SmilePro Reviews 

182
•
TrustScore 4.5 out of 5

4.4

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Review summary

Created with AI, based on recent reviews

Looking at 158 reviews, reviewers overwhelmingly had a great experience with this company. Customers frequently praise the highly effective teeth whitening kits, noting truly noticeable results and a much brighter smile within a short period. People also appreciate that the items are gentle on sensitive gums and very easy to incorporate into their daily personal care routines. Though some customers experienced issues, noting that the electronic device stopped working after a few days or failed to deliver visible changes. A few other people also felt that the treatment was a complete waste of money due to disappointing outcomes and poor overall value.

What people talk about most

Product

Clients share positive opinions on product, noting that the teeth whitening kit is gentle on gums and... See more

Quality

Consumers find quality to be positive, highlighting noticeable and natural-looking whitening results in a... See more

User experience

Users describe positive interactions with user experience, noting that shopping is quick and easy with clear... See more

Value for money

Customers had positive experiences with value for money, highlighting affordable prices and effective results... See more

Price

Reviewers express mixed feelings regarding the pricing, with many consumers praising the affordable costs,... See more

Reviews shaping this summary

Rated 5 out of 5 stars

IT WORKS…. Have used a few different types of Tooth whitening kits and Smilepro are by far the best I had used in way of noticeable results in a short period of time! No issues with sore gums either... See more

Rated 5 out of 5 stars

whitening pen pack I have been using Smile Pro for approximately 7 months. I have smoked for over 35 years and had never had any whitening done to my teeth before. Although not a huge difference th... See more

Rated 5 out of 5 stars

Charcoal toothpaste Working for a vending machine company, i tend to drink / sample alot of coffee and tea this toothpaste does help remove stains on teeth caused by this along with whitening strip... See more

Rated 5 out of 5 stars

Really impressed with SmilePro, the shopping experience was quick and easy with super fast delivery. I got the Advanced Kit and have used two pens so far, my teeth are pearly white to the extent that... See more


Company details

  1. Teeth Whitening Service
  2. also in
  3. Dental Clinic

Written by the company

SmilePro is a global oral care brand focused on delivering safe, effective, and convenient at-home teeth whitening solutions and oral care. Trusted by over 500,000 customers worldwide, SmilePro's mission is simple: to make professional-level teeth whitening accessible without the cost, hassle, or sensitivity often associated with traditional treatments. Our products are designed using advanced whitening technology to target stains caused by coffee, wine, smoking, and everyday lifestyle habits. With quick, easy-to-use treatments that fit into your daily routine, SmilePro helps customers achieve visibly whiter teeth from the comfort of home. We understand that no two smiles are the same. While our formulas are developed to work across a wide range of staining types, individual results can vary depending on factors such as enamel condition and the cause of discolouration. That’s why we focus not only on results, but also on education, support, and transparency. Customer experience is at the core of everything we do. From product development to after-sales support, we’re committed to ensuring every customer feels confident in their purchase. We offer a 30-day satisfaction guarantee and a responsive support team to help guide you through your whitening journey. SmilePro has been recognised by leading publications and experts, and continues to grow as a trusted name in at-home teeth whitening. Whether you’re preparing for a special event or simply want to boost your confidence, we’re here to help you smile brighter.


Contact info

4.4

Excellent

TrustScore 4.5 out of 5

182 reviews

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1-star

No recent history of asking for reviews

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Replied to 90% of negative reviews

Typically replies within 2 weeks

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4.4

All reviews

(182)

146 reviews in the last 12 months

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Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

This product really works

This product really works, both my colleagues noticed the difference and have ordered the set. The toothpaste alone is great, easy to use does exactly what it says at an absolute bargain price compared to my dentist quote.

4 February 2026
Unprompted review
Rated 4 out of 5 stars

Faulty led product won't charge

The led mouth piece had charging issues. It was placed securely in its dock and left overnight and did not charge. Attempted again and it worked. This happened on another occasion a few weeks after and since will not charge at all.
Contacted company and promptly received a response to take video of the issue for them to review. Received a replacement which was dispatched after confirmation. Turns out the charger was the issue Not the mouth piece. Thanks team and thanks for sorting this so quickly!

20 January 2026
Unprompted review
Rated 5 out of 5 stars

This Works

This product works if you follow the instructions and make the time to factor it into your day.My teeth have whitened a few shades whiter and that’s something I was sceptical could happen.Excellent value for money, easy to use and delivers results.

1 February 2026
Unprompted review
Rated 2 out of 5 stars

Negligible Difference

Postives
- No sensitivity
- Toothbrush lasts a while and is powerful
- Good price

Negatives
I really can't see any difference using the toothbrush, tootpaste or whitening pens after 2 weeks. The whitening device works fine but the pens are frustrating to use and the gel barely stays on your teeth. It feels like a huge waste of time.

6 February 2026
Unprompted review
SmilePro logo

Reply from SmilePro

Hi RP, thanks for the honest feedback, and I really appreciate you taking the time to share both the positives and the negatives.

It’s great to hear you’ve had no sensitivity and that you’re happy with the toothbrush and value for money. That’s important to us.

In terms of whitening results, lifestyle factors like coffee or wine intake, and consistency of use can hamper results during your treatment period. It’s also worth noting that whitening products don’t work the same for everyone. Factors like thinner enamel, imperfections in the tooth enamel, tooth decay, discolouration caused by metal amalgam fillings, staining from certain antibiotics, discolouration due to tooth trauma, and existing dental work such as fillings, crowns, or veneers can all limit how much visible whitening is possible for some people, even when using our award winning products correctly.

This is exactly why we offer a 30 day satisfaction guarantee. If whitening simply isn’t suitable for you, or you’re not seeing results, our customer support team can organise a refund.

Thanks again for the feedback, it genuinely helps us improve.

David
Founder, SmilePro

Rated 1 out of 5 stars

I don't recommend buying this product

I purchased the smilepro advanced kit and received it a few days ago. After reading and following the instructions I used it on 3 consecutive days. On the fourth day it stopped working although I had just charged it using different power sources, which I also use to charge my phone. The device stopped working altogether and there was no green light flashing either. As the device is clearly faulty, I wrote to customer service explaining my problem and asked for a refund. I have now had a reply from customer service asking me to film a short video showing the device not working in order for me to get replacement. I don't want a replacement, I just want a refund, which is my right as a cutomer. I would not recommend this product nor would I recommend the customer service, esp since they don't want to refund your money. I am extremely disappointed with the lack of cutomer service.

5 February 2026
Unprompted review
SmilePro logo

Reply from SmilePro

Hi BEM, thanks for sharing this, and I’m genuinely sorry for the experience you’ve had.

You are absolutely within your rights to request a refund, and I’m sorry if that wasn’t communicated clearly in the response you received. The reason our team sometimes asks for a short video is so we can diagnose the issue and, in many cases, quickly rectify the fault. This gives you the option to experience our award-winning product as intended, rather than dismissing it over a fault that may be easily fixed. That said, this step should never feel like a requirement if you prefer a refund.

Please reply to the existing support email and let the team know you would like to proceed with a refund. If this is not resolved promptly, I’m more than happy to resolve this personally, so we can take care of it properly for you. Just mention you’ve discussed this with David, the founder.

Thanks again for raising this, and I appreciate you giving us the chance to make this right.

David
Founder, SmilePro

Rated 1 out of 5 stars

Bought for me and my partner both units…

Bought for me and my partner both units stopped working after a month.

5 February 2026
Unprompted review
SmilePro logo

Reply from SmilePro

Hi Lorna, thanks for taking the time to share this, and I’m really sorry to hear both units stopped working. That’s absolutely not the experience we want for you or your partner.

Please reach out to our customer support team at contact@smileproworldwide.com so we can organise a replacement for you straight away. All of our products are covered by a 12 month warranty, and we’ll make sure this is sorted quickly.

We also offer a 30 day satisfaction guarantee. If you’d prefer a refund instead, our team can help organise that for you as well.

Thanks again for flagging this, and I appreciate you giving us the chance to make it right.

David
Founder, SmilePro

Rated 5 out of 5 stars

Good experience so far

Decided to order the whitening advanced kit after seeing lots if positive reviews. First time customer. Website was easy to navigate and ordering process was quick and easy. Communication was good with regular order updates and delivery information. My order came quickly. Was packaged securely and arrived on time and in good condition. Can't comment too much on the kit as have not had the opportunity to try it yet. But it looks good quality with easy to follow instructions. I am happy with my experience of this order and if I get the results from the kit that I am hoping for, I will definitely use them again. Based on this experience, I would recommend SmilePro Worldwide.
UPDATE ADDED 19.03.2026
Just wanted to add this update to my previous comment. After experiencing an issue with the device not charging properly, I contacted their customer service to report it. I was assisted by a wonderful agent called Mary on more than one occasion whom dealt with the issue very efficiently and provided a swift resolution. So I maintain this 5-star review for Smilepro and for the excellent customer service. Thank you.

29 January 2026
Unprompted review
Rated 5 out of 5 stars

Best whitening toothpastes

I've used many whitening toothpastes over the years but this is by far the best. I cant help but smile whenever I see a mirror. I used to have white teeth but my coffee habit took its toll but that has been completely reversed.

12 January 2026
Unprompted review
Rated 5 out of 5 stars

So far it's working

So far it's working

Really easy to use and I can definitely see results. My teeth are whiter and each day are getting whiter so it's working well. I've been using a couple of weeks and would recommend

26 January 2026
Unprompted review
Rated 5 out of 5 stars

Outstanding customer service

I purchased the led kit with some extra pens, after a week.of use i ruined my led, i reached out and i have to say, smilepro's customer service has got to be the best customer service i have ever received, they rectified my problem and went above and beyond, they have filled me with confidence and will keep buying from them when i need more gels

20 January 2026
Unprompted review
SmilePro logo

Reply from SmilePro

Hi Nicholas, it’s David here, founder of SmilePro.

I’m really sorry for the frustration this has caused. We have actually sent two replies to your email, so it’s possible they may have landed in your junk or spam folder. Could you please check there and let me know if you’ve received them?

I’d really like to get this sorted for you and organise a replacement light straight away. As soon as I hear back from you, I’ll make sure we take care of it.

Rated 5 out of 5 stars

Magic

Magic
I wanted a brighter smile for my wedding, I found this. It has worked like magic! Thank you!

12 January 2026
Unprompted review
Rated 5 out of 5 stars

IT WORKS….

IT WORKS….
Have used a few different types of Tooth whitening kits and Smilepro are by far the best I had used in way of noticeable results in a short period of time! No issues with sore gums either regarding the Teeth whitening solution, which was easy to paint on the teeth then utilising the LED mouth guard to accelerate the whitening process. Very Happy & will be ordering more whitening solution in due course. I found out about Smile Pro via the Independant Newspaper which was reviewing Tooth whitening products and there products where the best reviewed winner of tests.

8 January 2026
Unprompted review
Rated 5 out of 5 stars

Good up to now.

Have been using this product for nearly a week now, and the results are promising. Definitely going to carry on, and hopefully the end results will last. Possibly have to top up every now and again, but that wouldn't be a problem.

10 January 2026
Unprompted review
Rated 5 out of 5 stars

Happy customer

7 days whiter teeth.. they weren't lying.

I've been using this for 30 days and have noticed a major difference in my teeth. I'm definitely ordering again.

19 December 2025
Unprompted review
Rated 5 out of 5 stars

whitening pen pack

whitening pen pack

I have been using Smile Pro for approximately 7 months. I have smoked for over 35 years and had never had any whitening done to my teeth before. Although not a huge difference there is definitely a difference from over time. I started on number 13 on the chart (if not a bit worse). Now I'm at 10/11. So it has been a slow process but considering the staining on my teeth at the start, there is definitely improvement

14 January 2026
Unprompted review

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