NOTINO UK Reviews 

9,631
TrustScore 3.5 out of 5

3.6

While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more

To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more

Review summary

Created with AI, based on recent reviews

Evaluating 1,610 reviews, most reviewers had an average experience overall. Many consumers frequently praise the competitive pricing and excellent value offered on a wide selection of products, including fragrances and beauty items. People appreciate the quality of the goods and the overall shopping experience, with several mentioning prompt delivery and well-packaged items. Conversely, a small portion of people felt dissatisfied with customer service, reporting difficulties reaching support and ignored communications. Recurring concerns also include late, missing, or incorrectly delivered parcels. Some customers also received damaged or incorrect products, or questioned the authenticity and longevity of certain items.

What people talk about most

Product

People report ambiguous experiences with product quality and delivery. Many customers express satisfaction... See more

Delivery service

Reviewers mention ambiguous feedback about delivery service, with many customers reporting positive... See more

Order

Consumers find order experiences to be ambiguous, with many reporting issues such as lost parcels, missing... See more

Price

Customers consistently note positive experiences with price, often finding competitive and very good prices,... See more

Customer service

Customers had ambiguous experiences with customer service, with many expressing significant dissatisfaction.... See more

Reviews shaping this summary

Rated 3 out of 5 stars

*Update* After my original review, the company did finally make contact and paid a refund. They did offer a replacement but I didn't have the confidence it would arrive. I have given them credit a... See more

Rated 5 out of 5 stars

This is the only site that sells my favourite sun tan lotion much cheaper than in Spain, and it is Spanish, plus I’ve discovered a wonderful range of sun face protection that is really good. I also li... See more

Rated 5 out of 5 stars

I am really disappointed with my parfume, the smell doesn’t last longer than 5 minutes, when you apply it barely smells at all, after 5-10 minutes you can’t even tell you sprayed any parfume on you, n... See more

Rated 5 out of 5 stars

Just purchased a beautiful gift box containing Oscar de la Renta 100ml and 30ml eau de toilette, also a 100ml tube of body lotion. The fragrance was original which was lovely, as I had previously purc... See more


Company details

  1. Cosmetics Store

Information provided by various external sources

Find the best deals on cheap perfume and aftershave and beauty products at the Notino.co.uk perfume shop. Designer fragrances with great discounts and express delivery. SHOP NOW!


Contact info

3.6

Average

TrustScore 3.5 out of 5

10K reviews

5-star
4-star
3-star
2-star
1-star

No recent history of asking for reviews

This company hasn't invited customers recently, so reviews may not be representative

Hasn’t replied to negative reviews

How this company uses Trustpilot

See how their reviews and ratings are sourced, scored, and moderated.

3.6

All reviews

(9,631)

1,534 reviews in the last 12 months

Write a review
Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 1 out of 5 stars

Unsure what is happening but Notino…

Unsure what is happening but Notino stopped responding emails. I remember getting a notification mentioning they were trading under new management. Paid £60, dpd says delivered but nothing arrived. Tried to contact multiple times with no luck.

13 July 2026
Unprompted review
Rated 1 out of 5 stars

No order arrived and ignoring emails

Ordered on Friday 3 July. Package transferred to Evri Monday 6 July. Out for delivery Wednesday 8 July. Get a message from Evri - driver could not deliver parcel. We will let you know when it's out for delivery. I contacted Notino on Friday, they say just wait :D . . . Uhmm okay? So you're not going to actually do your job and find out where the parcel is? F me I guess. I sent them another email telling them they need to contact Evri to figure it out.... No responses. Seriously DON'T ORDER FROM THEM no parcel no update no refund. It's Monday 13 July past 6pm I've yet to hear from them. Bunch of thieves should've just ordered from Amazon. This is the first and last time I will ever purchase from them! Absolutely incompetent. If I don't hear from them by Wednesday I'm doing a charge back because what the . is this even? What kind of business is this?

3 July 2026
Unprompted review
Rated 1 out of 5 stars

Terrible

Terrible. Last 5 orders were late. Last one box damaged and one of my 5 purchases missing. Stupidly I used Notino again and yesterday I received a message saying DPD having my order ready for delivery. Today lo and behold it’s says it’s undeliverable….due to the fact Notino cancelled my order with no warning or explanation. And, NO REFUND. Quick to take your money but no so in paying it back. Never using Notino again. Use Justmylook instead. Never had an issue and free postage.

13 July 2026
Unprompted review
Rated 2 out of 5 stars

Truly awful experience

Truly awful experience. I was sent the wrong product, so I sent an email with a photo showing incorrect product in the packaging alongside my order form. Didn’t get a response for ages, when they did reply it was to ask for even more photos, including all sides of the original packaging, including the inside and the bar code and batch numbers photographed on the box and the actual product! I did this, again a long delay in response. I was then outright lied to and told that the company had actually repackaged the product and renamed it but it was the same product I had ordered. Not true. They are 2 completely different products for different skin types. I sent product information including ingredient lists and product details from the actual manufacturer’s website. The next response was to tell me that I had been sent the correct product “according to their records!” The only thing I can do is send it back, at my own expense, with a complaint form and they will do an investigation and they will let me know the outcome of that investigation within 30 days!!!
Do not do it to yourself…it is not worth the stress or hassle…find a different firm!

3 July 2026
Unprompted review
Rated 5 out of 5 stars

Notino - great experience

I had an order from Notino , where two products were completely damaged during shipping. When I've contacted the customer service, I've got an response within two days , offering me multiple options. Many thanks to Lucia and Anastasia for such a great customer service who offered me a voucher for the two damaged products plus the shipping fees.
Great job ladies x

1 July 2026
Unprompted review
Rated 1 out of 5 stars

Really bad service

Really bad service
I have not received my order. Despite waiting for a considerable amount of time, there has been no delivery and I have not received a refund either.
Don’t order from them they don’t deliver your order and they don’t give a refund

11 July 2026
Unprompted review
Rated 1 out of 5 stars

Notino UK customer service is very poor

I'm giving one star purely because of my customer service experience with Notino UK, which has been extremely disappointing and unprofessional.

I've been a Notino customer for years, even before the company launched in the UK, and I've always received professional, helpful service, even when issues arose. Unfortunately, my experience with the UK customer service team has been the complete opposite.

My parcel was never delivered because it was damaged during transit. DPD even provided photographic evidence confirming that the parcel couldn't be delivered due to the damage. Apparently, this isn't considered sufficient evidence by Notino, and I've now been waiting for a week while they claim they need additional confirmation from DPD about the parcel's status.

To make matters worse, I paid for their "Priority Complaints" service, which states that issues involving damaged or undelivered parcels should be resolved within three days. My case clearly meets both of those criteria, yet I've been told that this guarantee doesn't apply to my situation, with no satisfactory explanation.

This experience has been incredibly frustrating and falls far below the standard of service I've come to expect from Notino. It's disappointing to see such a stark difference between the excellent customer service I received previously and the poor support currently provided by the UK team.

6 July 2026
Unprompted review
Rated 1 out of 5 stars

Old fragrance!

I used notino as they were sellling the fragrance I wanted the cheapest. After I received the item I found out why. £170 for 100ml of a fragrance that was bottled in
2021 and a use by time of 8 months. Never again!

10 July 2026
Unprompted review
Rated 1 out of 5 stars

AVOID

Despite my full address being in the order, they missed the first line of my address from the delivery, meaning DPD can’t deliver it. When phoning NOTINO during opening hours, it cuts me off when trying to speak to a person, and no one is answering emails. Spent loads of money for my wife’s birthday and nothing can be delivered and no one getting back to me. Been absolutely ripped off!! AVOID!

6 July 2026
Unprompted review

The Trustpilot Experience

Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.

We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.

Learn about Trustpilot’s review process.

Here are 8 tips for writing great reviews.

Verification can help ensure real people are writing the reviews you read on Trustpilot.

Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.

Take a closer look