The Knowledgable Guys at Find The Needle
The guys at Find The Needle, particularly Joe & Rob are absolutely top draw.
They do go the extra mile to ensure we get top exsposure and subsequently the right type of enquiries.

Reply from Find The Needle
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Founded over 25 years ago as Alpha Publishing, we began by creating specialised product card packs for a wide range of industries—distributed at more than 50 major trade shows across the UK. In June 2004 we launched Find the Needle (findtheneedle.co.uk), moving our extensive industry database online. The name comes from the phrase “looking for a needle in a haystack” — a memorable nod to making hard-to-find products and suppliers easy to discover. Since then, Find the Needle has grown into one of the UK’s largest and most-visited B2B directories. Over 125,000 companies have subscribed since 2004. Our team has expanded from five people in Hertfordshire to 50+ colleagues working across Hertfordshire, Essex, Norfolk and Suffolk, with additional team members overseas. We’ve always aimed to lead rather than follow, introducing features that many online trade directories later adopted. Our 2023 rebuild delivered faster performance, on-screen editing and new functionality. Since then, we’ve continued to roll out updates that improve usability, speed and results—without adding extra charges. We believe every company, whatever its size or budget, deserves a fair chance on Find the Needle. That’s why we randomise search results for product queries to keep things fair. We thrive on customer feedback. Many of our best ideas start in conversations with users. If there’s something that would help your business or enhance your Find the Needle experience, please get in touch with our team—we’d love to hear it.
Linden Suite, Harvest House, CM77 8JT, Braintree, United Kingdom
Replied to 100% of negative reviews
Typically takes over 1 month to reply
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The guys at Find The Needle, particularly Joe & Rob are absolutely top draw.
They do go the extra mile to ensure we get top exsposure and subsequently the right type of enquiries.

Reply from Find The Needle
We always received great & friendly service at competitive prices.

Reply from Find The Needle
friendly efficient service and the good knowledge of our needs

Reply from Find The Needle
What a fantastic company!! I found Find the Needle very easy to work with, from the sales guys, to the admin staff to the accounts department. They've really helped boost my SEO which has done my company major favours! I will for sure be renewing next year. thank you again! :)

Reply from Find The Needle
I am a small business owner and have really been struggling with SEO. I’ve seen genuine and significant improvements since using Find The Needle. Extremely knowledgeable staff, and always ready to help.

Reply from Find The Needle
The staff are very helpful and professional.
They are very knowledgable and made the process very simple from start to finish.
Their customer service is very good and are a great asset to my business.

Reply from Find The Needle
We listed our business on Find the Needle and found the whole process straightforward. The system is easy to navigate and we've seen a noticeable SEO benefit from the listing. Does what it says on the tin.

Reply from Find The Needle
Company forced me into a listing on their website when I said it wasn't good enough, by issuing an invoice which they later claimed via debt collectors. Avoid like the plague. SCAM!

Reply from Find The Needle
We have been working with findtheneedle.co.uk for at least 10 years and the service has always been excellent. Recently we renewed our entry on findtheneedle.co.uk and the staff were very helpful. But they did go beyond what other similar companies we subscribe to offer. Findtheneedle.co.uk posted links to our blog, and entered some products for us and then told us later. This in our experience is going beyond others by far and findtheneedle.co.uk deserve a 5 star post. Recommended and probably one of the best companies of this type of service out there.

Reply from Find The Needle
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