Hitway Reviews 

554
TrustScore 4 out of 5

4.0

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Review summary

Created with AI, based on recent reviews

Evaluating 131 reviews, reviewers had a great experience with this company. Customers are really happy with the product quality, often describing bikes as well-built, sturdy, and exceeding expectations for daily commuting. Many also appreciate the fast and reliable delivery service, with products arriving quickly and securely packed. The customer service team is frequently praised for being responsive, helpful, and providing excellent support. However, some people mentioned issues with delivery delays and receiving incorrect parts, which caused frustration. A few other people also felt that the product quality was poor, experiencing malfunctions with throttles, pedal assist, or structural components shortly after purchase. Some reviewers were not happy with customer service, citing unresponsiveness, conflicting information, or difficulties with returns and refunds.

What people talk about most

Product

Reviewers highlight ambiguous aspects of product quality and suitability, with some finding the products... See more

Quality

Users describe positive interactions with quality, with many reviewers expressing satisfaction with the... See more

Delivery service

Customers consistently note positive experiences with delivery service, with many praising the speed and... See more

Service

Consumers find service to be ambiguous, with many expressing significant dissatisfaction due to poor... See more

Customer service

Clients share ambiguous opinions on customer service, with many reviewers expressing frustration and... See more

Reviews shaping this summary

Rated 4 out of 5 stars

I have recently ordered a e-bike and since then was worried as haven’t received updates like I normally would , I’ve rang the supposedly delivery team who are awaiting for my parcel and they are sa... See more

Rated 4 out of 5 stars

One star instead of five due to a two-week delivery delay, but after customer service intervention, the issue was resolved positively.

Rated 5 out of 5 stars

After I got satisfaction from my first bike. I decided to get another for my brother as a gift. Today I ordered and the very next day I received my order. I would say the delivery is really supe... See more

Rated 5 out of 5 stars

I ordered my BK27 Bike in April 2024. But beyond the bike being super useful ever since (nearing 5,000 miles already), I am particularly impressed by the customer service of HitWay. On the two occas... See more


Company details

  1. Outdoor Sports Store
  2. Bicycle Store

Written by the company

Welcome to HITWAY - your one-stop destination for cost-effective electric ebikes and scooters. Discover our extensive range of eco-friendly rides, designed to cater to various preferences and needs. Join our growing community of eco-conscious riders and experience the joy of electric mobility today!


Contact info

4.0

Great

TrustScore 4 out of 5

554 reviews

5-star
4-star
3-star
2-star
1-star

Asks customers to review

This company invites their customers to review, whether positive or negative

Replied to 38% of negative reviews

Typically replies within 1 month

How this company uses Trustpilot

See how their reviews and ratings are sourced, scored, and moderated.

4.0

All reviews

(554)

294 reviews in the last 12 months

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Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

BK7 26 inch wheels. love it

Bike was delivered quickly.
Delivery company kept me well informed.
Bike was packed very well.
Easy to build.
motor brakes gears and lights all work perfectly.
Bike was bought for the purpose of commuting a five mile each way journey. Steep hills and potholed country roads and tracks. It handles this very well.
I am a 61 year old that has not used a push bike since
the late 1970s. I was surprised how easy the bike made
the journey. The bike was meant to be for getting to work, but I now find myself just going on bike rides for fun . I wasn't expecting that.
I think it was well worth the money I paid for it.
Much cheaper that the others I looked at buying
when I was first researching which bike to get.
If I have to give a negative comment it would be the saddle it came with was not for me so I swapped it out for a big fat old fashioned sprung one .
I love my new bike. Well done Hitway.

23 March 2026
Unprompted review
Rated 4 out of 5 stars

Is a good bike!

1. The delivery was ok. That take one week or one a have week.
2. The battery 48 W is perfect for long distances.
4. The price and service of the bike is very good.
5. The whole request to the client service was responded.

13 May 2026
Unprompted review
Rated 1 out of 5 stars

Very disappointing experience with…

Very disappointing experience with HITWAY.

I am updating my review because the situation with HITWAY has become even more disappointing and unprofessional.

I ordered an e-bike (Order HWUK10763) and after waiting for many days with almost no updates, I contacted customer service myself to ask where my parcel was. I was then informed that the shipment was delayed/stagnant and that even the carrier seemed unable to provide a clear delivery timeframe.

Because of the long delays, confusion, and poor communication, I clearly requested a refund instead of the bike. HITWAY asked whether I wanted a replacement or a refund, and I explicitly chose the refund option.

Despite this, the bike was still delivered days later. During this whole process, communication was extremely slow (usually one reply every 24 hours), contradictory, and very frustrating. At one point I was told the parcel would be returned, then later told it had already been delivered. Nobody seemed to know exactly what was happening.

The most unacceptable part came afterwards: HITWAY refused to provide a prepaid return label and then asked me to update my Trustpilot review to a positive one before they would arrange a pickup service. This is completely inappropriate. Customer reviews should reflect genuine experiences and should never be used as leverage during a refund dispute.

The bike remains unopened in its original packaging, yet after almost a month I am still dealing with this issue instead of receiving a proper resolution.

This experience has been exhausting, stressful, and honestly one of the worst online shopping experiences I have had in the UK. I expected professional customer service and clear communication, especially for such an expensive purchase, but unfortunately HITWAY failed badly on both.

I would strongly advise other customers to think carefully before purchasing, especially if any delivery or after-sales issues arise.

I have now contacted my credit card provider because I no longer want to waste time dealing with this company and their poor customer service.

What disappointed me the most was being asked to change my negative Trustpilot review before they would properly arrange the return process. That is completely unprofessional.

This situation could have been resolved easily with proper communication and respect for my refund request from the beginning. Instead, I experienced delays, confusion, and constant stress for weeks.

The bike is still unopened, but after this experience I no longer trust this company at all.

OLD REVIEW BELOW

I currently have the parcel at home and I have not even opened the box because after this entire experience I no longer want the electric bike. The way this company handles customer service has completely destroyed my confidence in the product and the brand.

The main reason I decided to cancel was because during the second week I had almost no updates regarding the delivery. The service was terrible and the communication was extremely poor. After waiting so long without proper updates, I requested a refund and decided to buy from another website that felt more reliable and safer.

I informed HITWAY on May 5 that I wanted to cancel the order, giving them more than enough time to contact the courier and stop or reroute the delivery. However, yesterday, after more than a week since my cancellation request, I still received the e-bike at my home.

What makes the situation even worse is that they are now saying they “did not have enough time” to contact the courier company. Seriously? They had over a week to deal with this situation and still failed to manage it properly.

Now they expect me to spend my own money and time returning a parcel that remains completely unopened because of their own poor organization and delays.

What worries me even more is that if something ever happened to the e-bike in the future, it seems almost impossible to communicate with this company efficiently. They take up to 24 hours to reply to every single message, turning what should have been a simple 7-day process into a stressful issue that has now lasted more than two weeks and is still unresolved.

This has been a complete waste of time and extremely frustrating. I am extremely disappointed and would not recommend this company based on my experience.

13 May 2026
Unprompted review
Hitway logo

Reply from Hitway

Dear Customer,

Thank you for taking the time to share your detailed feedback. We are truly sorry to hear about your experience and understand how frustrating this situation must have been.

After reviewing your order (HWUK10763), we would like to clarify a few points. Your order was shipped on April 28. During transit, the shipment encountered delivery issues due to incomplete address information, which led to delays and limited tracking updates. We sincerely apologize for the inconvenience caused.

When you requested cancellation, we immediately contacted the carrier to attempt an interception and return. However, once a parcel has entered the final delivery stage, interception is not always guaranteed by the logistics provider. For this reason, we also advised refusing the parcel upon delivery so it could be returned and processed for a refund as quickly as possible.

We understand that the final delivery of the parcel, despite these efforts, added to your frustration. We also acknowledge that our response times and communication clarity did not meet your expectations, and we take this feedback seriously.

Regarding the return process, we want to clarify that our intention is always to resolve issues in a fair and efficient manner. We do not require customers to change or remove reviews in exchange for after-sales support. If there was any misunderstanding during communication, we sincerely apologize.

We can confirm that your return has now been arranged and your refund has been processed.

We truly regret that this experience has affected your trust in our brand. Your feedback is extremely valuable, and we will continue to improve our logistics coordination and customer service responsiveness to prevent similar situations in the future.

Thank you again for your patience and for bringing this matter to our attention.

Kind regards,
HITWAY Support Team

Rated 5 out of 5 stars

I bought the Hitway BK9s and have owned…

I bought the Hitway BK9s and have owned it for 6 months. The bike has held up well and is well built. The battery is still working great, especially on hill climbs and it charges in a few hours. The battery can be a little awkward to remove but once I got the hang of it, it became fairly easy. I bought my bike directly from Hitway and the store is easy to navigate. There's a good selection of bike's and parts, but would be better if they had a good brake selection on there too. The BK9 is a big bike, I'm 5ft 10in and it's just an adequate height for me. If you are smaller than 5ft 9in, I would try a different model. To sum things up, this is a good bike and I am happy with it.

11 May 2026
Unprompted review
Rated 5 out of 5 stars

A must-buy bike

Speedy delivery of a fantastic quality bike. Comfortable and easily transportable, would recommend to anyone looking for an affordable e bike.

12 April 2026
Unprompted review
Rated 5 out of 5 stars

Bike was very easy to assemble

Bike was very easy to assemble. The battery life is brilliant.Only downside was the rear mudguard.Kept falling down onto the tyre.Would definitely recommend buying from HITWAY.Fast delivery and everything was perfect

20 April 2026
Unprompted review
Rated 5 out of 5 stars

Hitway bk15

I bought the Bk15 and I'm pleasantly surprised. The price is low, but the quality and driving experience are great. I recommend it.

4 May 2026
Unprompted review
Rated 5 out of 5 stars

BK6S L1 E Bike excellent quality

I bought two bk6sl1 folding e bikes one for me and one for my wife, we bought folders as we are regular caravaners I have been very impressed with the buying and riding experience from start to finish, the ordering process was very easy, the delivery very quick the quality of the bikes on arrival was very impressive, it did take a bit of thought to put the bikes together after delivery but the tutorials on line set your mind at rest and it proved to be a quick and easy process, basically all you have to do is attach the pedals and the seat. we find the bikes easy to ride and they feel "substantial" although we have not done many miles yet (50) they have been enjoyable miles and now the weather is getting slightly warmer we will hopefully soon be in the hundreds. the price of the bikes make them really good value for money, all in all 5 stars all round.

1 April 2026
Unprompted review
Rated 5 out of 5 stars

Satisfied without financial ruin

The site was professional and easy to navigate. The information about the products made it easier to choose the most fitting to you. The delivery was also incredibly fast, even without express delivery, as well as the costumer support. I’d highly recommend!

1 April 2026
Unprompted review
Rated 5 out of 5 stars

Ordered an upgraded replacement battery…

Ordered an upgraded replacement battery for a BK8 after almost 3 years of daily use very pleased with the battery and the increased range.
Delivery to a country address in Portugal was a little slower than expected but worth the wait.
Thank you Hitway.

7 March 2026
Unprompted review
Rated 2 out of 5 stars

UK Experience - BK35S

UK Experience - BK35S

I would like to share my experience with Hitway’s customer service. I had an electrical issue with my BK35S bike after five months of purchase.

I emailed them describing the problem, and I was advised to reset the display. That didn’t solve the issue, so I contacted them again. Hitway then sent another email asking me to replace the display.

I received the new display, replaced it, but the problem remained. After that, Hitway emailed me again asking me to replace the controller.

As I don’t have the skills or the proper tools to do this repair, I asked for the bike to be collected for servicing. After several more emails, they agreed to collect it but asked me to pack the bike properly, including buying a box, foam, etc.

I explained that I did not want to spend around £40 on packaging materials and that I also do not have the skills to pack the bike safely. At this point, they are still deciding whether they will proceed or not.

It has now been almost three weeks.

Overall, it has been very frustrating to rely on this type of customer support, where the company effectively makes the customer act as a technician to fix the fault, even though the bike is less than six months old.

I`m still trying to solve it.

6 May 2026
Unprompted review
Rated 5 out of 5 stars

The brand is good

The quality of the product upon delivery was excellent. I rode it for a week and didn't encounter any problems. The after-sales service provided by the customer service was also very prompt. It is a very good brand and product.

21 April 2026
Unprompted review
Rated 5 out of 5 stars

It has been over a year that I'm riding…

It has been over a year that I'm riding BK5 i must say that it has made my home to work trip much easier as i use to rely on buses the bike is easy to handle. I would strongly recommend if you want a long life battery give your journey brakes on hills although it's work great but just to avoid battery stress. Furthermore, i had an issue with the motor which was being promptly dealt as their customer service is amazing though they aren't available on the call but will never disappoint you replying on emails. I must recommend to select Hitway rather than choosing some of the big UK brands.

21 April 2026
Unprompted review
Rated 1 out of 5 stars

Misleading Throttle Option & Unresponsive Customer Service – Very Disappointed

⭐☆☆☆☆ 1 Star

Very disappointing experience with Hitway. I paid extra for a throttle, but it was not included with my order. To make things worse, I was then told that the BK29 bike apparently does not even support a throttle, despite it being offered as an option when purchasing the bike. That feels very misleading and confusing.

I also had issues with the bike lights and tried contacting customer service multiple times, but they have been completely unresponsive. No proper help, no clear answers, and no urgency to resolve anything.

After spending my money, I expected far better service and honesty. I would not recommend buying from them if you expect reliable support or accurate product options.

15 April 2026
Unprompted review
Rated 1 out of 5 stars

Hitway is a big miss in customer service

I had an earlier model Hitway and liked it - until it got stolen. Last week I bought another upgraded bike on their website. I got the bike, assembled it and despite being of average height and numerous adjustments, I struggled to reach the handlebars and brakes. I asked how to return. They said that I need to ship back the 50kg box and pay all shipping since it's not a quality issue which is over 200 Euros. Not being able to reach the handlebars and brakes seems like it IS a quality issue. Now am unable to find a courier who will ship due to its lithium battery. Scammers.

14 April 2026
Unprompted review

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