DFS Furniture - Lincoln Reviews 

3,427
TrustScore 5 out of 5

4.9

Valentine Road, Unit 5, LN6 7BH Lincoln, GB


While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more

To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more

See what reviewers are saying

Rated 5 out of 5 stars

We're a returning customer and saw the same salesman as previous. Amazing experience throughout, just as last time. Explains everything, happy to help, nothing too much trouble. There's no press... See more

Rated 5 out of 5 stars

went today to browse for a new sofa, customer service was so good we purchased one. Daniel who worked with us was very professional, helpful and knowledgeable. went through all our options ,looked aft... See more

Rated 5 out of 5 stars

Customer service is excellent. Josh was very helpful and had some good advice. Good selection of chairs and sofas in store. Previous experience has shown that DFS sofas are good quality and last many... See more

Rated 5 out of 5 stars

Selecting my new suite was a pleasant and helpful experience. I found chatting with Daniel, who was very professional, put me at ease and answered all my questions. He went through everything in detai... See more

Company replied


Company details

  1. Furniture Store
  2. Furniture Accessories
  3. Home Goods Store
  4. Living Room Furniture Store
  5. Sofa Store
  6. Upholstery Shop

Written by the company

Whatever your thing is, we'll help you find furniture to match. We know that your sofa is more than just a place to sit - it’s where you get together with the people who matter most to you. That’s why for over 55 years we’ve been perfecting our craft of designing, making and selling high quality sofas, and furniture, at great value for money that we hope you’ll love for years to come. www.dfs.co.uk

Written by the company


Contact info

  • Valentine Road, Unit 5, LN6 7BH, Lincoln, United Kingdom

  • 0333 999 9833

4.9

Excellent

TrustScore 5 out of 5

3K reviews

5-star
4-star
3-star
2-star
1-star

Asks customers to review

This company invites their customers to review, whether positive or negative

At Trustpilot, it's all about human content. This business can also access our AI-assisted response tool which helps them draft replies.

How this company uses Trustpilot

See how their reviews and ratings are sourced, scored, and moderated.

4.9

All reviews

(3,427)

99,267 reviews in the last 12 months

Write a review
Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

went today to browse for a new sofa

went today to browse for a new sofa, customer service was so good we purchased one. Daniel who worked with us was very professional, helpful and knowledgeable. went through all our options ,looked after us with no hassle or obligation to buy. Makes an excellent coffee too. looking forward to recieving the goods and hope the quality is as good as the instore service.

18 July 2026
Rated 5 out of 5 stars

Very happy returning customer...

We're a returning customer and saw the same salesman as previous. Amazing experience throughout, just as last time.
Explains everything, happy to help, nothing too much trouble. There's no pressure sales as well which is refreshing!
Gave us all the options and super friendly service. 5*!
Would go back again for future purchases.
Highly recommend.

18 July 2026
Rated 5 out of 5 stars

Customer service is excellent

Customer service is excellent. Josh was very helpful and had some good advice. Good selection of chairs and sofas in store. Previous experience has shown that DFS sofas are good quality and last many years.

18 July 2026
Rated 4 out of 5 stars

The member of staff was excellent when…

The member of staff was excellent when she came out of the office to ask if she could help us with anything, she was very knowledgeable and explained things very clearly, the other member of staff who came over to verify our order was lovely and knowledgeable to.

There were 2 things I was not keen on was that we had to stand outside the office to get there attention, ( I know you don’t do hard sells which is great) but it felt awkward and maybe other people may have just left .
The other thing was having to wait a bit of time to get it verified , I know why you do it but it does make you feel like something is wrong and you feel a bit judged.

17 July 2026
DFS Furniture - Lincoln logo

Reply from DFS Furniture - Lincoln

Hello,

Thank you so much for taking the time to give us an amazing review and sharing your experience with others. We really do appreciate it.

Kind Regards,

Lorraine A
DFS Central Customer Support

Rated 5 out of 5 stars

Everyone looked after so and great…

Everyone looked after so and great range of sofas

10 July 2026
DFS Furniture - Lincoln logo

Reply from DFS Furniture - Lincoln

Hello,

Thank you so much for taking the time to share your lovely review, it's much appreciated!

Kind regards,
Lorraine A
DFS Customer Support

Rated 5 out of 5 stars

Daniel at the Lincoln

Daniel at the Lincoln store was extremely thorough with showing us all the possible available options. Made the ordering process smooth and seamless.

16 July 2026
Unprompted review
DFS Furniture - Lincoln logo

Reply from DFS Furniture - Lincoln

Hello Aaron,

We really appreciate your kind 5* review, it is much appreciated and we can’t wait to deliver your lovely new furniture.

Kind regards,

Lia
DFS Customer Support

Rated 5 out of 5 stars

No pressure sales elle was fantastic…

No pressure sales elle was fantastic fully explained everything would recommend her to others as the salesperson to go to

15 July 2026
DFS Furniture - Lincoln logo

Reply from DFS Furniture - Lincoln

Hello Justin,

Thank you so much for your kind review, we love to hear your feedback and we hope you love your new furniture!

Kind regards,

Lia
DFS Customer Support

Rated 5 out of 5 stars

Excellent customer service

Excellent customer service

7 July 2026
DFS Furniture - Lincoln logo

Reply from DFS Furniture - Lincoln

Hello Rebecca,

Great review, thanks for sharing!

Kind regards,

Lia
DFS Customer Support

Rated 5 out of 5 stars

This is my second purchase of a suite with DFS furniture Lincoln.electing my new suite was a pleasant…

Selecting my new suite was a pleasant and helpful experience. I found chatting with Daniel, who was very professional, put me at ease and answered all my questions. He went through everything in detail with me.

12 July 2026
DFS Furniture - Lincoln logo

Reply from DFS Furniture - Lincoln

Hello Vera,

Thanks for your lovely feedback, we’re glad to hear Daniel met your expectations and gave you all the info you needed to make your purchase.

Kind regards,

Lia
DFS Customer Support

Rated 5 out of 5 stars

Well informed staff

Well informed staff, easy purchase arrangements, swift and efficient delivery.

28 June 2026
DFS Furniture - Lincoln logo

Reply from DFS Furniture - Lincoln

Hello,

Thank you so much for taking the time to give us a 5* rating and to share the experience with others. It is much appreciated!

Kind regards,

Lorraine A
DFS Customer Support

Rated 5 out of 5 stars

Very polite sales person

Very polite sales person , not to pushy and great patience

13 July 2026
DFS Furniture - Lincoln logo

Reply from DFS Furniture - Lincoln

Hello,

Thank you so much for taking the time to share your lovely review, it's much appreciated!

Kind regards,
Lorraine A
DFS Customer Support

Rated 5 out of 5 stars

Daniel was awesome

Daniel was awesome! Made us a coffee and talked us through everything so kindly.

13 July 2026
DFS Furniture - Lincoln logo

Reply from DFS Furniture - Lincoln

Good Afternoon,

Thank you so much for your kind review, we’re happy to hear you had a lovely experience when visiting our store and received refreshments. We look forward to welcoming you again next time!

Kind Regards,

Lorraine A
DFS Central Customer Support

Rated 5 out of 5 stars

Relaxed environment

Relaxed environment, didn’t feel pressured

12 July 2026
DFS Furniture - Lincoln logo

Reply from DFS Furniture - Lincoln

Hello,

We really appreciate your kind 5* review, it is much appreciated and we can’t wait to deliver your lovely new furniture.

Kind regards,

Lorraine A
DFS Customer Support

Rated 5 out of 5 stars

Shami was very helpful gave lots of…

Shami was very helpful gave lots of information

12 July 2026
DFS Furniture - Lincoln logo

Reply from DFS Furniture - Lincoln

Hello,

We really appreciate your kind 5* review, it is much appreciated and we can’t wait to deliver your lovely new furniture.

Kind regards,

Lorraine A
DFS Customer Support

Rated 5 out of 5 stars
DFS Furniture - Lincoln logo

Reply from DFS Furniture - Lincoln

Hello,

Thank you for your kind review.

Kind Regards,
Holly M
DFS Customer Support

Rated 5 out of 5 stars

very helpful staff, no pressure sales

Great service from friendly staff ,who let you browse at youre own leisure, very knowledgeable, when needed

12 July 2026
DFS Furniture - Lincoln logo

Reply from DFS Furniture - Lincoln

Hello,

We are really grateful for your kind words and for sharing your experience!

Kind regards,
Holly M
DFS Customer Support

Rated 5 out of 5 stars

The girl that help us was very helpful…

The girl that help us was very helpful and patient,as we had only visited Lincoln to have a look at what was in store, the sheldon that we wanted wasn’t in store but the young girl showed us everything we needed to know about the sofas that we wanted, and made it a very easy and enjoyable purchase,,

11 July 2026
DFS Furniture - Lincoln logo

Reply from DFS Furniture - Lincoln

Hello,

Thank you for taking the time to leave us your review. Your feedback is greatly appreciated. We are so happy to hear you had a smooth experience when placing your order with us.

Kind Regards,
Holly M
DFS Customer Support

Rated 5 out of 5 stars

Having been in several times looking at…

Having been in several times looking at sofas. Finally deciding on one. The staff was very helpful in explaining everything prior to purchase and what to expect afterwards. Would recommend purchasing from this store. .

10 July 2026
DFS Furniture - Lincoln logo

Reply from DFS Furniture - Lincoln

Hello,

We’re really grateful and appreciate you taking the time to share your experience with us. We look forward to seeing you again in the future!

Kind regards,
Holly M
DFS Customer Support

Rated 5 out of 5 stars

Excellent sales person (Sham)

Excellent sales person (Sham)
Excellent communication
Explained everything we needed to know very well
Very experienced

10 July 2026
DFS Furniture - Lincoln logo

Reply from DFS Furniture - Lincoln

Hello Jane,

Thank you so much for taking the time to give us a 5* rating and to share the experience with others. It is much appreciated!

Kind regards,

Lia
DFS Customer Support

The Trustpilot Experience

Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.

Companies can ask for reviews via automatic invitations. Labeled Verified, they’re about genuine experiences.

Learn more about other kinds of reviews.

We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.

Learn about Trustpilot’s review process.

Here are 8 tips for writing great reviews.

Verification can help ensure real people are writing the reviews you read on Trustpilot.

Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.

Take a closer look