Cost was a significant factor. I liked that one of the additional services identified as 'add-ons' by others was included in the premium. This review reflects only the purchase experience. Use of t... See more
Company replied
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Review summary
Created with AI, based on recent reviews
What people talk about most
Reviews shaping this summary
Very good price , fairy easy to do online , Not so good bits always having to repeat your email address over and over again
Company replied
Received competitive quote promptly and was able to accept it quick and easy
Company replied
Would have been 5 stars due to cost and content. However I still like to ask questions of a human being instead of searching 10 documents over 5 layers.
Company replied
Company details
Written by the company
Wiser Choice Bike was developed in 2022 to provide quality motorcycle insurance with free Legal Expenses cover as standard. Wiser Choice is a trading name of Europa Underwriting Limited who have specialised in creating innovative motorcycle insurance solutions since 2003. We have built up an extensive knowledge of the UK's motorcycle industry and by building relationships with major UK insurers we are able to provide our customers competitive quotes for products to suit their needs.
Contact info
United Kingdom
- wiserchoicebike.co.uk
4.4
Excellent
1K reviews
Asks customers to review
This company invites their customers to review, whether positive or negative
Replied to 95% of negative reviews
Typically replies within 48 hours
How this company uses Trustpilot
See how their reviews and ratings are sourced, scored, and moderated.
Reply from Wiserchoice
Hi Mark
Thanks for the 5-stars! We’re pleased you enjoyed our products & services.
Thank you!
Wiser Choice Bike
Reply from Wiserchoice
Hi Brett
Thanks for the 5 stars, we hope that we continue to impress!
Wiser Choice Bike
Very poor customer service
Very poor customer service. They cancelled my policy on the 11th month with no letter or email. It wasn’t until after I got an email saying my direct debit had been cancelled. So I had no way of sorting any issue out. Was also landed with a fine of £20 which I paid instantly. Avoid this one it’s not worth the hassle. Pay a little extra and get a good customer supportive company.
WISER CHOICE,definitely Not. You have my details contact me if you genuinely want to sort out your incompetence.
7 March 2026
Unprompted review
Reply from Wiserchoice
Hi Tony
We’re really sorry to hear that you’ve had a bad experience.
We want to understand what went wrong and see how we can improve.
Please can you contact us to discuss, you can use our Live chat by clicking here http://www.wiserchoicebike.co.uk/contact.
Wiser Choice Bike
Best quote for my bike insuranceo
15 September 2025
Reply from Wiserchoice
Hi Chris
Thanks for taking the time to leave us a review and for the 4-stars!
We are very glad to hear that you were happy with the price of our product.
Ride safe & we’ll be here if you need us!
Wiser Choice Bike
So far so good
So far so good.
Pretty simple site to use and buy a policy. Haven’t had to use them but all good so far. Wasn’t the cheapest but I asked AI who was best over the five lowest prices on a comparison site .
14 March 2026
Reply from Wiserchoice
Hi Tony
Thanks for you comments and 5 star rating. We hope that we do continue to impress.
WiserChoice Bike
Reply from Wiserchoice
HI Gheorghe
Thanks for the great feedback!
WiserChoice Bike
Quick!!!!!!!!
14 March 2026
Reply from Wiserchoice
HI
We are glad that you found our website so quick and easy to navigate.
WiserChoice Bike
Reply from Wiserchoice
HI
It's great to hear that you’ve had a good experience. If you need any help in the future please let us know. Thank you!
WiserChoice Bike
Biker on the go
Great questionnaire to apply for bike insurance and up there with the right policy
14 March 2026
Reply from Wiserchoice
HI Shaun
Thanks for your great comments, we hope we continue to impress! Ride safe.
WiserChoice Bike
Reply from Wiserchoice
Hi Anthony
Thanks for taking the time to leave a review, ride safe!
WiserChoice Bike
Reply from Wiserchoice
Hi Arthur
We are glad you found it so quick and easy to set up your policy with us, thanks for taking the time to leave a review.
WiserChoice Bike
Motorcycle insurance made easy and transparent.
I recently arranged motorcycle insurance online and the whole experience was excellent from start to finish. The website was very clear and easy to navigate, which made getting a quote and completing the policy quick and stress-free. All the information was presented in a straightforward way, so I could easily understand the cover options and choose what suited my needs best.
One thing that really stood out was how smooth the online process was. The quote was competitive, the forms were simple to complete, and the confirmation documents arrived almost immediately after payment. It gave me confidence that everything had been handled properly and efficiently.
What the company does particularly well is making the process simple and transparent. There are no confusing steps or hidden surprises, and the communication is prompt and professional. For anyone looking to arrange motorcycle insurance quickly and easily online, I would definitely recommend them.
Overall, a very positive experience and a great example of how online insurance services should work.
13 March 2026
Reply from Wiserchoice
Hi Robert
Thank you for taking the time to leave your review, and for the fantastic feedback. It is always great to hear we have got it right! We hope that we continue to impress, ride safe.
Many thanks
WiserChoice Bike
Reply from Wiserchoice
Hi
We are glad to hear you found it so easy to navigate our website and set up your policy with us!
WiserChoice Bike
Reply from Wiserchoice
Hi David
Thanks for taking time to leave a review, much appreciated!
WiserChoice Bike
Very easy and effective navigation of…
Very easy and effective navigation of website no hassles and would definitely recommend to others
13 March 2026
Reply from Wiserchoice
Hi Derek
Thanks for the feedback about our website, and for taking the time to leave a review. It is great to hear that you would recommend us to others! Ride safe.
WiserChoice Bike
Reply from Wiserchoice
Hi Robert
Thanks for the feedback, we are glad you found it so quick and easy to get your policy set up.
WiserChoice Bike
Chat line staff were very helpful and thorough
Chat line staff were very helpful and worked well with me to ensure that everything I required was covered/insured (especially modifications).
11 March 2026
Reply from Wiserchoice
Hi Steve
Thanks for the great feedback about our live chat staff, this will be passed on to the agents involved. We are glad that we were able to get you on cover, and thanks for taking the time to leave a review. Ride safe!
WiserChoice Bike
My 5 star review was for obtaining a…
My 5 star review was for obtaining a quote Time will tell if the insurer is worth its 5 Stars
12 March 2026
Reply from Wiserchoice
HI Grenville
Thanks for taking the time to leave a review, we hope that we do continue to impress, and we are here if you need us! Ride safe.
WiserChoice Bike
Reply from Wiserchoice
Hi Christopher
Thanks for changing your browser to make the payment for you policy.
WiserChoice Bike
Motorcycle insurance renewal
Insurance renewal was decent cost and documents sent quickly to my phone.
10 March 2026
Reply from Wiserchoice
Hi Robert
It is great to hear that you are happy with your policy and the service provided, thanks for your feedback!
WiserChoice Bike
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