Hisense UK Reviews 

20,674
TrustScore 3.5 out of 5

3.4

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Review summary

Created with AI, based on recent reviews

Evaluating 7,145 reviews, most reviewers were somewhat happy with their experience overall. Many customers found the setup process for their products, such as TVs and appliances, to be straightforward and easy to manage. Reviewers often praised the picture quality of televisions, noting vibrant colors and clarity, and some also found the sound quality to be acceptable. Several people highlighted the good value for money and the overall quality of the products, with some even purchasing multiple items. However, some people were dissatisfied with the customer service, describing it as poor, unresponsive, and unhelpful in resolving issues. There were frequent complaints about product malfunctions, such as non-working water dispensers, faulty appliances, and TVs with sound distortion or poor picture from certain angles. Some customers also experienced difficulties with product design, including cluttered home screens, hard-to-read remote controls, and issues with appliance parts failing prematurely. A recurring concern was the performance of fridge freezers during hot weather, with units failing and leading to food spoilage.

What people talk about most

Product

Customers consistently note ambiguous experiences with product quality, with many praising TVs for their easy... See more

Quality

Users describe ambiguous interactions with quality, with some reviewers expressing satisfaction with products... See more

User experience

Customers had ambiguous experiences with user experience, with some finding the setup easy and the viewing... See more

Service

Consumers find service to be ambiguous, with many reporting negative experiences such as rude customer... See more

Customer service

Reviewers highlight negative aspects of customer service, with many describing it as extremely poor,... See more

Reviews shaping this summary

Rated 3 out of 5 stars

I have just bought a Hisense Frost Free Fridge Freezer with a water dispenser. Unfortunately the water dispenser will not work.I have tried to remove to see if their is a problem with the nozzle b... See more

Rated 3 out of 5 stars

I elected to set the 50 inch Smart TV up myself after I unpacked it. There's a droning voice telling me what to do. It's still there now after trying everything to get rid of it. Everything goes thr... See more

Rated 3 out of 5 stars

Just trying my Hisense 50" for the first time. Had Panasonics in the past. Finding this TV good for picture, programming and Apps. Seems to be a bit too much bass for me, despite adjusting the equali... See more

Rated 3 out of 5 stars

55” TV E8QTUK. We were torn between a Hisense & TLC TV. Decided on the Hisense. Overall it’s a good tv. Picture is good, sound is ok as well. I’ve only given it 3 stars because the picture quali... See more


Company details

  1. Electronics Manufacturer

Written by the company

For 5 decades we have been committed to developing innovations in consumer electronics. Today, we are the No.1 TV brand in China, Australia & South Africa, and the No.2 refrigeration brand in China, employing over 80,000 people across 54 companies as well as boasting 12 research & development centres worldwide. All of which have the sole aim of delivering high quality, cutting-edge and affordable products that improve the life of our consumers.


Contact info

3.4

Average

TrustScore 3.5 out of 5

21K reviews

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3.4

All reviews

(20,674)

5,804 reviews in the last 12 months

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Rated 1 out of 5 stars

Refused warranty claim on 5 month old washing machine!

I purchased a washing machine 5 months ago and the plastic around the door snapped on the inside corner next to the hinge. Hisense have refused to cover this under the manufacturers warranty which should cover all parts for defects. They are claiming it must have been caused by impact damage or mishandling, which has not occured. They've not even sent anyone out to inspect the machine. Would avoid Hisense appliances!

30 June 2026
Unprompted review
Rated 1 out of 5 stars

Worst brand

Worst brand. Cheap quality product. Warranty claim service is cheap and pathetic. They took 30-40+ days to resolve customer concern

12 June 2026
Unprompted review
Rated 1 out of 5 stars

Poor customer service

Poor customer service, have requested call back very unresponsive,no confirmation of registration of washer/dryer even though it was promised an email would be sent next working day, have been waiting since 20th June, appalling that is,calls are not answered.

20 June 2026
Unprompted review
Rated 1 out of 5 stars

Appauling customer service

Appauling customer service. On install the hisense provided brand new water filter leaked badly. I Informed customer service who were patronising and were basically not intetested at all in resolving the issue by replaceing a £20 filter for a £1000 fridge. Its the 1st time ive bought a Hisense. But i wont be doing again!!

2 July 2026
Unprompted review
Rated 4 out of 5 stars

My new Hisense microwave works well and…

My new Hisense microwave works well and looks good. One feature is irritating: the clock cannot be set to 24 hours. I contacted Hisense Support and was sent a user manual showing how to change the clock to 24 hours. But this user manual is different from the one I got with the microwave and I suspect that the model has changed but the number has stayed the same. It is a small matter but I cannot understand how a manufacturer can sell a product with a 12 hour only clock. Have I been sold an old product?

1 July 2026
Unprompted review
Rated 3 out of 5 stars

Doesn't support BBC iPlayer in 4k UHD

Would be a brilliant TV if only it could support UK services like iPlayer properly. Hisense don't support HLG (Hybrid Log Gamma) for 4k UHD. This is the default mode for BBC iPlayer in native 4K. The resulting pictures are so dark as to be unwatchable. The support for Freely is very basic with no proper forward/reverse controls on the remote.

1 July 2026
Unprompted review
Rated 1 out of 5 stars

Unable to contact them about fault

The washing machine that I purchased and was delivered less than a week ago is faulty and does not turn on. I am aware that these things can happen, however I have been trying to call them for over 2 hours - there is no answer. Unsure at this point how this is going to get resolved... I can't even contact them?!?

2 July 2026
Unprompted review
Rated 1 out of 5 stars

Terrible customer care experience, poor quality product.

The TV went wrong on day two. Screen cutting out and remote not responding. Phone call with Hisense technical department confirmed remote not functioning. Was offered a new remote only which I turned down. Hisense did not seem to be bothered that the screen was blank and not responding. I wanted a refund as I had lost confidence in the product. I was told there was no fault with the tv so they would not agree to that. The view was the tv was not faulty even though I couldn’t use it. This went on for almost 14 days. Several phone calls later with the supplier and Hisense eventually hanging up on me mid sentence. What a lovely way to be treated having spent over £380. I did resolve this in the end no thanks to Hisense or Marks Electrical the supplier, another shambolic company that I had to get citizens advice involved with to assist in a refund. Horrendous experience. I would not recommend Hisense due to post purchase experience. I may have been unlucky with the TV and things go wrong we’ve all had it but I don’t need to pay good money to be treated like this. Never again.

7 May 2026
Unprompted review
Rated 3 out of 5 stars

Easy to set up picture quick is good…

Easy to set up picture quick is good but and a big butt I’m very disappointed with the reflection off the tv screen even with the front room blinds fully closed all I can see is the reflection of the bay window and blinds otherwise it would be a 4 out of 5 for me q7 65inch

1 July 2026
Unprompted review
Rated 5 out of 5 stars

Thanks to Darko

Thanks to Darko, was very clear in explaining the problem I had with my Hisense refrigerator. Thank you for the excellent service Darko.

1 July 2026
Unprompted review
Rated 1 out of 5 stars

Buyer beware......

Follow up to my previous review. They sub all repair work to a company called Pacifica. Equally difficult to talk to anyone but when i finally did was quoted £179 for repairing my freezer including parts and labour but excluding a compressor. I asked how much if it needed a compressor, They replied
"Its under our T&C’s and it’s something we don’t cover under a chargeable repair."
So basically if you buy a Hisense fridge freezer and the compressor fails (min is only 4 years old), they won't fix it so you have to buy a new one.
Won't be buying any more of this Chinese rubbish.

1 July 2026
Unprompted review
Rated 2 out of 5 stars

Beware VIDAA OS and what you’ll lose

TV picture quality is excellent as expected and we use Sonos sound system for the audio as the TV sound wasn’t brilliant. We really chose the TV for the Apple Airplay connectivity, but arw very disappointed with the proprietary VIDAA OS instead of an Android base. VIDAA has limited access to more useful Apps (eg Jellyfin) and English language Streaming services (eg Hayu), but provides about 100 foreign language TV channel Apps that I will never use. Also, the idea of Freely over Freeview is great, but the pause functionality is terrible as it basically needs a sub—menu to be accessed via the remote which then remains on the screen in order for you to be able to use it. Wish I’d stuck with LG, but we got sucked in to Hisense for the Airplay without realising what else I would lose.

28 June 2026
Unprompted review

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