Thrive cat food has certainly made my IBD cat thrive. No more sick days, eats every scrap & is looking so much healthier in every way. Customer service is brilliant. My order arrived in a sorry state... See more
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Thrive Pet Foods has been making pet food with real ingredients for 25 years. From the start, our aim has been simple: to create high-quality foods and treats using real meat or fish, prepared with gentle processes and without unnecessary fillers. We believe keeping recipes straightforward and honest helps pet owners make informed choices about what they feed their cats and dogs. Our range includes complete foods, treats, and food toppers, all clearly labelled so customers know exactly what’s in the bowl. We focus on quality ingredients, careful preparation, and consistency across our products. We sell directly to customers as well as through trusted retailers, and we place great importance on reliable delivery and supportive customer service. Feedback from our customers is always welcomed and helps guide how we continue to improve. At Thrive, there are no gimmicks and no nonsense — just real food, made with care.
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Pet Buddy Group, Fox Court, 14 Grays Inn Rd, , WC1X 8HN, London, United Kingdom
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My cat absolutely loves thrive. I don’t know what they put in it, but it’s her favourite treat by far. It’s a bit expensive, but a little goes a long way. I buy the big tubs as they work out cheaper, then decant into the little tubes so I can decant a little at a time. Our most recent order went astray (fault of courier) and the customer service from Thrive was outstanding. I was really impressed.

Reply from Thrive Pet Foods
Best food my cat is so fussy and this is the only food he would eat

Reply from Thrive Pet Foods
I understand that a retailer cannot directly control how individual delivery drivers behave. However, they are responsible for the couriers they choose to represent their company and deliver parcels on their behalf.
This order was already a replacement after the original delivery was left by Evri in a communal area on a completely different floor to where I live, which caused it to go missing.
Unfortunately, the replacement also failed. It was meant to be delivered to my home but was instead redirected to a locker without my consent. When I went to collect it, the locker was empty, and DPD advised that only the sender could raise an investigation.
After two failed deliveries using different couriers, I’ve lost confidence in the delivery process and the overall customer experience. Poor courier choices and insecure delivery methods have resulted in a very frustrating situation.

Reply from Thrive Pet Foods
Thrive have the most helpful customer service team of any company I’ve had to email. ‘Evri’ delivery company cannot manage next day deliveries and in my case, confirmed they lost my delivery altogether, then found it again 9 days later. Meanwhile my cat had almost run out of food so I contacted Thrive who very kindly replaced the delivery which arrived next day by DPD. I cannot thank the team, namely Anna enough for being so understanding and resolving the problem even though it wasn’t Thrives fault. Very happy with the service! Thank you!!

Reply from Thrive Pet Foods
Cannot fault this cat food.
Only downside is that some products are sometimes out of stock.

Reply from Thrive Pet Foods
I am a bit upset about the Black Friday promotion launched just after I have bought the cat food.

Reply from Thrive Pet Foods
I placed an order using a Black Friday discount code on 28/11. It had still not been dispatched on 11/12 which was a bit frustrating tbh. I emailed Thrive and they immediately set up a new order which arrived the next day. No communication from them, which was odd, just a new order confirmation.
I usually order from pet shops & this was my 1st time ordering directly from Thrive. Not the best experience, but I assume they were inundated with orders following the Black Friday deal.
The food is top quality. My cats didn’t like it at first, but I persevered because it’s important that they are fed well & not big brand junk.
I will probably order from Thrive again, to see if timing improves. I don’t want my cats to have anything but the best and I believe not much beats Thrive for quality & nutrition.

Reply from Thrive Pet Foods
My cat has a chicken allergy, so finding food that he can eat (and wants to eat) is a huge problem. The food he’s been eating for the last year has now been discontinued, so thrive is a life saver. I just wish it wasn’t so expensive for such small tins, but at least it doesn’t upset my cats tummy.

Reply from Thrive Pet Foods
I ordered food on 28/11/2025 and my order still hasn’t arrived.
No update as to what the situation currently is.
I emailed Thrive on Thursday 11th Dec for an update and they haven’t replied to me yet. I’m writing this 13/12/2025.
Very poor customer service.

Reply from Thrive Pet Foods
Great deals on Black Friday.
Packaged well and dispatched in a timely manner but, once again initially let down by Evri.
They sent message saying they would deliver and on the same day said they could not deliver it. There was someone at home all day. We thought the parcel had been stolen as we had two "disappear" in the past month however it did eventually arrive a couple of days later. Thank you to Thrive though. Amazing cat food. The best! Will use again when deals are on and I can bulk buy as is quite expensive.

Reply from Thrive Pet Foods
WORST CUSTOMER SERVICE
Absolutely the worst customer service I’ve ever come across. Literally lost my parcel - they didn’t even give me proper tracking details only to then initiate a re-order of my order and then no further correspondence from them. If it wasn’t for my cats taking a linking - I would 100% take my business elsewhere - to where it’s appreciated and respond to their customers email. Thanks for nothing Anna at Thrive.

Reply from Thrive Pet Foods
Speedy delivery and my cat absolutely loves the food!
He gobbles it up and after trying a few different brands this definitely seems to be his favourite

Reply from Thrive Pet Foods
Great product delivered promptly and in excellent condition.

Reply from Thrive Pet Foods
Our cat will not eat anything other than Thrive, excellent cat food

Reply from Thrive Pet Foods
The tins of chicken and vegetables are loved by my cat.
My only criticism is the time it takes to get a delivery,

Reply from Thrive Pet Foods
Top quality wet cat food with super fast delivery. Also, no plastic. Other retailers send their cans wrapped in plastic. Thrive cans are packaged in cardboard.

Reply from Thrive Pet Foods
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