Pru UK Reviews 3,683

TrustScore 4 out of 5

4.1

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Review summary

Created with AI, based on recent reviews

Evaluating 589 reviews, reviewers had a great experience with this company. Many customers found the staff to be very efficient, helpful, and clear in their communication, making processes straightforward and easy to understand. People often highlighted the excellent service, noting that interactions were handled with courtesy and respect, and that information provided was clear and reassuring. The overall process for accessing funds or managing policies was frequently described as simple and quick, with payments often arriving promptly within the agreed timeframe. However, some reviewers experienced significant delays and difficulties, particularly with pension transfers and withdrawals, citing long waiting times and repeated requests for the same information. A few customers also expressed dissatisfaction with the response times and communication, feeling that their issues were not adequately addressed or that payments were delayed. Some people also felt that the company's processes were overly demanding or complicated, leading to frustration and stress.

What people talk about most

Customer service

Customers consistently note ambiguous experiences with customer service, with many reviewers praising helpful... See more

Service

Users describe ambiguous interactions with service, with some reporting helpful and efficient experiences,... See more

Staff

Reviewers mention positive feedback about staff, with many finding them helpful, patient, and knowledgeable.... See more

Response time

People report ambiguous experiences with response times, with many expressing frustration over long waits and... See more

Payment

Reviewers highlight ambiguous aspects of payment, with many experiencing significant delays and difficulties... See more

Reviews shaping this summary

Rated 4 out of 5 stars

A bit lengthy and involved but I was pleased to be able to complete the process via a promised telephone call from Prudential (rather than having to complete a form). Your agents were very efficient... See more

Company replied

Rated 4 out of 5 stars

The company at present is doing well . It is my experience from many years ago which was poor in that they did not fully explain the tax implications of these policies on withdrawl

Rated 4 out of 5 stars

Had a non urgent request so opted for call back one week after initial contact which I did not receive. Surprisingly after I called again in addition to sorting the problem they elevated the missed ca... See more

Company replied

Rated 4 out of 5 stars

Maturation of small pension policy.Clear choices made available regarding options available. Payment of policy made within agreed time scale.Whole process made simple.

Company replied


Company details

  1. Pension Office
  2. Insurance Company

Written by the company

We’re a leading savings and investments business, caring for customers for over 170 years. Ever since we were founded as a loans and life assurance company in 1848, we’ve sought to bring wealth within reach of as many people as possible by helping them access our products. Today we’re part of M&G plc, a family of brands all aligned behind the same ambition: to manage our customers’ savings and investments so that they can live the life they want, while aiming to make the world a little better along the way.


Contact info

4.1

Great

TrustScore 4 out of 5

4K reviews

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Rated 5 out of 5 stars

Straight forward service

Straight forward service, no problems encountered so everything was as expected.

18 May 2026
Pru UK logo

Reply from Pru UK

Hi Julie, thank you for your feedback, and it's good know you found it easy to deal with us recently. If there is anything more you need, please get in touch again. Many thanks

Rated 2 out of 5 stars
Pru UK logo

Reply from Pru UK

Hi Fiona, thank you for taking the time to leave your feedback, and we're sorry your transfer has taken longer than you expected. If there's anything more we can do to help, please let us know by getting in touch.

If preferred, you can email our team at social@prudential.co.uk and we'll follow this up with our colleagues. Many thanks

Rated 4 out of 5 stars

Too many questions

Am happy to help but it would have been helpful if we knew from
the outset as to how many questions we would be expected to answer. If I had known how long the questionnaire would take to complete, I would not have taken part.

15 May 2026
Rated 5 out of 5 stars

Access my private pension with total safety.

A straight forward process to access my pru pension plan with great helpful imfomation and the help of a F.A was the right way to go, thank you Pru.

7 May 2026
Pru UK logo

Reply from Pru UK

Hi Mr Townsend, thank you for your feedback, and we're delighted to hear that you found it straight forward in accessing your pension, with the help of your adviser.

Rated 1 out of 5 stars

Your Money is Not Safe

I would strongly encourage consumers to exercise caution and ask detailed questions before placing trust-held investments with The Pru.
In my family’s case, a PruFund Investment Plan valued at approximately £105,000 was surrendered to a third party connected to the wider Philips Trust Corporation / Family Trust Corporation scandal. The surrender was processed using documentation which should not have been accepted for this product and included signatures that we believe were not properly authorised under the trust arrangements.
Of particular concern was that the form used contained wording stating that it should not be used for the type of investment plan it was ultimately used to surrender.
The Financial Ombudsman Service rejected our complaint, concluding that Pru acted in “good faith” (FOS investigators second reason for rejecting the complaint after the first technical reason for rejecting the complaint was challenged and proved incorrect). During the investigation the Pru did not provide documentation requested to demonstrate their regulatory required policies and procedures that should have protected client funds. However, we remain concerned that the wider regulatory and procedural issues were not properly examined in a fair and transparent manner by FOS.
This is not an isolated issue. Evidence presented to the FCA suggests that hundreds of trust-held investments across multiple regulated firms may have been surrendered under similar circumstances, involving tens of millions of pounds affecting elderly and vulnerable consumers, however, the FCA has stated “…complaints about the actions or decisions of the Ombudsman Service fall outside the scope of the FCA Complaints Scheme.”.
The matter has now been escalated to the Financial Regulators Complaints Commissioner for independent review.
Consumers with trust-held investments should ensure they fully understand the safeguards and verification procedures their provider applies before any surrender or transfer of funds is authorised.

7 December 2025
Unprompted review
Pru UK logo

Reply from Pru UK

Hi Mr Crosthwaite, we're sorry to hear about your experience and the impact this has had on the investment held with us. We understand from your review that you have taken your concerns forward and we will engage and respond to any further approaches made to us on this matter.

In the meantime, and should you wish to approach us again, please email our team at social@prudential.co.uk and we will link in with the teams involved. Many thanks

Rated 1 out of 5 stars

Prudential processing of claims Finding this company extremely…

Finding this company extremely difficult to deal with we have a bereavement claim going since last September 25 and we issued a complaint … they agreed there service was poor on the 18th March and was going to review after 30 days!! And still of 5th of May we have had nothing.. the customer service can never ever give answers and every thing takes 10 working days by post if they need more information which usually they have had multiple times, it’s so frustrating as we have young children being dragged through this terrible process..

5 May 2026
Unprompted review
Pru UK logo

Reply from Pru UK

Hi Gary, we're truly sorry to hear about the difficulties you've experienced with your claim. We understand the frustration this delay and lack of communication has caused, and we're keen to help.

To allow us to work with you and our customer service team, please email us at social@prudential.co.uk with details of the policy involved, together with our preferred way we can get in touch. Many thanks

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