Watchtrader & Co Reviews 

Review from a sellers experience
WatchTrader, good comms - speedy response
However the valuation of a 2017 18ct Gold Navitimer was insultive.
Genuinely 50% lower than a better known online watch buyer / seller, shocking.
I completely understand these guys need to make money, they are a business - granted
WatchTrader, if you dont really want to buy a particular brand and or model - dont make senseless offer
You insult the customer, you insult the brand, you insult the market
WatchTrader a no go for me

Good pricing, watch as described, reliable and fast replies

Being honest, I wasn’t perhaps the easiest customer Jon had dealt with, due to a change of mind after purchase. Jon was extremely accommodating and an alternative purchase involving a PX was completed. I have dealt with numerous watch dealers in the past but found Watch Trader was keen to ensure high levels of customer service was maintained throughout. The process is straightforward and works like a well-oiled machine. I have no hesitation in recommending WT as the service I received was top notch. Thanks Jon

My husband and I were in London three different times throughout our month long vacation while looking at watches at different shops.My husband found watchtrader Co online, and presided to the location. They were nothing but professional, polite, quick to respond, and give us good information on the watches that we wanted & saved us money ! Bonus ! Guv, Ben & Mark. Would highly recommend if everyone is looking for a new or used watch!!! We are extremely happy!

Jarl & Angie
Pdx

I purchased the Rolex GMT-Master II “RootBeer” (all I can say is wow) what a timepiece!
We spoke on the phone, got my order sent out to arrive next day! Really nice guys and very helpful!
I’m over the moon with my new timepiece, big big thank you to WatchTrader & Co 🤝

Not impressed,
Ignored me when asking a question lost a customer

Excellent first purchase with Watchtrader & Co., great customer service and will certainly be back again.

Sold my watch through Watchtrader's consignment method. Process was straightforward and made so by dealing with Jon McShane.
Communication was good by email and WhatsApp, so no problem.
Price was fair and at the end of the day these guys are in business and need to make a profit.
I would do it again and would equally buy from Watchtrader.

I put in an offer for a Breitling which fortunately for me was accepted and watch arrived today by special delivery. It doesn’t matter how much you spend, it’s the service and keeping in touch with your customer(s) that really matters in my humble opinion. I cannot fault them and I dealt with Josh who came through for me.

Great service and a very friendly and helpful team, would definitely use them again.

Vickys communication was second to none, very professional too, we negotiated a price of which I was happy with and sent me over an invoice very promptly, I said my wrist was just over 7 inches and she sized it perfectly so on delivery could wear straight away, the watch come in perfect condition with all box and cards/ papers, the delivery took longer then expected but that was royal mail, all in all a ten out of ten experience many thanks Vicky and team x

Why Watchtrader Stands Out (Based on my experience):
* Physical Presence in London: The opening of their London shop is a significant advantage. For high-value items like luxury watches, many buyers and sellers prefer a physical location where they can see the watches in person, discuss options face-to-face, and ensure authenticity. This also adds a layer of trust and security.
* Personalized Service: Meeting Jon in person and being able to discuss and trade a watch highlights a highly personalized and customer-focused approach. This kind of direct interaction can be invaluable for building rapport and confidence, especially for complex transactions like trades or high-value sales.
* Unparalleled Rolex Sourcing: the "only place able to find you any Rolex watches. they have extensive networks and expertise in the Rolex market.
* Reliable Bidding and Swaps: The fact that they "always bid on any model and can facilitate a swap" is a huge benefit for both sellers and buyers
This makes them a one-stop-shop for various watch-related needs, whether someone is a seasoned collector or has just discovered an old watch. they understand the nuances and desires of this particular demographic.

Awesome had my watch delivered in perfect condition. Love it I would recommend buying off Watchtrader & Co.

Picked up a new Patek today from Watchtrader Was busy in the shop in Berkeley square but Guv who served me was as good as gold and conducted business very well the correct watch stylus was not with the watch and no hesitation he's sorting one to exchange no problem thanks again

Absolutely great team! I sold my watch at the London branch through Guv, and he’s been there every step of the way, helping me with its worth and guiding me through the steps for the payment. The times I needed to contact the team in Newcastle for any updates as my watch was sold on consignment were seamless also. Honestly, great service, and they know how to do good business!"

Had a good experience selling my watch using watch trader, hassle free, Jon was honest and polite, communications done mainly over wattsapp.
watch was quite valuable and sometimes had to wait several days for a response, overall was good and I would definitely use this company again.

bought a GMT Bi metal great company amazing watch 👍

Went a week after and got myself another watch. Guv is a brilliant person, he knows how to make you feel at home. Because of him I came back a week later. Well done all. Keep up the brilliant work.

I recently purchased the Rolex GMT-Master II "Batgirl" 2023 model from Watchertrader’s London branch, and the entire experience was nothing short of exceptional. From the moment I stepped into their store, I was greeted with professionalism, transparency, and genuine enthusiasm.

The staff were incredibly knowledgeable and took the time to walk me through every detail of the watch — from its iconic Jubilee bracelet to the stunning blue and black ceramic bezel. They ensured I was completely comfortable and confident in my purchase, answering all my questions with patience and clarity.

What truly set Watchertrader apart was their integrity and dedication to customer satisfaction. The watch came in pristine, unworn condition with full box and papers, exactly as described. Their pricing was fair and competitive, especially given the high demand for this model.

Whether you're a seasoned collector or buying your first luxury timepiece, I couldn’t recommend Watchertrader more highly. Thank you to the London team for making this a smooth, memorable, and rewarding experience. I’ll definitely be back for my next piece!

The buying process was pretty simple through Instagram. Was able to negotiate a bit and paid a decent price for what I was told was a “brand new, fully stickered” watch.

My piece arrived 2 days later as promised, but there was a very obvious ding on the watch. I find it very hard to believe that so-called watch experts would have missed this. I feel misled that it was sold to me brand new.

I reached out via the same instagram chat explaining this. I had to message them multiple times to respond. I initially received an apology and was told it was a mistake. They initially offered a replacement watch. I responded yesterday and I am still waiting on a reply.

EDIT: spoke to Director of operations on the phone and they have agreed to send me a brand new watch after I return this one to them.