloons popped immediately, so obviously also shoddy product. It's downright rude to be ignored by one of the leading card stores in the UK, they must make enough money to refund people for their mistakes and terrible products, especially if they're taking money and then not even delivering on the purchases.

Shameful. Do not use. Massive disappointment.

29 May 2026
Unprompted review
Card Factory plc logo

Reply from Card Factory plc

Hello
Thank you for providing your details, I'll contact you directly in regard to this order. My case reference is 01008798.

Best wishes
Lindsay

Rated 1 out of 5 stars

Very very bad service.

Very very bad service.
I gaven an order for a Father's Day card on 16/06/2026 I'm pregnant I want to give a surprise for husband with a card. That's why I'm so excited. they said we will deliver it in 3days or order will be deliver on Saturday. I'm waiting today is Father's Day (Sunday)
my order not received yet so stupid.

21 June 2026
Unprompted review
Card Factory plc logo

Reply from Card Factory plc

I'm sorry to hear your Father's Day card didn't arrive in time, especially as it was such a special surprise for your husband.
I'd really like to look into this for you. I've requested some additional information to help us investigate what happened with your order.
Please send us your order number and the email address used to place the order, and we'll be happy to help further.
Trish

Rated 5 out of 5 stars

Card Factory Pontefract 20.6.26

Card Factory Pontefract 20.6.26
I could not find what I was looking for, 2 items.
Megan was Polite and Very Helpful.
I made my purchases and Megan came from behind the counter to help put into my bag.
Very Happy with my visit to the shop today😊

20 June 2026
Unprompted review
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Reply from Card Factory plc

Good Afternoon Debbie,

We are so pleased to hear you had such a positive experience with us! It's wonderful to know our team was helpful and made your visit enjoyable. Thank you for sharing your kind feedback.

Best Regards,
Abbey

Rated 5 out of 5 stars

I want to give praise to one of your…

I want to give praise to one of your customer service team, Lindsay. I ordered a Father’s Day card a a while ago and it never turned up (no blame on card factory it was Royal Mail that seems to have lost it). I rang CS and spoke to Lindsay and when she told me it was lost I burst into tears. Unfortunately myself and my partner have just lost a baby and this card was one I ordered for him ‘from heaven’. It’s a very difficult and emotional time for both of us and I really wanted this card to arrive. Bless her she handled it so well. I did calm down and apologise to her but she was so lovely and so patient. She also sent me a voucher for 1st class tracked shipping to try and make sure my reorder arrived on time as she understood the importance. It hasn’t come yet and I’m desperately hoping it does but I just wanted to make sure she got the praise for trying her best and being so supportive on the phone. She also sent a follow up email which just felt like a really personal touch and I appreciated the time she gave me. I hope you can find her and give her credit she is an amazing member of staff to have

19 June 2026
Unprompted review
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Reply from Card Factory plc

Good Afternoon Louise,

We are truly touched by your kind words and deeply appreciate you sharing your experience. We are so very sorry for your loss and the difficult time you are going through. We are glad that our team member was able to provide you with the support and understanding you needed during such an emotional moment. We will certainly ensure your praise is shared with them. We hope your reorder arrives safely.

Best Regards,
Abbey

Rated 4 out of 5 stars

Just recently I visited my 2 local…

Just recently I visited my 2 local shops on
Shipley 09 /06 /2026 Judy
and
Bingley 15 / 06 2026 Pam
Arranging a 50th Birthday
Just want to say a big thank you to both, so helpful, great customer service , lovely staff
I've always shop at. Card Factory good choice for all occasions, excellent prices .Thank you 15

15 June 2026
Unprompted review
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Reply from Card Factory plc

Hi Janet,

We are so happy to hear about your positive experiences at our Shipley and Bingley shops! It's wonderful to know that our staff provided such helpful and great customer service for your 50th birthday arrangements. We appreciate your kind words about our selection and prices.

Best regards,
Abbey

Rated 1 out of 5 stars

All the staff at card factory guisley…

All the staff at card factory guisley are rude not even polite I will never go back if could I would score 0

17 June 2026
Unprompted review
Card Factory plc logo

Reply from Card Factory plc

Good Afternoon Susan,

I am very sorry to hear you had a bad experience within one of our stores. Please can you send all information regarding this over to us at cfonline@cardfactory.co.uk for us to pass on to the Regional manager to investigate.

Kind Regards.
Abbey

Rated 2 out of 5 stars

Prices have increased dramatically…

Prices have increased dramatically recently and it’s quite difficult to edit the text online. When I asked for cards to come with an extra envelope they come closed and I had to open them to find out which card was inside. Some items were also shipped separately recently and some haven’t turned up. I like to order cards and hand write them but that’s no longer an option. You have to delete the text which takes longer

1 June 2026
Unprompted review
Card Factory plc logo

Reply from Card Factory plc

Hi Lucia,

We appreciate you sharing your recent experience with us. We are concerned to hear about the difficulty with online text editing, and the issues with your recent card orders, including the extra envelopes and separate shipments. We are actively looking into these matters to improve our services.

Best Regards,
Abbey

Rated 5 out of 5 stars

Cardfactory Manchester Fort

This branch of cardfactory is perfect for me,due to the loctaion and easy parking and a special staff member called Antony. Who has been very helpfull on a few occaisons when i have visted this branch of which i am very gratefull, so a big big thank you to you Antony.

16 June 2026
Unprompted review
Card Factory plc logo

Reply from Card Factory plc

Hi
We're so happy to hear you had such a positive experience with us, especially with a team member. We appreciate your kind words!
Best wishes
Lindsay

Rated 5 out of 5 stars

Kelly and Val in Bexhill were really…

Kelly and Val in Bexhill were really helpful and friendly. Thank you.

16 June 2026
Unprompted review
Card Factory plc logo

Reply from Card Factory plc

Hi
We're so glad to hear you had such a positive experience with our team. Thank you for your kind words.
Kind regards
Lindsay

Rated 2 out of 5 stars

The company that thinks you’re stupid

The company that thinks you’re stupid! I made an online order. As soon as I checked my email I spotted the address mistake. I called customer services straight away to rectify it. I only received half my order and the Royal Mail parcel was sent back. They said the post code was wrong. I called again and was told I would just have to wait. My child wouldn’t be getting his card in time now!!
Bottom line is my child didn’t get his personalised birthday card and wrapping paper. That’s not fair!!
The lady I was talking to down right lied to me! Telling me the address was right…it couldn’t have been or Royal Mail wouldn’t have sent it back to them! As a good will gesture they refunded the missing items. (That should have been done anyway I think) She ended all correspondence then! Rude, very rude…not at one point was I rude to them her. Really bad service! Mistakes happen, I put it right. Card factory customer service screwed up and had to lie instead of apologising for getting it wrong. Has the order been cancelled now?? I would have still liked the card..who knows….

UPDATE
As soon as I posted this review card Factory got back to say they still haven’t received it back. It’s been 10 days since Royal Mail sent it back to them.
They will post it back to me…it took 6 days and this review to tell me what was going on. Coincidence…🤔 I finally know what’s happening.

3 June 2026
Unprompted review
Rated 5 out of 5 stars

Such helpful staff in Canvey island…

Such helpful staff in Canvey island branch, I was served by Kira but all staff helpful, lovely shopping experience, store is well stocked and clean

15 June 2026
Unprompted review
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Reply from Card Factory plc

We're so happy to hear you had a lovely shopping experience and found our staff helpful! We appreciate your kind words.

Kara
cardfactory

Rated 5 out of 5 stars

VERY HAPPY SHOP

I came to The Card Factory today in Leigh. What wonderful products. I wanted wrapping paper, what a great selection. I also bought bows. I only spent £5 but the staff were very happy, smiling people. Really genuine xx

12 June 2026
Unprompted review
Card Factory plc logo

Reply from Card Factory plc

We're so happy you enjoyed your visit and found such a great selection of products! It's wonderful to hear our team made your experience even better. Thank you for your kind words.

Kara
cardfactory

Rated 5 out of 5 stars

Rebecca at the Northampton mereway…

Rebecca at the Northampton mereway branch was absolutely wonderful.
She was kind, helpful and lovely.
She helped me sort out some balloons for my son's girlfriend and she was very impressive.
She deserves a day off or a pay rise as she was brilliant.

11 June 2026
Unprompted review
Card Factory plc logo

Reply from Card Factory plc

We're so glad to hear our team member provided such wonderful assistance. We truly appreciate you sharing your positive experience with us.

Kara
cardfactory

Rated 1 out of 5 stars

Card factory is the worst store with…

Card factory in Sligo is the worst store with the worst service. I bought some gel balloons for my birthday on Saturday afternoon. And this is how they are on Monday morning. I wrote to their customer support on their website, they said they couldn't help me, contact the store. But I work all week, I can't contact them, not to mention that they didn't give me a receipt or any service recommendations. Although they were just sitting at home at room temperature the whole time.

5 June 2026
Unprompted review
Card Factory plc logo

Reply from Card Factory plc

Thank you for sharing your experience. We are concerned to hear about the issue with the gel balloons and the difficulty you faced getting assistance. We are reviewing our internal communication and service recommendations to prevent similar situations. Please contact customerservices@cardfactory.co.uk

Kara
cardfactory

Rated 5 out of 5 stars

Such a fantastic service from Sophie

Such a fantastic service from Sophie at the Llandudno Card Factory shop. Thank you for helping me choose my daughter's birthday balloons.
Sophie is a credit to the company!

4 June 2026
Unprompted review
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Reply from Card Factory plc

We're so glad to hear you had such a fantastic experience with us and appreciate your kind words. Thank you for sharing your positive feedback!

Kara
cardfactory

Rated 5 out of 5 stars

I visited card factory in sleaford on…

I visited card factory in sleaford on Friday. I needed some balloons for work to promote an event we were having that day. Catherine the store colleague helped me pick the perfect balloons. She was friendly and extremely helpful. Will most definitely visit again. Thank you

30 May 2026
Unprompted review
Card Factory plc logo

Reply from Card Factory plc

We are so happy to hear about your positive experience with us. We appreciate you sharing your kind words and look forward to your next visit!

Kara
cardfactory

Rated 5 out of 5 stars

Had a great experience this afternoon…

Had a great experience this afternoon (June 1st) 55 High St Exeter branch. I was there with my 9 year old granddaughter and she wanted a K-Pop poster. There was some lovely interaction with the staff in the shop, unfortunately I lost my receipt with their names but they were a great credit to the brand. Fabulous customer service, thank you

1 June 2026
Unprompted review
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Reply from Card Factory plc

We are so happy to hear you and your granddaughter had such a wonderful experience at our Exeter branch! It's lovely to know our team provided excellent service. Thank you for sharing your positive feedback!

Kara
cardfactory

Rated 1 out of 5 stars

Defective Product / Poor Customer Service

Bought a Helium balloon with weight from Leeds Crown Point. Within 10 minutes it had become loose and flew away inside another shop. I returned to Card Factory immediately to be informed it was Company Policy not to refund. Clearly the balloon wasn't tied on correctly but that somehow is my responsibility. Note no kids were involved except the ones working at the shop who were clearly untrained and dissinterested

31 May 2026
Unprompted review
Card Factory plc logo

Reply from Card Factory plc

We are truly sorry to hear about the issue with your helium balloon and the subsequent experience at our Leeds Crown Point store. We understand your frustration regarding the balloon becoming loose and the company policy. We are reviewing your feedback with our team to prevent similar situations. Please contact us directly on customerservices@cardfactory.co.uk

Kara
cardfactory

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