NIQ - NielsenIQ Reviews 

188
TrustScore 2 out of 5

2.2

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Review summary

Created with AI, based on recent reviews

Looking at 48 reviews, most reviewers were unhappy with their experience overall. Many customers reported significant issues with the app, including being unable to scan items, log in, or access their accounts after phone number changes. People frequently found the customer service to be very poor, citing difficulties in contacting support, receiving no responses to emails, and experiencing long waiting times. Reviewers also expressed frustration with not receiving promised rewards or vouchers, with some even reporting unauthorized activity on their accounts. Some people were satisfied with the app, finding it easy to use for scanning items and collecting points, and appreciated the ability to redeem vouchers. A few other people also felt that initial login issues were resolved quickly and efficiently by customer support over the phone.

What people talk about most

Application

Users describe ambiguous interactions with the app, with some finding it easy to use for scanning receipts... See more

User experience

Customers consistently note ambiguous experiences with user experience, with many finding the app easy to use... See more

Website

Reviewers mention ambiguous feedback about the website, with many experiencing significant login issues and... See more

Customer communications

Customers had negative experiences with contact, reporting difficulties reaching the company and receiving... See more

Customer service

Reviewers highlight negative aspects of customer service, with many describing it as very poor or terrible,... See more

Reviews shaping this summary

Rated 1 out of 5 stars

had old scanner for over ten years very few problems was told a few weeks ago had to have new scanner since it arived i have spent hundreds on exsmas food but unable to scan anything can not get this... See more

Company replied

Rated 1 out of 5 stars

Adding onto my previous review. I got locked out of my account on the 13th January due to a phone number change. On the 28th January after much back and forth with the customer service team (and l... See more

Company replied

Rated 1 out of 5 stars

Have had issues on and off with the app. It tells me it submits but it hasn’t gone through. Had a few weeks where I had a broken phone so was unable to log. Got a call as they hadn’t had a... See more

Company replied

Rated 1 out of 5 stars

Customer Service is very poor. I have waited a week for a problem to be resolved with no answer in sight. Reference is made to "the office" but no way to contact them. Unable to use the points I had c... See more

Company replied


Company details

Written by the company

The NielsenIQ Consumer Panel is a nationwide research community where real people share real shopping data. Members scan everyday purchases and share feedback using our app, helping brands improve products, prices, and innovation. Your insights help shape better, fairer shopping experiences, and you’re rewarded for taking part. We respect your privacy: we never use your personal data for advertising or marketing, and we never sell, publish, or license your personal information.


Contact info

2.2

Poor

TrustScore 2 out of 5

188 reviews

5-star
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1-star

No recent history of asking for reviews

This company hasn't invited customers recently, so reviews may not be representative

Replied to 86% of negative reviews

Typically replies within 2 weeks

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2.2

All reviews

(188)

83 reviews in the last 12 months

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Rated 1 out of 5 stars

Scanning scam

I have been with them scanning for about 10 years if not longer
At present cause times are tough and we are struggling we do not spend has much money,sometimes only £50-£80 every 2 weeks.
They decided to cancel my account without telling me.When I complained someone rang me and said they couldn't re-instate it has it had already been cancelled basically because I don't spend enough for the amount of people in my household.Told them that's because we are struggling so basically you want me to make out I spend more, which is not a true reflection of what people are spending,she then tried to backtrack and go no no we just want what you spend which is not what she said a few minutes ago
Also said they phoned me and left voice messages.None of which they did

11 February 2025
Unprompted review
NIQ - NielsenIQ logo

Reply from NIQ - NielsenIQ

Thank you for taking the time to give us your feedback - I'm really sorry but there's no way for me to find your account without knowing your details to look into this. Please call our free helpline telephone number on: 0800 373148 as we are here to help you.

Rated 1 out of 5 stars

Waste of time …

I have been doing this for quite some time now but am not getting any benefits from it, what a waste of time

11 February 2025
Unprompted review
NIQ - NielsenIQ logo

Reply from NIQ - NielsenIQ

Thank you for taking the time to give us your feedback. Please call our free helpline telephone number on: 0800 373148 as we are here to help you.

Rated 1 out of 5 stars

Avoid at all cost

Avoid at all cost. I didn't used the app for a few days due to not going shopping and they have rang me 9 times (all of different numbers) and left me 8 voicemails in the space of 4 days. I have been blocking evey number and complained but yet they still ring

5 February 2025
Unprompted review
NIQ - NielsenIQ logo

Reply from NIQ - NielsenIQ

We’re really sorry to hear this — that’s absolutely not the experience we want anyone to have. We’ll review what happened here to make sure it doesn’t happen again. If you’re still having issues, please reach out to our support team directly so we can get this sorted for you.

Rated 1 out of 5 stars

new app unusable, camera freezes constantly

The new upgrade to the app constantly freezes when scanning, i have un installed as instructed, allowed all permissions and it still crashes
I am using an iphone 16 pro with 18.3 ios

For ref i also installed on my wifes phone and iphone 15p ro with the same ios 18.3 and the issue is exactly the same.

Please roll back to previous app

Latest update on March 6th still freezes camera I'm afraid

5 February 2025
Unprompted review
NIQ - NielsenIQ logo

Reply from NIQ - NielsenIQ

Thank you for your feedback and for sharing those details — we appreciate it! We’re happy to let you know this issue has now been fixed in our latest update. Please make sure you’re using the newest version of the app, and everything should work smoothly again. Thanks for your patience!

Rated 1 out of 5 stars

Bad experience with these people.

Bad experience with these people.. I'm sure they sell your personal information because after I joined I started getting random emails and phone calls for things I'd never enquired about. They ring you all the time and I've emailed them to tell them to stop today as I'm sick off it. Delete my information too.

30 January 2025
Unprompted review
NIQ - NielsenIQ logo

Reply from NIQ - NielsenIQ

We’re really sorry to hear about your experience. We take data privacy very seriously and can confirm we do not sell personal information. Our team would like to investigate this further — please contact us directly so we can help resolve this and ensure your preferences are fully respected.

Rated 4 out of 5 stars

Great way to earn vouchers

I've used the app for over a year I've claimed my points which was about £150 vouchers 😊 well worth using.
Now the app has been updated supposedly to make it easier to navigate it just loads for 10 to 20 mins while my shopping defrosts..not good ...needs sorting out. App updated and is such a better experience now it's sorted and working 100% ❤️🫶❤️

27 January 2025
Unprompted review
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Reply from NIQ - NielsenIQ

Thank you so much for being a loyal user and for sharing your experience — we’re thrilled to hear you’ve enjoyed earning vouchers with us! 😊 We’re aware of the loading issue and our team is working on a fix. We appreciate your patience and hope to have it sorted soon!

Rated 1 out of 5 stars

Whats the point of asking people to do…

Whats the point of asking people to do this then tell you they already have people who fit that criteria. Waste of time

14 January 2025
Unprompted review
NIQ - NielsenIQ logo

Reply from NIQ - NielsenIQ

Thank you for sharing your feedback.
The access we provide is in limited number and sometimes it's fully booked - we encourage you however to apply again some time after as new seats are added daily. Thank you for your gentle understanding.

Rated 1 out of 5 stars

Very disappointed with the app

Very disappointed with the app. I declare my purchases and earn points, but when I want to redeem my points for a gift card as promised, it doesn't work! I just wanted to see what gift card options were available, but the app redirects me to a so-called "secure" login page where I’m supposed to enter a code received via SMS, but I never receive anything! I’ve tried restarting the app and resending the code... Still nothing.

13 January 2025
Unprompted review
NIQ - NielsenIQ logo

Reply from NIQ - NielsenIQ

Thank you for sharing your feedback.
Please contact 0800 373148 so we can help you.

Rated 5 out of 5 stars

Very Good Change!

Installed it before but it was HORRENDOUS! closed my account even though i contacted them like 100 times they wouldnt reply but fast forward to 2024 I re sign up , customer service was FAB! and earned points quickly 5/5 Nielsen!

11 December 2024
Unprompted review
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Reply from NIQ - NielsenIQ

Thank you for giving us another chance! We're thrilled you’re enjoying the improved experience and quick points earning. Your support means a lot - welcome back to the NielsenIQ (NIQ) community!

Rated 1 out of 5 stars

I could’t access the reward catalogue…

I could’t access the reward catalogue despite emailing several times, so I told them I wouldn’t do any more scanning until I could access my rewards. They then archived my account and now say they can’t access it even though they still text me about outstanding scanning. They have now told me I can’t have the £70 of vouchers I earned.

19 December 2024
Unprompted review
NIQ - NielsenIQ logo

Reply from NIQ - NielsenIQ

Thank you for sharing your experience - your feedback is essential to our improvement efforts.

Could you please update your review to include the last three digits of your HH ID number? This will help me investigate further. Thank you!

Rated 1 out of 5 stars

It's like in the song Hotel California (you can never leave)

After installing the app and reading about everything that you have to do I decided it was way too much and they sounded like they were my employer and the were like that nasty manager that you've all had. I went to delete my account but after an hour of trying I can't find anyway to do so.

15 December 2024
Unprompted review
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Reply from NIQ - NielsenIQ

Thank you for sharing your review! Your feedback is invaluable in helping us improve.

Could you please provide more specific details about what aspects of the experience made you feel pressured? We understand that consistent participation in our research might not suit everyone, but your insights would greatly help us identify areas where we can make improvements.

If you'd like to remove your account, you can do so through the profile settings, where a removal option is available. Alternatively, our phone helpdesk is happy to assist with this process.

Thank you again for your time and feedback!

Rated 1 out of 5 stars

Invalid

I can't even access the app on my phone. I keep getting that my phone number and email is invalid

4 December 2024
Unprompted review
NIQ - NielsenIQ logo

Reply from NIQ - NielsenIQ

Thank you for flagging this and we apologise for the inconvenience caused.

Please contact us to 0800 373148 or WhatsApp so we can see what's wrong and how we can help. We'll need to know your household ID (usually you can find this in the email) or any other way to be identified.

Please update the review so I can help further and know this was solved. Thank you being part of NIQ Consumer Panel!

Rated 1 out of 5 stars

Be careful those people they are…

Be careful those people they are staring on spending for a purpose of plan, and even you reach certain points to claim a voucher they will send you an email 📨 that's your not eligible because not enough points. There is nothing free I'm fraid, ( ho are they those people). They did this app for purpose.
Thanks for getting those answers ( I didn't have them when you called me , to clarify this, I guess all my points stuck there in your app with out redeem, and many more customers has a situation like me! )
As I said this app.is purpose plan).
Try to give customers what you promised first, then we take it from there.
We did agreed on minimum points there is rewards, not what you are saying now it wasn't saying in the phone, and is no only me I'm saying this is all the customers reviews, I know this is your job responding on all matters, but see how many reviews about your app , is wrong, or are you trying to prove all those customers otherwise. You should consider it, and take a second and think about it.

1 December 2024
Unprompted review
NIQ - NielsenIQ logo

Reply from NIQ - NielsenIQ

Thank you for sharing your review.

To contextualise you better: the app purpose is to do help doing a consumer research, which we, as a company, focus on. The app serves to scan your groceries and reply consumer research surveys. The access is exclusive for research participants only.

As compensation for active participation in our research we provide points, which then can be redeemed for vouchers of your choice. As you mentioned, no free vouchers are provided - it's an exchange where compensation is equivalent to household collaboration. Different vouchers require different points number to be redeemed.
_____
Update: thank you for replying. The points require a minimal amount to be redeemed, as long as you participate in the consumer research by scanning your shopping etc, you'll reach those in no time! For fair exchange reasons we keep minimal range, as providing redemption without participating in the research would be non-aligned with what we agreed upon enrolment - I hope you understand.

I'm happy to clarify any other questions! Thank you for being part on NIQ Consumer Panel and caring about products of tomorrow!

Rated 1 out of 5 stars

Don't sign up...save yourself from being harassed

I signed up for this thinking I could scan using my phone, but they sent me a bunch of equipment. I never used the equipment so then they started harassing me with e-mails asking for this equipment to be returned. I called them to return this equipment and was told I would receive an e-mail with instructions on how to return the equipment, but I still haven't received this e-mail and now they're threatening me saying they've sent my case to Collections.

22 November 2024
Unprompted review
NIQ - NielsenIQ logo

Reply from NIQ - NielsenIQ

Thank you for taking the time to share your feedback.

We don't have an app for scanning in Canada - we sincerely apologise for any inconvenience caused.

To be able to help, I'll need to know your name and participant details please, so we can identify you and follow up. Please don't share the details in the review directly as it's publicly displayed, I've sent a "Request Information" where those can be added while maintaining your privacy.

Thank you for your kind understanding.

Rated 5 out of 5 stars

I exchanged 6000 plus points on the…

I exchanged 6000 plus points on the 30th of September can someone tell me when I should receive my chosen gift card.

Thank you for your response it was really helpful, it was myself who mis-understood the email instructions.

30 September 2024
Unprompted review
NIQ - NielsenIQ logo

Reply from NIQ - NielsenIQ

Thank you for your review and for flagging this. You should have gotten one shortly after requesting, there seem to be some kind of delay or mistake with dispatch.

Can you please call our free support phone 0800 373148 so we can look into this and solve it?
__
Update: we're glad all is well then, thank you for updating us on this. In any case, if anything doesn't work as expected, please reach out as we're happy to assist.

Thank you!

Rated 1 out of 5 stars

This is a terrible service

This is a terrible service, avoid at all cost. This is my experience.
1. The reward for the work is very small, it also takes a very long time to get any rewards.
2. If you do not follow their schedule of reporting weekly, they will hound you. I was away for an extended period of time due to a family medical emergency and I was then sent threatening email stating that they would sent my account to collections. I tried to explain the situation, they did not care.
3. My account was sent to collections after my situation was ignored, and this happened after I shipped their equipment back.

I'm not sure if they treat everyone like this, but based on my experience I can not recommend this 'service'.

22 October 2024
Unprompted review
NIQ - NielsenIQ logo

Reply from NIQ - NielsenIQ

Thank you so much for sharing your review, it helps us to fix issues and improve.

We're very sorry to hear about your family emergency and hope things are better now.

Can you kindly contact our free support number 0800 373148 and share your feedback so we can further look into this? I can't ask your details here to assist further, but given the indeed unusual situation, your help would be very appreciated to see what went wrong and fix it.

Thank you for your time and kind assistance.

Rated 1 out of 5 stars

Would like to review Nielsen

Would like to review Nielsen, but for some reason they won't let me join! Entered phone number and email address and when asked to verify they're both "invalid". Never mind, there are probably similar apps ought there that may actually want people to join!!

Just downloaded the app again. Exactly the same thing. No SMS or email as promised and my phone number and email address still "invalid" as previously. Waste of time! No doubt a regional / postcode bias.

11 October 2024
Unprompted review
NIQ - NielsenIQ logo

Reply from NIQ - NielsenIQ

Thank you for prompt update!

Hmm that's indeed weird... It seems there's some tech anomaly blocking the process and I'll need to look further into this to understand why and how this can be tackled.

Since I can't request your details here to check or escalate this, can you please call our free helpline 0800 373148 so they can help?

Many thanks! And apologies for any inconvenience caused.

Rated 1 out of 5 stars

They ring constantly!

I downloaded this app through an ad I’d seen on social media, thought it looks alright and I’d give it a go, after setting up my account I scanned some bits and then i went off to read further into reviews just to get a general idea on points, pay out time scales etc.
After reading some negative reviews I didn’t want to waste my time like I have previously so I uninstalled the app.
I have since had messages, emails and 4 phone calls in less than a week!
I answered the first time and said I wasn’t interested im sorry yet they try ringing again and again!
I don’t remember agreeing to constant phone calls when I haven’t scanned anything.

24 September 2024
Unprompted review
NIQ - NielsenIQ logo

Reply from NIQ - NielsenIQ

Thank you for taking the time to share your feedback.

Please note that deleting the app (any app in fact) does not grant account or data removal automatically. To remove your account and/or data you need to submit a clear request for it, for example, via email - we can't process it here as we'd need your data such as name, email, etc.

Regarding the communications and related consents, we remind they were consented as you registered, in the application survey.

As for the calls, since you've joined recently it must have been the welcome call where we provide additional guidance, question clarification and similar to ensure all users are well welcomed and onboarded as part of the Consumer Panel.

Hope this helps to clarify, but please let us know if there's any additional questions we can help with. Thank you!

Rated 1 out of 5 stars

Claim your remaining points and close…

Claim your remaining points and close the account!

NielsenIQ has gone from bad to worse. Never respond to help email, if you don't scan after 1-2 weeks, they will call you and ask why, and the worst part is try to log in to your account. Here are all the steps (yep... you read it right):
1. Your password will expire every 90 days, need to get a new one sent via email (2 mins wait time)
2. After the password reset, you need to complete the reCAPTCHA (1 min wait time)
3. Then you need to generate an OTP which will be sent via email (2 mins wait time)
4. Once you're logged in, you'll realise the panel hasn't been updated since 2021 at least, not much useful information, not very engaging. The only menu you want to use is the Rewards Catalogue (2-3 mins reviewing time)
5. Guess what? you need to log in again by entering your DOB in yyyy-mm-dd format (1 min processing time)
6. And yep, another OTP to generate, be patient my child until you get the OTP via email (2 mins wait time)
7. and now it's time to browse what you want to trade your points with. My recommendation is go for a digital gift card(s) if you have sufficient points

All those above steps just to get your points redeemed will suck at least 10 minutes out of your life. Whoever came up with the idea of designing the sign-in journey like this deserves to be fired for making people's lives harder and wasting their time.

As I said, if you have at least 103 points ($10 equivalent), redeem them all and don't engage with NielsenIQ anymore. What a waste of time and useless panel to join.

18 September 2024
Unprompted review
NIQ - NielsenIQ logo

Reply from NIQ - NielsenIQ

Thank you for sharing about your user experience, it helps us solve challenges and improve.

The website usability has certainly been affected after mandatory security implementations (not our favourite either, but it was the best option available at the time), as your data safety is our top priority. Meanwhile we've been working hard on better solution, which we'll be launching in the app soon!

Please remember our helpdesk is always available to help with any challenges, anomalies or assistance needed. Thank you for participating in our Consumer Research!

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