American Frame Reviews 17,172

TrustScore 4.5 out of 5

4.7

While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more

To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more

See what reviewers are saying

Rated 3 out of 5 stars

Just purchased my house and I am incredibly busy. Would have gone to get a custom frame made, but I figured it would just be easier to order it. Spent $300 on two moderately smallframes and now it a... See more

Rated 5 out of 5 stars

I've engaged American Frame multiple times over the years. Their system is set up to avoid mistakes. If I've had questions, they've been extremely patient and helpful. While I struggle with the confl... See more

Company replied

Rated 5 out of 5 stars

I just ordered for the first time and WOW! Fast, easy to understand, and SUCH a good final price, including shipping! My uploaded image looked so good in the digital display I was sold. If the item... See more

Company replied

Rated 5 out of 5 stars

amazing customer support I had to submit a tax exemption with my institution and was having all kinds of trouble with the web site. When I gave my number into the AI chat, I got a personal call withi... See more

Company replied

Company details

  1. Art Supply Store
  2. Aluminum Frames Supplier
  3. Picture Frame Shop
  4. Wood Frame Supplier

About American Frame

Written by the company

Promo Image

American Frame is the longest-serving and highly rated online custom picture framing company in the USA. A 2nd-generation, woman-owned, and family-operated company, we serve customers—arts professionals and enthusiasts alike—providing museum-quality custom framing and fine art printing services in a variety of forms online, at direct prices. At AmericanFrame.com, you will find a full range of premium-quality products and services to fit your purpose, budget and style. Visualize as you design using our easy online interface. Create DIY custom frame kits, upload digital files to print and frame artwork, or order fine art giclee prints, depending on your needs. Named “Best Framing Service For Art” by Martha Stewart in 2023, we stand by our reputation and look forward to serving you!

How does American Frame work?

Shop americanframe.com anytime from the comfort of your home, office, or studio. For extra support, contact our Customer Service team 800-537-0944, M-F, 8:30-5:00 (Eastern), who will be happy to assist you via phone or email at service@americanframe.com. If you prefer face-to-face assistance, schedule a virtual meeting with a design expert or if you are local to Maumee, OH, come visit our showroom, M-F, 9-5.

Metal Frames
Wood Frames
Canvas Frames
Print & Frame

Contact info

4.7

Excellent

TrustScore 4.5 out of 5

17K reviews

5-star
4-star
3-star
2-star
1-star

Hasn’t replied to negative reviews

How this company uses Trustpilot

See how their reviews and ratings are sourced, scored, and moderated.

Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 3 out of 5 stars

Defeated the purpose now that I realize I have to put it together myself

Just purchased my house and I am incredibly busy. Would have gone to get a custom frame made, but I figured it would just be easier to order it.
Spent $300 on two moderately smallframes and now it arrives, and I have to put both of them together??
Could have spent the same price and just had it done for me. Doesn’t really help me at all.

21 January 2026
Unprompted review
Rated 1 out of 5 stars

Extremely poor customer service

I was stunned at the poor customer service I received from this establishment. I ordered 2 mats online for $90 for a project I was so very excited about, but the mats were unusable as the window opening could have only displayed a postage stamp. I misunderstood their description of the "outer perimeter" of the mats (thinking that this was the window display opening), as it was my first time ordering mats online rather than in person. The individual I spoke with was both snooty and kurt on the phone, and refused to refund the unusable mats, or even to meet me half way to offer a partial refund for the money I lost. Instead, she informed me that she added the correct sized mats to my cart in my account, and that I was welcome to pay--again--to purchase my second set. Real audacity, and very surprising. I said, no thank you, I certainly will not be purchasing a second set from you, I'll buy them somewhere else. Apparently repeat business is not a real priority to American Frame.

7 January 2026
Unprompted review
Rated 5 out of 5 stars

Quality frames

The frames arrived quickly and neatly packaged. Every detail is in place, the glass is intact, the corners of the frames are well adjusted. This is important to me because frames often come with distortions or scratches when ordering online. Everything is perfect here. The materials are of high quality: the baguette looks durable, the color is even, the surface is smooth. I ordered frames for paintings and photographs, it fits perfectly, the insert holds the picture tightly, nothing slips. The installation is simple, everything is thought out, there are latches, holders and corners for hanging.

17 November 2025
Unprompted review
Rated 5 out of 5 stars

Black Nielsen 11 frames - high quality & fine tolerances

I ordered Black Nielsen 11 frames. The result is a high quality frame, made to tight tolerances, with gallery standard protection, that fits my pictures precisely.

Some good advice was offered before I ordered to make sure that my new frames matched existing ones. The result is almost indistinguishable from the originals.

All in all I am happy with the result and happy to offer my recommendation.

10 March 2025
Rated 4 out of 5 stars

The pictures look beautiful

The pictures are beautiful and they arrived very quickly. The only minor thing is that since the prints are rolled up for shipping, the curved paper makes it a challenge to mount them. Sitting under some books for a couple days took out some of the curvature but did not make them flat. Flat photos would be much easier to mount but are probably more expensive to ship.

18 March 2025
Rated 5 out of 5 stars

very satisfied (but offer more bright colors please!)

Very precise and straightforward ordering platform, quick shipping, VERY careful packaging to avoid damage. The mat is excellent quality and is true to color. The only change I would recommend is to have more bold mat colors available. Bright/vibrant colors are more in-demand than neutrals now in design, but there aren't many of those options available here. For example there's only one shade of orange available but there's 16 different shades of grey....

17 March 2025
American Frame logo

Reply from American Frame

Hi Shana,

Thank you so much for your wonderful review! We're delighted to hear that you found our ordering platform user-friendly and appreciated the quality of our packaging and mats. Your feedback about expanding our range of bold, vibrant mat colors is valuable, and we’ll definitely share it with our product team for consideration. We aim to provide a variety of options to suit every creative need, and your insight helps us grow and improve. Thanks for choosing American Frame—we look forward to assisting with your future projects!

Kayla

Rated 5 out of 5 stars

Outstanding Product Quality, Packaging, and Service

I recently switched to American Frame. I am a photographer who also operates a small framing operation. My previous supplier of Nielsen (and other) frames recently retired. I settled on American Frame after some research and a session with customer service. My recent order was fulfilled in a timely manner and packed beautifully. The frame components (5 in all) were individually packed, and the assembly hardware packed separately. There was plenty of void fill in the box to protect the contents. Also the miter cuts in the metal frames were perfect - no burrs and the angles through to the base were also perfect. I will be a repeat customer for sure. Good workmanship, order fulfillment and service.

17 March 2025
American Frame logo

Reply from American Frame

Hi James,

Thank you so much for your thoughtful review! We're thrilled to hear that your experience with American Frame has been positive and that our frames met your expectations. As a photographer and framing professional, your feedback means a lot to us—we know how important precision and quality are in your work. It's great to hear that our packaging, order fulfillment, and customer service met your standards. We look forward to being your trusted partner for future projects. Thank you for choosing American Frame!

Kayla

Rated 5 out of 5 stars

Easy to find desired product and…

Easy to find desired product and customize.

17 March 2025
American Frame logo

Reply from American Frame

Hi Karen,

Thanks for your 5-star review! I'm glad to hear that you found it simple to find what you needed and customize it to your liking. We work hard to make the experience as smooth as possible, so it's great to know we're hitting the mark. If there's anything else we can do for you, don't hesitate to let us know!

Kayla

Rated 5 out of 5 stars

Purchase beat my expectations

I NEVER write reviews but I am so pleased about my recent frame purchases that I had to share. Not only were the frames a great price but they look even better than on the website. The instructions to add the hardware were perfectly clear and even a rookie like myself took only about 10 minutes to complete.

19 March 2025
Unprompted review
American Frame logo

Reply from American Frame

Hi Cathy,

Thank you for your 5-star review! It means a lot that you chose to write a review for us. We're thrilled to hear that you're happy with your frames and found the installation process straightforward. If there's anything more we can do for you in the future, don't hesitate to reach out. We hope you enjoy your new frames for years to come!

Kayla

Rated 5 out of 5 stars

The interface is easy to understand

The interface is easy to understand. There are plenty of inserted links which help to understand definitions of terms and process.

18 March 2025
American Frame logo

Reply from American Frame

Hi Philip,

Thank you for your 5-star review! We're thrilled to hear that you found the interface user-friendly and the inserted links helpful for understanding terms and processes. Our goal is to make your experience as seamless and informative as possible. Looking forward to working with you again soon!

Kayla

Rated 5 out of 5 stars

Happy Customer

Quality frames and great packaging.

16 March 2025
American Frame logo

Reply from American Frame

Hi Barbara,

Thank you for your 5-star review! We're so happy to hear that you love the quality of our frames and our packaging. Ensuring your order arrives in perfect condition is a top priority for us. We appreciate your support and look forward to assisting you again in the future!

Kayla

Rated 5 out of 5 stars

Easy to use website

Easy to use website, clear images and pricing.

17 March 2025
American Frame logo

Reply from American Frame

Hi Alan,

Thank you for your 5-star review! We're thrilled to hear that you find our website easy to use with clear images and pricing. Providing a smooth and transparent shopping experience is our goal, and we're glad we could meet your expectations. We appreciate your support and look forward to serving you again!

Kayla

Rated 5 out of 5 stars
American Frame logo

Reply from American Frame

Hi Lauren,

Thank you for your 5-star review! We're so glad to hear that you had a great experience with our support and customer service. Your satisfaction is our top priority, and we truly appreciate your kind words. We look forward to assisting you again in the future!

Kayla

Rated 5 out of 5 stars

Easy ordering

It’s always easy to order your products. You can review your order before it is placed. After placement, there is another chance to review your order.

17 March 2025
American Frame logo

Reply from American Frame

Hi Susan,

Thank you for your 5-star review! We're thrilled to hear that you find our ordering process easy and convenient. Providing a seamless experience with multiple opportunities to review your order is important to us, and we're glad it makes a difference for you. We appreciate your support and look forward to serving you again!

Kayla

The Trustpilot Experience

Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.

Companies can ask for reviews via automatic invitations. Labeled Verified, they’re about genuine experiences.

Learn more about other kinds of reviews.

We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.

Learn about Trustpilot’s review process.

Here are 8 tips for writing great reviews.

Verification can help ensure real people are writing the reviews you read on Trustpilot.

Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.

Take a closer look