I have conducted (3) separate transactions with WatchFinder and have been very happy each time. (1) Grand Seiko chronograph (2023), and (2) Omega 43.5 Planet Ocean's. Jillian Kawasaki was very profes... See more
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Review summary
Based on reviews, created with AI
What people talk about most
Based on these reviews
I recently dealt with Louise Sarr at Watchfinder and the service was outstanding from start to finish. Louise helped me both sell my old watch and buy my new one, and she made the whole process sm... See more
Company replied
You really can't beat this company. They have been great to me in making the return process easy, and buying from them every time they promptly ship the same business day, with included overnight s... See more
Company replied
Watchfinder reps (3 or 4) were responsive, helpful and knowledgeable re both buying and selling. The watches (2) were in the condition promised (Excellent). The sale of (1) watch was quick and easy.... See more
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Company details
Written by the company
Founded in 2002, Watchfinder & Co. has paired over 320,000 people with their perfect luxury pre-owned watch, both in-store and online. Furthermore, it offers countless models from around 70 different brands, from Rolex to Breitling, Cartier to Omega and more. Each year more than 26,000 luxury watches are meticulously inspected, authenticated and prepared by accredited watchmakers at one of its independent logistics centres. At Watchfinder, you can choose whether to buy a watch or upgrade your existing one with a trade-in. You can even sell your watch at a highly competitive rate. For your peace of mind, every watch they sell comes with a 24-month warranty.
Aftersales
24 Month Warranty
Aftersales
We aim to provide you with the best service possible, both in-store and online. Buying a luxury watch is a special experience; we want to make sure that experience is enjoyable from start to finish — and beyond.
Authenticity
Our team of highly experienced watchmakers at our manufacturer-certified logistics centres check the authenticity of every watch we receive using manufacturer-approved tools and equipment. We operate on a strict zero-tolerance policy for fake watches and fake parts.
Quality
Every watch we sell has been inspected and prepared by our expert team of watchmakers at one of our manufacturer-certified logistics centres using manufacturer-approved tools and equipment. It then undergoes rigorous testing to ensure its condition, accuracy, efficiency and water-resistance meet manufacturer specifications. Our 60-step process ensures any problems are flagged and dealt with immediately.
Our Warranty
Every watch we sell comes with a comprehensive 24-month warranty for your peace of mind.
Money-Back Guarantee
We give you a fourteen day, no questions asked returns policy on all watches purchased online. That way, if you aren't able to visit our store, you can still try a watch on with no obligation to keep it.
What happens if something goes wrong
Although we do our utmost to ensure every watch we sell is without problem, there may be a situation that requires our assistance. If that does happen, you can contact our Aftersales team who will work with you to resolve the issue to your satisfaction.
Contact info
United Kingdom
- watchfinder.com
4.6
Excellent
2K reviews
Replied to 37% of negative reviews
Typically replies within 1 week
How this company uses Trustpilot
See how their reviews and ratings are sourced, scored, and moderated.
The online service was very helpful and…
The online service was very helpful and easy to navigate and they responded to any questions I had, Jillian helped me out on my trade in and I was able to get the watch that I wanted honestly one of the best online watch stores. :)
7 April 2026
Unprompted review
Reply from Watchfinder
Hello,
We’re so pleased to hear about your experience with Jillian. She will be delighted to know her efforts made such a difference. At Watchfinder, we aim to make every step of your purchasing journey seamless and personal, so your feedback is hugely appreciated.
We hope you enjoy your new watch. Should you ever need help finding another, or would like to sell or trade-in a watch, we’d be honoured to serve you again.
Kind regards,
The Watchfinder Team
My New Watch
Today FedEx delivered my new (new to me) Bell & Ross GMT. I don't usually provide testimonials, but what a wonderful experience buying from Watchfinder.com. Firstly, my watch is absolutely beautiful and everything I could have asked for and more. It fits me perfectly and will be such a great addition to my collection. My wife and I are headed to Italy this year and I cannot wait to have this watch reflect our time zone in Italy and here at home in Dallas (why I wanted a GMT).
It arrived right on time through FedEx and packaged so beautifully and securely. Then I slipped it on and it just fit perfectly. I had provided my wrist size earlier and may assume Watchfinder had fitted it already to my wrist (did you all do that for me?). It came with all the original contents, box, papers and warranty. I feel like I paid a great price for a beautiful watch.
Thank you so much!!!! You work for a great company that I only just discovered. Prior to this I had been an exclusive Chrono24 guy, but not any more!
14 April 2026
Unprompted review
Reply from Watchfinder
Hello,
Thank you for your kind words and taking the time to share your experience. Our team is delighted that you’re happy with your new timepiece.
We hope you enjoy your new watch. Should you ever need help finding another, or would like to sell or part-exchange a watch, we’d be honoured to serve you again.
Warm regards,
The Watchfinder Team
I received the watch exactly as…
I received the watch exactly as described in the specifications. Fast delivery and a great price. Excellent service, and I absolutely love my watch.
7 April 2026
Reply from Watchfinder
Hello,
Thank you for your kind words and taking the time to share your experience. Our team is delighted that you’re happy with the service you received.
We hope you enjoy your new watch. Should you ever need help finding another, or would like to sell trade-in a watch, we’d be honoured to serve you again.
Warm regards,
The Watchfinder Team
Reply from Watchfinder
Hello,
Thank you for your kind words and taking the time to share your experience. Our team is delighted that you’re happy with the service you received.
We hope you enjoy your new watch. Should you ever need help finding another, or would like to sell or trade-in a watch, we’d be honoured to serve you again.
Warm regards,
The Watchfinder Team
Watch matched description
Watch matched description, service was excellent - detailed & responsive. Shipping was fast and product arrived in perfect condition.
30 March 2026
Reply from Watchfinder
Hello,
Thank you for your kind words and taking the time to share your experience. Our team is delighted that you’re happy with your new timepiece.
We hope you enjoy your new watch. Should you ever need help finding another, or would like to sell or trade-in a watch, we’d be honoured to serve you again.
Warm regards,
The Watchfinder Team
Simple and Easy process to trade-in and…
Simple and Easy process to trade-in and purchase a new watch. The whole transaction was very fast. I appreciate the detailed instructions and communication with the Watchfinder staff!
30 March 2026
Reply from Watchfinder
Hello,
Thank you for your kind words and taking the time to share your experience. Our team is delighted that you’re happy with your new timepiece.
We hope you enjoy your new watch. Should you ever need help finding another, or would like to sell or trade-in a watch, we’d be honoured to serve you again.
Warm regards,
The Watchfinder Team
Reply from Watchfinder
Hello,
Thank you for your kind words and taking the time to share your experience. Our team is delighted that you’re happy with your new timepiece.
We hope you enjoy your new watch. Should you ever need help finding another, or would like to sell or trade-in a watch, we’d be honoured to serve you again.
Warm regards,
The Watchfinder Team
The watch arrived the next day and was…
The watch arrived the next day and was exactly as advertised. I would use again.
31 March 2026
Reply from Watchfinder
Hello,
Thank you for your kind words and taking the time to share your experience. Our team is delighted that you’re happy with your new timepiece.
We hope you enjoy your new watch. Should you ever need help finding another, or would like to sell or trade-in a watch, we’d be honoured to serve you again.
Warm regards,
The Watchfinder Team
Great Overall Experience Multiple Watch Purchases
I have conducted (3) separate transactions with WatchFinder and have been very happy each time. (1) Grand Seiko chronograph (2023), and (2) Omega 43.5 Planet Ocean's. Jillian Kawasaki was very professional and promptly responded to my inquires. She was a pleasure to work with. The watches shipped quickly and both of the Omega's arrived via FedEx the next business day. All waches were as described and in excellent condition. I'm already shopping for the next watch purchase from Watchfinder. Strightforward prices, as decribed prodcuts, comes with a warranty, guranteed authientic, and excellent service. What more could you want? One of the best places to buy pre-loved time pieces with no questions asked 14-day return policy if you are unstaisfied. Why risk final sale, possible fake or franken watches listed as genuine - give watchfinder a chance to earn your next dream time piece purchase. Your collection will thank you later!
30 March 2026
Reply from Watchfinder
Hello,
We’re so pleased to hear about your experience with Jillian. She will be delighted to know her efforts made such a difference. At Watchfinder, we aim to make every step of your purchasing journey seamless and personal, so your feedback is hugely appreciated.
We hope you enjoy your new watch. Should you ever need help finding another, or would like to sell or trade-in a watch, we’d be honoured to serve you again.
Kind regards,
The Watchfinder Team
Associate review
Jillian, was fantastic. A huge shout out to her and her professionalism, and apt reply’s to all my questions. She sourced links, and the watch came in and fit perfect. Thank you for making this some- what nerve wracking experience-not that way at all. 4 stars Jillian! And the New York office - j
31 March 2026
Unprompted review
Reply from Watchfinder
Hello,
We’re so pleased to hear about your experience with Jillian. She will be delighted to know her efforts made such a difference. At Watchfinder, we aim to make every step of your purchasing journey seamless and personal, so your feedback is hugely appreciated.
We hope you enjoy your new watch. Should you ever need help finding another, or would like to sell or trade-in a watch, we’d be honoured to serve you again.
Kind regards,
The Watchfinder Team
First purchase; some good, some not so good; but they made it right!
My first time using the company. Opted for them over some of the other popular options due to their factory authorized status on the brand I was interested in.
Was able to negotiate a small discount on the watch I wanted, and decided to go for it. Placed my order, paid in full, and received a confirmation. Followed up with my customer service representative for updates, tracking, etc, and found their communication to be less than ideal. I was given incorrect information regarding shipping times, estimated delivery, etc. Responses were slow, but then I had a message for a full week without a reply. I ended up calling and speaking with someone in a different department, because the two reps I had been dealing with were not available. The person in the after-sales service department was able to give me correct information over the phone. The watch arrived a few days later; almost 3 weeks after placing the order. Much longer than their advertised average of 2-3 days delivery. I understand that my watch was shipping from one of their locations in Europe, which was the cause for the delay. Had that information been made clear to me at the time I placed the order, I would not have been so discouraged. But the watch showed up in great condition, and I am happy with it. I would consider them in the future if they can get their communication improved, and be more upfront about specific details about the order when it is placed.
**UPDATE** WF&C reached out to me to resolve the issues. They refunded me on the full shipping charges, and also extended the warranty. That is pretty exceptional in my opinion. I would certainly give them another shot on my next purchase.
8 March 2026
Reply from Watchfinder
Hello,
Thank you so much for sharing your experience with us. We're thrilled that you’re pleased with your watch, but we're sorry our communication around delivery timeframes didn’t quite meet expectations on this occasion.
We’re always looking for ways to improve our processes, so your feedback is greatly appreciated.
We hope you enjoy your new watch. Should you ever need help finding another, or would like to sell or trade-in a watch, we’d be honoured to serve you again.
Warm regards,
The Watchfinder Team
Very enjoyable customer service…
Very enjoyable customer service experience. She was more than happy to help me customize my new watch’s wrist sizing for me. I will always be a returning customer due to your large inventory and competitive pricing. The shipping was fast and very dependable as well.
31 March 2026
Reply from Watchfinder
Hello,
Thank you for your kind words and taking the time to share your experience. Our team is delighted that you’re happy with the service you received.
We hope you enjoy your new watch. Should you ever need help finding another, or would like to sell or trade-in a watch, we’d be honoured to serve you again.
Warm regards,
The Watchfinder Team
watch looks good doesn't function
watch is great looking but this expensive Omega speed master doesn't keep time, really only for looks unfortunately , doesn't function and keep time so , shipping was fast, service was quick, but super expensive watch is just a looks piece , as it doesn't keep time ..
29 March 2026
Reply from Watchfinder
Hello,
Thank you for sharing your feedback.
A member of the Aftercare team has contacted you regarding this issue.
Your watch is not an automatic, and requires manual winding. With a full wind (30-40 turns), it will have a power reserve of 48 hours. We have emailed you a copy of the user manual for your watch, for reference.
Kind regards,
The Watchfinder Team
Great deal
Great deal. Great customer service. I’m very satisfied and happy with my purchase.
30 March 2026
Reply from Watchfinder
Hello,
Thank you so much for sharing your experience.
We hope you enjoy your new watch. Should you ever need help finding another, or would like to sell or part-exchange a watch, we’d be honoured to serve you again.
Warm regards,
The Watchfinder Team
An absolutely wonderful experience…
An absolutely wonderful experience purchasing a watch for a milestone celebration, from Jillian Kawasaki patiently answering my questions about 4 different watches over a span of several weeks to stumbling upon the store in SoHo where Darren helped me decide which size looked best on my wrist, I was always treated like a VIP with absolutely no pressure to make a purchase. I ended up purchasing the watch from the Watchfinder website ( it had to be shipped from Texas), and upon its arrival, found it to have been very conservatively graded. Because Watchfinder is owned by The Swatch Group, it gave me the extra sense of security regarding the watch's authenticity, along with a 2-year MANUFACTURER's warranty (rare for a 2008 Cartier), and the peace of mind knowing that the watch has undergone a thorough inspection for functionality by their team. I will definitely come back to Watchfinder for my next big watch purchase can wholeheartedly recommend them to anyone looking to purchase a pre-owned luxury watch.
24 March 2026
Reply from Watchfinder
Hello,
We’re so pleased to hear about your experience with Jillian and Darrell. They will be delighted to know their efforts made such a difference. At Watchfinder, we aim to make every step of your purchasing journey seamless and personal, so your feedback is hugely appreciated.
We hope you enjoy your new watch. Should you ever need help finding another, or would like to sell or trade-in a watch, we’d be honoured to serve you again.
Kind regards,
The Watchfinder Team
Watchfinder team was great!
Bill Federico and everyone were so kind and professional and treated me well. They we’re personal as well, and though I wasn’t wasn’t a customer acquiring a six figure timepiece, they still treated me with much respect and respect and kindness!
30 March 2026
Reply from Watchfinder
Hello,
We’re so pleased to hear about your experience with Bill. He will be delighted to know his efforts made such a difference. At Watchfinder, we aim to make every step of your purchasing journey seamless and personal, so your feedback is hugely appreciated.
We hope you enjoy your new watch. Should you ever need help finding another, or would like to sell or trade-in a watch, we’d be honoured to serve you again.
Kind regards,
The Watchfinder Team
Excellent experience
Excellent experience. 2nd purchase from them. And not the last. Exactly what was shown. Beautiful condition and very fast shipping
26 March 2026
Reply from Watchfinder
Hello,
Thank you for your kind words and taking the time to share your experience. Our team is delighted that you’re happy with your new timepiece.
We hope you enjoy your new watch. Should you ever need help finding another, or would like to sell or trade-in a watch, we’d be honoured to serve you again.
Warm regards,
The Watchfinder Team
1st Experience of more to come. Highly Recommend.
I just received a very slightly worn 2025 Breitling and just love it. This was my first transaction with Watchfinder and I dealt with Josmar out of the New York Showroom. Customer service was outstanding! I was trading in a watch that was a gift from a previous relationship and was treated fairly, with respect.
This will not be my last purchase with this company.
1 April 2026
Unprompted review
Reply from Watchfinder
Hello,
We’re so pleased to hear about your experience with Josamar. He will be delighted to know his efforts made such a difference. At Watchfinder, we aim to make every step of your purchasing journey seamless and personal, so your feedback is hugely appreciated.
We hope you enjoy your new watch. Should you ever need help finding another, or would like to sell or trade-in a watch, we’d be honoured to serve you again.
Kind regards,
The Watchfinder Team
Great experience
Watch was just as described. Well rounded selection with decent delivery times.
Great place to start your search for your timepiece
2 May 2025
Reply from Watchfinder
Hello,
Thank you so much for sharing your experience.
We hope you enjoy your new watch. Should you ever need help finding another, or would like to sell or trade-in a watch, we’d be honoured to serve you again.
Warm regards,
The Watchfinder Team
Another Amazing Watch
This is the 4th/5th watch I’ve either part exchanged or bought from Watchfinder in the UK and the US. Watchfinder have always been extremely professional to work with. Every watch has been as described. I would recommend Watchfinder every time.
20 March 2026
Unprompted review
Reply from Watchfinder
Hello,
Thank you for your kind words and taking the time to share your experience. Our team is delighted that you’re happy with your new timepiece.
We hope you enjoy your new watch. Should you ever need help finding another, or would like to sell or trade-in a watch, we’d be honoured to serve you again.
Warm regards,
The Watchfinder Team
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