MVF Reviews 

45
•
TrustScore 4.5 out of 5

4.6

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See what reviewers are saying

Rated 5 out of 5 stars

I've worked with MVF for many years now. The quality of leads generated has been strong overall, and our Account Manager, Claire, is always very responsive and helpful!

Rated 5 out of 5 stars

At Rural and Country Energy, we have worked with many lead providers who over promise and under deliver. Since working with MVF under the excellent account management of Grace Pritchard, we have had... See more

Rated 5 out of 5 stars

used them for the last 6 years - great source of new business for us, conversion is always strong and great support from the team, epically Luke and Russell i have used other lead suppliers and don... See more

Rated 5 out of 5 stars

Hi. my name is eran and i'm a marketing manager of care medical services. its a pleasure for me to recommend on mvf. we are buying leads from them for two years .Great company, great service. especial... See more

Company details

  1. Business Services

Written by the company

MVF is a global customer acquisition and performance marketing company, founded in London in 2009 and now operating from London, UK and Austin, Texas. We help ambitious B2B and B2C businesses grow profit, not just pipeline, by generating demand, capturing high-intent buyers, and helping sales teams close more new business. We work across the full marketing funnel. In Demand Creation we build awareness and brand trust through editorial and advertorial across our owned media network, newsletter sponsorship, display advertising, content syndication, and insight reports, all targeted to your ideal customer profile. In Demand Capture we deliver sales-ready leads through comparison and exclusive branded campaigns, plus targeted clicks routed straight into your buyer journeys, so you pay for qualified intent rather than impressions. In Generate Sales we support your team with lead scoring, smart qualification, disposition analysis, quality optimisation, mystery shopping, pitch reviews, booked appointments, and outcome-based payment models. Our growth is powered by a proprietary technology platform built over two decades: first-party intent data from 4 million records, machine-learning predictive scoring and lead matching, always-on media optimisation across 20+ paid channels rebalanced every 15 minutes, AI creative produced and tested at scale, and adaptive on-site conversion. Every lead is captured with purpose-specific consent and validated in real time, with fraud filtering and full data-protection compliance across UK and EU GDPR, US CCPA and TCPA, and other local regimes. Our owned media brands include Tech.co, Startups, The Eco Experts, Expert Reviews, Expert Market, The Inside Lane, The Prep, The Net Gains, Raise the Bar, and Mint Pillow, reaching millions of people every month who are making smarter buying decisions for their business, home, and health. Trusted by clients including monday.com, Toast, and GPS Trackit, MVF connects real buyers with the brands they're ready to buy from. Keywords: lead generation, customer acquisition, performance marketing, demand generation, B2B lead generation, B2C marketing, pay-per-lead, sales-ready leads, comparison marketing, media network, marketing agency, growth marketing.


Contact info

4.6

Excellent

TrustScore 4.5 out of 5

45 reviews

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4.6

All reviews

(45)

25 reviews in the last 12 months

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Rated 5 out of 5 stars

Very Competent Lead Generation Provider

We have worked with MVF for close to three years to generate qualified UK leads on a national basis. MVF are a very competent lead generation provider! Super collaborative, always looking to explore options to generate more leads for their clients. Their account team are incredible proactive, collaborative and open to feedback and ideas which has resulted in a very transparent and trust based relationship. Their technical capabilities are very strong and they are continuously looking at new and cutting edge solutions to continue to grow.

20 July 2026
Unprompted review
Rated 5 out of 5 stars

Do NOT do biz with this co

Very sorry. My negative review was for a different company.

1 June 2026
Unprompted review
MVF logo

Reply from MVF

Thanks for your review, though it looks like there's been a case of mistaken identity here.

MVF Global (mvfglobal.com) is a UK-based B2B performance marketing company - we don't sell consumer gadgets or run any kind of product subscription or membership. It sounds like your experience is with MVF Brands (mvfbrands.com), a separate US retailer with no connection to us despite the similar name.

To get your issue resolved, you'll want to contact them directly at support@mvfbrands.com or (570) 569-1151. You can also leave your review on their Trustpilot page here: https://uk.trustpilot.com/review/getpurepod.mvfbrands.com - moving it over would be a big help so it reaches the people who can actually assist.

Rated 1 out of 5 stars

lIARS CHEATS CROOKS

Do not use this company they are liars and cheats do not generate leads that you ask for charge a fortune for each lead many of which are uncontainable we offered to try to work with them to improve and have never even replied to the emails we sent if you want to waste your money set fire to it at least you will gain warmth from the fire if I could give a. Minus 1 score I would only thing they are looking for is your money the most arrogant people I have had the misfortune to deal with we are currently looking at legal recourse to get our money back DONOT uSE THIS COMPANY read the other reviews they are correct liars ,cheats and crooks

27 March 2025
Unprompted review
MVF logo

Reply from MVF

Thank you for taking the time to share this, and I'm sorry to hear your experience with us fell so far short.

The issues you've raised - lead quality, cost, and unanswered emails - are ones we take seriously, and it's clearly not the standard we hold ourselves to. I'd genuinely like to look into what happened with your account and the correspondence you mention, as we have no record of your emails going unanswered and want to understand where things broke down.

Please email us at contact.uk@mvfglobal.com and we'll pick this up personally and work towards putting it right.

Rated 3 out of 5 stars

Not a great experience

Not a great experience, Leads are only middle of the road quality, when working your volumes with them, they are not quick to react and continue to charge you.. its hit or miss with these guys

19 December 2024
Unprompted review
Rated 1 out of 5 stars

do NOT use

fake leads, arrogant staff and misleading "leads" model

14 August 2024
Unprompted review
MVF logo

Reply from MVF

Thank you for the feedback, and I'm sorry your experience with us was a poor one.

Lead quality and how our model is explained upfront are things we care about getting right, so I'd like to understand what went wrong in your case. If you're open to it, please email us at contact.uk@mvfglobal.com and we'll look into your account and the concerns you've raised.

Rated 1 out of 5 stars

Group of liers

Group of liers, company who simply overpromise and when they should deliver they have tons of excuses and tons of we have this in our terms of conditions. That they just charge you and deliver you spam or useless leads? They dont care. This is definitely not a company caring about the satisfaction of you as a company. Waste of money for anyone. The only thing they can do is some kind of rubbish Facebook campaigns which you can do also.

28 November 2024
Unprompted review
MVF logo

Reply from MVF

Thank you for the feedback, and I'm sorry to hear you were left feeling this way about working with us.

Lead quality, delivering on what we promise, and how our terms are set out upfront are all things we want to get right, and it's clear we fell short for you. I'd like to understand what happened with your account, so if you're willing, please email us at contact.uk@mvfglobal.com and we'll look into the leads and campaign work you've raised.

Rated 1 out of 5 stars

Voip Leads

So the voip leads we used for voipfone.co.uk didnt really work, I worked in sales and those leads are generated from ads, so not really people who want a service, we used it for a week and stoped it after as u would expect as least a low percentage to gain as new client. absolutely useless stay away

1 August 2024
Unprompted review
Rated 1 out of 5 stars

Terrible customer service for all…

Terrible customer service for all parties. Refuse refunds when leads are invalid such as wrong numbers

1 April 2024
Unprompted review
MVF logo

Reply from MVF

Thank you for the feedback, and I'm sorry your experience with our team and on refunds fell short.

Invalid leads such as wrong numbers are exactly the kind of thing we should be putting right, so I'd like to understand what happened in your case. If you're open to it, please email us at contact.uk@mvfglobal.com and we'll look into the leads you've raised and the service you received.

Rated 1 out of 5 stars

All Companies need to avoid these

MVF operating as Educompare I have now used twice and I have just remembered why I cancelled with them the first time, they are not every good at what they claim to be good at.

Found out that they send other companies emails to the leads I paid for. Completely unethical practices. Use at your peril.

15 June 2023
Unprompted review
Rated 1 out of 5 stars

They charge you for traffic you have for free.

They sell you they can offer you to expand to new channels for lead acquisition. They pitch is that they can sends thousands of new customers.

What is what they do? They talk to all publishers that are already linking to your page organically and they charge you cost per click for that traffic. This even affects SEO as the organic links disappears.

Crazy.

13 April 2023
Unprompted review
Rated 2 out of 5 stars

Unfortunately

Unfortunately, lead quality is very poor and when you dispute it, it is nearly always rejected.

Perfect business model for them though - even rubbish they get paid for. Just wow.

8 August 2022
Unprompted review
Rated 5 out of 5 stars

We have been trying mnvf now for a few…

We have been trying mnvf now for a few months and I have to say we're not obviously sure on the return value of the Leeds yet.
They seem to be moving in the right direction. But I will talk about the customer service there was a mistake that mvf made on contracts within the system that basically took our leads above the amount of lead that we had ordered and we had got a bill through it and it was a mistake that was found. It was nothing to do with us luckily. Lucy I have to say sorted it all out and they took ownership of it and the customer service we received with sorting out the problem was excellent.
In my our mind it's not everything's working tells you what kind of company they are it when things go wrong do they just blame the customer and say tough pay us or do they actually put their hands up to when they do make a mistake and say will take care of it That's is what this company did I would recommend anyone to work with them.

4 June 2021
Unprompted review
Rated 5 out of 5 stars

great company

Hi. my name is eran and i'm a marketing manager of care medical services. its a pleasure for me to recommend on mvf. we are buying leads from them for two years .Great company, great service. especially from eleanor rafe.

11 December 2020
Unprompted review
Rated 5 out of 5 stars

used them for the last 6 years

used them for the last 6 years - great source of new business for us, conversion is always strong and great support from the team, epically Luke and Russell

i have used other lead suppliers and done demand generation ourselves but we rely on mvf for the core volume as its always dependable

9 October 2020
Unprompted review
Rated 5 out of 5 stars

Five star service

We have worked with MVF for a number of years now and feel they provide us with a great service. They are professional and our account manager Luke, understands our business needs.

9 October 2020
Unprompted review
Rated 1 out of 5 stars

The Leads are Absoulte Rubbish

We used MVF about 6 years ago and the leads were terrible. We were contacted again more recently and told the systems had improved, the leads in our sector would be highly qualified and the whole system would yield the quality and quantity of leads we needed.

Unfortunately we fell for the sales pitch and agreed to give them another go.

Thousands of pounds latter, still not 1 sale from the hundreds of leads we were sent. We have a great, double digit conversion rate on leads from other sources however most of the MVF leads didn't even know they had requested information and the rest were uncontactable.

Never again! And I recommend anyone reading this also stay away.

14 January 2020
Unprompted review

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