American Golf Reviews 

180,519
TrustScore 4.5 out of 5

4.7

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Review summary

Created with AI, based on recent reviews

Looking at 20,973 reviews, reviewers overwhelmingly had a great experience with this company. Customers frequently praise the store staff for being exceptionally helpful, polite, and knowledgeable during personalized product selections and professional club fittings. Many people also value the smooth transaction processes, accommodating customer service, and great value found across a wide range of available items. Some reviewers were not happy with occasional pricing discrepancies on receipts or instances where staff members failed to offer active assistance inside the store. A few consumers additionally mentioned difficulties receiving technical guidance on specific purchased products and having to address these unexpected issues later on.

What people talk about most

Staff

Customers report a high level of satisfaction and appreciation for the staff, highlighting their welcoming... See more

Product

Reviewers mention positive feedback about product quality, value, and selection. Consumers frequently praise... See more

Service

Customers consistently note positive experiences with service, highlighting knowledgeable and thorough staff... See more

Price

Clients share positive opinions on price, consistently highlighting reasonable costs, competitive pricing,... See more

Customer service

Consumers find customer service to be exceptionally positive and welcoming. Reviewers frequently highlight... See more

Reviews shaping this summary

Rated 5 out of 5 stars

Went in with £10 birthday voucher and purchased a pair of Under Armour shorts and some Taylor Made TP5 golf balls. The transaction was handled by Nigel Thomas who is a credit to your company and al... See more

Company replied

Rated 5 out of 5 stars

Great guys at American Golf they helped me and my son purchase new set of clubs each. Oscar who looked after us was very knowledgeable and spent a lot of time showing us techniques and tips which re... See more

Company replied

Rated 5 out of 5 stars

Went in for a first ever iron fitting with Tim at the Stonelees store. Attention to detail from Tim was second to none and was able to advise on not only club specifics but elements of my setup that h... See more

Company replied

Rated 5 out of 5 stars

I went to American golf just to look at the selection of irons and was greeted by Hamish who was polite and knowledgeable. He selected five irons that might be suitable for me and let me try the... See more

Company replied



Company details

  1. Golf shop
  2. Golf Club
  3. Sporting Goods Store

Written by the company

Europe's largest golf retailer. We have 85 stores in the UK and Republic of Ireland, and we're still growing! Either visit one of our stores, or order online in the knowledge that you will receive the very best service and after sales care We stock a full range of golf equipment for golfers of all levels, including irons, drivers, putters, package sets, balls, shoes, clothing, plus much more. Both in-store and online, we have our expert teams on hand to help with any golfing query you may have. Most of our store managers are keen golfers just like you. We aim to offer unbeatable value and an extensive range along with exclusive deals. We hope to be your first stop for all your golfing equipment needs.

Free Custom Fitting In-store

Written by the company

Visit one of our American Golf stores to receive a free Custom Fitting
Every player is different and their swing characteristics are unique. By using our personal golf club fitting service and state-of-the-art technology, we can improve your game to lower scores and allow you to develop as a golfer. Custom Fitting is just one of a range of complementary expert and personal services we offer in-store. So whether you'd like to 'Try Any Club' from our extensive range, Ask our PGA's for advice or have a 'Custom Fitting' we have the right solution to help you improve your game and with 88 stores across the UK there's sure to be one near you.
Trade-in
Transform your game and trade-in your old clubs for the latest equipment on the market. Simply bring your current clubs to any American Golf store for a valuation.

85 Stores Nationwide

Order online and collect in-store for free

Order online and collect in-store for free
Choose our 'deliver to store' option and collect your parcel at your nearest American Golf store for free! Whilst you are there why not book in for a free custom fitting?

Contact info

4.7

Excellent

TrustScore 4.5 out of 5

181K reviews

5-star
4-star
3-star
2-star
1-star

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4.7

All reviews

(180,519)

20,273 reviews in the last 12 months

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Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars
American Golf logo

Reply from American Golf

Hi, 
  
Thank you so much for your kind review. 
  
We take great pride in our customer service, so thank you for the feedback, It's appreciated! 
  
Thanks, 
AG Service Team

Rated 5 out of 5 stars

Top staff

Attentive courteous staff member no pressure but available for assistance when needed

18 August 2026
American Golf logo

Reply from American Golf

Hi,
  
Thanks for the wonderful review. 

We are pleased to know that you're happy with all of our staff in our Netherley Store. 

Thanks for choosing American Golf. 

Kind regards,   
AG Service Team

Rated 5 out of 5 stars

Great value

Bought a pair of summer and winter Travis Matthews golf shoes for under £100. Quick and free delivery.

18 August 2026
American Golf logo

Reply from American Golf

Hello,

Thank you so much for your fantastic 5* review! 

We're delighted you found great value with the Travis Matthews golf shoes and enjoyed our quick, free delivery. 

Looking forward to assisting you again soon!

Kind regards, 
AG Service Team

Rated 4 out of 5 stars
American Golf logo

Reply from American Golf

Hi,

Thank you for your kind words! 

We're delighted to know that you are pleased with the quality of the goods and the quick delivery.

We look forward to serving you again soon.

Thanks for choosing AG.

Kind regards, 
AG Service Team

Rated 5 out of 5 stars

Straightforward experience & good choice

An easy experience with a good choice of clothing.

12 August 2026
American Golf logo

Reply from American Golf

Hi,

Thank you so much for sharing your positive experience and for your kind words about our clothing selection. 

We truly appreciate your feedback and look forward to welcoming you back soon.

Kind regards,
AG Service Team

Rated 5 out of 5 stars

Edinburgh corstorphine

5* always helpful staff

8 September 2025
American Golf logo

Reply from American Golf

Hi, 
  
Thank you so much for your kind review. 
  
We take great pride in our customer service, so thank you for the feedback, It's appreciated! 
  
Thanks, 
AG Service Team

Rated 4 out of 5 stars

Hi great price and good quality.

Hi great price and good quality.

17 August 2026
American Golf logo

Reply from American Golf

Hello,

Thank you so much for your fantastic 5* review! 

We're delighted to hear you found a great price and good quality. 

Looking forward to assisting you again soon!

Kind regards, 
AG Service Team

Rated 5 out of 5 stars

Great service

Great service

17 August 2026
American Golf logo

Reply from American Golf

Hello, 
  
Thank you for leaving this 5* review. 

Hope to hear from you soon! 

Kind regards, 
AG Service Team

Rated 5 out of 5 stars

Great customer service from staff in…

Great customer service from staff in store

16 August 2026
American Golf logo

Reply from American Golf

Hi, 
  
Thank you so much for your kind review. 
  
We take great pride in our customer service, so thank you for the feedback, It's appreciated! 
  
Thanks, 
AG Service Team

Rated 5 out of 5 stars

American golf app.

I saw a GPS golf watch made by shot scope it was on the American golf App i liked it ordered it with no problem what so ever and it was delivered in 4 day's.

17 August 2026
American Golf logo

Reply from American Golf

Good Afternoon,

Thank you for your lovely feedback. 

We’re delighted to hear that you found the Shot Scope GPS golf watch you were looking for on our app, found the ordering process straightforward, and received your order promptly.

We really appreciate your support and hope you enjoy your new golf watch!

Kind regards,
AG Service Team

Rated 5 out of 5 stars

This time my experience was on an…

This time my experience was on an exchange.
I hate to exchange anything and waste my time as well as the vendors. I mustered all the will I had and walked in to exchange my recently bought golf bag as its partions were not suitable for my club arrangement. The staff as always were welcoming and the experience was not as bad as I thought it would be. No questions asked . Polite and courteous

7 August 2026
American Golf logo

Reply from American Golf

Good Morning,

Thank you for sharing your experience. 

We’re glad our team made your exchange easy and stress-free, and that you received friendly service.

We appreciate your continued support and hope you enjoy your new golf bag!

Kind regards,
AG Service Team

Rated 5 out of 5 stars

We’ll be back

Lots of choice, great prices & fab customer service

16 August 2026
American Golf logo

Reply from American Golf

Hello,

Thank you for your fantastic feedback. 

We’re glad you enjoyed our product range, prices and customer service.

We appreciate your support and hope to welcome you back to American Golf soon!

Kind regards,
AG Service Team

Rated 5 out of 5 stars

The customer service was faultless…great customer service

The customer service was faultless making me feel relaxed with all my queries would recommend to others .

17 August 2026
American Golf logo

Reply from American Golf

Hi,

Thank you so much for your fantastic review! 

We're delighted to hear that our Riverside Store team provided you with faultless customer service and made you feel relaxed with all your queries. 

We truly appreciate your recommendation.

Thanks again for choosing American Golf.

Kind regards, 
AG Service Team

Rated 5 out of 5 stars

Great customer service as always.

Great customer service as always.

16 August 2026
American Golf logo

Reply from American Golf

Hi, 
  
Thank you so much for your kind review. 
  
We take great pride in our customer service, so thank you for the feedback, It's appreciated! 
  
Thanks, 
AG Service Team

Rated 5 out of 5 stars

Good honest service

Good honest service, nothing too much trouble.

17 August 2026
American Golf logo

Reply from American Golf

Hi,
  
Thanks for the wonderful review. 

We are pleased to know that you're happy with all of our staff in our Exeter Store. 

Thanks for choosing American Golf. 

Kind regards,   
AG Service Team

Rated 5 out of 5 stars

Easy to place order on line

Easy to place order on line. Informed through out the process as to when I would receive the bag. On arrival the bag looks good quality and value for money.

17 August 2026
American Golf logo

Reply from American Golf

Hello,

Thank you so much for your fantastic 5* review! 

We're delighted to hear you found the ordering process easy and are happy with the quality and value of your new bag. 

Looking forward to assisting you again soon!

Kind regards, 
AG Service Team

Rated 5 out of 5 stars

Really good experience with an iron…

Really good experience with an iron fitting at AG York thanks to Dean. Really engaging, knew his stuff and not pushy at all. Gave me some really good insights and helped me out massively, really appreciate it.

16 August 2026
American Golf logo

Reply from American Golf

Hello, 
  
Thank you so much for your kind review. 
  
We take great pride in our customer service and will share your positive experience with all our colleagues, especially Dean. 

Thanks for choosing American Golf. 

Kind regards,   
AG Service Team

Rated 5 out of 5 stars

Made welcome

17 August 2026
American Golf logo

Reply from American Golf

Hello, 
  
Thank you for leaving this 5* review. 

Hope to hear from you soon! 

Kind regards, 
AG Service Team

Rated 5 out of 5 stars

Great service

Went to the Thurrock branch to buy a Powakaddy. The member of staff was very helpful in explaining the difference between the various models and demonstrating how they worked. There was a problem registering the warranty and the staff went the extra mile and were able to register for us.
Great service.

17 August 2026
American Golf logo

Reply from American Golf

Hi, 
  
Thank you so much for your kind review. 
  
We take great pride in our customer service, so thank you for the feedback, It's appreciated! 
  
Thanks, 
AG Service Team

Rated 5 out of 5 stars

I was looking for a new putter

I was looking for a new putter, popped into the Hedge End. My decision was made easier by the help I received from Helen in the store. Assessed my putting action and gave me some great tips on choosing my new putter, was friendly and helpful

17 August 2026
Unprompted review
American Golf logo

Reply from American Golf

Hello, 
  
Thank you so much for your kind review. 
  
We take great pride in our customer service and will share your positive experience with all our colleagues, especially Helen. 

Thanks for choosing American Golf. 

Kind regards,   
AG Service Team

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