1st Central Insurance Reviews 

189,161
TrustScore 4.5 out of 5

4.4

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Review summary

Created with AI, based on recent reviews

Considering 30,031 reviews, reviewers overwhelmingly had a great experience with this company. Customers frequently praise the competitive pricing, often finding it the cheapest option available. Many highlight the ease of use and straightforward process for setting up policies and navigating the website, describing the service as quick, efficient, and excellent value. People appreciate the brilliant digital service and the overall smooth user experience. However, some people were dissatisfied with customer service, reporting difficulties speaking to agents, unhelpful chat support, and issues reaching them by phone. A few reviewers also noted website glitches during the process, and some experienced unexpected price increases or additional charges after initial quotes.

What people talk about most

Price

Reviewers highlight positive aspects of price, with many finding the pricing competitive and good value for... See more

User experience

Consumers generally report a positive user experience, finding the process straightforward, quick, and easy... See more

Service

Clients share positive opinions on service, frequently highlighting the ease of finding and applying for... See more

Website

People report positive experiences with the website, finding it easy to use for setting up new car insurance... See more

Customer service

Customers consistently note ambiguous experiences with customer service, with many reporting difficulties... See more

Reviews shaping this summary

Rated 4 out of 5 stars

At 84, found it somewhat confusing to get a positive quote which stated all I required. Chat not able to help. Difficult to speak to an agent to confirm requirements. However, best quote found wherev... See more

Rated 4 out of 5 stars

I have been with 1st Central for my car insurance for thee years. I have not needed to claim insurance or needed any help during that time, so cannot comment on insurance claims. I am however pleased... See more

Company replied

Rated 4 out of 5 stars

Took me two frustrating days. Form filling was fine simple to follow.adds were clear but getting from basket to buy was a nightmare. Shut it twice. Gave up in frustration tried next day. After two... See more

Company replied

Rated 4 out of 5 stars

This insurance was good value and had everything I needed. It was great the way it back filled some boxes and was reasonably easy to navigate. Shame it was more expensive to pay monthly. I would... See more

Company replied


Company details

  1. Auto Insurance Agency
  2. Home Insurance Agency
  3. Insurance Agency

Written by the company

Get a car insurance quote from 1st CENTRAL and you won’t be disappointed. As experts in UK motor insurance, 1st CENTRAL provides cheap car insurance for new drivers and experienced drivers, along with a high standard of customer service. Our friendly support teams are on hand to help you with your car insurance quote. We can customize your affordable car insurance policy with optional extras including Legal Cover, Personal Accident Cover, Hire Car, Excess Protect and RAC Breakdown Cover.

Who We Are

Written by the company

We offer Defaqto 5-Star rated car insurance
Our car insurance provides quality cover and includes a comprehensive range of features and benefits including a courtesy car, £1500 of key cover and 90 days driving in Europe, as standard
We’re competitive on price
We’ve got some very smart people in our pricing team (and some clever technology) monitoring the market to make sure we’re always giving the best price possible. We’re pretty hot on fraud too, which helps us keep our premiums lower.
We’re not all talk
If you make a claim, we’ll look after you. You'll be assigned a Personal Claims Advisor, enjoy free collection and delivery of your vehicle, a 5 year warranty on all repairs, mobile repairs and estimates where possible, and like for like vehicle replacement.
We’re nice people
All of this is backed up by support from our friendly call centre. Our call centre is open at sensible times including weekends and our claims line is open 24/7, 365 days a year.

Contact info

4.4

Excellent

TrustScore 4.5 out of 5

189K reviews

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4.4

All reviews

(189,161)

28,973 reviews in the last 12 months

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Rated 1 out of 5 stars

I'm looking to hear from anyone who has…

I'm looking to hear from anyone who has had a similar experience with First Central Insurance.

My car insurance policy renewed automatically. I cancelled it the following day, but I was still charged an arrangement fee. I've raised a formal complaint with Customer Relations, but I haven't received any response.

My understanding is that this may not be in line with FCA rules, particularly as I did not sign or agree to a new credit agreement for the renewed policy. I'm now considering escalating my complaint further, potentially to the Financial Ombudsman Service if necessary.

Has anyone else experienced this with First Central Insurance? If so, how was your complaint resolved? I'm trying to gather information from others who may have been affected.

Any advice or shared experiences would be greatly appreciated.

15 July 2026
Unprompted review
Rated 5 out of 5 stars

I have used 1st Central for years

I have used 1st Central for years, always the cheapest, plus my wife who also uses them had to make a claim, they were great & all repairs were undertaken to a good standard. At her renewal, they were still the cheapest!

7 November 2025
Rated 1 out of 5 stars

I would be wary of using First Central…

I would be wary of using First Central based on my recent experience.

I've worked in the insurance industry for 14 years, so I'm very familiar with First Central and how insurers typically operate.

When our car insurance renewal was due, I did what most people do and compared quotes through the comparison websites. First Central came out as the cheapest, so I decided to take out a policy with them.

My partner and I have shared one car for the past seven years. He is the registered owner of the vehicle and the main driver, while I am a named driver. I have always been the one who arranges and manages our insurance policies, and for the last seven years we've been insured with Admiral without any issues. They have always correctly recognised my partner as the policyholder and me as the person managing the account.

For some reason, First Central have incorrectly listed me as the policyholder, despite me only being the account holder who manages the policy on my partner's behalf. Trying to get this corrected has been incredibly frustrating. Rather than helping to resolve what appears to be a straightforward issue, their customer service has been difficult to deal with and, at times, came across as rude and unhelpful.

Based on this experience, I would think carefully before choosing First Central. While their quote was competitive, the poor customer service and the difficulty in resolving what should have been a simple administrative error have left me very disappointed.

What concerns me even more is the apparent inconsistency in how they assess policies. My understanding is that they would allow a policyholder to use their own No Claims Bonus while another person is the main driver. For example, a parent could be the policyholder, use their own No Claims Bonus, and have their newly qualified child as the main driver.

If that is how their policies are administered, I struggle to understand how that differs from misrepresenting the true insurance risk. Yet in my case, where my partner is the registered keeper, owner and main driver, and I simply manage the policy on his behalf, they insisted on treating me as the policyholder. That inconsistency makes no sense to me and has left me with little confidence in their underwriting and customer service.

17 July 2026
Unprompted review
Rated 1 out of 5 stars

Not 1st Central – I call them Last Bottom

Absolutely appalling experience with 1st Central.

I made a claim against their insured, at-fault driver, in February after she blindly reversed into my vehicle. I provided a formal Letter of Claim, photographs of the scene, evidence of the damage and all relevant information.

Despite this, they completely ignored my claim. I have chased them almost 20 times since February, yet instead of dealing with my claim against their at-fault driver's policy, I have repeatedly been told to claim against my own policy.

Do they even know what they are doing?

I am insured with 1st Central, but that does not mean they get to decide which policy I claim against. I chose to pursue the claim against the policy of the driver who caused the accident and whom they insured. That is my right.

You insured the driver who caused the damage. I provided evidence of the accident and the damage. Deal with the claim against your insured driver’s policy instead of repeatedly trying to redirect me to my own policy.

Months of chasing and almost 20 attempts to get a proper response, only to be repeatedly ignored and told to claim against my own policy, is completely unacceptable. The handling of this claim has been appalling from start to finish.

I would strongly advise anyone considering 1st Central to think very carefully about how they deal with claims when something goes wrong. 1st Central? More like Last Dig.

17 July 2026
Unprompted review
Rated 1 out of 5 stars

I would not advise anyone to take out a…

I would not advise anyone to take out a policy with first central. A competitive premium is worthless with no customer service. Unable to make changes online it is impossible trying to speak to them and their chat function is one of the worst I’ve experienced. Then I was delighted to find out I’ll get charged to cancel my policy .

17 July 2026
Unprompted review
Rated 5 out of 5 stars

Came back after absence…

Chose 1st central simply because I had used them before.. only changed when I got company car..had lots of other quotes around same price but after all the add ons what I wanted.. recovery to home etc..first central came tops by over £50 so never having a problem before I chose them..car was showing as insured on mid the very next day so very prompt..easy to set up and access details too

13 July 2026

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