I ordered from Happy Socks during Black Friday (27th November), thinking it would be an easy Christmas gift. Tracking showed one delivery attempt on 4th December, but I received no card, no email,... See more
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I have been buying these happy socks for years and years and always loved them, however more recently finding quaility is terrible and seriously deteriorated. Stitching and seamless are not like prev... See more
Company replied
Long time fan of happy socks over many years, however since the new branding quality has seriously deteriorated. Stitching at toes is not as seamless and smooth as in previous years, so they rub, the... See more
Company replied
Always bought happy socks for gifts for Christmas and for birthdays etc as my partner absolutely loves them, I always get the multipacks. However I ordered a multipack in November so that I would... See more
Company replied
Company details
Written by the company
Happy socks started in the spring of 2008. Two friends had a vision: to spread happiness by turning an everyday essential into a colorful design piece with a rigid standard of ultimate quality, craftsmanship and creativity. A concept now brought to perfection by the Happy Socks collective of creators. Today Happy Socks are sold in more than 90 countries and on every continent. Happy Socks features an almost endless variety of models and designs, using a broad spectrum of color combinations and original patterns. Simply put: there's a pair of high-quality socks and underwear for every occasion, mindset and style.
Contact info
Karlavägen 102, 115 26, Stockholm, Sweden
- support@happysocks.com
- www.happysocks.com
2.1
Poor
1K reviews
Replied to 100% of negative reviews
Typically replies within 1 week
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Ordered, paid but never recieved a sock
Ordered, paid and no goods delivered. Happy Socks does not answer e-mails or messages through their own web sites. Customer service seems to be totally absent.
17 December 2025
Unprompted review
Reply from Happy Socks
Hi there Tone,
Thank you for providing us with more information - we have just responded to you via email. Please could you have a look.
Unfortunately, we couldn't find an order with the details you provided in our system and also can't see that we have any emails from you in our support system.
We generally response within a few hours - so It feels highly likely that you have ordered from an unofficial Happy Socks site:-(
We will stay in touch with you and investigate this further.
Kind regards,
//The Happy Crew
Very happy with my Hello Kitty socks
Very happy with my Hello Kitty socks from Happy Socks. They seem great quality and delivery was pretty fast. I’d definitely recommend this company.
15 February 2026
Unprompted review
Reply from Happy Socks
Hi Zoe!
Thank you so much for your lovely review!
We’re thrilled to hear that you’re happy with your Hello Kitty socks (they're sooo cute!!) and that they arrived quickly. Quality and speedy delivery are super important to us, so it makes us extra glad to know we hit the mark!
Thanks for recommending Happy Socks – we hope your new socks add a little extra fun to every step you take!
Kind regards.
//The Happy Crew
Quick problem resolution, overall positive experience
I had an issue with the return label, which initially annoyed me quite a bit. However, after contacting customer support, they resolved the problem very quickly.
What really stuck with me is how fast and efficiently they handled the situation. That responsiveness made the experience overall positive, despite the initial hiccup.
I’d happily order from them again.
19 January 2026
Unprompted review
Reply from Happy Socks
Hi there Farbod,
Thank you so much for taking the time to share your experience.
We’re truly sorry for the initial issue with the return label — we completely understand how frustrating that can be. That said, it means a lot to hear that our customer support team was able to resolve it quickly and turn things around for you.
Responsiveness and making things right are incredibly important to us, so your feedback really brightened our day.
We’re so happy to hear you’d order from us again — we’ll be ready when you are!
Kind regards,
//The Happy Crew
I love Happy Socks
I love Happy Socks, and the customer service team really showed kindness and care. My issue was a bit complicated, but they handled it with patience and empathy and made sure everything was resolved smoothly. Great products and a team that genuinely tries their best.
17 February 2026
Unprompted review
Reply from Happy Socks
Thank you so much for your kind words 💛
We’re absolutely thrilled to hear that you had a positive experience with not only our socks , but also our customer service team.
We always strive to handle every situation thoughtfully and make things right, so hearing this makes our day!
Thank you for being part of the Happy Socks community and for taking the time to share your experience. We’re so happy to have you with us!
//The Happy Crew
Great customer service support
Great customer service support, they will even respond during weekends and always on time!
16 February 2026
Unprompted review
Reply from Happy Socks
Thank you so much for the lovely feedback Eva! 💛
We’re really glad you noticed our team’s responsiveness — being there when you need us (even on weekends!) is something we truly care about.
Thanks for taking the time to share your experience!
Kind regards,
//The Happy Crew
Products Fine but Terrible Return Process
Terrible Return Process: I packed up what I didn't want and shipped to the address on the website. Found that it had been delivered to a central hub for USPS because Happy Socks did not accept the package, and was waiting there for another delivery attempt! Insane. No wonder they "do not take responsibility for any items lost during the return shipping" -- make sure to keep your tracking number. 3 stars b/c they DID refund me after I finally got a live person on the chat and gave them the USPS info, etc.
10 February 2026
Unprompted review
Reply from Happy Socks
Hi Jeanne,
Thank you for sharing your feedback. We’re sorry the return process felt frustrating — that’s not the experience we aim to provide :-(
We’re glad our team was able to step in, look into the matter, and make sure your refund was processed quickly.
Your feedback helps us improve.
Kind regards,
//The Happy Crew
Not received order after 4 months!
Always bought happy socks for gifts for Christmas and for birthdays etc as my partner absolutely loves them, I always get the multipacks.
However I ordered a multipack in November so that I would be assured to have them for Christmas, however I have still not received this order and doesn’t matter how often I reach out to the company or the delivery company no one is getting back to me. I have also requested a refund from happy socks as they are not cheap and again no one is replying. Super unprofessional and I seriously won’t be buying again,
5 February 2026
Unprompted review
Reply from Happy Socks
Hi Dawn,
We're very sorry to hear that you haven't received your order! We've been trying to find an order with your name in our system, but unfortunately we can't find one from November. We have also reached out to you here on Trustpilot to get some more info (order number/ email address), but we haven't heard back from you.
We really want to get this sorted for you, so please reach out to support@happysocks.com and we'll find a solution.
Kind regards
// The Happy Crew
Poor quality for the price but excellent customer service
EDIT: Disappointed with the quality, but customer service regarding broken product was fast and excellent. I was offered a nice compensation for the trouble. The experience with the customer service will increase the rating from one star to three, but I will leave the original review below.
Unfortunately, the first and only pair of Happy Socks I've worn only lasted me under two years, worn about twice, maximum thrice a month. The socks also started looking frayed and worn after a few washes.
I've had cheaper socks last weekly wear for half a decade. Very disappointed with the price-to-quality ratio, won't be buying again.
1 February 2026
Unprompted review
Reply from Happy Socks
Hi there,
Thank you for taking the time to share your feedback — we’re sorry to hear that the socks didn’t meet your expectations.
We followed up with you now directly via our support email to gather more information so we can look into this further. As the socks were received as a gift and no purchase details are currently available, we need a bit more details or photos to investigate the issue in more detail.
We truly appreciate you flagging this and look forward to your response as quality is something we take seriously.
Kind regards,
//The Happy Crew
Terrible quality socks
Terrible quality socks. I have several older pairs that I have worn for years. But in the last year this company has gone downhill quickly. Latest pairs have holes in them after ONE wear. I don’t what they changed, but I am very disappointed.
27 January 2026
Unprompted review
Reply from Happy Socks
Hi A.J.
We’re sorry to hear the new socks didn’t meet your expectations. We’ve reached out to you directly via email as quality is very important to us. Thank you for sharing your feedback — it helps us improve!
Kind regards,
The Happy Crew
Enshittification of happy socks
Enshittification of happy socks - older models seemed to have more natural fibers and despite that, are more elastic and generally more durable that the newer versions (old versions with printed white logo on the bottom, newer ones have the logo directly in the fabric). I've been a loyal customer for years, the prints are still very nice but the quality is lacking. Plenty of other fish in the sock market.
6 January 2026
Unprompted review
Reply from Happy Socks
Hi there Sandra,
Thank you for sharing your honest feedback — and for being a long-time Happy Socks customer. We’re sorry to hear that the newer versions haven’t met your expectations in terms of durability and feel. Your comments are important to us and are shared with our product team.
If you’re open to it, please reach out to us at support@happysocks.com so we can take a deeper look into your experience and see how we can help.
Kind regards,
//The Happy Crew
I always loved this brand!!Nit anymore
I always loved this brand!!it was fun design and GOOD quality.
They last forever.but before Christmas I went to buy me few new pairs of happy socks 🧦..
Soooo disappointed 😔☹️!Poor quality.The fabric is thinner and got less cotton!! That was the last time that I purchased the brand.Not for the price ☹️😔
20 December 2025
Unprompted review
Reply from Happy Socks
Hi Spacy,
I'm very sorry to hear that you've had issues with your latest order:-(
We stand by our quality and have asked you to provide us with more information here via Trustpilot, so that we can identify your order in our system and have a deeper look at the issue.
However, we haven't received the necessary details, so please get in touch with support@happysocks.com so that we can help you out.
Kind regards
// The Happy Crew
Terrible customer service
Terrible customer service. Purchased in store whilst visiting London (live in Leeds) as a gift. They have ripped as soon as put on. Emailed customer service - explained several times repeatedly that I purchased in store and could not return there as do not live in the area, customer service would not assist, kept stating must go to store. How?!?! A train to London for a sick return? Surely we are not the only people who purchase and live out of area. Rediculous, won’t ever buy again and will be reporting to trading standards.
30 December 2025
Unprompted review
Reply from Happy Socks
Hi there,
We’re very sorry to hear about your experience and understand how frustrating this situation must have been.
We reached out to you via Trustpilot to request some additional information so that we could look into this further, but unfortunately we haven’t heard back yet. Without those details, we’re unable to investigate the case properly, I'm afraid.
We’re more than happy to take a closer look and help find a solution if you’re able to get in touch with us. Please feel free to contact our customer care team at support@happysocks.com and ask to be escalated to HQ and we’ll do our best to assist!
Kind regards,
//The Happy Crew
Daughter bought me a pair for Christmas…
Daughter bought me a pair for Christmas so poorly made all the stitching underneath is fraying certainly not going to last long and there not cheap
25 December 2025
Unprompted review
Reply from Happy Socks
Hi there,
Thank you for providing us with additional information and for bringing this to our attention.
We take quality concerns very seriously, and we’re truly sorry to hear about your experience — especially as this was a Christmas gift from your daughter.
We’ve reached out to you via our support chat, and we’re currently working on finding the best possible solution to remedy the situation.
Thank you for your patience, and we appreciate you taking the time to share your feedback with us.
Kind regards,
//The Happy Crew
Delivery package empty.
I ordered 2 pairs of socks via "Buy With Amazon", with a promised delivery date of December 24th. It was to be a Christmas gift. I received an Amazon delivery, but the package was empty. Literally a bag with nothing in it. Amazon took care of the refund promptly, but I suspect this was a Happy Socks error.
24 December 2025
Unprompted review
Reply from Happy Socks
Hi Eric,
Thank you for reaching out and for explaining what happened — we completely understand how disappointing this must have been, especially since the order was intended as a Christmas gift.
For orders placed via Buy with Amazon, the items are picked, packed, and shipped directly from Amazon’s own warehouse, not from Happy Socks. This means that unfortunately, the issue with the empty package did not occur on our side.
That said, we’re very glad to hear that Amazon handled the situation promptly and issued you a refund — that’s exactly what should happen in cases like this.
We truly appreciate you taking the time to let us know, and we’re sorry for the inconvenience you experienced. If you decide to order from us again directly, we’d of course be happy to help make sure everything goes smoothly.
Wishing you a wonderful day despite the hiccup.
Kind regards,
//The Happy Crew
In Sweden the website is a scam
In Sweden the website is a scam, do not buy from dot se go to the uk website to have a safer experience!
3 December 2025
Unprompted review
Reply from Happy Socks
Hi Morgana,
I'm very sorry to hear that you've had an issue with the website. Unfortunately I can't find an order with your details in our system and I also can't see that we have any emails from you in our support system. Are you sure that you placed the order on www.happysocks.com? I'm afraid we don't have a website ending with .se, but please get in touch with support@happysocks.com so that we can try to understand what has happened.
Kind regards
// The Happy Crew
Awful Customer Service and Experience
I placed an order with Happy Socks for multiple items, all of which were shown as in stock on the website. Shortly after, I received an email stating that one of the items was actually out of stock. I immediately went to live chat to cancel the entire order since I was no longer going to receive everything I paid for. Live chat was closed even though it was within their stated opening hours, so I had to email instead.
Two days later I received a generic email telling me how to return items, even though I had not received anything. I had clearly asked to cancel the order, not return it. I was then told that I could not cancel and that I would have to wait for the delivery and pay to ship everything back myself. I was also sent an email claiming that they had already informed me of the cancellation, which was the same email I had replied to requesting the cancellation, so that explanation made no sense.
After going back and forth with two unhelpful customer service agents who kept giving me incorrect information, I tried live chat again. Only then did I finally receive the refund I should have been given in the first place.
This entire situation was caused by their own stock issue, yet I was repeatedly told I had to deal with the consequences and pay extra shipping. The service was unprofessional, confusing and unnecessarily stressful. Please avoid this company because they take your money even when the mistake is on their side.
9 December 2025
Unprompted review
Reply from Happy Socks
Hi Lena,
Very sorry to hear that you've had such a negative experience! We have asked you to get back to us with more information, so that we can identify your order and support conversations in our systems, but unfortunately we haven't heard back from you. I therefore ask you to please get in touch with support@happysocks.com so that we have a chance to understand where things went wrong and how we can improve things.
Kind regards
// The Happy Crew
Missing order- no response
I've bought Happy Socks as a Christmas present for three people. The tracking on the parcel hasn't updated in over a week and I can't get any kind of response from customer service despite their promises to reply within a day
16 December 2025
Unprompted review
Reply from Happy Socks
Hi Tiernan,
Very sorry to hear that there were delays with your delivery! I'm afraid it's busy times for both the postal services and for us, so that's why you had to wait a few more days extra to get a reply from our support team.
I can see that your order looks to have been delivered last week, so I hope this is correct - otherwise please reply to the email from our support team so that we can take action.
Kind regards
// The Happy Crew
I ordered from Happy Socks during Black…
I ordered from Happy Socks during Black Friday (27th November), thinking it would be an easy Christmas gift. Tracking showed one delivery attempt on 4th December, but I received no card, no email, no notification whatsoever.
When the parcel didn’t arrive, I had to contact customer service myself only to find out the order had already been returned to the company. Nobody bothered to inform me.
To make things worse, if I want to reorder, I’m now expected to pay full price because the Black Friday deal is over — as if it’s my fault they failed to deliver the item. The company clearly doesn’t care about customers at all.
Absolutely awful experience. I won’t be buying from Happy Socks again.
11 December 2025
Unprompted review
Reply from Happy Socks
Hi,
We're very sorry that you've had issues with the delivery of your order, and this is definitely not the experience we want our customers to have!
Unfortunately we can't find an order with your email address in our system, and we also can't see that you've been in touch with our support team with this email address. It would therefore be great if you can get in touch with support@happysocks.com with your order number, so that we can make sure to help you out.
//The Happy Crew
Scammed and robbed
I bought a pack of three socks in a combo deal. It was advertised ON A SIGN— and I was also told by the cashier that it was 14,99 pounds for the pack. I later checked my card and she actually charged me 40 pounds. Since this was at the train station, I am unable to get my money back. This is especially disgraceful because each individual pack was 11,99, so buying the socks separately would have been 36 pounds. This is not a combo deal, this is theft, especially as I checked the price twice before buying. Absolutely disgusting.
26 November 2025
Unprompted review
Reply from Happy Socks
Hi,
We're sorry to hear that you had a bad experience in a store selling our brand, as this is not the experience we want Happy Socks customers to get.
We have asked to get some more information from you here on Trustpilot, so that we can reach out to you in private, but unfortunately we haven't heard back. Please get in touch with support@happysocks.com so that we can try and investigate this more in depth.
Kind regards
//The Happy Crew
Hidden shipping fees
Purchased an Advent Calendar for £126. When UPS have tried to deliver I apparently owe £16 in shipping fees. I have had no correspondence from Happy Socks about this and was at a bit of a loss as to what to do. Their response - "not our problem, you need to just contact UPS". Whilst I understand shipping and import fees, and I am not opposed to paying the fee, I am very cross that this wasn't a) communicated at point of purchase (they said it was clearly communicated "you will see a notification that there will be a customs fee before you proceed with the order", it absolutely wasn't, I have just re-checked the checkout process and NO mention of this) b) I have had my time wasted by Happy Socks and UPS. I will not be using Happy Socks again as their process for this is appalling.
25 November 2025
Unprompted review
Reply from Happy Socks
Hi Sally,
We're very sorry that you've had a negative experience with us and that you didn't see the information we have regarding import fees on our checkout. We assure you that we're not trying to hide this information, and that's why we have a grey banner at the top of the cart and checkout. We also state on the free shipping bar that you can get free shipping, but that it will be excluding any potential import fees.
We will look into this to see how we can make it clearer on the website.
We're sorry for the inconvenience.
// The Happy Crew
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