FOW Winsford Reviews 

12,397
TrustScore 4.5 out of 5

4.3

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Review summary

Created with AI, based on recent reviews

Reviewers had a great experience with this company. Customers consistently praise the staff for being helpful, friendly, knowledgeable, and professional, making the buying process pleasant and pressure-free. The overall service and user experience are frequently described as easy, straightforward, and efficient, with many appreciating the fast turnaround times and well-organized approach. However, some customers also noted issues with vehicle preparation, including poor interior valeting and unexpected mechanical problems or incomplete checks shortly after purchase. Additionally, a few people experienced delays and disorganization during vehicle collection, or faced challenges with communication and responsiveness from after-sales support regarding reported issues.

What people talk about most

Staff

Clients share positive opinions on staff, frequently describing them as friendly, helpful, and professional,... See more

Service

Reviewers mention positive feedback about service, with many customers praising the professionalism,... See more

Product

Customers consistently note ambiguous experiences with product, with some expressing satisfaction with their... See more

User experience

Customers had positive experiences with user experience, describing the process as smooth, straightforward,... See more

Customer service

Reviewers highlight ambiguous aspects of customer service, with many praising the efficient, friendly, and... See more

Reviews shaping this summary

Rated 4 out of 5 stars

Wide range of cars to choose from, no aggressive sales or hassle when looking around. Fair pricing for part exchange of my old car, even increasing the value after inspecting its condition. Fast and e... See more

Company replied

Rated 5 out of 5 stars

We found just the car we wanted a red Citroen Picasso, and, even though FOW Winsford in fifty miniutes from home, it worked out perfectly. The price was good, the mileage was low, it had a good servic... See more

Company replied

Rated 5 out of 5 stars

FOW Winsford have been excellent, I dealt with Justin James who was brilliant to work with. We didn't physically view the car as we are over 150 miles away, so had to rely on Justin's trust alongside... See more

Company replied

Rated 5 out of 5 stars

Salesman Harry was excellent but let down by other departments. Petrol flap fell off a mile from FOW. Low pressure tyre warning displayed on collection. Remote tailgate opening not working althoug... See more

Company replied


Company details

  1. Used Car Dealer
  2. Car Dealer
  3. Motor Vehicle Dealer

Written by the company

FOW is the original, multi-award winning Car Supermarket with two fantastic locations in Winsford, Cheshire and Trafford, Manchester. We were born in 1959 and have perfected the UK's easiest and most enjoyable car shopping experience with a focus on fantastic customer care and great prices - values that stay true to this day. To keep things nice and easy we launched FOW Perks to help make your car buying experience a great one! What does this mean? You can reserve any vehicle FREE for up to 48 hours (you won't find this elsewhere), buy online or instore with an expert handover and home delivery available, request a personalised video from home, arrange a test and even part exchange or sell your old car to us. To support this further, our technicians will prepare your new car to the highest standard using industry leading technology and processes. Every vehicle receives a PDI (Pre Delivery Inspection), PSI (Pre Sales Inspection) alongside quality control, multipoint photography process and final sold checks to ensure all aspects of your vehicle match the FOW quality standard. Chat to our team today, we'll help answer those all important questions and help you drive away in the car of your dreams - this is FOW.

FOW - Fords of Winsford

Written by the company

Reserve any car for FREE up to 24 hours
Peace of mind car shopping - reserve any car for FREE for up to 24 hours.
Enjoy an Award Winning Online Experience
Proud winners of the 2022 AM Awards - Online Consumer Experience of the Year.
FREE Transfers Between our 2 Locations
Enjoy the flexibility and freedom to view any vehicle at your leisure at the location nearest to you.
No Hidden Costs or Admin Fees
Simply the price you see is the price you pay.
Enjoy a Personalised Video of Your New Car
Our Product Specialists will showcase your new car in detail for you to enjoy from the comfort of your own home.
Buy Online - Click & Collect - Home Delivery
At FOW, you're in control. Enjoy the UK's most enjoyable car shopping experience, online or in-store with home delivery or click & collect available.
Multipoint Inspection
Every vehicle is prepared to the highest standard with a multipoint inspection completed by our technicians before you drive away.
HPI Check
Our complimentary HPI check is performed on every vehicle for your peace of mind - included at no extra cost.
Finance to Match all Budgets
PCP or HP? Our product specialists will discuss your options and help secure your dream car at a budget to suit.
Over 60 Years of Trust
Enjoy a completely hassle free and enjoyable car shopping experience built on solid foundations over 60 years ago.
Part Exchange or Sell Your Old Car
Quickly and easily part exchange or sell your old car with FOW today.

Great Service Time and Time Again

Why promise when we simply deliver

Why promise when we simply deliver
At FOW you'll enjoy award winning service alongside our commitment to: HPI check every vehicle, perform a multipoint inspection before you take delivery, price check all our vehicles daily - no nonsense, just great prices, quality control and re-clean every vehicle, photograph and video every vehicle so you can enjoy peace of mind car shopping and the option to part exchange or sell your old car. Car shopping made easy at FOW.

Contact info

4.3

Excellent

TrustScore 4.5 out of 5

12K reviews

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Asks customers to review

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Replied to 93% of negative reviews

Typically replies within 1 week

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4.3

All reviews

(12,397)

1,601 reviews in the last 12 months

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Rated 5 out of 5 stars

The sales executive Harry we had was…

The sales executive Harry we had was very patient and very helpful which mean't alot as we were older buyers and not used to the process.

25 July 2026
FOW Winsford logo

Reply from FOW Winsford

Thanks for the awesome review! We're so glad Harry was able to help you through the process. Your feedback means a lot to us!

Many thanks ,
FOW customer service

Rated 5 out of 5 stars

Ibrahim was excellent

Ibrahim was excellent, from start to finish, with excellent customer service and zero pressure. Fully explained everything about our new car and all the processes.
Only thing that let it down was the very disappointing valet, with finger prints on windows, smudges on bodywork and general poor quality of the finish.

25 July 2026
Unprompted review
FOW Winsford logo

Reply from FOW Winsford

Thanks for the awesome review, and shoutout to Ibrahim for his great service! Sorry to hear about the valet issues – we'll definitely look into that. We appreciate your feedback!

Many thanks,
FOW customer service team

Rated 4 out of 5 stars

We were really impressed with FOW

We were really impressed with FOW, Trafford Park. The staff were really helpful, knowledgeable and there was no hard sell. They had a vast range of cars including the model we bought. They arranged all the paperwork efficiently, professionally and explained the process which ran smoothly. The garage took my old car in part exchange and gave us a figure we were happy with. We collected the car the next day with a months warranty and drove away a happy customer.

23 July 2026
FOW Winsford logo

Reply from FOW Winsford

Thanks for the great review! It’s awesome to hear that you had such a positive experience with our team at FOW Winsford. We’re glad you found the perfect car and that everything went smoothly with the paperwork. Enjoy your new ride, and we hope to see you again!

Many thanks,
FOW customer service team

Rated 5 out of 5 stars

Purchased car today 24/07/26

Purchased car today 24/07/26, love the car , fell in love with it last week having had a test drive , picked it up today , everything went really smooth , bank transfer, lots of email communication beforehand , paper work straightforward when we got there , all good .
Only disappointment was car ,wasn’t as clean as expected , windows were awful , finger marks all over them , dirty handprints on doors handles of boot . Clean to the eye inside , but once we looked properly, could have been better . Still I’m made up with the car . Once we got home we found reading booklet how to set everything up , plus what each button was for !!! Many thanks

24 July 2026
FOW Winsford logo

Reply from FOW Winsford

Thanks for the awesome review! We're thrilled you love your new car and that the process went smoothly for you. Sorry to hear about the cleanliness issues; we appreciate the feedback and will work on that. Enjoy your new ride!

Many thanks,
FOW customer service team

Rated 5 out of 5 stars

Excellent service provided by Lana - great car

Excellent service provided by Lana. From viewing the car, there was no pressure to buy- to picking it up. We are really pleased with the car, excellent condition, low mileage. We ticked every box and the ‘paperwork’ was sent by email, which we were advised it would be. Would definitely consider them again for future purchases. They have an excellent range of vehicles.

25 July 2026
Unprompted review
FOW Winsford logo

Reply from FOW Winsford

Thanks for the awesome review! So glad to hear you had a great experience with Lana and found the perfect car. We appreciate your support and can’t wait to help you again in the future!

Many thanks,
FOW customer service team

Rated 3 out of 5 stars

buying process was fine and…

buying process was fine and informative, if not a little pushy due to companys turn around policy, but everything went okay. Picked up the car and a tyre pressure warning was on the dash, despite best efforts and new tyres it still remains on, the light was defiantly on before collection and cleared prior to my pick up it comes on too quickly for someone to of been unaware of it, I live so far away and had to get back so at the time I just assumed it was due to new tyres on the rear, this has not been the case, main dealer has been unable to rectify the situation

26 June 2026
Unprompted review
FOW Winsford logo

Reply from FOW Winsford

Thank you for your feedback. We're glad to hear that you found the buying process informative, but we apologize for the pushy experience and the ongoing tyre pressure warning issue. It's concerning that this wasn't resolved before your collection, and we appreciate you bringing it to our attention. I will advice a member of our aftercare team to call you regarding this.

Many thanks ,
FOW customer service team

Rated 5 out of 5 stars

Plenty of options

Great experience. Easy and simple process.
There are so many cars to choose from. The sales person was knowledgeable and friendly.

24 July 2026
FOW Winsford logo

Reply from FOW Winsford

Thanks for the awesome review! We're thrilled you had a great experience and found the perfect car. Come back anytime!

Many thanks ,
FOW customer service team

Rated 1 out of 5 stars

I am very pleased with the vehicle

I am very pleased with the vehicle, but the interior was very dirty and the top of the engine had not been cleaned at all. I am not happy about that. Thank you.

2 July 2026
FOW Winsford logo

Reply from FOW Winsford

Thank you for your feedback. We appreciate your satisfaction with the vehicle and apologize for the cleanliness issues you encountered. Your concerns will be addressed. If you email our aftersales team @traffordaftersales@fow.co.uk they should be able to help.

Many thanks ,
FOW customer service team

Rated 1 out of 5 stars

Extremely disappointing experience…

Extremely disappointing experience purchasing my 2017 Audi A1. We agreed a number of safety-related repairs before collection, including new rear brake discs, brake pads, four tyres and a service, but when we arrived none of the agreed work had been completed. The car also had a fresh paint chip, masking tape left on the bumper and hadn’t even been properly valeted. We were later informed the vehicle wasn’t roadworthy despite being told it was ready to collect.

Although the dealership eventually fitted four new tyres, they were budget tyres on what is marketed as a premium vehicle. Within a day, they had already developed cuts and bulges after encountering normal potholes, leaving me questioning their quality and durability.

Communication throughout was poor and I constantly had to chase for updates. Even after the car was delivered, the rear brake discs still hadn’t been replaced and both key fob batteries were low. The delays left me without transport, forcing me to miss work and lose income.

I appreciate Sophie Hewitt’s efforts in helping resolve some of the issues, but the overall service fell well below expectations. I cannot recommend this dealership based on my experience.

21 July 2026
Rated 5 out of 5 stars

No hard sell

No hard sell, fair price vast amount of cars on Winsford site. I would definitely use again.

27 March 2026
FOW Winsford logo

Reply from FOW Winsford

Thanks for the awesome review! We're glad you had a great experience with us and appreciate your support. Looking forward to helping you again!

Many thanks ,
FOW customer service team

Rated 1 out of 5 stars

When I picked up the car they hadn't…

When I picked up the car they hadn't done a very good job of valeting the car I did bring it to the attention of the salesman but all he offered to do is go and give it a wipe with a rag if I didn't need the car at the weekend I would of refused it

23 July 2026
Rated 5 out of 5 stars

Pre delivery work could be better

Salesman Harry was excellent but let down by other departments.
Petrol flap fell off a mile from FOW.
Low pressure tyre warning displayed on collection.
Remote tailgate opening not working although as there appear to be 2 new fobs, I think it may just be they are incorrect fobs and the remote opening is not a feature on this model.
Reasonable valet let down by poor window cleaning, especially inside.

23 July 2026
FOW Winsford logo

Reply from FOW Winsford

Thanks for the feedback! We're glad to hear Harry made a great impression. Sorry to hear about the issues with the petrol flap and the other departments. We appreciate you bringing this to our attention and will work on improving those areas. Hope you're enjoying your new ride!

Many thanks ,
FOW customer service

Rated 3 out of 5 stars

Contacting FOW by phone is painful

Contacting FOW by phone is painful, ( suggest FOW try ringing their own number). I bought a vehicle but it didn’t feel like a particularly positive experience, took a week to get the vehicle ready, on a positive note the price was the price

22 July 2026
Rated 5 out of 5 stars

Good selection of cars at good prices

Good selection of cars at good prices. The staff were friendly and helpful.

Happy with the car I bought, and the service I received afterwards when having a coupe of issues (used car), they were dealt with promptly and without a fuss.

Would happily return in the future for another!

20 July 2026
FOW Winsford logo

Reply from FOW Winsford

Thanks for the awesome review! We're so glad you found the perfect car and had a great experience with our team. We can't wait to see you again in the future!

Many Thanks,
FOW Customer Service Team

Rated 5 out of 5 stars

Our transaction was handled by Carla…

Our transaction was handled by Carla who proved to be knowledgeable and interested in the job she is doing. She was very patient in explaining the associated documentation. We have dealt with FW before and will, no doubt, do so again.

20 July 2026
FOW Winsford logo

Reply from FOW Winsford

Thanks so much for the awesome review! We're thrilled to hear Carla took great care of you. Looking forward to seeing you again at FOW Winsford!

Many Thanks,
FOW Customer Service Team

Rated 5 out of 5 stars

I recently bought a car from FOW

I recently bought a car from FOW. I couldn’t fault my service from Lana Haynes, from start to finish the customer service was flawless and I knew I was in safe hands with nothing to worry about.

21 July 2026
Unprompted review
FOW Winsford logo

Reply from FOW Winsford

Thanks for the awesome review! We're so glad to hear you had a great experience with Lana. Enjoy your new car!

Many Thanks,
FOW Customer Service Team

Rated 5 out of 5 stars

A pleasure to deal with.

A pleasure to deal with.
We were looked after by Ewan who was great through the whole process. We opted to have the car delivered and the whole process couldn’t have gone smoother
Car is stunning

22 July 2026
FOW Winsford logo

Reply from FOW Winsford

Thanks for the awesome review! So glad to hear Ewan took great care of you and that the delivery went smoothly. Enjoy your stunning new car!

Many Thanks,
FOW Customer Service Team

Rated 5 out of 5 stars

Staff very polite and no pushy salesman…

Staff very polite and no pushy salesman trying to get you to buy a car, I came away happy I bought the car I was going to see everything was straight forward from start to finish

21 July 2026
FOW Winsford logo

Reply from FOW Winsford

Thanks for the awesome review! We're so glad you had a great experience and found the perfect car. Enjoy your ride!

Many Thanks,
FOW Customer Service Team

Rated 5 out of 5 stars

Great service

Great service, thank you Ella for your help in the purchase. Highly recommend this Company, after 2nd purchase in last few years.

21 July 2026
FOW Winsford logo

Reply from FOW Winsford

Thanks so much for the awesome review! We're thrilled to hear you had a great experience with Ella. We appreciate your continued support and recommendations!

Many Thanks,
FOW Customer Service Team

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