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Rated 5 out of 5 stars

Criteo is one of the best ad platforms out there. For many years now I have been using it and had good CPC and CPA for the campaigns.

Rated 1 out of 5 stars

Criteo is blady scammer. The girl name dyaesha nur. Encourage to invest in this stupid company and then add me in a whatsapp group posting different ad everyday. After awhile she went missing. My mone... See more

Rated 1 out of 5 stars

This platform allows counterfeit marketing and has no way of reporting them. They are allowing fake factories to spam our product around the world and thousands of people to get scammed. If you want t... See more

Company details

  1. Business to Business Service

Information provided by various external sources

Criteo’s Commerce Marketing Ecosystem is where retailers, brands, and publishers come together to thrive and profit. Please go our profiles on TrustRadius or G2 Crowd to read detailed reviews -this TrustProfile profile is not maintained.


Contact info

2.6

Poor

TrustScore 2.5 out of 5

38 reviews

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Hasn’t replied to negative reviews

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Rated 3 out of 5 stars

Criteo AI advertising

This is an updated review regarding their service. The company recently added an AI feature intended to generate more traffic and notified customers by email. Customers were required to respond within three days; otherwise, their accounts would be automatically enrolled in the AI platform. I do not believe a new advertising option should be forced onto an account without explicit agreement to the new terms.

I was later billed $688.59 for this service. I refused to pay the charge, and after going through a lengthy and frustrating process to restore my account to its previous settings, the company ultimately made an exception and waived the bill. While I appreciate that they made it right in the end, the process was unnecessarily difficult.

At this point, I am unsure whether I will continue using their services if similar issues occur again. I want to be in full control of my account, especially how and when I choose to advertise. I am not impressed with the AI advertising options. Google, for example, offers AI tools but does not force them on your account. Even so, my campaigns are still performing better than Google’s AI options, which also need improvement.

26 December 2025
Unprompted review
Rated 1 out of 5 stars

JUST AS ANNOYING

THESE LOT ARE JUST AS ANNOYING AS GOOGLE WITH INTERRUPTING EVERYTHING WITH CRAPPY ANNOYING INTRUSIVE ADVERTS OVER POSTS AND PICTURES !

9 November 2025
Unprompted review
Rated 5 out of 5 stars

Effective

Criteo is one of the best ad platforms out there. For many years now I have been using it and had good CPC and CPA for the campaigns.

13 October 2025
Unprompted review
Rated 1 out of 5 stars

Always some issues with invoices

Always some issues with invoices. We are getting invoices in Euro (and the calculated amount in SEK). We pay the amount in SEK and suddenly we are getting blocked because underpaid (10-20% how?). They are blocking accounts even if everything is paid. I'm so sick of it. Almost every month the same.

1 August 2024
Unprompted review
Rated 1 out of 5 stars

Avoid Criteo at All Costs: Incompetence and Rude Staff

Our experience with Criteo has been nothing short of a disaster. Not only did they fail to deliver on their promises, but their staff, particularly Molly, displayed appalling rudeness and disrespect towards us.

Despite investing time, energy, and money into their services, Criteo’s incompetence cost us dearly. Molly’s rude demeanor only added insult to injury, leaving us feeling undervalued and frustrated.

I cannot in good conscience recommend Criteo to anyone. Their lack of professionalism and disrespectful attitude towards customers make them unworthy of your trust. Save yourself the headache and find a more reputable company to work with.

9 March 2024
Unprompted review
Rated 1 out of 5 stars

Customer service and professionalism extremely poor

We have been customers for many years and so long as you don't need any assistance, you'll be fine. If you ever have simple requests, they will not reply timely, nor attend to any of your needs. As a business of 20 years where the majority of our vendors have been with us for 12+ years, Criteo offers us one of the poorest customer service experiences we've ever seen. They literally just do not care nor show professionalism. I think most customers like us, use the platform but if you need professionalism, it is extremely lacking

2 January 2024
Unprompted review
Rated 1 out of 5 stars

We overpaid by mistake

We overpaid by mistake, almost a month has gone by and they have not refunded over £16,000 owed and have now missed their end of month pay run. Bordering illegal activity as they are holding funds which are not their own.

10 June 2023
Unprompted review
Rated 1 out of 5 stars

I visited a website to look at a guitar and am now being hounded relentlessly with this ad

I visited a website to look at a product and and am now being hounded NON STOP by Criteo ads for this exact company. Dozens of them. When I click on Criteo Ad Choices, the top says this -
Why are you seeing this ad?
You have enabled ad personalization. We have tailored this ad to your interests based on the fact that: You visited websites or applications that are a part of our network.

Yet, when I get to the bottom of the page it says this:
Ad personalization across the web is turned off.

Every single setting in my computer is set to disable interest based ads, to send "do not track" requests, and I have registered with the national direct marketing assoc to prevent being targeted.

Something you are doing is not working correctly. When I visit a site and decide I do not want the purchase the item, the very last thing I want to see is that exact item popping up hundreds of times over the next several weeks. It makes me more determined than ever NOT to purchase that product and to never visit that company's website again.

27 June 2023
Unprompted review
Rated 1 out of 5 stars

They made a basic error that I would…

They made a basic error that I would not expect from a billion dollar tech company. They claimed I hadn't paid an invoice despite it appearing as paid in their software interface. If they are capable of this error, how can I trust them to serve my ads?

24 May 2023
Unprompted review
Rated 1 out of 5 stars

‼️Stay away from Criteo

‼️Stay away from Criteo. Their product they sell do not work any more and have no chance against Facebook and Google. Save your money and use the big marketing tools instead. I can bet much that you will end up with 0% ROAS using Criteo.

And don’t forget, when you have signed up with them and added you credit card. Then there is no turning back, they will keep charging crazy amounts until you have nothing left or report them.

1 April 2023
Unprompted review
Rated 1 out of 5 stars

A TERRIBLE EXPERIENCE ALLAROUND!

A TERRIBLE EXPERIENCE ALLAROUND!
From the integration to the onboarding to the results.
5k Eur Spent!
0 Eur Revenue!!!!
Criteo used to stand for something back in the day!
That is no more obviously...

23 February 2023
Unprompted review
Rated 1 out of 5 stars

Criteo is blady scammer

Criteo is blady scammer. The girl name dyaesha nur. Encourage to invest in this stupid company and then add me in a whatsapp group posting different ad everyday. After awhile she went missing. My money which supposed to return is just burn. Want to make businesses go in good way don't xucking scam ppl money. Guys don't trust this company its fake please don't be stupid as I did. Kindly invest in trusted platform.

26 January 2023
Unprompted review
Rated 1 out of 5 stars

Stay away from this company

Stay away from this company. Their revenues are not working correctly. Budget cannot be adjusted without support intervention, and they have locked some budgets depending on day/month calculation.

No support whatsoever anymore, and their tags are not working correctly to calculate revenue.

10 January 2023
Unprompted review
Rated 1 out of 5 stars

Criteo sucks big time

Criteo sucks big time. They show me the same ad over and over and over no matter how many times I check “Not effing interested!!!!!!!!!!!!!!!!!!!!!” How effing difficult is it to get through your terrible software to understand that! Eff off.

25 June 2022
Unprompted review
Rated 1 out of 5 stars

They show me an ad, I say not interested..

They show me an ad, I must have pressed not interested or repetitive, 100 times, says thank you for your feedback, but keeps showing the same bloody ad, go to their website, put in disable and no more cookies, go to my settings, 7 more cookies installed. I don't mind them showing me ads, but why the same one, when I've typed in not interested hundreds of times!

17 May 2022
Unprompted review
Rated 1 out of 5 stars

Horrible product

Ad personalisation is switched off - they still show me retargeted ads based on my web browsing.

Report ads as inappropriate or not interesting - they still show me the same ad.

22 November 2021
Unprompted review

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