While most of my investment experince has been positive it was during a negative experiance that Henry Kent supported me. Henry took full control of a negative sitaution, came up with an alternativ... See more
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Holborn Assets is an independently owned, global financial advisory group established in 1998 and headquartered in Dubai. The company caters primarily to British expats with the objective of helping clients invest the right money in the right place at the right time. A holistic financial services provider, the group specialises in personal and corporate wealth management and manages over $2billion in assets under management. Key service offerings include -- Citizenship & Residency Programmes, Investments, Wills and Estate Planning, Education Planning, Pensions, Insurance, Long Term Care and SME services. The company has offices in the Middle East, UK, Europe, Africa and South Asia and currently supports a cadre of over 2200 UK and US qualified independent financial advisers.
Al Shafar Tower 1, Level 15, Al Barsha Heights, 333851, Dubai, U.A.E.
Replied to 35% of negative reviews
Typically replies within 2 weeks
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Slooooow
Every time I have to deal with them, its a slow (sometime repetitive) process. Recently almost all requests have needed me to follow up. And on a major decision, the incorrect advice was provided.
Will be gradually moving my policies / investments away.
This review reflects my personal experience with Holborn Assets / Holborn Property relating to a property investment made in my wife’s sole name, for which I funded both the reservation fee and deposit. Despite my ongoing involvement and financial contribution, Holborn has failed to show any transparency, professionalism, or basic accountability.
1. Fabric Village Misrepresentation:
Holborn promoted the Fabric Village development in Liverpool, assuring us that due diligence had been carried out. An estimated completion date of Q4 2019 was confirmed in writing and stated in the reservation form. This timeline proved to be wholly unrealistic, as the development had barely started at the time of reservation. These misrepresentations directly influenced our decision to proceed.
2. Proposed Alternative Never Materialised:
After Fabric Village faced severe delays, Holborn suggested transferring the investment to an alternative development—King’s Dock Mill. Unfortunately, this development was also delayed, and the proposed replacement unit never materialised. No viable resolution was offered.
3. Undisclosed Role as an Introducer
Only after problems emerged did Holborn claim they had acted merely as an “introducer.” This was never disclosed at the point of reservation. Their communication, documentation, and involvement throughout gave the clear impression that they were responsible for overseeing the transaction. They have since refused to accept any liability.
4. Data Protection Concerns:
Our personal data was shared with API Global without our explicit consent. Holborn maintains there was no GDPR breach, yet when asked to produce evidence of consent, the documents they eventually sent were dated after the reservation had already been made. Greg Miller, a senior figure at Holborn, even contacted us from his personal email address and included attachments relevant to this matter—raising serious concerns about how client data is handled.
5. Unprofessional Conduct by Key Individuals:
We raised these issues with several senior members of Holborn. The responses were consistently evasive:
- Greg Miller (Managing Partner, Holborn Hong Kong) used his personal email for formal correspondence related to our case—completely unprofessional and, in our view, a further breach of GDPR.
- Flora Parker (Head of Group Compliance & publicly named Data Protection Officer, Holborn Cyprus) repeatedly failed to meet her own stated deadlines for responses and eventually stated that she would no longer communicate with us at all—without having resolved any of the matters raised.
- Robert Parker (Chief Executive Officer & Chairman of Holborn Assets Ltd) and the wider Holborn board never acknowledged any of our correspondence.
This shows a systemic failure in accountability and client care across their senior management.
These specific individuals at Holborn Assets—Robert Parker and Greg Miller (both listed on Holborn’s “Our People” page), and Flora Parker, who is named as the company’s Data Protection Officer in their official Group Privacy Policy—were directly involved in the issues I encountered. Following a challenge to this review by Holborn, I believe it is both fair and appropriate to reference their names and professional roles, as they are publicly available and relevant to the concerns raised.
6. Settlement with API Global
After filing a legal claim in the UK, we secured a settlement with API Global for the full return of the £5,000 reservation fee plus five years’ interest. This agreement was made without any admission of liability on their part. While we welcomed API’s eventual decision to settle, it only recovered a small portion of the total funds lost. We remain significantly out of pocket due to Holborn’s initial misrepresentation and lack of redress.
Summary:
Our experience has exposed serious flaws in Holborn’s processes around due diligence, client communication, data protection, and post-sale support. For anyone considering engaging with Holborn Property or Holborn Assets Ltd for international property investment, I would strongly recommend exercising extreme caution, obtaining independent legal advice, and insisting on full written disclosure from the outset.
Disclaimer: This review is based on factual events and personal documentation. It reflects our direct experience and is published in the public interest to help other investors make informed decisions.
If you're thinking of investing with Holborn Assets UAE, think again,unless you're happy to see your money disappear.
We were advised by one of their consultants to invest in a UK property with the promise that it would fetch £1100 in monthly rental income. In reality, the property sat vacant for almost three months. We eventually had to reduce the rent by £200 just to find a tenant. That tenant only stayed for a year, and the property was then vacant for another two months and counting.
At the same time, we were also advised to invest in Godwin Capital, a decision that now haunts us. Two years later, Godwin Capital is under administration, and that investment is likely a complete loss.
What's worse, Holborn has been completely unresponsive. I've sent multiple emails and received no reply. There's no follow-up, no accountability, and certainly no support.
Be very careful before trusting this company with your money. Based on our experience, their advice is unreliable, and when things go wrong, they’re nowhere to be found.

Reply from Holborn Assets
If I could give zero stars I would.
I added comment before but removed, and adding again.
I have evidence and proof of my investment and contact, please don't remove without reaching me. Holborn Assets introduced me to Capital 3PM.
I invested both Empire and Godwin Capital — both of which have gone bankrupt, leaving me with serious financial losses.
My investment with Godwin Capital and Empire both was supposed to be secured and FCA backed and regulated. Now I’m finding out this isn’t the case. All lies.
I would give 0 stars if I could
DO NOT PUT YOUR MONEY WITH HOLBORN ASSETS UNLESS YOU ARE FULLY PREPARED TO LOSE IT ALL. You have been warned.

Reply from Holborn Assets
Jason Swan of Holborn Assets has been tremendous to work with on the Portugal Golden Visa process. His initial webinar was very informative, and on a personal level he has been a pleasure to work with. He understands our needs and concerns, and has provided us with good contacts to move forward.

Reply from Holborn Assets
I received my labor certificate today as part of my EB3 visa process for a green card in america 🇺🇸 I had a great experience with Holborn. The process was very straightforward. Kiera & Steve Roberts were fantastic. Everything was explained clearly & I felt fully supported at every step. I highly recommend Holborn. Thankyou 🙏

Reply from Holborn Assets
Very professional team. They guided me with accurate information and guided me on each step. I am impressed with their professional lism which i have not seen in other immigration services company. Steve handled my case and what his profile says, hes better than that. On time with all meetings and comitment, ill tell ppl to go with steve

Reply from Holborn Assets
We were advised to invest in a loan note with Godwin by our Holborn advisor who said this was "the most secrutinised investment he'd seen in 30 years". A guarantee of 12% return which, he assured us time and time again, was a secure investment backed by assets. It was all lies. Millions lost including our families savings. They are crooks putting commission above everything. Avoid at all costs.

Reply from Holborn Assets
Jason Swan has been our contact at Holborn for our Portuguese Golden Visa from Day 1 and he has been just terrific. This has been a big, complex decision for us, and Jason made the process go very smoothly. All the information we received was very clear and all of our questions were answered to our satisfaction. It has been a very transparent and trustworthy process. An added benefit was Jason's patience as we worked through some family decisions. All in all we highly recommend Jason and Holborn Assets for anyone considering an investment in Portugal for their Golden Visa.

Reply from Holborn Assets

Reply from Holborn Assets
Unfortunately, it isn’t possible to give a minus rating for Holborn Assets. They strongly recommend that I invest my 30yr pension into Godwin Capital #8 around the middle of 2024, giving me personal assurances that the investment was low risk and would suit my plans to retire in the next 2-years. They also assured that the investment was protected by Bluewater Capital having first legal charge over any assets belonging to GC8. This all turns out to be lies, lies and more lies. I have been a client with Holborn Assets for over 12yrs, over that period of time they have groomed me into thinking that they actually cared for their clients. Their latest actions in advising me to invest my life savings investment in GC8 has left me facing financial ruin. Holborn Assets are an absolute disgrace and totally unethical and unprofessional. They should be banned from operating and their directors and policy makers should be subject to criminal investigations and jailed! AVOID THEM AT ALL COST, otherwise it will be at YOUR COST if you engage or remain with them.

Reply from Holborn Assets
I entrusted Holborn Assets with my savings after their advisors enthusiastically recommended these “amazing” loan-note investment opportunities offered by Godwin and Empire. These were presented to me as low-risk investments, backed by the supposedly “stellar” track record of the companies involved.
Unfortunately, the reality was very different. Empire went bankrupt last year, and now Godwin has followed suit—despite a creditor vote to defer payments for 12 months. Insolvency proceedings are now underway for both companies, and the likelihood of recovering our funds appears slim.
After raising my concerns with Holborn’s Client Relations team, I was met with complete denial of responsibility. Holborn claims to act merely as an “introducer,” washing their hands of any accountability.
I am deeply disappointed by the lack of proper due diligence, risk assessment, and transparency from Holborn prior to recommending these products. In my experience, Holborn simply failed to protect its clients’ interests.
Do not trust them with your money!

Reply from Holborn Assets
Matthew Theron is a well-organized, knowledgeable professional and I am looking forward to a long-beneficial association with Holborn .

Reply from Holborn Assets
The company and the adviser simplify the complexity of the process very well. However, the overall process takes too long and should be expedited. Reviewing forms and documents shouldn’t take this much time.

Reply from Holborn Assets
Frequent communication, friendly engagement, informative market updates on 6 monthly basis, prompt response on requests.

Reply from Holborn Assets
Great Service, Amazing Follow-up, Flexibility in Investments. A big thank you for Mr. Zahi for his professionalism, enthusiasm and respect for the client.

Reply from Holborn Assets

Reply from Holborn Assets
getting always clear and prompt information in order to be able to make the right decision

Reply from Holborn Assets
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