This Glowcept cordless styling brush is such a game changer. It’s lightweight, rechargeable, and so easy to use, no cords to deal with, which makes styling so much quicker. I travel quite a bit, and... See more
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Review summary
Based on reviews, created with AI
What people talk about most
Based on these reviews
Very good service and I was kept informed all the time before I received the item. Now I've used the brush every day since I got it and it takes a bit of getting used to but I do find it very good for... See more
Company replied
I’m really impressed with this straightening brush! It heats up quickly and glides through my hair easily without pulling or burning. My hair looks smooth, shiny, and natural—not flat like with a regu... See more
Company replied
For a busy short haired gal, this styling tool has been a godsend! It has replaced my expensive straightener to create beautiful everyday style. Light weight, fast heating no stress adition to my beau... See more
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Company details
Written by the company
Glowcept is a beauty and wellness brand dedicated to creating simple, effective solutions for real people. From innovative hair styling tools to targeted skincare products, our mission is to make daily routines easier, healthier, and more enjoyable. Every product is designed with comfort, performance, and self-confidence in mind — whether you're at home or on the go. Trusted by thousands worldwide, Glowcept helps you feel your best, with less effort and more results.
Contact info
United Kingdom
- support@glowcept.com
- glowcept.com
3.7
Average
91 reviews
Replied to 100% of negative reviews
Typically replies within 1 week
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Ordering through Glowcept.com was effortless.
Ordering through Glowcept.com was effortless. The site was clear and easy to understand. I look forward to receiving my product!
16 April 2026
Unprompted review
The website is very easy to use.
13 April 2026
Unprompted review
Diabolical!!!!
Diabolical!!!!
Paid weeks ago...still no product despite sending message after message!!!
AVOID THIS COMPANY!!!!!
Your response I'm afraid is totally untrue
I have sent messages constantly and only now because of a review on here have u replied....
DO NOT TRUST THIS COMPANY!!!
8 April 2026
Unprompted review
Reply from Glowcept
Thank you for your follow up, Jess.
We take this very seriously and want to resolve this for you as quickly as possible.
At the moment, we are unfortunately unable to locate your order or previous messages in our system based on the details available. This could mean the emails were sent from a different address or did not come through correctly.
To help you right away, please do one of the following:
• Send an email to support@glowcept.com
• Or reply here with the email address used for your order
As soon as we have that, we will locate your order within minutes and give you a clear update.
We are here to help and will make sure this gets sorted properly for you.
Great product!
This is the 4th product I’ve purchased from this company. They deliver fast and the quality is exceptional. Just ordered 2 of the hair dryers for gifts as I love mine so much! It’s fast and lightweight. Love how the attachments stay on magnetically rather than previous products that kept falling off when using. Good quality purchase.
30 March 2026
Unprompted review
Helps women to look their best
I am senior & I feel it will help me to groom my hair
21 March 2026
Unprompted review
The website is easy to use
The website is easy to use. I cannot use the comb yet because it hasn't charged in 5 hours. I am purchasing the fast charger and hope it will charge so I can begin using it.
19 March 2026
Unprompted review
Reply from Glowcept
Hi Beverly,
Thank you so much for your kind words about our website, we really appreciate it 😊
Sorry to hear the brush hasn’t charged yet, that’s definitely not the experience we want for you. In most cases, a full charge should be completed within a few hours. We recommend using the provided USB cable and trying a different power adapter or outlet, as that can sometimes make a difference.
If it still doesn’t charge properly, please reach out to us at support@glowcept.com
and we’ll make sure to help you right away.
We’re confident you’ll love it once you start using it ✨
HELP WITH MY FINE SHORT HAIR!
My experience was good because I could tell the people cared about my success. Thank you for
3 March 2026
Unprompted review
Reply from Glowcept
Hi Becky,
Thank you so much for your kind words. That really means a lot to us.
We’re very happy to hear that the brush is helping with your fine short hair. That’s exactly why we created it, to make styling easier and more enjoyable for women with hair types that many tools don’t work well for.
If you ever have questions or need tips on getting the most out of it, feel free to reach out anytime.
Best regards,
Team Glowcept
Terrible customer service
Terrible customer service
I got lured in to buying a heated styling brush following an ad on FaceBook. The brush arrived about four weeks later and I was, on the whole, pleased with it. However, after just over four months, it stopped turning on and came up with en error E02 when I pressed the button. I could not get past this as the display either showed "OFF" or "E02". I contacted GlowCept via their info @ glowcept.com email address - no reply. I then contacted them on their support @ glowcept.com email address. A week later they replied saying that the error was an overheating issue and I should let it cool down. I don't think so, as it wouldn't even turn on, so it never actually heated up, it just showed the error immediately. They eventually suggested that "as a goodwill gesture" they would send me a code so that I could get purchase another one. This made them sound very magnanimous, but why, when it is covered by a 12-month warranty, do I need a "goodwill gesture"? They should have just sent a replacement with a postage-paid label for the return of the faulty product. The code worked, but not for the full amount as it is more than likely linked to RMB currency and therefore fluctuates. The difference was about 85p, but why would I have to pay them anything at all to replace a faulty product? I have now sent them eight emails querying this - all of which have been ignored. My advice - there are identical heated brushes on Amazon for half the price and Amazon are so much better to deal with. Leave GlowCept well alone
Response to Glowcept: 11 Feb 2026
But you haven't arranged a refund of the excess amount; instead you have offered me a credit note. This is really not good enough. You appear to think that you are doing me an enormous favour by offering me a replacement with free postage, when all you are doing is adhering to the terms of your 12-month warranty. My original device was faulty (showing only "OFF" or "E02"), which, given that it was only 5 months old, thus merits either a refund or a replacement. I feel that you have been disingenuous throughout this whole episode and that you only grudgingly sent me a replacement (and only after ten emails, at that). I think you need some serious education regarding the whole concept of Customer Service.
17 January 2026
Unprompted review
Reply from Glowcept
Hi Linda,
Thank you for taking the time to share your experience. We’re sorry to hear how frustrating this situation has felt, and we appreciate the opportunity to clarify and resolve it properly.
We would like to note that our team has responded to your emails and provided guidance regarding the error code, as you also mentioned in your review. That said, it’s clear that the outcome and communication around the replacement did not feel satisfactory to you, and for that we sincerely apologise.
You are absolutely correct that all Glowcept styling tools are covered by a 12 month warranty, and a fault occurring within that period should be resolved without additional cost to you. The small price difference of £0.85 should not have been charged, and we will of course refund this amount to you.
This is not about goodwill gestures, but about making sure warranty cases are handled fairly and transparently. We regret that this was not clear in your experience.
Our team will ensure the £0.85 refund is processed and your case is properly closed.
Thank you for bringing this to our attention.
Best regards,
Team Glowcept
Avoid this company
Got the air wrap air hairdryer on 16th December 2025 and it stopped working on 20th January 2026 It took me a few days to email company to give the opportunity for resolution. They replied saying that because the 30 day trial had expired there was nothing they can do. I will not pursue as there is no point but I would very much avoid this company, I am bitterly disappointed. Surely any company should expect a hairdryer to last more than 30 days.
28 January 2026
Unprompted review
Reply from Glowcept
Hi Maireed,
Thank you for sharing your experience. We’re genuinely sorry to read this and understand your disappointment. To clarify, our 30 day trial refers to the money back guarantee, not the lifespan or support of the product.
All Glowcept electrical styling tools come with a 1 year warranty that covers manufacturing defects and faults like the one you describe. A product stopping after a month is absolutely not the standard we stand for.
It looks like there may have been a misunderstanding in the communication you received, and for that we sincerely apologise. We would very much like to review your case properly and work toward a fair resolution.
Please reach out to us directly at support@glowcept.com
with your order number so we can help you further. We’re here to make this right.
Used for first time today
Used for first time today. Getting used to it. Made my hair look fuller. I think it will be a great addition to my morning hair routine. This is the lady or the house, not the husband.
19 January 2026
Unprompted review
Reply from Glowcept
Hi!
Thanks for sharing your first experience with Glowcept.
We’re happy to hear it gave your hair a fuller look right away. There’s often a short learning curve, and most customers notice even better results as it becomes part of their routine.
Great to hear it’s already finding a place in your mornings, and yes, definitely designed for the lady of the house.
Thanks again for your trust and for leaving a review.
Having received the heated brush, it wasn't what I expected , So wanted to return it , So repeatedly requested a refund . Unfortunately as polite as Glowcept is ,
Having received the heated brush , it is not what I was expecting , I have repeatedly requested an address to send it back , instead of replying to my request, I have been offered a replacement, money off some other product but no return address ... I'm disgusted with this time waisting effort to ignore my request to return the product .. All wrapped up in polite nonsense from Glowcept . Also to make matter's worse the same brush is £22 cheaper on Amazon .....I recommend you don't buy from these people incase you need to return your order!
31 December 2025
Unprompted review
Reply from Glowcept
Hi,
We’re sorry to read how disappointed you feel, and we understand how frustrating this situation has been for you. That’s certainly not the experience we want any customer to have.
We’d like to clarify two important points. First, Glowcept does not sell on Amazon. Any products listed there under similar names are from unauthorised sellers and are often counterfeit. These can differ in quality and safety, and they are not connected to us in any way.
Second, our intention was never to ignore your request. In some cases, our team offers alternatives such as a replacement or partial refund to resolve issues faster, but you are always entitled to return your order in line with our policy. If this was unclear, we sincerely regret that.
Please contact us directly at support@glowcept.com
with your order number, and we will make sure you receive clear return instructions so your case can be resolved properly. We want to handle this fairly and bring this to a close for you.
Kind regards,
The Glowcept Team
Atrocious customer service.
As requested by Glowcept in their response to my complaint today I have AGAIN emailed them with the detaiIs.
Previous complaint
I am sick to death of Glowcept and their empty promises. On 27 November they advised that I wouldn't be £39 out of pocket for an order placed on 22 September and apparently lost by Evri. I have emailed them since but have had no response. This company's customer service is atrocious. A month on from their promise and I am still waiting for the refund for an order placed 22/9/25. Can Trustpilot help with this?
22 September 2025
Unprompted review
Reply from Glowcept
Hi Helen,
We’re really sorry to read how frustrated you feel, and we understand how upsetting this situation is.
We’ve checked our records, but at the moment we’re unable to find any recent emails from you related to this case, which may explain why it feels like you haven’t had a response.
We genuinely want to resolve this for you as quickly as possible. Could you please email us directly at support@glowcept.com with your order number and a short summary of the issue?
As soon as we receive your message, our customer service team will review your case and make sure it’s handled properly.
We’re here to help and we want to find a fair solution for you.
Kind regards,
The Glowcept Team
Return and refund
I ordered the item on 3/11/25. I received my order on 10/11/25z Unfortunately it did not meet my needs and I returned it to China on 18/11/25 at great expense . I have sent a proof of return to them . I received email today telling me they can not trace my return. I now think I will not see my refund and I will not recommend or purchase anything from this company again.
3 November 2025
Unprompted review
Reply from Glowcept
Hi Joyce,
Thank you for sharing this, and I’m very sorry for the worry this has caused you. I understand how frustrating it feels when a return is still being processed, especially after sending it back at your own expense.
Please rest assured that we are not ignoring your case. Return parcels that travel through international customs can take time to update in the tracking systems, which is why our team is still waiting for confirmation from the carrier. In the meantime, your refund is not at risk. We will make sure you are taken care of.
Our support team will continue to monitor your return closely, and we will reach out directly with updates until everything is resolved. If you need anything further, you can always email us at support@glowcept.com.
Warm regards,
The Glowcept Team
Amazing service and product
Amazing service and product.
Would definitely recommend
26 November 2025
Unprompted review
Reply from Glowcept
Hi Stevie,
Thank you so much for your kind words. We’re really glad to hear you’re happy with both the service and the product. It means a lot that you would recommend us.
If you ever need anything, we’re here for you.
Warm regards,
The Glowcept Team
Dreadful Company!
I wish I could give this company no stars - ordered a Glowcept heated brush but it was useless on my short hair. Returned it (to China, at great cost) on September 20, and two months later the tracking information still says pending - 'being assessed by the destination customs authority'. Endless emails have been responded to with no positive results - so I guess I've said goodbye to my money. Never again - DON'T BUY FROM THIS COMPANY!
20 September 2025
Unprompted review
Reply from Glowcept
Hi Susan,
Thank you for sharing this, and we’re truly sorry for the stress this situation has caused. We understand how frustrating it is to see a return stuck in customs for so long. Unfortunately the status of the parcel once it reaches the destination country is outside of our control, but we want to assure you that we have been monitoring your case closely from the beginning.
You will never lose your money with us. We will stay in direct contact with you and make sure this is resolved fairly. Our team will follow up again with an update and continue supporting you until the refund is completed.
Warm regards,
The Glowcept Team 💛
I tried the new portable Glow Wave…
I tried the new portable Glow Wave brush from @glowcept. My hair is thick and tends to be curly and frizzy especially when it's humid or after I wash it.
This brush is cordless, charges fast and heats up quickly. I was pleased with how much smoother my hair was after using the brush for a few minutes!
20 November 2025
Unprompted review
Reply from Glowcept
Hi Krissa,
Thank you for sharing your experience with the portable Glow Wave™. We’re delighted to hear that it worked well on your thick, curly, and frizz prone hair, and that you enjoyed the quick charging and fast heat up. It’s wonderful to know the brush helped smooth your hair in just a few minutes.
We truly appreciate your feedback and are glad it’s been a helpful addition to your routine.
Warm regards,
The Glowcept Team 💛
How misleading your information is…
How misleading your information is on30days return
policy.I have a genuine reason for sending it back.My
hair is very fine after receiving chemo treatment. and
decided after very poor results with the brush I would
send it back. After reading the very poor reviews I don’t wan’t a credit note to order something else as
the comment’s speak for them selves. I wish I had read these reviews before I had ordered, as I feel l have been scammed, nothing says that if you want to
return your order you have to send it back to CHINA AT YOUR OWN COST. Very disappointed and disgusted.at being misled 😡😡😡
14 November 2025
Unprompted review
Reply from Glowcept
Hi Jill.
Thank you for sharing your experience. We’re very sorry to hear that the brush didn’t work for your hair needs, especially given what you’ve been through. Please reach out to us at support@glowcept.com so we can review your case directly and help you with a fair solution.
We handle every customer request individually and always aim to resolve situations like this with care and honesty. Our team will make sure you’re properly supported. Please do not be worried, you will be assisted.
Warm regards,
The Glowcept Team 💛
The delivery was longer coming than I…
The delivery was longer coming than I expected. But I am happy with the hot brush.
1 November 2025
Unprompted review
Reply from Glowcept
Hi Margaret,
Thank you for your review! We’re sorry to hear your delivery took a little longer than expected, but we’re very happy to know you’re enjoying your hot brush. We truly appreciate your patience and your kind words — wishing you many more great hair days ahead!
Warm regards,
The Glowcept Team 💛
Reply from Glowcept
Hi Ann,
Thank you so much for your lovely review! We’re delighted to hear that you’re pleased with both the product and our service. Your feedback truly means a lot to us.
Wishing you many great hair days ahead 💛
Warm regards,
The Glowcept Team
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