Your staff member was fabulous, calm, kind and efficient. we had a few teething problems with a bicycle accident having been recorded as a motor accident. He explained exactly what we needed to do, he... See more
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Review summary
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Having purchased a new EV car I thought I had nothing better to do than change the vehicle with my present insurer, they declined to cover it without explanation, the broker then offered me a new poli... See more
Company replied
After getting ridiculous multicar insurance prices, I phoned Admiral whose prices were much better than even compare websites. Spoke to Paul who was so helpful and went out of his way to get me the be... See more
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Admiral Platinum was the only policy that ticked every box for insuring my Jaguar XJL Supersport without having to add extras such as breakdown cover, everything was included. The policy price was... See more
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Company details
- Insurance Company
- also in
- Auto Insurance Agency
- Home Insurance Agency
- Insurance Agency
- Pet Insurance Company
- Travel Insurance Company
Written by the company
Admiral was launched in 1993 and is now one of the UK’s largest providers of insurance. As well as car and home insurance Admiral offers black box insurance with Admiral LittleBox and is the home of MultiCar for households with more than one car to insure. For anyone who has to insure their home and their car, Admiral offers MultiCover, designed to cover all your vehicles and home on a single policy giving you a discount on your premium and the ease of one renewal date. Whatever the type of insurance, Admiral’s aim is to give great service and value for money to UK consumers.
Contact info
Tŷ Admiral, David Street, CF102EH, Cardiff, United Kingdom
- www.admiral.com
4.5
Excellent
161K reviews
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Adam was very helpful in completing a…
Adam was very helpful in completing a new policy. The call had dropped and he contacted me back immediately. He made the process very simple and easy and was a polite and friendly
1 October 2026
Reply from Admiral Insurance
Hi Emily.
Thanks for your review! We're delighted to hear that Adam was so helpful when arranging your new policy. We know how frustrating it can be when a call drops unexpectedly, so it's fantastic to hear he called you straight back and ensured everything was sorted without delay.
We'll be sure to pass on your kind words to Adam. Thank you for recognising his friendly and professional service, and for choosing us!
Check out our socials for useful tips, tricks, and updates!👉🏻
https://www.facebook.com/admiralUK
@admiral_insurance_uk
Admiral Social Media Team 💙
Reply from Admiral Insurance
Hi Thomas.
Thanks for your review! We're delighted to hear you found setting up your policy easy and that our team was polite and knowledgeable throughout. We know how important it is to have clear guidance and friendly support, so it's fantastic to know we delivered that experience for you.
Thank you for choosing us, and we're always here if you need any help in the future!
Check out our socials for useful tips, tricks, and updates!👉🏻
https://www.facebook.com/admiralUK
@admiral_insurance_uk
Admiral Social Media Team 💙
Price and service and very enjoyable…
Price and service and very enjoyable experience
23 September 2026
Reply from Admiral Insurance
Hi Christopher.
Thanks for your review! We're delighted to hear you were happy with both our price and service, and that you had such an enjoyable experience with us. Providing great value alongside friendly, helpful support is exactly what we aim for, so it's wonderful to know we delivered for you.
Thank you for choosing us, and we're always here if you need any help in the future!
Check out our socials for useful tips, tricks, and updates!👉🏻
https://www.facebook.com/admiralUK
@admiral_insurance_uk
Admiral Social Media Team 💙
Dirty tricks
Dirty tricks - multi policy renewal - saw the price and the way they said this is it. look else where and set up new policies as much cheaper. Then go through their 'thinking of leaving' process where £180 is automatically knocked off the cost! Had they given this price in the first place i would probably has stayed.
distasteful dirty trick just to try and get unwarranted extra premium!
1 October 2026
Unprompted review
Reply from Admiral Insurance
Hello Phil, Thank you for your review. We're sorry to hear you were unhappy with your MultiCover renewal quote and the subsequent reduction offered during the retention process.
We understand why this would be frustrating and we'll ensure your feedback regarding our pricing and renewal journey is passed to the relevant team.
If you need to discuss your renewal with us, please send your policy details and concerns to ReviewFeedbackSupport@admiralgroup.co.uk
Thanks,
Kate.
All very straightforward
1 October 2026
Reply from Admiral Insurance
Hi Ian.
Thanks for your review! We're delighted to hear you found everything straightforward. We work hard to make arranging insurance as simple and hassle-free as possible, so it's great to know the process was smooth and easy for you.
Thank you for choosing us, and we're always here if you need any help in the future!
Check out our socials for useful tips, tricks, and updates!👉🏻
https://www.facebook.com/admiralUK
@admiral_insurance_uk
Admiral Social Media Team 💙
Easy purchase via compare the market
Easy purchase via compare the market. Simple and clear documentation and communication. Reasonable price also
1 October 2026
Reply from Admiral Insurance
Hi.
Thanks for your review! We're delighted to hear you found purchasing your policy through Compare the Market easy and straightforward. It's great to know that our documentation and communication were clear, and that you found the price reasonable too.
Thank you for choosing us, and we're pleased we could make arranging your cover simple and hassle-free. We're always here if you need any help in the future!
Check out our socials for useful tips, tricks, and updates!👉🏻
https://www.facebook.com/admiralUK
@admiral_insurance_uk
Admiral Social Media Team 💙
Home insurance
Home insurance - I wanted to cancel my auto renewal and spent around 17 years looking on the website how to do it - to no avail and had to call them up (which to be fair was relatively fast and easy and very nice customer service person). Renewal quote was expensive and the inevitable let's add another 20% etc... Apart from that ok....
2 October 2026
Unprompted review
Reply from Admiral Insurance
Hello, Thank you for your review. We're glad to hear you found our customer service team helpful and easy to deal with when you called. That said, we understand how frustrating it must have been spending time trying to locate the auto-renewal options online, only to need to call instead. We also appreciate your comments regarding the renewal price. We'll make sure your feedback is shared with the appropriate team as we continue to improve our services.
Thanks,
Kate.
It took some time to fill in all the…
It took some time to fill in all the details, but really very straight forward.
1 October 2026
Reply from Admiral Insurance
Hi David.
Thanks for your review! We're delighted to hear that, although it took a little time to complete all the details, you still found the process straightforward and easy to follow. We know providing accurate information is important, so we're pleased we could make the experience as simple as possible.
Thank you for choosing us, and we're always here if you need any help in the future!
Check out our socials for useful tips, tricks, and updates!👉🏻
https://www.facebook.com/admiralUK
@admiral_insurance_uk
Admiral Social Media Team 💙
Great web site very easy to arrange my…
Great web site very easy to arrange my insurance with all the options I need and at a good price
1 October 2026
Reply from Admiral Insurance
Hi Alan.
Thanks for your review! We're delighted to hear you found our website easy to use and that you were able to arrange your insurance with all the cover options you needed. It's even better to know we could offer you a good price too.
Thank you for choosing us, and we're pleased we could make the process simple, straightforward and hassle-free!
Check out our socials for useful tips, tricks, and updates!👉🏻
https://www.facebook.com/admiralUK
@admiral_insurance_uk
Admiral Social Media Team 💙
Very easy to get a quote (very…
Very easy to get a quote (very competitive compared to others) and set account up.
1 October 2026
Reply from Admiral Insurance
Hi.
Thanks for your review! We're delighted to hear you found it easy to get a quote, set up your account, and that our price was very competitive compared to other insurers. We work hard to make the process as simple and straightforward as possible while offering great value, so it's fantastic to know we delivered for you.
Thank you for choosing us, and we're always here if you need any help in the future!
Check out our socials for useful tips, tricks, and updates!👉🏻
https://www.facebook.com/admiralUK
@admiral_insurance_uk
Admiral Social Media Team 💙
Quotations were not competitive
Quotations were not competitive so did not take out insurance
I Then got an e mail "Thanks for choosing to insure with Admiral. " which implied that I had taken insurance and had to waste 12minutes on the phone to confirm that I had not inadvertently purchased insurance from Admiral
Uncompetitive and poor administration
27 September 2026
Reply from Admiral Insurance
Hello Lance, Thank you for your feedback. We're sorry to hear about the confusion caused after obtaining a quote, particularly receiving an email that suggested cover had been purchased when you hadn't gone ahead with a policy.
We appreciate how concerning this would have been and understand the frustration of having to spend time contacting us to confirm no insurance had been taken out. Your comments regarding both the communication you received and the competitiveness of our quote have been noted, and we'll ensure this feedback is shared with the relevant team.
Thanks,
Kate.
Policy auto-renewal defaulted on so HAD…
Policy auto-renewal defaulted on so HAD to call to cancel policy auto-renewal (conveniently, auto-renewal cannot be turned off online and neither can the renewal). Declined to answer unnecessary questions as to why I did not wish to renew and was told that I must! Auto-renewal is being abused through self-serving policies by Admiral; putting policyholders through completley unnecessary hurdles simply to change providers and it needs to be challenged.
1 October 2026
Unprompted review
Reply from Admiral Insurance
Hello Ian, Thank you for taking the time to share your feedback. We're sorry to hear you were unhappy with your renewal experience, particularly regarding auto-renewal settings and the process of cancelling your policy. We understand how frustrating it can be when you're looking to make changes quickly and feel the process isn't as straightforward as expected. Your comments about the renewal journey and the questions asked during the cancellation process have been noted, and we'll ensure this feedback is passed to the relevant team for review.
Thank you again for sharing your experience.
Thanks,
Kate.
I asked for my documents to be sent in…
I asked for my documents to be sent in hard copy, and they did.
30 September 2026
Reply from Admiral Insurance
Hi Barbara.
Thanks for your review! We're delighted to hear we were able to provide your documents in hard copy as requested. We know that receiving information in the format that works best for you is important, so it's great to know we could help.
Thank you for choosing us, and we're always here if you need any assistance in the future!
Check out our socials for useful tips, tricks, and updates!👉🏻
https://www.facebook.com/admiralUK
@admiral_insurance_uk
Admiral Social Media Team 💙
Reply from Admiral Insurance
Hi Ben.
Thanks for your review! We're delighted to hear we were able to provide your documents in hard copy as requested. We know that receiving information in the format that works best for you is important, so it's great to know we could help.
Thank you for choosing us, and we're always here if you need any assistance in the future!
Check out our socials for useful tips, tricks, and updates!👉🏻
https://www.facebook.com/admiralUK
@admiral_insurance_uk
Admiral Social Media Team 💙
Reply from Admiral Insurance
Hi Bashkim.
Thanks for your review! We're delighted to hear you received very good customer service. Providing friendly, helpful support and making things as easy as possible for our customers is exactly what we aim for, so it's wonderful to know you had a positive experience.
Thank you for choosing us, and we're always here if you need any help in the future!
Check out our socials for useful tips, tricks, and updates!👉🏻
https://www.facebook.com/admiralUK
@admiral_insurance_uk
Admiral Social Media Team 💙
Apply with ease
I found it easy to complete the online application as an 81 year old who is not IT savvy it was straightforward for me to go through and answer the questions
1 October 2026
Reply from Admiral Insurance
Hi Eileen.
Thanks for your review! We're delighted to hear you found the online application easy to complete. We know not everyone feels confident with technology, so it's especially wonderful to hear that, even as someone who isn't particularly IT savvy, you found the process straightforward and easy to follow.
Thank you for choosing us, and we're pleased we could make arranging your cover simple and stress-free!
Check out our socials for useful tips, tricks, and updates!👉🏻
https://www.facebook.com/admiralUK
@admiral_insurance_uk
Admiral Social Media Team 💙
Dreadful. Be careful, don’t bother claiming.
Dreadful, absolutely dreadful. I had been with Admiral for two months when I made a claim. They did have done everything to avoid paying (they still haven’t) and it’s almost three months since the claim was made. The claim was rejected, then after sending them the same data three time due to them ‘losing’ it, and not reading it properly, they agreed to pay me.
I had been encouraged to open up complaints on two occasions, as it was supposed to bring me a resolution or update, within three days of each complaint . It didn’t, though I did get ONE letter, THREE WEEKS later, telling me absolutely nothing. TWO WEEKS ago, I was told that my appeal was upheld and that the claim was going through. It’s was a lie. They owe me approximately £1800 and they are still stalling.
Today, I asked a representative for a realistic forecast of when I might expect payment, he told me that he didn’t want to “raise my expectations,” and declined. (I have the recording of that statement.)
Be really careful about this company. Look at their reviews on petinsuranceviews.co.uk Admiral’s score there is ONE STAR on a 5 Star rating. Their 5star score is 1.8 on a 53 correspondents sample.
The options left open to me are; social media, and litigation. They know that litigation is not financially viable. Be careful!
2 October 2026
Unprompted review
It was quick and easy
30 September 2026
Reply from Admiral Insurance
Hi David.
Thanks for your review! We're delighted to hear you found the process quick and easy. We work hard to make arranging insurance as simple and hassle-free as possible, so it's great to know everything went smoothly for you.
Thank you for choosing us, and we're always here if you need any help in the future!
Check out our socials for useful tips, tricks, and updates!👉🏻 https://www.facebook.com/admiralUK @admiral_insurance_uk
Admiral Social Media Team 💙
The assistant was both efficient &…
The assistant was both efficient & friendly & guided me through all the information requested. Being in my 90's they were very patient while I checked my files for the required information & this was much appreciated.
28 September 2026
Reply from Admiral Insurance
Hi Michael.
Thanks for your review! We're delighted to hear that our advisor was efficient, friendly and took the time to guide you through everything. We know it can sometimes take a little longer to gather the information needed, so it's wonderful to hear they were patient and supportive while you checked your files.
Thank you for choosing us, and we're so pleased we could make the process a positive experience for you.
Check out our social channels for advice, tips, and fun competitions!👉🏻
https://www.facebook.com/admiralUK
@admiral_insurance_uk
Admiral Social Media Team 💙
No problems
2 October 2026
Reply from Admiral Insurance
Hello Terri, Thank you for your review. We're pleased to hear everything went smoothly and that you had no problems.
We appreciate your feedback and thank you for choosing Admiral.
Check out our social channels for advice, tips, and fun competitions!
Facebook – https://www.facebook.com/admiralUK
Instagram - @admiral_insurance_uk
Admiral Social Media Team 💙
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