1st Direct Pools Reviews 224

TrustScore 5 out of 5

4.8

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Review summary

Created with AI, based on recent reviews

Looking at 55 reviews, reviewers overwhelmingly had a great experience with this company. Customers consistently praise the excellent service, highlighting the helpfulness and knowledge of the staff. Many people appreciate the prompt delivery service and the overall ease of placing orders. The products are frequently described as high quality, and consumers often find the prices to be very competitive. However, some customers also noted issues with payment processing, experiencing difficulties when trying to place orders with different cards. A few other people also felt that when a product was faulty, resolving the issue was challenging.

What people talk about most

Service

Consumers consistently report positive experiences with the service. Many reviewers praise the immediate and... See more

Staff

Customers consistently note positive experiences with staff. Reviewers frequently praise the team for being... See more

Delivery service

Customers had positive experiences with delivery service. Many reviewers praise the swift and prompt... See more

Order

Reviewers mention positive feedback about order. Customers consistently praise the ease of placing orders,... See more

Product

Reviewers highlight positive aspects of product. Many customers praise the excellent product advice and the... See more

Reviews shaping this summary

Rated 5 out of 5 stars

Having been a loyal customer for many years I wanted to say a big shout out to Hayley, Iain and the wider team who simply over deliver time and time again. Nothing is ever too much trouble, any rare i... See more

Rated 5 out of 5 stars

I run a private swiming pool which is used by local swim schools and families etc. 1st Direct have provided excellent servide to me over the years with pumps, chemicals, AFM, water testing equipment,... See more

Rated 5 out of 5 stars

Have been using 1st Direct Pools since setting up a small swim school recently and with every plant modification we make they are our first port of call for parts. Delivery is always prompt and parts... See more

Company replied

Rated 5 out of 5 stars

Have dealt with 1st Direct Pools for a couple of years now and always had great service. If a part isn’t obvious on the website, a quick phone call and one of the great sales team will find it. If... See more


Company details

  1. Online Marketplace
  2. Hot Tub Store

Written by the company

Large UK Discount Swimming Pool & Spa Online Shop with Price Match Guarantee, Free Support, Free Next Day Delivery & Huge range of products carried in stock - 1st Direct Pools. Low prices on swimming pool covers, chemicals, heating, pumps & filters, li...


Contact info

4.8

Excellent

TrustScore 5 out of 5

224 reviews

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How this company uses Trustpilot

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Rated 5 out of 5 stars

My experience with 1st Direct Pools was exceptional

My experience with 1st Direct Pools was exceptional, particularly Steve at their showroom. He was very busy, being during a heatwave, but found time deal with my complex problems and purchases with speed and efficiency. The best prices and good availabity , what more can one ask for!

16 July 2025
Unprompted review
Rated 5 out of 5 stars

Helpfull staff

I can not fought the staff on their knowledge and helpfulness in everything I have phoned up to order they are reliable and when they give a day your product will turn up on site it is always there that day i would highly recommend 1st direct pools.

19 July 2025
Unprompted review
Rated 5 out of 5 stars

Steve my contact in the sales…

Steve my contact in the sales department was extremely helpful. My first order for chemicals was delivered overnight which I wasn't expecting. Their prices are very competitive. I bought a pool cover £500 less than other quotes. I will go to them first for anything I need.

15 July 2025
Unprompted review
Rated 5 out of 5 stars

First time buyer using 1st direct pools…

First time buyer using 1st direct pools - easy to place order and pay and then delivery was prompt and i was kept well informed. Followed up by a very friendly and helpful call from Lydia. I will be using this company again.

14 July 2025
Unprompted review
Rated 5 out of 5 stars

Trustworthy and reliable Pool Supplies .

Having been a very satisfied customer of 1stdirectpools for many years,and having purchased all sorts of pool equipment and supplies from them,
I was delighted to be informed that I had won 1st prize in one of their draws and won an automatic,wireless pool cleaner.
I await its arrival with excitement.
The range and quality of pool supplies,customer service and delivery from 1stdirectpools pools has always been second to none.
What more could you ask for!

14 July 2025
Unprompted review
Rated 5 out of 5 stars

Excellent Service

Excellent Service. Submitted my order at 14:41 on Friday 11 Jul 25 and it was on my doorstep at 08:59 the next day. Communication was excellent throughout as I was regularly updated on delivery status by 1st Direct Pools and their chosen courier APC.

12 July 2025
Unprompted review
Rated 5 out of 5 stars

Excellent customer service

I haven’t used 1st Direct Pools before. Their service was excellent. I purchased a UV bulb. My initial query about whether I had selected the right one was answered quickly and helpfully. The first bulb which arrived was broken. I think this was the fault of the carrier as it was well wrapped. They replaced it by return without fuss. So both technical and customer service people were excellent.

12 June 2025
Unprompted review
Rated 1 out of 5 stars

Warning do not buy from this company I…

Warning do not buy from this company I brought a heat pump from them that doesn’t work after weeks are going back and forth still no joy they make every excuse going, we know the pump is faulty as we have tried another one same make model it the same setup as mine and
My friend one heated the pool up so we know my one is faulty and only a few weeks old so now I have to worn everybody to stay away from them or your just wasting your money
I would like to add since I put my review on I have been harassed by this company to take my review off today I had the MD email me asking to remove my review they not worried about the problem of my pump and I see so many people have the same issue with them , I now stand even more warning people to stay away and do not buy from this company they will just rip you of and if the item you buy becomes faulty they will never solve the issue, SO PLEASE DON’T BUY USE A COMPANY that will look after you

20 May 2025
Unprompted review
Rated 5 out of 5 stars

Fantastic service

Have been using 1st Direct Pools since setting up a small swim school recently and with every plant modification we make they are our first port of call for parts. Delivery is always prompt and parts always arrive as expected. Fantastic service when contacting via phone and email also.

14 May 2025
Unprompted review
1st Direct Pools logo

Reply from 1st Direct Pools

Thank you for such great feedback on your experience when purchasing from us at 1st Direct Pools. We pride ourselves on providing professional sales & technical advice, an efficient delivery service and a caring aftersales experience. We look forward to dealing with you again.

Rated 1 out of 5 stars

Order failure with insufficent explanation.

Tried to place order evertime with different cards it failed. No one available to help.

11 May 2025
Unprompted review
1st Direct Pools logo

Reply from 1st Direct Pools

I am sorry that you experienced an issue placing an order online. For the payment to be authorised, please ensure details of the billing address are entered exactly how the bank have the payment card registered, I note this was not the case. Should you require assistance, please contact us during office opening hours, Monday to Saturday. Many thanks

Rated 5 out of 5 stars

I had a rare equipment failure and the staff could not have been more helpful !

Joe from Sales put me in immediate contact with Corrina from Customer Service, who liaised with the supplier to get a RMA. This was promptly processed and a new part sent.
Corrina kept me informed ever step of the way!

24 February 2025
Unprompted review
1st Direct Pools logo

Reply from 1st Direct Pools

Please accept my sincere apologies that you experienced an issue with a product purchased from us. It is however, great to hear that we resolved the situation to your satisfaction. Thank you so much for your feedback.

Rated 5 out of 5 stars

Exceedingly helpful staff with fast…

Exceedingly helpful staff with fast delivery of products. Good prices too!

20 January 2025
Unprompted review
1st Direct Pools logo

Reply from 1st Direct Pools

Thank you for taking the time to leave such great feedback on your recent shopping experience with 1st Direct Pools. Customer Services

Rated 5 out of 5 stars

I will definately be coming back 1st Direct Pools

Great advice, great technical assistance, 3 perfect products, all delivered in less than 24 hours. An all round pleasant experience from first enquiry to delivery. I had spent ages trying to find the right backwash hose and reel but one call to 1st Direct Pools got me sorted out quickly.

15 January 2025
Unprompted review
1st Direct Pools logo

Reply from 1st Direct Pools

Really pleased to hear you experienced great service from our sales team and received speedy delivery of your goods. Thank you for taking the time to leave feedback. Customer Services

Rated 5 out of 5 stars

Easy to use website with a wide choice…

Easy to use website with a wide choice of products at reasonable prices.
Delivery was quick and all arrived in good condition.
I will use again when required

19 November 2024
Unprompted review
1st Direct Pools logo

Reply from 1st Direct Pools

Thank you for such great feedback and your custom. We look forward to dealing with you again in the future. Many thanks, Customer Services

Rated 5 out of 5 stars

very efficient

Ian and Phil on the sales team always provide me with quick and responsive replies and are always happy to help with any questions I have.
Very friendly and efficient service

11 December 2024
Unprompted review
1st Direct Pools logo

Reply from 1st Direct Pools

It is great to hear our sales & technical team are able to provide a quick and helpful service. We look forward to dealing with you again. Many thanks for your custom, Customer Services.

Rated 5 out of 5 stars

1st Direct Pools - Great Service

I have been a customer of 1st Direct Pools for many years and on each and every occasion it has provided great service. My orders have always been processed quickly and delivered promptly. On this occasion I needed an item not normally kept in stock and Phil went out of his way to source and deliver it in super quick time. A big thank you to Phil and 1st Direct Pools.

14 November 2024
Unprompted review
1st Direct Pools logo

Reply from 1st Direct Pools

Many thanks for taking the time to leave feedback on your experiences purchasing from us.
It's great to hear Phil was able to help, we really do appreciate your custom and look forward to helping again in the future. Thanks again

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