NOTINO UK Reviews 

9,647
TrustScore 3.5 out of 5

3.6

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Review summary

Created with AI, based on recent reviews

Looking at 1,611 reviews, most reviewers had a mixed experience overall. Customers frequently praise the competitive pricing, finding many products offered at good value. Many also appreciate the wide selection of products available, including hard-to-find items and niche fragrances. Reviewers often find the ordering process straightforward and the website easy to navigate, with some reporting prompt and well-packaged deliveries. However, many customers express significant dissatisfaction with customer service, citing unresponsiveness to emails and difficulties reaching support by phone. Some people also experienced problems with delivery, including delayed shipments, damaged packaging, or missing items. A few reviewers raised concerns about product authenticity or quality, noting issues like fragrances not lasting or items arriving used.

What people talk about most

Product

People report ambiguous experiences with product quality and authenticity. Many customers praise the great... See more

Delivery service

Clients share ambiguous opinions on delivery service, with many praising fast delivery, good communication,... See more

Order

Customers had ambiguous experiences with order, with some reporting positive outcomes such as easy ordering... See more

Price

Users describe positive interactions with price, frequently highlighting competitive and good pricing, with... See more

Customer service

Consumers find customer service to be a source of significant disappointment, with many describing the... See more

Reviews shaping this summary

Rated 5 out of 5 stars

Just purchased a beautiful gift box containing Oscar de la Renta 100ml and 30ml eau de toilette, also a 100ml tube of body lotion. The fragrance was original which was lovely, as I had previously purc... See more

Rated 5 out of 5 stars

This is the only site that sells my favourite sun tan lotion much cheaper than in Spain, and it is Spanish, plus I’ve discovered a wonderful range of sun face protection that is really good. I also li... See more

Rated 5 out of 5 stars

I am really disappointed with my parfume, the smell doesn’t last longer than 5 minutes, when you apply it barely smells at all, after 5-10 minutes you can’t even tell you sprayed any parfume on you, n... See more

Rated 5 out of 5 stars

Among the best places to buy fragrances and beauty products. A huge range of choice and often really good prices that fluctuate quite a lot. Patience is your friend at NOTINO. They are a brilliant com... See more


Company details

  1. Cosmetics Store

Information provided by various external sources

Find the best deals on cheap perfume and aftershave and beauty products at the Notino.co.uk perfume shop. Designer fragrances with great discounts and express delivery. SHOP NOW!


Contact info

3.6

Average

TrustScore 3.5 out of 5

10K reviews

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1-star

No recent history of asking for reviews

This company hasn't invited customers recently, so reviews may not be representative

Hasn’t replied to negative reviews

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3.6

All reviews

(9,647)

1,546 reviews in the last 12 months

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Rated 1 out of 5 stars

Unsure what is happening but Notino…

Unsure what is happening but Notino stopped responding emails. I remember getting a notification mentioning they were trading under new management. Paid £60, dpd says delivered but nothing arrived. Tried to contact multiple times with no luck.

13 July 2026
Unprompted review
Rated 1 out of 5 stars

No order arrived and ignoring emails

Ordered on Friday 3 July. Package transferred to Evri Monday 6 July. Out for delivery Wednesday 8 July. Get a message from Evri - driver could not deliver parcel. We will let you know when it's out for delivery. I contacted Notino on Friday, they say just wait :D . . . Uhmm okay? So you're not going to actually do your job and find out where the parcel is? F me I guess. I sent them another email telling them they need to contact Evri to figure it out.... No responses. Seriously DON'T ORDER FROM THEM no parcel no update no refund. It's Monday 13 July past 6pm I've yet to hear from them. Bunch of thieves should've just ordered from Amazon. This is the first and last time I will ever purchase from them! Absolutely incompetent. If I don't hear from them by Wednesday I'm doing a charge back because what the . is this even? What kind of business is this?

3 July 2026
Unprompted review
Rated 1 out of 5 stars

Terrible

Terrible. Last 5 orders were late. Last one box damaged and one of my 5 purchases missing. Stupidly I used Notino again and yesterday I received a message saying DPD having my order ready for delivery. Today lo and behold it’s says it’s undeliverable….due to the fact Notino cancelled my order with no warning or explanation. And, NO REFUND. Quick to take your money but no so in paying it back. Never using Notino again. Use Justmylook instead. Never had an issue and free postage.

13 July 2026
Unprompted review
Rated 2 out of 5 stars

Truly awful experience

Truly awful experience. I was sent the wrong product, so I sent an email with a photo showing incorrect product in the packaging alongside my order form. Didn’t get a response for ages, when they did reply it was to ask for even more photos, including all sides of the original packaging, including the inside and the bar code and batch numbers photographed on the box and the actual product! I did this, again a long delay in response. I was then outright lied to and told that the company had actually repackaged the product and renamed it but it was the same product I had ordered. Not true. They are 2 completely different products for different skin types. I sent product information including ingredient lists and product details from the actual manufacturer’s website. The next response was to tell me that I had been sent the correct product “according to their records!” The only thing I can do is send it back, at my own expense, with a complaint form and they will do an investigation and they will let me know the outcome of that investigation within 30 days!!!
Do not do it to yourself…it is not worth the stress or hassle…find a different firm!

3 July 2026
Unprompted review
Rated 5 out of 5 stars

Notino - great experience

I had an order from Notino , where two products were completely damaged during shipping. When I've contacted the customer service, I've got an response within two days , offering me multiple options. Many thanks to Lucia and Anastasia for such a great customer service who offered me a voucher for the two damaged products plus the shipping fees.
Great job ladies x

1 July 2026
Unprompted review
Rated 1 out of 5 stars

Really bad service

Really bad service
I have not received my order. Despite waiting for a considerable amount of time, there has been no delivery and I have not received a refund either.
Don’t order from them they don’t deliver your order and they don’t give a refund

11 July 2026
Unprompted review
Rated 1 out of 5 stars

Notino UK customer service is very poor

I'm giving one star purely because of my customer service experience with Notino UK, which has been extremely disappointing and unprofessional.

I've been a Notino customer for years, even before the company launched in the UK, and I've always received professional, helpful service, even when issues arose. Unfortunately, my experience with the UK customer service team has been the complete opposite.

My parcel was never delivered because it was damaged during transit. DPD even provided photographic evidence confirming that the parcel couldn't be delivered due to the damage. Apparently, this isn't considered sufficient evidence by Notino, and I've now been waiting for a week while they claim they need additional confirmation from DPD about the parcel's status.

To make matters worse, I paid for their "Priority Complaints" service, which states that issues involving damaged or undelivered parcels should be resolved within three days. My case clearly meets both of those criteria, yet I've been told that this guarantee doesn't apply to my situation, with no satisfactory explanation.

This experience has been incredibly frustrating and falls far below the standard of service I've come to expect from Notino. It's disappointing to see such a stark difference between the excellent customer service I received previously and the poor support currently provided by the UK team.

6 July 2026
Unprompted review
Rated 1 out of 5 stars

Old fragrance!

I used notino as they were sellling the fragrance I wanted the cheapest. After I received the item I found out why. £170 for 100ml of a fragrance that was bottled in
2021 and a use by time of 8 months. Never again!

10 July 2026
Unprompted review
Rated 1 out of 5 stars

AVOID

Despite my full address being in the order, they missed the first line of my address from the delivery, meaning DPD can’t deliver it. When phoning NOTINO during opening hours, it cuts me off when trying to speak to a person, and no one is answering emails. Spent loads of money for my wife’s birthday and nothing can be delivered and no one getting back to me. Been absolutely ripped off!! AVOID!

6 July 2026
Unprompted review
Rated 1 out of 5 stars

I returned the perfume three weeks ago…

I returned the perfume three weeks ago and paid for the return fees. I received an email from the team on 24/06 confirming receipt of the return and no refund till today 11/07. They are now holding their product and my money.

24 June 2026
Unprompted review
Rated 1 out of 5 stars

Poor service

Long wait for my items, since Notino use the appalling Evri to deliver. My delivery was cancelled several times, I wrote to Notino again and again asking what they were doing about it and received NO reply. Then finally my parcel arrived, squashed and damaged box, which Evri had clearly had on a van for over a week and the lid of one of my items was broken. Sent pictures and yet another email to Notino, but don't hold out much hope for a reply or replacement, based on my experience so far. Wouldn't buy from them again.

9 July 2026
Unprompted review
Rated 1 out of 5 stars

Fake perfume

I’m sure my perfume is fake; it was half the regular price and it smells similar but I literally spray it and you can’t even smell it and I’ve had that same perfume before it smells for days it’s Montale.

10 July 2026
Unprompted review

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