Bol Reviews 

48,951
•
TrustScore 2.5 out of 5

2.6

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Rated 4 out of 5 stars

Edit: Updated the review as the partners did solve the problem quickly. Bol is good, their partners are not. Ordered something and the delivery date is NEVER kept, and they do nothing abou... See more

Company replied

Rated 1 out of 5 stars

How can a company like BOL use the useless service of POST NL I guess they are cheap! They do you no favours with there appalling service this reflects on BOL making your delivery times nothing but a... See more

Company replied

Rated 5 out of 5 stars

I have ordered from BOL many times about 50 at least and never had any problem with product or delivery. I use select also for low price orders with no minimum price required which is very useful. Ye... See more

Company replied

Rated 1 out of 5 stars

Extremely disappointing customer service. I specifically informed customer support that the card they would be refunding me to had expired and asked whether this would cause any issues. I w... See more

Company replied

Company details

  1. Software Company

Written by the company

Bol.com opende op 30 maart 1999 zijn winkeldeuren. Ruim achttien jaar later heeft de winkel meer dan 8 miljoen actieve klanten in Nederland en België en een assortiment van ruim 15 miljoen artikelen. Bol.com behoort tot een van de populairste winkels van Nederland en België. Bij bol.com vinden klanten het grootste assortiment in meer dan 20 winkelcategorieeën met boeken & ebooks in het Nederlands en andere talen, muziek, films, games, elektronica, speelgoed, babyartikelen, tuin- en klusartikelen en alles voor wonen, dieren, sport, vrije tijd en persoonlijke verzorging. Op het hoofdkantoor van bol.com in Utrecht werken ruim 1.400 experts. Via fulfilment partner Ingram Micro werken er dagelijks honderden mensen in het bol.com ‘pakjeshuis’ in Waalwijk, (ook wel fulfilment center genoemd).


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2.6

Poor

TrustScore 2.5 out of 5

49K reviews

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Replied to 99% of negative reviews

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2.6

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(48,951)

4,579 reviews in the last 12 months

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Rated 1 out of 5 stars

bol.com takes no responsibility

Ordered an air fryer this week. Delivery set for Friday. Bol account said it has been received by DHL.
DHL track and trace says the package has been booked but they haven’t received it.
RUDE Customer representative phones me now and asks if I’ve received the article. I say no and he says I can phone again then on 3 December if I haven’t received it.
I’ve made a few purchases with Bol.com and Amazon.nl and Bol.com should take some lessons in customer service from Amazon.
This will be the last order from Bol.com. Never again.
I also see they’ve gone against their policies and charged my credit card before delivery which is illegal

29 November 2025
Unprompted review
Bol logo

Reply from Bol

Hi Angela,

Thank you for your review. We requested information so we could access your account. Unfortunately, we haven't received a response from you. If we can still help you, please email your complaint and order number or customer number to klantenservice@bol.com. You can also reach us by phone at NL: 030-3104999 / BE: 027-885999. Our customer service team will be happy to assist you.

Kind regards,
Bol

Rated 5 out of 5 stars

The articles I ordered were exact as…

The articles I ordered were exact as described on their webshop. The article was packed well and the delivery was quick.
I buy for years at their webshop and untill now Iam very confident

13 November 2025
Unprompted review
Bol logo

Reply from Bol

Thank you for your review! 😊

Rated 1 out of 5 stars

Horrible Delivery Process

On consecutive orders during the delivery process the "driver misplaced my package" and it was delivered days late. Bol tells you to wait 5 DAYS, even when paying for the Select package! Really awful customer experience

27 November 2025
Unprompted review
Bol logo

Reply from Bol

Hi Jack,

Thank you for your review. We requested information so we could access your account. Unfortunately, we haven't received a response from you. If we can still help you, please email your complaint and order number or customer number to klantenservice@bol.com. You can also reach us by phone at NL: 030-3104999 / BE: 027-885999. My colleagues will be happy to help you.

Kind regards,
Bol

Rated 1 out of 5 stars

Wrong product delivered. Impossible to return product Rikverkoop.

Wrong product delivered.

Return impossible due to wrong labels ( up to 3 times )
Pay back? No way. only after returning product.

But how to return? If you know, tell me.

Even after reaction from Bol.com on this review, still no return label or payback.

I will never order trough you guys again!

27 November 2025
Unprompted review
Bol logo

Reply from Bol

Dear customer,

Thank you for your review. We will contact the seller with the request to provide you with a correct return label.

Sincerely,
Bol.

Rated 1 out of 5 stars

Every time I order something from…

Every time I order something from Bol.com I regret it. Every time without exception there is an issue. Either I cancel my order and mu order is not cancelled. I have to call support.
Or, my package is delivered and it actually it is not. Ok the second one is on DHL but the point is its easier to go to a store and buy what is need than spend time with support every time.

25 November 2025
Unprompted review
Bol logo

Reply from Bol

Dear Martin,

Thank you for your review. Recently, we've send you a request to share more information. We didn't receive a reply, but feel welcome to contact our costumer service in case you have any remaining questions or complaints by sending an e-mail to klantenservice@bol.com with an explanation of your complaint and an order number/customer number. Our customer service is also available via NL: 030-3104999 / BE: 027- 885999. They are happy to help.

Sincerely,
Bol

Rated 1 out of 5 stars

My order delivery was postponed…

My order delivery was postponed multiple times, and in the end, it was delivered to a PostNL office that was far away. I have back pain and have no idea how I will pick it up by myself. If I had known they would deliver it to a different location, I would have gone to a nearby shop and bought it from there. This has been the worst delivery experience I have ever had. The customer service was rude, and I will not use this service again.

20 November 2025
Unprompted review
Bol logo

Reply from Bol

Dear Natavan,

Thank you for your review.
I'm sorry to hear you had such a rough delivery experience. I don't see any contact with customer service in the system yet, so they will contact you.

Sincerely,
Bol.

Rated 1 out of 5 stars

Books always arrive damaged

Decided to try buying books again. Still the same worthless packaging as ever, causing the books to arrive severely damaged. Is it so hard to put a single layer of bubble wrap around it? Surely the cost of damaged books being returned is much higher than the cost of a single piece of bubble wrap. Unbelievable.

18 November 2025
Unprompted review
Bol logo

Reply from Bol

Hi Evelien,

Thank you for your review and feedback. We'll work on it.

Kind regards,
Bol

Rated 1 out of 5 stars

scammers

a group of scammers , they force you to subcribe to SELECT ; when i cancel the subscribtion, they still charge me for the service which i do not want

14 November 2025
Unprompted review
Bol logo

Reply from Bol

Hi Mohamad,

Thank you for your review. We requested information so we could access your account. Unfortunately, we haven't received a response from you. If we can still help you, please email your complaint and order number or customer number to klantenservice@bol.com. You can also reach us by phone at NL: 030-3104999 / BE: 027-885999. My colleagues will be happy to help you.

Kind regards,
Bol

Rated 1 out of 5 stars

stuck in creating an account and "helpdesk" is a waste of time

stuck in creating an account. For two days the WebSite keeps saying "Technische storing". Opened a chat and took some time to get a real person who turned out to be another chatbot. Not reading my issues I was advised to open account on bol.com when I said this is the issue I was told to give a screenshot but the chat does not allow attachments to be uploaded WHEN YOU DO NOT HAVE AN ACCOUNT

If it is already at this stage that shows a poor service I decided to take my order of about £200 of books elsewhere.

>> added since the reply from Bol

The reply is very generic and is another clear signal that it is an automated reply asking about my order (which I was unable to place) and my account (which I was unable to create) , clearly Bol does not READ messages (weird given their core is selling books ?)

Let me spell it out for you dear Bol. Your registration page seems to be broken for those not living in NL or BE. And you chat bot and "warm body" response is a canned reply and poor implementation of A.I.

1. for two days I kept getting the "due to technical problems we were unable to register you as a new client"
2. Your advise to contact helpdesk made things clear they were not listening nor reading my cry for support
3. I ended giving them my email address asking to be replied by a competent service employee

I should have looked at Trustpilot before signing up, I would have known your poor level of service

12 November 2025
Unprompted review
Bol logo

Reply from Bol

Hi Jorgen,

Thank you for your review.
I just looked up the email address you provided in our system, and I see that there is an active account at your address. I'll contact you so we can figure out what's wrong.

Kind regards,
Bol

Rated 1 out of 5 stars

AI ads sound awful

AI ads sound awful. What are you thinking!

Edit: You didn't send me any response

9 November 2025
Unprompted review
Bol logo

Reply from Bol

Hi Guinness,

Thank you for your review. We recently sent you a request for your information. Unfortunately, we haven't received a response from you. If we can still help you, please email your complaint and order number or customer number to klantenservice@bol.com. You can also reach us by phone at NL: 030-3104999 / +32 (0) 27 885 999 (BE). My colleagues will be happy to help you.

Kind regards,
Bol

Rated 3 out of 5 stars

Poor packaging

The book arrived damaged. The box was fine, but the book wasn't. Why is it so difficult for bol.com to wrap books in foil? Bad experience every time.
3 star for great client service.

4 November 2025
Unprompted review
Bol logo

Reply from Bol

Hi Danyil,

Thank you for your review. We will contact you as soon as possible.

Kind regards,
Bol

Rated 1 out of 5 stars

Received a completely wrong item — terrible experience with Bol.com

I ordered an MSI RTX 5080 graphics card on Bol.com for €1050, a confirmed and paid order during a sale.
The delivery was delayed for several days, and when the package finally arrived, it contained a Biotherm face cream instead of the graphics card.

I immediately contacted customer service and was told I could return the item for a refund. However, this is completely unfair—the RTX 5080 now costs around €300 more, and I just lost my chance to get the product I ordered at the advertised price.

It’s unacceptable that Bol.com or its marketplace sellers can make such a serious mistake on a high-value product and only offer a refund as a “solution.”
I provided photos and proof, but they refused to send the correct item.

Very disappointing experience. I will not be ordering from Bol.com again, and I strongly advise others to be extremely careful when buying expensive electronics from them.

31 October 2025
Unprompted review
Bol logo

Reply from Bol

Hi Sanjog,

Thank you for your review. We requested information so we could access your account. Unfortunately, we haven't received a response from you. If we can still help you, please email your complaint and order number or customer number to klantenservice@bol.com. You can also reach us by phone at NL: 030-3104999 / BE: 027-885999. My colleagues will be happy to help you.

Kind regards,
Bol

Rated 2 out of 5 stars

Automatically set to “Pay later” without choice, misleading and customer-unfriendly

I’ve been ordering from bol.com for years and have always been very satisfied. I consciously choose bol instead of Amazon for ethical reasons, because I prefer to support a Dutch company and specifically not Amazon. Their customer service has always been quick and kind, including this time, so that’s not the issue.

What really disappointed me is that during my last order, “Pay later” was automatically selected without my consent. I wasn’t redirected to the payment page and only realized afterward that an after-payment had been created for me. That doesn’t feel right.

I understand why this change was introduced, but it takes away the customer’s freedom of choice. Not everyone wants or is able to pay later, and I find it fundamentally wrong that this has become the default. I had to cancel my order and place it again just to pay immediately.

I hope bol.com reconsiders this approach and brings back transparency and real choice for its customers. That would better reflect the trust I usually have in bol.com.

Edit to reply from Bol:
I am perfectly aware that I am able to choose, I’d just like the choice to not pay now if I don’t want to pay now, not to actively have to choose to pay. Paying now should be the automatic option, not the other way around. And your designers know perfectly well why that is the case. You’re just choosing to ignore me pointing out that what you are doing instead is unethical. To be specific, lowering the threshold of buying so people buy a bunch of stuff first and don’t get confronted with their bill until way later. This will trigger unhealthy buying behaviour.

31 October 2025
Unprompted review
Bol logo

Reply from Bol

Dear Manu,

Thank you for your review. When completing your order, you can always choose between our payment methods. You can pay with iDEAL, gift cards, credit cards, and for some orders, you can also choose to pay later.
There may have been a minor glitch that prevented you from choosing a payment method, but this is not the standard. I apologize for the inconvenience.

Sincerely,
Bol.

Rated 5 out of 5 stars

Easy to use

Bol is easy to use, goods are easy to return if you have problems, and refunds and requests are always dealt with promptly.

31 October 2025
Unprompted review
Bol logo

Reply from Bol

Thank you for your review!

Rated 1 out of 5 stars

To review their partnership with On That Ass company

My review is with regards to the partner company of Bol.com , On That Ass company offering free gifts to Bol.com customers for some product purchases via Bol.com website. If I could give minus stars for this On That Ass company I would. Terrible scammers, never experienced such low quality business makers like this company. They used my bank details and personal information obtained via a free product I received following a purchase I made on Bol.com , On That Ass being a cross promotion partner of Bol.com offering free gifts to compliment some product purchases from bol.com website. Basically weeks after my bol.com purchase On That ass created a subscription on my name and sent me a spontaneous email -weeks after my purchase -which went unnoticed to my spam and they started to debit my bank account for 4 months before I noticed they debit money from my account. I could not get in touch with anybody for customer service, I immediately blocked their access to debit my account and then when I realised they actually activated a membership on my name - I proceeded to make all steps to cancel that subscription - and still they try to squeeze money further from me for an additional month - I advise all to stay away from this company, such low level business tactics - high level masked SCAMMERS , @onthatass, Also very disappointed to realise that @bol.com has such partners and allows their customers to be simply tricked in such manner by a partner company which supposingly should bring added value to bol.com customers - total disappointment @bol.com also for the lack of reaction and stand to my situation and how I ended up being totally scammed following a purchase from Bol.com. Beware! Worst buying experience ever!

28 October 2025
Unprompted review
Bol logo

Reply from Bol

Hi Alesandra,

Thank you for your review. We recently sent you a request for your information. Unfortunately, we haven't received a response from you. If we can still help you, please email your complaint and order number or customer number to klantenservice@bol.com. You can also reach us by phone at NL: 030-3104999 / +32 (0) 27 885 999 (BE). My colleagues will be happy to help you.

Kind regards,
Bol

Rated 1 out of 5 stars

Stay Vigilant

Stay Vigilant. Be ready for unpleasant surprises after ordering. Unclear terms of conditions setting traps to customers.

28 October 2025
Unprompted review
Bol logo

Reply from Bol

Hi Nikos,

Thank you for your review. We've sent you a request to provide more information about your order and/or account. We look forward to hearing from you.

Kind regards,
Bol

Rated 2 out of 5 stars

Bad delivery

Three times packages are lost or delayed, and with every package you have to wait for four working days with no use till they return the money and what is funny is some of the packages arrives and some not specially if it is in letterbox it never arrives almost

21 October 2025
Unprompted review
Bol logo

Reply from Bol

Hi Amir,

Thank you for your review. We've sent you an e-mail with more information.

Kind regards,
Bol

Rated 1 out of 5 stars

Shameful platform

After ive read all these negative comments i will never place an oder in this platform
Thank you guys for making other’s ppl life easier

20 October 2025
Unprompted review
Bol logo

Reply from Bol

Hi Bitar,

Thank you for your review. We recently sent you a request for your information. Unfortunately, we haven't received a response from you. If we can still help you, please email your complaint and order number or customer number to klantenservice@bol.com. You can also reach us by phone at NL: 030-3104999 / BE: +32 (0) 27 885 999. My colleagues will be happy to help you.

Sincerely,
Bol.

Rated 1 out of 5 stars

Horrible customer service

Horrible customer service, incapable and purposely time wasting. Only order from Amazon now on.

Edit after your answer: The delivery didn't arrive the day after as promised before ordering the item but after 2 days and the item was delivered 1 hour earlier than the forcasted time, nobody was home, second delivery attempt almost a week after the initial item order.

18 October 2025
Unprompted review
Bol logo

Reply from Bol

Dear customer,

Thank you for your review and your feedback.
It looks like the delivery driver arrived earlier than agreed. Fortunately, the package will arrive today within the desired timeframe. Hopefully, everything will be fine this time around.

Sincerely,
Bol.

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