I have been using Yao Secret for almost 2 years now. And I am so glad I found Yao Secret. It completely solved the shedding problem as my hair is waist-level. I even learnt how to adjust to soap bars... See more
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My package never arrived and I'm still waiting for a response from Yao regarding my refund, even though I've written to them a couple of times and haven't received a reply. Their customer service is v... See more
Where have these fermented rice water bars been all my life?! Just a quick lather transforms my dry, frizzy coils with each wash. Now I flaunt the softest, bounciest curls that gleam with health thank... See more
Company replied
Worthless product. The shampoo and conditioner bars do t lather, so it takes an impossible amount of time just trying to get something to distribute through the hair. Since it’s not liquid and doesn’t... See more
Company replied
Company details
Written by the company
Yao Secret is dedicated to improving and maintaining healthy hair by way of cultural tradition. Inspired by the Red Yao Tribe, bringing you handcrafted natural hair care products made with ritually-prepared rice water in the Longji Rice Terraces.
Contact info
London, United Kingdom
- support@yaosecret.com
- yaosecret.com
3.9
Great
165 reviews
Hasn’t replied to negative reviews
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From thin to thick!
I have thinning hair due to ageing. My hair used to be really thick and wavy and also quite dry due to years of tinting. I let the grey grow out about a decade ago and am now pure white. I've started trying silk pillowcases, head massagers and different shampoos. This one really does seem to work! I am very pleasantly surprised that within a couple of months of using it, my hair actually really truly does have way more body and fullness than it used to! It had been getting thin and shapeless, to the point where I could see my scalp and kept it cut short. Now it looks so good I have had a new haircut so I can grow it out a different shape and give free rein to my natural waves!
The bars are smaller than I would ideally expect, but last very well, at least a month. The shampoo lasts longer than the conditioner. You put them in the net bag and rub over your head. The lather fluffs up pretty fast with the shampoo. The conditioner is a little harder to get creamy, but I find if I wet it first then rub it in the bag for a few moments, it does start producing a milky residue. It works better if I just rub it down the length of my hair. I personally like to rinse my hair with cider vinegar after the shampoo to increase softness. My hair is really silky now, and I feel like I have my "young hair" back again!
26 February 2024
Unprompted review
Reply from Yao Secret
Hi Cathy,
Reading your review has truly made our day! We're overjoyed to hear about the remarkable transformation you've experienced with your hair since using our products. It's heartening to know that our shampoo and conditioner bars have contributed to restoring body, fullness, and embracing your natural waves.
Understanding the journey and challenges that come with changing hair due to ageing, it's wonderful to hear that our solutions have provided you with noticeable results, giving you the confidence to try out a new haircut and style.
Thank you for sharing your detailed routine and tips for using the bars effectively. Your insights are invaluable, not just to us but to the entire Yao Secret community. We're all about embracing natural beauty, and stories like yours inspire us to continue our mission.
We appreciate your feedback on the size of the bars and are pleased to hear they last a good while, providing lasting value. Your method of using cider vinegar as a rinse is a fantastic tip for enhancing softness and silkiness.
Thank you for choosing Yao Secret and for taking the time to share your journey. We're thrilled to be a part of your hair care routine and look forward to supporting you as you continue to enjoy your "young hair."
Shiny hair
Hair definitely has a lovely shine, unusual for someone with bleached hair! Few friends have complimented.
25 February 2024
Unprompted review
Reply from Yao Secret
Thank you so much for sharing your wonderful experience! We're thrilled to hear that our products have brought a lovely shine to your bleached hair, and it's always great to receive compliments from friends.
At Yao Secret, we strive to work on formulas that enhance the natural beauty of all hair types, including treated and bleached hair. Your feedback is a testament to the dedication we put into our products, and we couldn't be happier to hear about your results.
Thank you for choosing Yao Secret. We look forward to continuing to be a part of your hair care journey and hope to keep exceeding your expectations.
The Fermented Rice Treatment is for real!
First of all, I love that they have free shipping over $27 (not a super high amount like so many companies). They ship pretty quickly, and I am loving the products. I really appreciate the packaging ... Minimal and eco-friendly. I have replaced my keratin/protein treatment (which wasn't doing much) with the Fermented Rice Treatment - I love it. I know the smell is a little weird, but I don't mind! It's what makes it so different (and effective). I have also replaced my other rice shampoo bar (which was irritating my scalp) with Yao Secret's, and I am very happy. Haven't tried the conditioner bar yet (I have curly hair that tends toward dry/frizzy, so I need some serious conditioners!), but I might for non-shampoo days.
18 February 2024
Unprompted review
Reply from Yao Secret
We're thrilled to read your review and so grateful you took the time to share your experience with Yao Secret. It's fantastic to hear that our commitment to accessible free shipping, swift delivery, and eco-friendly packaging aligns with what you value.
We're especially pleased to know that the Fermented Rice Treatment has been a game-changer for you, replacing your previous treatments with success. Your openness to the unique scent and recognition of its effectiveness truly means a lot to us. It's these natural qualities that make our products stand out and deliver the results our customers love.
Hearing that our rice shampoo bar has provided a positive shift for your scalp health is equally rewarding. We understand the unique needs of curly, dry, and frizzy hair, and we're here to support your hair care journey every step of the way. When you're ready to try the conditioner bar, we're confident it will offer the deep conditioning your curls deserve.
Thank you again for choosing Yao Secret and for your kind words. Your support inspires us to continue creating products that not only care for your hair but also prioritize sustainability and the well-being of our planet.
So far so good but I do not like the…
So far so good but I do not like the consistency of the conditioner.
14 February 2024
Unprompted review
Reply from Yao Secret
Thank you for taking the time to share your feedback with us. We're glad to hear that your experience with our products has been positive so far. However, we're sorry to learn that the consistency of the conditioner hasn't met your expectations.
In the meantime, if you're looking for tips on how to best use the conditioner or if we can assist you in any other way, please don't hesitate to reach out. Your satisfaction is very important to us, and we're here to support you in achieving the best possible hair care experience.
Thank you again for choosing Yao Secret. We look forward to hearing from you and hope to continue being a part of your hair care routine.
What a great product!
What a great product!
I’ve tried dipping my hair in rice water and it did nothing but feel weird and leave a horrid smell 😂 These shampoo and conditioner bars actually leave my hair feeling smooth, easy to style and smelling delicious! Would definitely recommend 💞
29 January 2024
Unprompted review
Reply from Yao Secret
We're so glad to hear that our shampoo and conditioner bars have made a positive difference for your hair! It's wonderful to know they leave your hair feeling smooth, easy to style, and smelling delicious. Thank you for sharing your experience and for your recommendation. We truly appreciate it and look forward to continuing to be a part of your hair care routine. 💞
A game changer!
I recently tried Yao secret's rice water shampoo and conditioner bars, and I'm beyond impressed! My curls have never been more defined and hydrated. I'm thrilled with the results, and I highly recommend Yaosecret to anyone looking for quality hair care products.
18 January 2024
Unprompted review
Reply from Yao Secret
Thank you so much for your wonderful review! We're ecstatic to hear that our rice water shampoo and conditioner bars have brought such impressive results to your curls, providing definition and hydration. Your recommendation means a lot to us.
We're thrilled to have you as part of the Yao Secret family, and we look forward to continuing to provide you with quality hair care products.
Yao secret... Fab for fine hair!
I have very thin fine hair and I find that this shampoo and conditioner is so good for my strands. It's lightweight and I can go longer between washes! Unlike the usual brands I use, this seems to keep my hair looking fresher for longer and it's very very gentle. Would highly recommend.
1 January 2024
Unprompted review
Reply from Yao Secret
Thank you for sharing your experience with our shampoo and conditioner bars. We're delighted to hear that our products have been a perfect match for your fine hair, offering a lightweight solution that extends the freshness of your hair between washes.
It's wonderful to know that you've noticed a positive difference compared to other brands and that our gentle formula is working well for you. We truly appreciate your recommendation and are thrilled to have you as part of the Yao Secret family.
Your support is invaluable to us, and we look forward to continuing to provide you with products that keep your hair looking and feeling its best.
Yao's Hair Care Bars - A Game-Changer for Shiny, Healthy Hair!
Yao's shampoo and conditioner bars are a game-changer! Since switching, my hair has never been softer or shinier. These eco-friendly bars gently cleanse, nourish, and last for 100 washes. Say goodbye to frizz and unmanageability – Yao's bars are a hit for all hair types. Join me in the journey to healthier, shinier hair. Grab your Yao Kit now and feel the difference!
9 January 2024
Unprompted review
Reply from Yao Secret
Thank you for your fantastic review and for recommending our shampoo and conditioner bars! We're thrilled to hear about the positive changes in your hair's softness and shine. It's great to know that our eco-friendly bars are making such a difference in managing frizz and enhancing hair health.
Your support and enthusiasm for Yao Secret are truly appreciated. We're excited to have you as part of our journey towards healthier, shinier hair.
Amazing products
I tried Yao Secret products and was amazed! The quality and effectiveness of these fermented rice water-based products exceeded my expectations. My hair is visibly healthier and shinier. I also appreciate their commitment to sustainability and support for local communities. Highly recommended!
10 January 2024
Unprompted review
Reply from Yao Secret
Thank you so much for your wonderful review and for recommending Yao Secret! We're thrilled to hear that our fermented rice water-based products not only met but exceeded your expectations. Knowing that your hair has become visibly healthier and shinier is a testament to the quality and effectiveness we strive for.
We're also glad that our commitment to sustainability and supporting local communities resonates with you. These are core values that we hold dear at Yao Secret, and it's heartening to see them appreciated by our customers.
My hair feels stronger, stays frizz-free, and looks amazing
I am thrilled with the results of Yao Secret hair products. My hair feels stronger, stays frizz-free, and looks amazing, achieving both volume and silky smoothness.
5 January 2024
Unprompted review
Reply from Yao Secret
We're so pleased to hear about your fantastic experience with Yao Secret hair products! It's incredibly rewarding for us to know that our products have made such a positive difference, making your hair feel stronger, frizz-free, and giving it both volume and silky smoothness.
Amazing Shampoo/Conditioner Bars
Let me start by saying I have tried a few different brands of shampoo/conditioner bars, and I honestly never liked them. The shampoo never foamed up enough for my liking, and the conditioner didn't make my hair that soft.
BUT I'm so glad I gave these a try! The shampoo actually foamed up, so I felt like my hair was getting a good clean. And the conditioner made my hair super soft, even my husband mentioned it!
I love the fact they come with little bags, I feel like it makes holding onto the bars a lot easier in the shower, it was a nice touch.
I will definitely recommend to my friends.
10 December 2023
Unprompted review
Reply from Yao Secret
Thank you for sharing your experience and for giving Yao Secret a chance! We're beyond happy to hear that our shampoo and conditioner bars have changed your perspective on bar hair care products. Knowing that our shampoo provided the lather you were looking for and that our conditioner left your hair super soft, even to the notice of your husband, is fantastic!
We're glad you appreciate the little bags too – we thought they'd be a handy addition for our customers. Your willingness to recommend our products to your friends means a lot to us.
Thank you for choosing Yao Secret, and we look forward to continuing to impress you with our products!
My hair has never been so soft
My hair has never been so soft! It transformed my hair from being super dry, to being so so soft! I’m obsessed.
2 January 2024
Unprompted review
Reply from Yao Secret
We're absolutely delighted to hear about the transformation of your hair with our products! Knowing that we could turn your hair from super dry to incredibly soft, and that you're loving the results, is exactly what we aim for at Yao Secret.
Loved this!
Loved this!! I believe it's the first natural shampoo and conditioner bars that actually work!!
The Shampoo lathers like a dream, the little pouches do help a lot, and the conditioner does its job wonderfully.
Amazing product!
6 January 2024
Unprompted review
Reply from Yao Secret
Thank you so much for your glowing review! We're thrilled to hear that Yao Secret has made such a positive impression on you. Knowing that our natural shampoo and conditioner bars have not only met but exceeded your expectations is incredibly rewarding for us.
It's great to hear that the shampoo's lathering and the helpful foaming nets, along with the effective conditioning, have contributed to an amazing hair care experience for you.
I purchased the rice water conditioner…
I purchased the rice water conditioner and found it incredibly difficult to use I tried to rub into hands and then put on my hair and then tried to rub the bar into my hair but my hair was just becoming more knotty - so I ended up using another conditioner.
28 December 2023
Unprompted review
Reply from Yao Secret
Hi there,
Thank you for taking the time to review our rice water conditioner. We're sorry to hear that you found it challenging to use and that it didn't meet your expectations in terms of application and results.
Using conditioner bars can indeed be a bit different from traditional liquid conditioners. We recommend ensuring that both your hair and the bar are sufficiently wet before application.
Using a foaming net can also help to create a smoother, more spreadable consistency. We've also created a video tutorial showing you how to use the bars, you can watch the instructions via this link: https://yaosecret.com/pages/how-to-use-your-bars.
Your satisfaction is important to us, and we're committed to providing you with products that you love and find easy to use.
Human Ethical and Very Efficient Hair Care
First, I was amazed by the quality of the Yao Secret Hair Care products and how good and healthy my hair looked and felt after I started using the shampoo and the conditioner.
But I'm also moved by the ethics and the philosophy of the brand, who definitely meet my environmental concerns.
And, at last, I fell in love with the Yao Secret Support Team, who has been so sweet and considerate towards me ❤️❤️❤️
And I can't wait to receive the Fermented Rice Water Treatment 😊🙏
I can only warmly recommend Yao Secret if you're searching for the best care for your hair, but also for the planet and for yourselves ❤️❤️❤️
3 January 2024
Unprompted review
Reply from Yao Secret
Hi Maria,
Your review truly warms our hearts! We're absolutely delighted to hear about your positive experiences with Yao Secret's hair care products and the noticeable health and beauty they've brought to your hair.
It's incredibly gratifying to know that our brand's ethics and environmental philosophy resonate with you so deeply. We're committed to making a positive impact, not just through our products, but in how we engage with our community and the planet.
Your kind words about our support team mean the world to us. We strive to make every interaction with Yao Secret a pleasant and memorable one, and it's wonderful to hear that we've succeeded in making you feel valued and cared for.
We can't wait for you to try the Fermented Rice Water Treatment and are excited to hear your thoughts on it!
Thank you for your heartfelt recommendation and for being a part of the Yao Secret family. We're here for you, your hair, and the planet.
I fell in love with the shampoo and…
I fell in love with the shampoo and conditioner bar. My curls were so well defined and healthy after using these products.
1 January 2024
Unprompted review
Reply from Yao Secret
Thank you for your wonderful review! We're ecstatic to hear that our shampoo and conditioner bars have worked magic on your curls, giving them definition and health. It's feedback like yours that inspires us to keep doing what we do.
I love how squeaky clean the shampoo…
I love how squeaky clean the shampoo left my hair and there was no greasiness at all. The conditioner has kept my hair so moisturized on my non - wash days. I am so pleasantly surprised!
26 December 2023
Unprompted review
Reply from Yao Secret
We're thrilled to hear that you're loving your experience with Yao Secret's shampoo and conditioner! It's wonderful to know that our shampoo left your hair feeling squeaky clean without any greasiness, and that the conditioner is providing lasting moisture even on non-wash days.
Your pleasant surprise is exactly what we strive for – products that not only meet but exceed expectations. Thank you for sharing your experience, and we hope you continue to enjoy the benefits of our hair care products!
I’m really impressed by Yao Secret
I’m really impressed by Yao Secret! I've always had difficulties finding a shampoo and bar conditioner that suits my hair but always left it drier.
But with Yao Secret it was different, great quality products, already in the first use my hair was super shiny, healthy... it looks different! I'm definitely going to buy more and here's my recommendation!
23 December 2023
Unprompted review
Reply from Yao Secret
Thank you so much for your wonderful review! We're overjoyed to hear that Yao Secret has made a noticeable difference for your hair, offering the shine and health you've been looking for. It's always our goal to provide high-quality products that truly cater to the unique needs of our customers' hair.
We're grateful for your recommendation and thrilled to hear that you're planning to continue your journey with us. Here's to more amazing hair days with Yao Secret!
I’m in love with the rice water shampoo…
I’m in love with the rice water shampoo and conditioner bars!! I get my hair bleached regularly and they have helped to keep it so healthy and shiny. My hair also seems to grow so fast since I’ve started using these and the compact size makes them perfect to take on my holidays with me. Definitely worth the purchase!! Thank you Yoa Secret 🫶🏻
23 December 2023
Unprompted review
Reply from Yao Secret
Thank you for such a fantastic review! We're thrilled to hear that our rice water shampoo and conditioner bars are keeping your bleached hair healthy, shiny, and growing quickly. It's also great to know that their compact size is making your holiday packing easier.
I’m obsessed with Yao Secret!
This was my first time trying shampoo and conditioner bars and I couldn’t be happier with these from Yao Secret! My hair felt so clean after but also soft and hydrated. I would definitely recommend these bars to anyone looking to switch to a more eco friendly shampoo and conditioner!
23 December 2023
Unprompted review
Reply from Yao Secret
We're absolutely delighted to hear that your first experience with shampoo and conditioner bars, especially our Yao Secret ones, was a success! It's wonderful to know they left your hair feeling clean, soft, and hydrated. Your recommendation for those seeking eco-friendly options is deeply appreciated – it's customers like you who help spread the word about sustainable hair care.
Thank you for choosing Yao Secret and for sharing your positive experience!
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