Wild Nutrition Reviews 

2,539
TrustScore 4.5 out of 5

4.5

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Review summary

Created with AI, based on recent reviews

Evaluating 2,201 reviews, reviewers overwhelmingly had a great experience with this company. Customers frequently praise the high quality and effectiveness of the products, noting improvements in skin, hair, energy, and overall well-being. Many find the supplements easy to take and gentle on digestion. The customer service and staff are consistently highlighted for being knowledgeable, helpful, and approachable, offering valuable consultations and swift issue resolution, with efficient ordering and fast delivery. However, some customers noted issues with customer service, experiencing frustration with AI agents or unanswered questions. A few also found certain products had an unpleasant taste, caused adverse reactions, or were difficult to take. Some reviewers also mentioned slow delivery times or a lack of tracking information.

What people talk about most

Product

Reviewers highlight positive aspects of product, with many finding them effective and of high quality, often... See more

Quality

People report positive experiences with product quality, noting that the supplements are effective and... See more

Customer service

Customers consistently note positive experiences with customer service, describing it as excellent, prompt,... See more

Delivery service

Customers had positive experiences with delivery service, frequently praising the quick and prompt delivery... See more

Staff

Reviewers mention positive feedback about staff, consistently praising their helpfulness, knowledge, and... See more

Reviews shaping this summary

Rated 5 out of 5 stars

I’ve used other collagen supplements and haven’t been totally sure about the results. After reading the testimonials I am hopeful that I’ve finally picked the right one for me. The ordering process an... See more

Company replied

Rated 5 out of 5 stars

Prior to the call, you fill in a form with general info about your health and what it is that you'd like to discuss. This was helpful as the call is 15 mins long. The therapist had looked it over an... See more

Company replied

Rated 5 out of 5 stars

I really like this brand of collagen, I take it in hot water with a dash of honey and it’s a great way to start the day. I think my skin has improved since I started taking it about six months ago. On... See more

Company replied

Rated 5 out of 5 stars

I was very impressed with my consultation with Helen. It was helpful filling in the questionnaire beforehand. She was extremely knowledgeable about HRT, nutrition & collagen. She was friendly, profess... See more

Company replied


Company details

  1. Vitamin and Supplements Store
  2. Fitness and Nutrition Service

Written by the company

Wild Nutrition is rooted in expertise and a deep respect for nature. Our founder, Henrietta Norton BSc Dip NT, is a best-selling author and highly regarded nutritional practitioner. It was her work as a formulator for some of the biggest food supplement brands in Europe that forced her to confront the reality of modern supplementation. When she realised there was nothing on the market that she could wholeheartedly recommend, she and her husband Charlie set out to create their own natural, Food-Grown® supplements - a decision that would disrupt the wellness industry for the better. Having launched in 2013, we create products with purpose, backed by science, and using natural ingredients of exceptional quality. Wild Nutrition supplements are now stocked in more than 50 countries around the world, with a UK-based team committed to transforming lives through better nutrition - our formulas help people of all ages to live life in balance. As our community grows, so does our vision. Now, more than ever, we’re fully committed to supporting our planet, which means we strive to balance profit with purpose: we are a Certified B Corp company, which means we meet the highest standards of social and environmental performance. Together, we can be a force for good.

Happiness Guarantee

Not right for you within 30 days? No problem, it’s on us.

All supplements purchased from Wildnutrition.com are covered by our Happiness Guarantee. If the product isn’t right for you within the first 30 days, we’ll review the issue and refund your item. Just contact us at care@wildnutrition.com within the first 30 days following receipt of your order and we'll take care of it. You’ll need to provide the following details to our Customer Care team: product batch number and photo of product or issue. Applies to first orders of an item only. Bulk orders of the same item are excluded.

Contact info

4.5

Excellent

TrustScore 4.5 out of 5

3K reviews

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4.5

All reviews

(2,539)

2,205 reviews in the last 12 months

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Rated 5 out of 5 stars

Very swift and helpful response.

Very swift and helpful response.

25 June 2026
Unprompted review
Wild Nutrition logo

Reply from Wild Nutrition

We are so pleased our response was swift and helpful. Thank you for your kind words.

The Wild Nutrition Team

Rated 4 out of 5 stars

Lots of timely contact

Lots of timely contact, needed clarity a couple of times. Although I agreed with the discount offered it was not as much as I expected .

25 June 2026
Unprompted review
Wild Nutrition logo

Reply from Wild Nutrition

We appreciate your feedback and are glad to hear about the timely contact. We acknowledge your thoughts on the discount and clarity.

The Wild Nutrition Team

Rated 5 out of 5 stars

Thalia was very thorough

Thalia was very thorough. Helped me loads to understand what might be happening with me. I cannot praise her highly enough, fantastic. Thank you.

25 June 2026
Unprompted review
Wild Nutrition logo

Reply from Wild Nutrition

We are so pleased to hear our team was thorough and helpful. Thank you for your fantastic feedback!

The Wild Nutrition Team

Rated 5 out of 5 stars

Products are great

Products are great, no bloating side effects with the collagen, and the ashwagandha supplements have brought me peaceful nights and calmer mornings

20 April 2026
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Reply from Wild Nutrition

We're so pleased our collagen helped with no bloating and that our Ashwagandha brought you peaceful nights and calmer mornings. Thank you for sharing!

The Wild Nutrition Team

Rated 5 out of 5 stars

Excellent customer service

Excellent customer service with an imminent response, sorted my query and changes straight away....its just what we need a return to good customer service.

24 June 2026
Unprompted review
Wild Nutrition logo

Reply from Wild Nutrition

We're so happy to hear we could resolve your query quickly and efficiently. Thank you for your wonderful feedback!

The Wild Nutrition Team

Rated 5 out of 5 stars

Wild Nutrition focuses on natural…

Wild Nutrition focuses on natural nutrition. We've used Probiotics, Omega-3, Vitamin D and C, Ashwaganda, and they have all been brilliant.

3 June 2026
Wild Nutrition logo

Reply from Wild Nutrition

We're so pleased to hear about your positive experiences with our natural nutrition products. Thank you for sharing this wonderful feedback!

The Wild Nutrition Team

Rated 5 out of 5 stars

Amazing customer service

I sent an email to wild nutrition this morning due to experiencing an issue with my orderand the lovely poppy helped me out straight away and it’s been resolved already! I can’t thank her enough. Great customer service and an amazing brand, I wouldn’t shop anywhere else

24 June 2026
Unprompted review
Wild Nutrition logo

Reply from Wild Nutrition

We are so pleased to hear we could assist you quickly with your order! It's wonderful that your issue was resolved. Thank you for your kind words and loyalty to our brand.

The Wild Nutrition Team

Rated 5 out of 5 stars

Such an incredible brand but more than…

Such an incredible brand but more than that, the people in the company are so helpful! They offer a free consultation about nutrition with no obligation whatsoever ever to buy. Not pushed and so educated. Highly recommend

21 April 2026
Wild Nutrition logo

Reply from Wild Nutrition

We're so happy to hear you had such a positive experience with our brand and team! We truly appreciate your kind words and recommendation.

The Wild Nutrition Team

Rated 5 out of 5 stars

great customer service and comms

great customer service and comms. Clean, quality no frills products

15 June 2026
Wild Nutrition logo

Reply from Wild Nutrition

We truly appreciate your kind words about our customer service and products. We are so glad you are pleased!

The Wild Nutrition Team

Rated 5 out of 5 stars

Ashwaganda check in

I was sent a reminder to see how I was getting on with the Ashwaganda supplement I was taking. I scheduled a call and spoke to an advisor who reminded me that I need to take a month break every 3 months which I did not know. We had a good chat it was helpful.

22 June 2026
Unprompted review
Wild Nutrition logo

Reply from Wild Nutrition

We're so glad our reminder and advisor call proved helpful and provided valuable information about your supplement regimen. We appreciate you sharing your positive experience!

The Wild Nutrition Team

Rated 1 out of 5 stars

Extremely disappointing customer service.

I contacted Wild Nutrition to query why my subscription pricing appeared inconsistent and why the total cost had not changed despite being told discounts were applied. I also explained clearly that the subscription had become too expensive for me and asked for help adjusting my order.
Despite several emails, my questions were never properly answered. I was repeatedly given generic responses explaining standard discounts, but no one addressed the actual issue or clarified the total cost I would be charged.
When I asked for simple guidance on which products I could remove or change to reduce the price, this was ignored, and I was instead directed to book a consultation.
To make matters worse, the conversation was effectively closed without resolution, and I then received an automated request to leave a review — before my issue had even been dealt with.
The whole experience felt impersonal, scripted, and frustrating. For a premium brand with high prices, I expected a much higher level of customer support and product knowledge.
I will not be continuing my subscription.

UPDATE

Following the company’s public response, I would like to clarify that my issue was not about needing a consultation. I simply asked for a clear explanation of pricing and straightforward guidance on which items to remove to reduce the cost.
These requests were not answered, and my case was closed before resolution. The response here does not fully reflect what actually happened.

23 June 2026
Unprompted review
Wild Nutrition logo

Reply from Wild Nutrition

Thank you so much for taking the time to share your feedback. We are incredibly sorry to hear about the frustration felt. We never want a customer to feel unheard and strive to provide thorough, caring support.

We want to reassure you that our team looked closely into your account to review the pricing and how the breakdown was being presented on your dashboard. To try and help make your subscription more manageable, our Care team applied an additional discount code to your account as a gesture of goodwill. We are so sorry if this communication of your total costs wasn't made clear.

Regarding your request for guidance on which products to adjust, our team suggested a consultation with our expert nutrition team, as we believe that modifying a wellness routine is deeply personal. Rather than just suggesting you remove a supplement based on price alone, we wanted to ensure your health goals were still fully supported.

Our Nutrition team would still love to invite you to a complimentary consultation to chat through your routine, look at your health priorities, and help you reduce or remove to better suit your budget.

Please don't hesitate to reach out if we can support you further.

Warm regards,

The Wild Nutrition Team

Rated 5 out of 5 stars

Amazing customer service with my lost…

Amazing customer service with my lost order (no fault of wild nutrition). Can’t thank you enough

22 June 2026
Unprompted review
Wild Nutrition logo

Reply from Wild Nutrition

We are so glad we could assist you with your lost order! Thank you for your kind words.

The Wild Nutrition Team

Rated 5 out of 5 stars

Speedy delivery

It’s too soon to say how effective the product is but impressed with the speed of delivery.

16 June 2026
Wild Nutrition logo

Reply from Wild Nutrition

We're glad to hear about the quick delivery! We hope you'll see great results soon.

The Wild Nutrition Team

Rated 5 out of 5 stars

Great Choice!

Energy Support is a top product with an awesome list of ingredients.
Food Grown, so have a limited shelf life, a lot shorter than products from other companies I use, based on my experience, when I've overstocked and not used my supplements consistently from the day they arrived.
Excellent presentation, packaging (environment conscious), delivery and customer service 👍🙂🙌

23 June 2026
Wild Nutrition logo

Reply from Wild Nutrition

We're so glad you appreciate the ingredients and our commitment to environmental consciousness! We understand your point about the shelf life of our food-grown supplements and appreciate your feedback. Thank you for your kind words about our service.

The Wild Nutrition Team

Rated 2 out of 5 stars

They’re great whilst you’ve got a…

They’re great whilst you’ve got a subscription running. Unfortunately I changed my address and updated on their system. The way I entered it in to their system I missed the number of my flat. Understandably this meant that the item wasn’t delivered. I had also canceled my subscription. Wild nutrition told me I could only get a refund once it was delivered back. As such, I waited for three weeks. They suggested I contact the delivery company which I could not as I didn’t commission them! They now are saying that because it was my fault that they won’t get it back- which I find odd, as they’re the sender, that they can’t give me a refund but a credit note. A gesture of goodwill.

I feel like I’m talking to a robot.

No thanks and terrible customer services - no continuity - I had to send all previous correspondence.

Added entry, following their response on: 24/06/26
this is correct, their resolution of the credit note has been offered. However, it felt like I have had to go back and forth on this with me constantly providing evidence, requesting emails from me, that I have sent to your department. Until I asked if you actually had those emails too? I don't think it needed to be like this. The issue of delivery it seems, is that you do not have confidence in your delivery company - amazon! I've asked you to investigate the item that has been stated as delivered. This was after you told me you could only refund the item after it was returned back to you, because, you are right, I had missed out the number of the property. You cited your policy letting me know that you don't have to give me anything- hence the gesture of goodwill. But you haven't been interested in the delivery issue. This I find odd.
In any case, the customer service has been awful . Leaving me to constantly repeating myself to be told the same thing, again and again. Hence the AI robot.
I have no faith in this company. Products are decent in my opinion but the other stuff is disappointing.

23 June 2026
Unprompted review
Wild Nutrition logo

Reply from Wild Nutrition

Thank you for taking the time to share your feedback. We are incredibly sorry to hear about the frustration you've experienced with your delivery. We always want our customer care to feel personal, so it is genuinely disheartening to hear that you felt like you were speaking to a robot.

We appreciate that the address error was an oversight; however, because the parcel was marked as delivered to the location provided and not returned to us, we cannot process a refund for items we haven't received back.

To help resolve this for you, I see our customer care team have offered, as a gesture of goodwill, to replace the order to your correct address, or alternatively, issue a full credit note to use on any alternative product if you no longer wish to continue with this specific one.
If you would like to go ahead with the replacement or the credit note, we would love to help.

Many thanks,

The Wild Nutrition Team

Rated 5 out of 5 stars

My capsules arrived damaged

My capsules arrived damaged, so I reached out to customer support on a Sunday. By Monday they have already sent me a new set of capsules, free of charge and even with priority delivery (they arrived on Tuesday morning)!
Best customer service I have ever experienced, extremely nice and very quick to respond.

21 June 2026
Unprompted review
Wild Nutrition logo

Reply from Wild Nutrition

We're so glad we could quickly resolve the issue with your damaged capsules. We appreciate your kind words about our customer service team and are happy you received your new set promptly. Thank you for sharing your positive experience!

The Wild Nutrition Team

Rated 4 out of 5 stars

Easy to order, good product range

Easy to order, happy with product. Free gift was a bonus:)

13 June 2026
Wild Nutrition logo

Reply from Wild Nutrition

We are so happy you found ordering easy and are pleased with your product! We hope you enjoy the gift.

The Wild Nutrition Team

Rated 5 out of 5 stars

Brilliant customer service

I had a very good experience with the customer service team at Wild Nutrition. After my parcel went missing I was sent a replacement and it arrived the next day. Very good packaging and product excellent quality.

6 June 2026
Wild Nutrition logo

Reply from Wild Nutrition

We're so pleased to hear about your positive experience with our customer service team and that your replacement parcel arrived quickly. We appreciate your feedback on the packaging and product quality.

The Wild Nutrition Team

Rated 5 out of 5 stars

Great product no side effects

Great product no side effects

13 June 2026
Wild Nutrition logo

Reply from Wild Nutrition

We are glad you enjoyed our product. Thank you for your feedback.

The Wild Nutrition Team

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