CRAFTD London Reviews 

7,728
TrustScore 4.5 out of 5

4.3

While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more

To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more

Review summary

Created with AI, based on recent reviews

Looking at 1,649 reviews, reviewers overwhelmingly had a great experience with this company. Customers frequently highlight the excellent quality of the products, noting their durability and authentic feel even after extensive use. Many people appreciate the exceptional customer service, describing interactions as helpful, quick, and professional in resolving various concerns. The speed of delivery is also consistently praised, with many consumers receiving their items promptly. However, some customers also noted difficulties with the return and exchange process, experiencing slow communication and unhelpful responses when issues arose. A few other people also felt that while product quality is generally high, some items occasionally broke, lost color, or caused skin irritation.

What people talk about most

Product

Customers had positive experiences with product, with many reviewers expressing satisfaction with the quality... See more

Quality

Users describe positive interactions with quality, with many reviewers praising the durability and appearance... See more

Customer service

Reviewers mention positive feedback about customer service, with many praising the quick, friendly, and... See more

Order

People report ambiguous experiences with order, with some customers having positive interactions, such as... See more

Delivery service

Consumers find delivery service to be positive, with many reporting timely arrivals and quick international... See more

Reviews shaping this summary

Rated 4 out of 5 stars

Usually the service and the product is great, however ,now that I have returned a ring; only to be exchanged for a larger size, I am having the worse time. I have written numerous times after receiv... See more

Company replied

Rated 4 out of 5 stars

Purchased a tiger eye bead Necklace, very nice but after 5 months the necklace wire broke. Contacted Crafted who were very helpful and offered a credit note or Replacement, replacement was sent imm... See more

Company replied

Rated 4 out of 5 stars

Great quality and fast shipping but the prices have increased drastically over the last year

Company replied

Rated 5 out of 5 stars

I broke my chain and I contacted them about the the lifetime warranty it was only Hours before kishon replied and a day later my replacement was sent! Back and forth emails with little waiting. Not on... See more

Company replied


Company details

  1. Fashion Accessories Store
  2. Jeweler
  3. Jewelry Designer
  4. Jewelry Store
  5. Men's Clothing Store
  6. Online Marketplace

Written by the company

CRAFTD London is a premium affordable jewellery brand. We are an online retailer based in the UK, with warehouses across the globe and over 900,000+ happy customers and supporters from over 100+ countries worldwide. OUR VISION: CRAFTD aims to fill the gap between quality jewellery and unnecessary markups across the industry. We put design at our core and focus on cutting through the noisy, low quality space that fast-fashion has brought. Every piece is CRAFTD To Last; quality is the soul of the brand. Wearing our pieces is saying, without speaking that you symbolise self-belief. You know who you are. FINAL NOTE: Personally, we’d like to thank everyone who has supported the brand and been a part of our journey. Our customers are central to our operation, and it is with you in mind that we aim to be the best at what we do. If there is ever anything you would like to discuss, please don't hesitate to email us on hello@craftdlondon.com and we will gladly get back to you. Remember you are CRAFTD! 👊


Contact info

4.3

Excellent

TrustScore 4.5 out of 5

8K reviews

5-star
4-star
3-star
2-star
1-star

No recent history of asking for reviews

This company hasn't invited customers recently, so reviews may not be representative

Replied to 97% of negative reviews

Typically replies within 1 week

How this company uses Trustpilot

See how their reviews and ratings are sourced, scored, and moderated.

4.3

All reviews

(7,728)

1,671 reviews in the last 12 months

Write a review
Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

Great customer service they made it…

Great customer service they made it effortless.

7 May 2026
Unprompted review
CRAFTD London logo

Reply from CRAFTD London

Hey Que,

Thanks for your review. We're glad to hear the process was easy and that our team could help. We appreciate the feedback!

Craftd London

Rated 3 out of 5 stars

Long Story Short, I Wouldn’t Order Again

I have ordered through CRAFTD before and I feel like their items have decreased in quality, so that is a little disappointing. It’s not terrible though.
On my most recent order they sent me the wrong ring, I asked for a replacement but in the end decided to return them both. They don’t cover return fees and it took about 2 months from the original order date to finally get my refund. Working with customer service took a lot of time and I had to consistently keep following up with them. Overall, due to the decrease in quality and the customer service experience, I don’t think I would order from them again. 🤷

8 February 2026
Unprompted review
CRAFTD London logo

Reply from CRAFTD London

Hi Matty,

Thank you for taking the time to leave a review.

I’m really sorry to hear that your experience hasn’t met expectations on this occasion. I’ve also reached out to you directly by email so we can look into everything properly and work on getting this resolved for you.

We genuinely appreciate your feedback, and I’d really like the opportunity to put things right for you.

Craftd London

Rated 5 out of 5 stars

bought as a present pretty jewlerry has…

bought as a present pretty jewlerry has an issue with a bracelet the support team were able to sort it out straight away

20 April 2026
Unprompted review
CRAFTD London logo

Reply from CRAFTD London

Hi Brooke,

We’re really pleased to hear the issue with your bracelet was resolved quickly by our support team, especially as it was a gift.

If you need anything else in the future, please don’t hesitate to get in touch, we’re always happy to help.

Craftd London

Rated 5 out of 5 stars

Jewelry & Customer Service Top Mark's

I have a decent collection of pieces from CRAFTD (5+). The quality of jewelry is up there and they only thing better is their customer service. Unlike other companies, when CRAFTD says they will help you or honor their warranty, they mean it!

5 May 2026
Unprompted review
CRAFTD London logo

Reply from CRAFTD London

Hey Brione,

We’re really glad to hear you’re enjoying your collection and that both the quality of our pieces and our customer service have met your expectations. It means a lot to know our warranty and support has made a positive impression.

Craftd London

Rated 1 out of 5 stars

Fast delivery poor customer service

On the 6th April I placed an order for the following items -

Onyx Clover Gift Set (Gold)
productThumbnailQuantityLabel1
Onyx Clover Gift Set (Gold)
S / M
£104.99

Onyx Oval Stone Signet Ring (Gold)
productThumbnailQuantityLabel1
Onyx Oval Stone Signet Ring (Gold)
S
£50.00

Onyx Stone Band Ring (Gold)
productThumbnailQuantityLabel1
Onyx Stone Band Ring (Gold)
L
£50.00

On the 18/04/26 I returned the Onyx band ring this was received by yourselves on the 24th April see attached, I then returned the Onyx Clover gift set on the 22/04/26 this was also received on the 24th April. The clover set was not returned instead it was items from Twisted Pendant (see attached). I have sent you numerous emails chasing the refund for the ring and also return of the items sent In error, I still have the clover set to return. It is nearly a month since I have been communicating with no resolution.

18 April 2026
Unprompted review
CRAFTD London logo

Reply from CRAFTD London

Hi Paul,

Thank you for your feedback.

After reviewing this case, it appears the items returned to our warehouse were from a different brand and not the items originally purchased from us. Because of this, the return required additional verification and a different process than a standard return, which unfortunately caused a delay.

As soon as our warehouse team identified the issue, we arranged for the items to be sent back to you and also ensured the refund for the eligible item was prioritised.

We always aim to assist our customers as quickly as possible and appreciate your patience while we worked to resolve this for you. If you need any further help, our team will be more than happy to assist.

Craftd London

Rated 1 out of 5 stars

DO NOT BUY FROM THIS COMPANY

DO NOT BUY FROM THIS COMPANY. Absolute scam.

Bought a Wheat Bracelet (Silver) in August 2025. First one came in the wrong size, had to go through the hassle of returning and exchanging it. Then the replacement snapped on its own with normal everyday wear — not dropped, not mishandled, just broke.

Here's where it gets worse. They plaster "LIFETIME WARRANTY" all over their website and marketing. When I claimed it, they refused a replacement, refused a refund, and offered store credit instead which they still haven't even issued. So I'm left with a broken bracelet, no replacement, no refund, and no store credit. Absolutely nothing.

This "lifetime warranty" is completely false advertising. It is a lie designed to get you to spend your money with confidence, and when the product fails they do everything to avoid honouring it.

I've had to send multiple emails just to get nowhere. The customer service is a joke and the product quality is even worse.

Save your money. This brand is all Instagram aesthetics and zero substance. There are plenty of honest jewellery brands out there this is not one of them.

1 star. Reported to Trading Standards. 😡

1 May 2026
Unprompted review
CRAFTD London logo

Reply from CRAFTD London

Hi Muhammad,

Thank you for taking the time to share your feedback. We’re sorry to hear about your experience and would like to look into this further.

Our lifetime warranty covers breakages that occur during normal wear. In these cases, we offer a replacement of the same item where possible. If the item is out of stock, we provide store credit for the amount originally paid so you can select a new item. As the purchase would be outside the standard return period, refunds are not available under the warranty.

As we’re unable to locate your case from this review alone, could you please reply with your order number so we can review what has happened and check this for you.

CRAFTD London

Rated 5 out of 5 stars

Great products and customer support

Since 2023 I've bought 2 chains and a ring for daily use, a chain and bracelet set for occasionally use, and I'll continue buying because the products are good quality and long lasting as they describe; also their customer support is always ready for a quick response and solution... I love it!!!

1 May 2026
Unprompted review
CRAFTD London logo

Reply from CRAFTD London

Hi Pedro,

Thank you so much for your support since 2023, it really means a lot to us! We're glad to hear you're enjoying your chains, ring, and bracelet set, and that our support team has been helpful along the way.

We truly appreciate you being part of the CRAFTD community.

Craftd London

Rated 1 out of 5 stars

Paid for fast service and got it slow, Craftd says it’s not their responsibility for getting me the shipment just sending it lmao

Service and customer service is trash. I pay for faster shipping but they won’t refund me the money after sending my stuff with 1-3 day delivery they tell me even though I pay for it they can’t guarantee it and won’t refund it to me so I had to dispute it with my credit card company what a waste of time I bought from Adamans and not one did they give me a refund they gave me $100 store credit for the delayed shipment and the gold doesn’t tarnish like craftd gold the Cuban does it and the wheat chain does it not all the gold matches this company is not it I have email proof I am going to share it on Google I can’t put photos here

29 April 2026
Unprompted review
CRAFTD London logo

Reply from CRAFTD London

Hi there,

Thank you for your feedback. We’re sorry to hear about your experience.

To look into this further and review the shipping details, could you please confirm your order number? Once we have that, we’ll be able to check the order and assist you further.

Craftd London

Rated 1 out of 5 stars

They told me to send my oder Back for…

I ordered a set from your website and wanted to return it for a refund. Since the 14-day return period had already expired, I kindly asked whether I could still send the package back and receive a refund.
Your customer service confirmed that this would be no problem. I then paid for a return label and sent the package to the address you provided.
While the package was on its way, I exchanged more than 17 emails with you, and in every single email I clearly mentioned the order number so the team knew exactly which order we were talking about.
After the package arrived, I didn’t hear anything from you. Only after 2–3 days did I write again to ask about the status of my refund. That’s when I was suddenly told that I would not be getting a refund.
I even sent you a screenshot showing that a refund had been explicitly promised to me. Despite this, I still haven’t received my money back. Instead, I was only offered a €220 store credit to use on your website.
I am extremely disappointed and angry. I was promised a refund in advance, but that promise was not honored. Because of this experience, I will not be ordering from you again.

30 April 2026
Unprompted review
CRAFTD London logo

Reply from CRAFTD London

Hi there,

Thank you for your feedback, and we’re sorry to hear you feel this way.

Once a return is delivered to our warehouse, it does need to be processed by our returns team before the refund is issued. If you could please confirm your order number, we’ll be happy to check the status of your return and assist further.

Craftd London

Rated 5 out of 5 stars

Great customer service!!

Amazing service and quick response time from the people at Craftd. Big thanks to Kishon and David especially for being so helpful. Really really appreciated. Great work guys

29 April 2026
Unprompted review
CRAFTD London logo

Reply from CRAFTD London

Hi Fego,

Thanks for your feedback, really glad to hear you had a great experience with our team. We appreciate you taking the time to share this.

Craftd London

Rated 5 out of 5 stars

Great customer service

Great customer service. Fast responses and helpful people.

29 April 2026
Unprompted review
CRAFTD London logo

Reply from CRAFTD London

Hi Ian,

Thanks for your feedback, really glad to hear you had a great experience with our customer service and quick support. We appreciate you taking the time to share this.

Craftd London

Rated 5 out of 5 stars

Customer Support is amazing

David in customer support has been a real delight, super responsive and really helpful.

Had it all sorted within 4 work hours.

29 April 2026
Unprompted review
CRAFTD London logo

Reply from CRAFTD London

Hey Josh,

Thanks for your feedback, we’re really glad to hear your experience with our customer service was resolved quickly and that you were happy with the support provided. We appreciate you taking the time to share this.

Craftd London

Rated 1 out of 5 stars

Absolutely shocking experience with…

Absolutely shocking experience with Crafted London. I ordered a gemstone necklace costing £179 and the quality was extremely disappointing — nowhere near what I expected for the price. It looked cheap, poorly made, and certainly not worth £179.

I returned the item on 25th March, just one day after receiving it, and I still have not received my refund over 35 days later. Since then, I have sent 19 emails trying to resolve this matter. Every reply has been the same unhelpful response saying the refund would be processed within 1–3 days, yet it still has not happened.

The delays, lack of action, and poor customer service have been appalling. Charging premium prices for poor quality products is bad enough, but refusing to issue a refund in a reasonable timeframe is unacceptable. I would strongly advise others to avoid this company.

29 April 2026
Unprompted review
CRAFTD London logo

Reply from CRAFTD London

Hi there,

Thank you for your feedback, and we’re very sorry to hear about your experience.

Refunds are issued once returns have been received and processed by our warehouse team. We apologise if there has been a delay in this process and understand how frustrating that must be.

So we can review this for you as a priority, please confirm your order number and we will check the status of your return and refund with our team.

Craftd London

Rated 5 out of 5 stars

Ordered an 8mm Cuban iced chain

Ordered an 8mm Cuban iced chain, very nice chain but had an issue with it which was sorted very quickly. Thank you very much.

28 April 2026
Unprompted review
CRAFTD London logo

Reply from CRAFTD London

Hey Rami,

Thanks for your feedback, we’re glad to hear you’re happy with your Cuban iced chain and that the issue was resolved quickly for you. We appreciate you taking the time to share this.

Craftd London

Rated 4 out of 5 stars

Customer service

My son purchased a necklace recently. It ended up breaking for some reason or another. I contacted the company and their customer service was great. They replied quickly and gave him store credit for the amount he spent. It was a very easy stress free process.

28 April 2026
Unprompted review
CRAFTD London logo

Reply from CRAFTD London

Hi Misty,

Thank you for taking the time to leave a review.

We’re really pleased to hear that our team was able to help quickly and make the process easy and stress-free for you and your son. If there’s ever anything else we can assist with, please feel free to reach out.

Craftd London

Rated 5 out of 5 stars

Craftd has the best customer service…

Craftd has the best customer service team!! The folks at Craftd care about their customers and it shows in every way. They are responsive and accommodating and it has been a pleasure being a customer.

27 April 2026
Unprompted review
CRAFTD London logo

Reply from CRAFTD London

Hi Stanton,

Thank you for taking the time to share this.

We’re really glad to hear you’ve had a great experience with our team. We work hard to stay responsive and helpful, so it means a lot that this came through.

We appreciate your support.

Craftd London

Rated 5 out of 5 stars

Long term customer- genuine review

I have purchased several items from Craftd over the years, as have my family. The quality of their jewellery is very high and looks ‘good as new’ many years later. I have had a couple of minor issues over the years and can say with complete honesty that their customer service is second to none. That’s why Craftd will continue to be my ‘go to’ when purchasing jewellery.

13 April 2026
Unprompted review
CRAFTD London logo

Reply from CRAFTD London

Hi Nora,

Thank you for the support over the years.

We’re really glad to hear you’ve been happy with both the quality and our service. It means a lot to have you and your family with us, and we truly appreciate it.

Craftd London

Rated 1 out of 5 stars

Don’t believe the marketing

Don’t believe the marketing. Two chains in a row have oxidized and 'rusted' within a short period causing discoloured skin and irritation to my partners skin this was a Christmas present and I now have a disappointed partner!. Not only is the quality bottom-tier, but the customer service is even worse. They refuse to refund for defective goods and just try to trap you with store credit or another low-quality replacement. If you want a green neck and a chain that flakes apart, buy here. If you want quality, look elsewhere. Customer service is a brick wall. Disgraceful."

24 April 2026
Unprompted review
CRAFTD London logo

Reply from CRAFTD London

Hi,

Thank you for taking the time to share your feedback. We're very sorry to hear about your experience and that the chains did not meet expectations, especially as they were a Christmas gift.

This is certainly not the standard we aim to provide. Our products are covered by the CRAFTD Lifetime Warranty, which includes issues such as discoloration or plating problems. Because of this, we’re always happy to replace any item that develops a fault.

If you’re able to send over a few photos of the chain and the issue you’re experiencing, we would be glad to review this for you and arrange a replacement as soon as possible.

Craftd London

Rated 1 out of 5 stars

Returned a hat that I paid £5.99…

Returned a hat that I paid £45 for and £5.99 delivery. After waiting 24 days for my refund they deducted £3 admin for processing a return. This should be illegal. Terrible customer service. Awful product.

1 April 2026
Unprompted review
CRAFTD London logo

Reply from CRAFTD London

Hi there,

We’re sorry to hear you’re unhappy with your experience.

So we can look into this for you and review the return, could you please share your order number with us? Once we have the details, we’ll be happy to take a closer look.

Craftd London

Rated 1 out of 5 stars

Waste of money – GREEN SKIN- AVOID!!!

Craftd London is selling items that are not fit for purpose. I have had two chains now that have lost their plating become rusted and caused skin irritation.

Under the Consumer Rights Act, I am entitled to a refund for faulty goods that have already been replaced once and failed again. However, support is hiding behind 'return windows' to avoid taking responsibility.

They are happy to take your money but won't stand behind their products when they inevitably fail. Avoid at all costs!!!

Buy if you want skin irritation and a green neck like the hulk 🍏

3 January 2026
Unprompted review
CRAFTD London logo

Reply from CRAFTD London

Hi,

We’re really sorry to hear about your experience, as this certainly isn’t the standard we aim to provide.

So that we can look into this for you and help resolve the issue as quickly as possible, could you please let us know your order number? Once we have that, we’ll be able to review the details and assist further.

Craftd London

The Trustpilot Experience

Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.

We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.

Learn about Trustpilot’s review process.

Here are 8 tips for writing great reviews.

Verification can help ensure real people are writing the reviews you read on Trustpilot.

Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.

Take a closer look