I visited this shop today to buy a perfume and had such a lovely experience! The lady who served me her name is Natalie was absolutely sweet, friendly, and helpful. She made me feel so welcome and wa... See more
Company replied
Location
Switch locationc/o Superdrug 14-20 Powis Street, SE18 6LF LONDON, GB
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See what reviewers are saying
Lem was so helpful. Even amongst all the customers she was so kind and polite. She kept composure and ensured we had a really good experience.
Company replied
I just stopped by on Saturday, only to drop off and recycle so.e old perfume bottles and I also needed a new perfume, which I usually buy online Then I started to speak to the most amazing sales as... See more
Company replied
They were able to really assist me well without a thought. Genuine and nice people Lisa and Lem. Amazing customer service, nothing seemed an issue to them. I'm a really satisfied customer. Thank... See more
Company replied
Company details
- Perfume Store
- also in
- Beauty Product Supplier
- Cosmetics and Perfumes Supplier
- Cosmetics Store
- Flavours, Fragrances and Aroma Supplier
- Hair Product Store
Written by the company
For over 30 years we have been selling the widest range of women's perfumes and men's aftershaves at affordable prices. We stock the fragrances of nearly 130 brands including Hugo Boss, Rabanne, Gucci, Ariana Grande, Mugler and Marc Jacobs both online and across our network of 212 nationwide stores. We also stock the luxury perfume brands Dior, Tom Ford, Viktor & Rolf, Hermès and Maison Margiela. Not only do we have the experience of selling perfumes, we also have the expertise to match. Our staff are trained and developed so that they are the most knowledgeable sales advisors within the perfume industry, we have the largest number of Fragrance Foundation fragrance graduates nationwide and a fragrance finder to guide your online shopping. We have been voted the Fragrance Foundation Online Retailer of the Year for the past 5 years. Online we offer FREE standard delivery on all orders for our VIP members, click and collect in 30 minutes and we've even introduced a “Try Me” option on some of our most popular products where you'll receive a free sample, so if you're choosing a new perfume or aftershave you can smell that before you open your order. Our VIP members can select a sample at checkout and have the opportunity to earn rewards while they shop. You can checkout straight away using our card payment options, or choose to buy now pay later using Klarna. We offer gift wrap, bottle engraving and personalised ribbon services online and across selected stores, plus you can recycle any bottle of fragrance with us instore and receive 15% off your next shop and choose from a range of refillable and vegan fragrances.
Contact info
c/o Superdrug 14-20 Powis Street, SE18 6LF, LONDON, United Kingdom
4.8
Excellent
96 reviews
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Lem was so helpful
Lem was so helpful. Even amongst all the customers she was so kind and polite. She kept composure and ensured we had a really good experience.
17 October 2026
Unprompted review
Reply from The Perfume Shop - Woolwich SD 559
Hello Kashaa,
Thank you for your 5⭐ rating! Your feedback is very much appreciated, and we are thrilled that you have had a super shopping experience with us. We look forward to helping you again soon.
Kind regards,
Logan
The Perfume Shop Customer Services
I visited this shop today to buy a…
I visited this shop today to buy a perfume and had such a lovely experience! The lady who served me her name is Natalie was absolutely sweet, friendly, and helpful. She made me feel so welcome and was so lovely to speak to. It’s always nice to receive such great customer service. I’ll definitely be coming back again! 💕✨
8 October 2026
Unprompted review
Reply from The Perfume Shop - Woolwich SD 559
Hi Dina,
Thank you for your 5⭐ rating! We really appreciate your feedback and are so pleased to know you had a great experience shopping with us. We look forward to serving you in the near future.
Kind Regards,
Logan
The Perfume Shop Customer Services
Nada was extremely helpful fantastic…
Nada was extremely helpful fantastic customer service
30 September 2026
Unprompted review
Reply from The Perfume Shop - Woolwich SD 559
Hello,
Thank you for leaving us an amazing 5⭐ rating! Your feedback is very much appreciated, and we are thrilled that you have had a great shopping experience with us. We look forward to serving you again soon.
Many Thanks,
Logan
The Perfume Shop Customer Services
Lyla very helpful
Huge variery, perfectly wrapped gifts. Lyla was super helpful and patient helped us a lot in choosing the gifts. Will come back for more.
29 September 2026
Unprompted review
Reply from The Perfume Shop - Woolwich SD 559
Hi Wiam,
Thank you for leaving us a wonderful 5⭐ review! It’s great to know that you were happy with your experience, and we really appreciate you taking the time to share your feedback with us. We look forward to assisting you again in the future.
Many Thanks,
Logan
The Perfume Shop Customer Services
I came into you're store today and I've…
I came into you're store today and I've met one of you're amazing staff and her name is lyla,and she helped me with a choice that was so difficult for me to make and with her vision I instantly solve the confusion
She is a genuine perfectionist of what she does and I give her all ratings,100 🌟
11 September 2026
Unprompted review
Reply from The Perfume Shop - Woolwich SD 559
Hello Robert,
Thank you for leaving us an amazing 5⭐ rating! Your feedback is very much appreciated, and we are thrilled that you have had a great shopping experience with us. We look forward to serving you again soon.
Many Thanks,
Logan
The Perfume Shop Customer Services
They were able to really assist me well…
They were able to really assist me well without a thought. Genuine and nice people Lisa and Lem. Amazing customer service, nothing seemed an issue to them. I'm a really satisfied customer.
Thank you for hiring a good team in Woolwich Superdrugs we need more people like them around.
From Jerome
31 August 2026
Unprompted review
Reply from The Perfume Shop - Woolwich SD 559
Hello,
Thank you for leaving us a wonderful 5⭐ review! It’s great to know that you were happy with your experience, and we really appreciate you taking the time to share your feedback with us.
We look forward to assisting you again in the future.
Many Thanks,
Jasmyn
The Perfume Shop Customer Services
Great customer experience
I just stopped by on Saturday, only to drop off and recycle so.e old perfume bottles and I also needed a new perfume, which I usually buy online Then I started to speak to the most amazing sales assistant, Leni, about perfumes, new launches, fragrances before and now, and it was the best shopping experience. You can tell Leni really knows about perfumes, and can definitely advise you and fragrances! Will defo come back!
Agos
22 August 2026
Unprompted review
Reply from The Perfume Shop - Woolwich SD 559
Hello,
Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.
Many Thanks,
Struan
The Perfume Shop Customer Services
Appreciative
Very polite and friendly, we tend to always raise issues when things go wrong but forget to praise when something good happens . hence why I have taken time out to appreciate the wonderful service I received
28 July 2026
Unprompted review
Reply from The Perfume Shop - Woolwich SD 559
Hello,
Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.
Many Thanks,
Struan
The Perfume Shop Customer Services
Great service
I went to buy my partner a birthday fragrance and young lady called Natalie really helped me with my purchase ended up buying more than I intended thank you!
21 July 2026
Unprompted review
Reply from The Perfume Shop - Woolwich SD 559
Hello,
Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.
Many Thanks,
Struan
The Perfume Shop Customer Services
I was attended to by prithi and she has…
I was attended to by prithi and she has an awesome customer service
Excellent
18 July 2026
Unprompted review
Reply from The Perfume Shop - Woolwich SD 559
Hello,
Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.
Many Thanks,
Struan
The Perfume Shop Customer Services
Amazing service!!
I had such a lovely experience at This store today thanks to Natalie. She was friendly, patient and really knowledgeable about the different fragrances. She took the time to listen to what I was looking for and helped me choose the perfect perfume without making me feel rushed or pressured. Her customer service was excellent and she made the whole experience really enjoyable. Natalie is a real credit to the store and I’ll definitely be returning!
18 July 2026
Unprompted review
Reply from The Perfume Shop - Woolwich SD 559
Hello,
Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.
Many Thanks,
Struan
The Perfume Shop Customer Services
Reply from The Perfume Shop - Woolwich SD 559
Hello,
Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.
Many Thanks,
Jasmyn
The Perfume Shop Customer Services
Had an amazing in-store experience…
Had an amazing in-store experience picking a perfume. Leni was super amazing; she made me feel like a premium customer lol. Great service; I will definitely be back.
21 May 2026
Unprompted review
Reply from The Perfume Shop - Woolwich SD 559
Hello,
Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.
Many Thanks,
Jasmyn
The Perfume Shop Customer Services
Superb service from Ms Princess
I was served by Ms Princess at your Woolich branch this afternoon and her service was excellent. Her attitude is greatly worthy of every appreciation. Even when I had forgotten my bank card at the branch, I still got assisted by Princes and her colleague. Thank you so much Princess for representing Superdrug well. Lola.
8 May 2026
Unprompted review
Reply from The Perfume Shop - Woolwich SD 559
Hello,
Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.
Many Thanks,
Jasmyn
The Perfume Shop Customer Services
Leni the perfume shop superstar!!
Every time I come to the perfume shop on Powis street SE18, I am always greeted the warmest welcome by Leni.
She is a STAR. On several occasions Leni has looked after me and always lets me know of the deals and special sales and she is a credit to the company!
I always feel special when I come to this store and when I want my next cologne I will be coming back to see Leni at the perfume shop.
She is excellent at her job and this should be acknowledged. Many thanks to Leni at the perfume shop, Powis Street, SE18. 🙏🏾🫶🏾🥰
30 April 2026
Unprompted review
Reply from The Perfume Shop - Woolwich SD 559
Hello,
Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.
Many Thanks,
Jasmyn
The Perfume Shop Customer Services
Amazing customer service from Leni
Amazing customer service from Leni, she was very friendly and helpful.
18 April 2026
Unprompted review
Reply from The Perfume Shop - Woolwich SD 559
Hello,
Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.
Many Thanks,
Jasmyn
The Perfume Shop Customer Services
Reply from The Perfume Shop - Woolwich SD 559
Hello,
Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.
Many Thanks,
Jasmyn
The Perfume Shop Customer Services
My experience was impeccable
My experience was impeccable. I recieved amazing customer service from Leni and she attended to my every need perfectly.
18 April 2026
Unprompted review
Reply from The Perfume Shop - Woolwich SD 559
Hello,
Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.
Many Thanks,
Jasmyn
The Perfume Shop Customer Services
Leni was really nice and her customer…
Leni was really nice and her customer service was good she made me feel welcome and helped with my service
18 April 2026
Unprompted review
Reply from The Perfume Shop - Woolwich SD 559
Hello,
Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.
Many Thanks,
Jasmyn
The Perfume Shop Customer Services
Leni (559) is amazing
Leni (559) is amazing. All I knew was the smell I wanted and she took her time going through the perfumes until I found the scent required.
Thank you.
16 April 2026
Unprompted review
Reply from The Perfume Shop - Woolwich SD 559
Hello,
Thank you for your 5⭐ rating! We really appreciate your feedback and are so pleased to know you had a great experience shopping with us. We look forward to serving you in the near future.
Kind Regards,
Jasmyn
The Perfume Shop Customer Services
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